The Product Boss: Business Coaching for Product-Based Female Entrepreneurs
Jacqueline Snyder
A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life.
Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline.
The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and strategy to the next level to create your dream life.
As a woman entrepreneur and product expert Jacqueline Snyder delivers a workshop-style strategy hour of social media marketing strategies and marketing made easy and simple. Blending life as a boss mom, goal digger, coach and female business owner in this ever-changing online world has its ups and downs. Creator of the Best Seller framework of snowballing your sales inside their signature course, Multi-Stream Machine, which focuses systems, visibility and sales from $0-$100k and beyond. http://www.multistreammachine.com
Join me weekly in a training and “marketing school” format with actionable takeaways that include how to grow your online platforms and revenue, e-commerce business sales channels, gaining steady and perpetual traffic to your website, such as Amazon, Shopify, Etsy, brick and mortar, bakery and food products, one-of-a-kind custom or artist products, social media influencer marketing, small business marketing ideas, content calendar, scaling handmade, visibility and Instagram tactics, abundance entrepreneurial mindset and growth, productivity hacks and organization tips. Guests include: Jenna Kutcher of Goal Digger Podcast, Lori Harder of Earn Your Happy podcast, Jamie Kern Lima (author of Believe IT), Cat & Nat Unfiltered, David Meltzer, Jasmine Star, Angie Lee of Ready is a Lie and Mike Lee of Soul CBD, Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First, Joy Cho, Jaclyn Johnson of Work Party and Create & Cultivate, Kelly Roach, and more.
Are you asking yourself: Is it possible to create consistent income and multiple streams of revenue in the product world? Can you take your maker or Etsy business, physical product or private label business a full-time income from a side hustle to a stable household income for you and your family? Can makers be millionaires? Can you take your handmade items and scale your team, inventory, and production? The answer to all: YES! Let’s dig in! Don’t forget to subscribe.
Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline.
The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and strategy to the next level to create your dream life.
As a woman entrepreneur and product expert Jacqueline Snyder delivers a workshop-style strategy hour of social media marketing strategies and marketing made easy and simple. Blending life as a boss mom, goal digger, coach and female business owner in this ever-changing online world has its ups and downs. Creator of the Best Seller framework of snowballing your sales inside their signature course, Multi-Stream Machine, which focuses systems, visibility and sales from $0-$100k and beyond. http://www.multistreammachine.com
Join me weekly in a training and “marketing school” format with actionable takeaways that include how to grow your online platforms and revenue, e-commerce business sales channels, gaining steady and perpetual traffic to your website, such as Amazon, Shopify, Etsy, brick and mortar, bakery and food products, one-of-a-kind custom or artist products, social media influencer marketing, small business marketing ideas, content calendar, scaling handmade, visibility and Instagram tactics, abundance entrepreneurial mindset and growth, productivity hacks and organization tips. Guests include: Jenna Kutcher of Goal Digger Podcast, Lori Harder of Earn Your Happy podcast, Jamie Kern Lima (author of Believe IT), Cat & Nat Unfiltered, David Meltzer, Jasmine Star, Angie Lee of Ready is a Lie and Mike Lee of Soul CBD, Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First, Joy Cho, Jaclyn Johnson of Work Party and Create & Cultivate, Kelly Roach, and more.
Are you asking yourself: Is it possible to create consistent income and multiple streams of revenue in the product world? Can you take your maker or Etsy business, physical product or private label business a full-time income from a side hustle to a stable household income for you and your family? Can makers be millionaires? Can you take your handmade items and scale your team, inventory, and production? The answer to all: YES! Let’s dig in! Don’t forget to subscribe.
