Searching For SaaS

Nate's been reading and today we discuss his questions on SaaS strategy and company management. SaaSTR Drift Article: https://www.saastr.com/10-lessons-learned-scaling-to-1b-valuation-with-drifts-co-founders-david-cancel-and-elias-torres-pod-626-video/ The Hard Thing about Hard Things By Ben Horowitz https://www.amazon.ca/Hard-Thing-About-Things-Building/dp/0062273205 This is episode 69

Emil Shour is a long time demand gen builder. He’s worked with fin-tech, prop-tech and other saas companies over the last number of years. Today, we ask Emil all our SEO questions.

Today we review 2022 and make some big goals for 2023. What do you think our most listened to episode of 2022 was? What should Nate & Josh focus on this year? Find out more on today's pod This is episode #67

Vitamin and painkiller products are a classic analogy used in SAAS circles. Which type of business would you prefer to operate? Why? And perhaps the larger question, are these actually useful ways to describe a business? Let us know what you think! We’re always reachable on Twitter Josh is @jlogic, Nate is @natebosscher

This week we talk about selling brown sugar water and why netflix would want you to watch more tv. Have you seen the Pepsi Where's my Jet documentary on netflix? They've got some interesting marketing strategies that we get into today on the show. Who knew that selling carbonated water could require next-level marketing? We've all hit that feature on netflix that auto-plays the next episode in the show. Why would netflix do that? It costs them more bandwidth, people go through shows faster, people aren't re-enforced to ask for more. What's going on here? Nate and Josh have some ideas. Want to hang out online? Come find us at @natebosscher and @jlogic on Twitter

Josh and his team take another look at the positioning of Referral Rock. Today we talk through some of the exercises and factors he'll use with his team.

Today, Josh and Nate look through 3 SaaS listings - would they buy them and turn them around or take a pass?

Today Josh shares his methods for continued education and his how he keeps track of his ideas and learnings.