Episodes
Mentioned books
Sep 2, 2024 • 28min
617. How Product Business Owners Can Make Good Money During Their Busiest Season
Welcome back, product bosses! Have you started planning for your holiday season yet? If not, don’t worry! Today’s episode has you covered and is a special one because I am re-airing another Blended Life episode that I did live on Instagram. I received such a positive response from product bosses in my community that I knew I had to share it with you as a podcast episode.Today, I’m discussing the biggest struggles and challenges that product based business owners, like yourself, are facing, including struggling to make sales, feeling overwhelmed, and not knowing where to start when it comes to planning for the holidays. You’ll learn my tips for how you can get ready for the busiest time of year, efficiently plan your marketing strategies, and how you can make sales without having to rely on social media or paid ads. This episode is your first step to doing something different this year so you can make good money during the holidays!Resources:Get my FREE Ultimate Checklist for turning your product-based business into a Money-Making Machine here. Get ready to help you identify where you need to focus to increase your sales and turn your business into a money-making machine! Click here to grab yours now! It’s backkkk!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss
Aug 29, 2024 • 46min
616. “I’ve made $150 in sales and need a plan to hit my revenue goal by the end of the year- help!” | Coaching Session
Welcome back, product bosses! We have another incredible coaching session with Lisa, the founder of Hobbs Sticker Co., who sells planners and stickers for people who enjoy paper planning. If your business feels more like a hobby or maybe the sales aren’t flowing like they should, then you’re in the right place! Lisa has been in business for almost a year and while she is working on creating a legacy for her daughter, her sales are not where she wants them to be plus she is not making the money she needs for retirement. Together, we dive deep into why you need to make your website a seamless experience for your customer, practical ways to use SEO, and how you can use email marketing to make more sales!Tune in as we determine Lisa’s next BEST step to reach her dream revenue by the end of the year and walk away with actionable tips you can implement in your business to do the same!Resources:Learn more about Lisa's business at Hobbs Sticker Co.Follow Hobbs Sticker Co.’s journey on InstagramIt’s backkkk!! Our biggest challenge of the year, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss
Aug 26, 2024 • 23min
615. Tips for Product Business Owners to Maximize Their Sales This Holiday Season
Welcome back, product bosses! Today’s episode is unique because I am re-airing a Blended Life episode that I did live on Instagram. I received such an overwhelming response of product bosses who needed to hear this that I wanted to share it as a podcast episode.That’s why in today’s episode, I’m diving deep into false truths that I hear other coaches teach product bosses, plus I share my own tips for how you’re going to be able to make the most of the holiday season as a product-based business owner.You’ll learn why you shouldn’t sell to everyone if you want to make more sales (it’s actually hurting your business, not helping it!), how you can make sales even if your sales have been really slow this year, and why you need to start showing up where your customers are. This episode is your first step to making more sales so that this holiday season turns out even better than you imagined! Resources:It’s backkkk!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductboss
Aug 22, 2024 • 53min
614. “I want to hit $100k in revenue, but I’m on the brink of burn out- what should I do?” | Coaching Session
Welcome back, product bosses! We have another amazing coaching session with Anna, the founder of Fit Stitch Gear, who sells weightlifting wristbands and embroidered patches. If you’re on the brink of burnout from having to do everything on your own while trying to blend and prioritize your personal life, then you’re in the right place! Anna is a mom, fitness lover who participates in power-lifting meets, and a one woman show when it comes to running her business, and while she’s experiencing a growth spurt in her business, she’s also on the brink of burnout from having to wear all the hats. Together, we dive deep into why you need to nail your niche and audience if you want to avoid burnout, the importance of consistent brand messaging and knowing the offer your customers want, and why your first or next hire might not be who you think it should be!Tune in as we figure out Anna’s next BEST step to avoid burnout and walk away with actionable takeaways you can implement in your business to do the same!Resources:Learn more about Anna's business at Fit Stitch GearFollow Fit Stitch Gear's journey on InstagramNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductboss
Aug 19, 2024 • 24min
613. Break Free from Your Limiting Beliefs: Pushing Through Discomfort to Achieve Your Dreams
Welcome back, product bosses! Today’s episode is a little different as I am diving into my own personal transformations and mindset shifts that have allowed me to achieve my dream life. If you’re currently or have ever struggled with limiting beliefs or felt stuck in your business and personal life, this episode is for you! We’re digging deep into fears, personal experiences, the importance of an abundance vs scarcity mindset, and how sometimes, if you want to transform and step into what was truly meant for you, then you need to invest in yourself, your life and your business. This episode is packed with motivational insights and practical advice to help you push past your comfort zone, unlock new potentials, and live a life full of abundance and opportunity. You’ll walk away feeling transformed and empowered to start pushing your boundaries and lifting your own glass ceiling to reach new levels of success, in both your personal life and in your business. Resources:Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss
Aug 15, 2024 • 55min
612. “I want to reach $15k a month in sales, but I’m so overwhelmed and burnt out of my business.” | Coaching Session
Welcome back, product bosses! We have another exciting coaching session with Karina, the founder of Better in Black Co, who sells spooky wear year round. If you’re struggling with burnout and feelings of overwhelm, but wanting to reach that next revenue mark, then you’re in the right place! Karina has been in business for just over a year and while she is on track to be a six figure business this year, she is now struggling with how to avoid increasing her feelings of burnout and overwhelm. Together, we dive deep into why you absolutely need a marketing plan, the importance of having a launch plan, and why it always comes back to math and knowing your numbers when you’re needing to simplify!Tune in as we figure out Karina’s next BEST step to avoid increasing her feelings of burnout and discover actionable tips for how you can reduce your feelings of overwhelm and burnout as well!Resources:Learn more about Karina's business at Better in Black Co.Follow Better in Black Co's journey on InstagramNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss
Aug 12, 2024 • 53min
611. The Five Incomes to Building Your Money Machine with Mel Abraham
Welcome back, product bosses! We have another amazing episode with special guest and one of my close friends, Mel Abraham. For those of you who don’t know who Mel is, he is a CPA by education, an entrepreneur, money mentor, and a #1 bestselling author! Today, we’re chatting about Mel’s newest book, “Building Your Money Machine: How to Get Your Money to Work Harder for You Than You Did for It!”. Together, we dive into the five levels of income and the importance of each, plus Mel busts one of the most common myths surrounding “passive income”! We also discuss limiting mindset beliefs around money and how to shift them, why you shouldn’t compare your financial journey to others, and how to create a plan around money so that every dollar is assigned a job.No matter where you are on your financial journey, in either your business or your personal life, you’ll definitely want to tune in for actionable tips about how you can generate income that’s no longer tied to your work and efforts but that allows you to embrace and achieve financial freedom in your life. And remember it’s never too late to start building wealth! To celebrate Mel’s newest release, we are giving away 5 copies! All you have to do is write a review of the podcast and then screenshot it and send it to us in a DM on Instagram or via email. Resources:Grab Mel’s Book, Building Your Money Machine: How to Get Your Money to Work Harder for You Than You Did for It! Connect with Mel on Instagram.Learn more about Mel and listen to his podcast here.Enter for your chance to win 1 of 5 copies of Building Your Money Machine by leaving a podcast review and sending us a screenshot of your review to hello@theproductboss.com or DM us your screenshot on Instagram @theproductboss.Looking for quick and creative ways to make money that you can implement, starting today? Grab our FREE 20 Ways to Make Money worksheet by clicking here. Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss
Aug 8, 2024 • 56min
610. “After 7 years, I know it’s time to do things differently to reach the next level, but I don’t know where to start!” | Coaching Session
Welcome back, product bosses! We have another inspiring coaching session with Jen, the founder of Scenery Bags, who upcycles Broadway sets into unique bags and accessories. If you’re feeling stuck or like you don’t know where to start to reach that next level in your business, then you’re in the right place! Jen is celebrating the seventh anniversary of Scenery Bags and while she has had some incredible success so far, she is now facing the challenge of how to scale her business, best practices for managing inventory and venturing into wholesale. Together, we dive deep into pushing your boundaries and taking risks in your business, the importance of having solid systems in place (shoutout SOPs!), and creative strategies to elevate her brand and position her product in a way that attracts both theater and non-theater goers!Tune in as we figure out Jen’s next BEST step to reach her next level and discover actionable tips for scaling your own product-based business while staying true to your products and brand!Resources:Learn more about Jen's business at Scenery BagsFollow Scenery Bags' journey on InstagramNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss
Aug 5, 2024 • 40min
609. How to Blend an 8-Figure Business and Motherhood with Natalie Ellis of Bossbabe
Welcome back, product bosses! We have such a powerful episode for you and I am SO excited because today’s episode features my business mentor and friend, Natalie Ellis of Bossbabe! Lately, I’ve been so inspired by how well Natalie manages and blends her 8-figure business with motherhood that we had to talk about it to show you that it IS possible, even when it feels like it isn’t!Together, Natalie and I dive into our journeys, both business and personal, and discuss the challenges and dynamics of being a CEO and mother. We also dig deeper into feminine and masculine energies and how when you allow yourself to embrace your feminine energy and integrate it with your masculine energy, you’ll start to experience a more balanced life and greater business success.Plus we talk further about how we are both the primary breadwinners in our families, how we navigate that role, and the value of community and transparent conversations to not only be the best bosses, but also the best mothers we can be to our children! No matter where you are in your business journey, this episode is packed with SO many amazing tips about how to find your blend between your business and personal life so that you can experience true happiness and success in all areas of your life!Resources:Follow Bossbabe on Instagram. Learn more about Bossbabe here.Listen to and follow the Bossbabe Podcast where Natalie discusses motherhood, business and everything in between!Need help with hiring? Grab a copy of "Buy Back Your Time" by Dan Martell for learning how to effectively delegate tasks and hire the right people for your business.If you want to try Gloci (trust me, you do because it’s an amazing product!), you can get 15% off by clicking here and using the code JACQUELINESNYDERNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductboss
Aug 1, 2024 • 52min
608. “My business is growing, but I’m very reactive and I don’t know how to break through that.” | Coaching Session
Listen up, product bosses! I’m back with another exciting coaching session for you today with Bethanne of the Mighty XO, who makes and sells topical magnesium products for women to help them sleep better, stress less and feel like the best version of themselves! If you’ve been struggling with figuring out how to stop thinking like someone who is in the corporate world and instead shift your mindset to being the boss of your business, then you’re in the right place!Bethanne has been doing her business full time for the past four years and is realizing that she wants to grow her business, but she’s scared because she has limited time and she feels like she’s always too reactive which is starting to cause issues as the volume of her orders go up. She wants to keep scaling her business, but she’s not sure how to break through being so reactive or even what her next steps are.Together, we dive deep into hiring and why you may need to, even if you feel like you can’t afford it, the importance of shifting your mindset from thinking like a person working in the corporate world who reacts to everything to really stepping into the boss of your business and being proactive, and why knowing which products your customers are buying will help you create irresistible offers for both new and existing customers.Tune in as we discover Bethanne’s next BEST steps to take to start creating a plan that will allow her to continue successfully growing her business and making the most of the time she does have, while being a single mom to a preschooler!Resources:Learn more about Bethanne’s product at the Mighty XOFollow Bethanne’s business journey on InstagramWant to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductboss
