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Franchise Empires

Latest episodes

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Sep 17, 2024 • 31min

S10 E6: From 0 to 350: The Rapid, Explosive Growth of Koala Insulation

Cory Lyons, the CEO of Koala Insulation and a seasoned pro in the franchise world, shares the secrets behind their incredible rise from 0 to 350 franchises since 2020. He discusses the impressive systems that caught his eye and how he ensures balance between franchisee and franchisor support. Dive into the specific insulation services they offer and explore the four key performance indicators that drive their success. Cory's excitement about the brand's future growth potential is contagious, highlighting new territories and revenue streams.
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Aug 20, 2024 • 29min

S10 E5: How F45 Training's Unique Fitness Concept Became a Global Phenomenon

Ever wondered what it takes to stand out in a saturated niche like health and fitness?Tune in as The Wolf chats with Tom Dowd and Janina Czado, the dynamic duo behind F45 Training's exciting transformation and the birth of their new brands, FS8 and VAURA. They're shaking up the fitness world with a clever hub and spoke model but not without the hiccup of naming their latest venture. Tom and Janina dive into how they're enhancing the sensory experience in their Pilates studios and setting bold visions for F45 Training, FS8 and VAURA. They also share how they're standing out in a crowded market by delivering impactful content that truly empowers their community.Discover their groundbreaking reciprocity program by F45 Training, which opens doors for members across studios, and get a behind-the-scenes look at the robust support system uniting their brands.00:01:20 - Bringing Pilates to Mainstream Market00:05:44 - How Janina Became Involved With F45 Training00:7:18 - When was F45 Training launched in the US?00:08:40 - Differentiating Fitness Concepts in Pilates00:14:05 - Brand Differences in VAURA, FS8 and F45 Training00:19:01 - Breaking Down Financial Metrics00:22:32 - How Are the Three Brands Structured?00:24:50 - Restructuring All the Brands Into a Single PlatformFollow Tom: https://www.linkedin.com/in/tom-dowd-9092981/Follow Janina: https://www.linkedin.com/in/janinaczado/Follow The Wolf:Newsletter: https://workweek.com/brand/the-wolf-of-franchises/YouTube: https://www.youtube.com/@thewolfoffranchisesTwitter: https://twitter.com/franchisewolfWebsite: https://www.krokit.comAre you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com.And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much! 
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Aug 13, 2024 • 17min

S10 E4: Watch Out Crumbl— Because THIS is Dessert’s Next Big Franchise

The Wolf’s bringing it back to another solo episode, and this time he’s got all of Twitter wondering why he’s been MIA for so long.He explains where he’s been all this time, and how his game-changing franchising platform, Krokit has been keeping him busy these past few months.Plus, remember how the Wolf called out Nothing Bundt Cakes as an important franchise to keep your eye on? Well, this week, he’s got another franchise to pay attention to and it’s *definitely* one you’re not expecting.And later, with Games Day Men’s Health testosterone clinics claiming they’ve sold over 700+ units, what exactly does it mean if they’ve only managed to open 100 units thus far? The Wolf breaks down some of the most common franchise marketing tactics brands use to lure prospective franchisees into the system before going over the basics incentive structure of the franchisor/franchisee relationship. 00:00 Milkshake Factory06:00 Krokit08:21 Game Day Men’s Health Follow The Wolf:Newsletter: https://workweek.com/brand/the-wolf-of-franchises/YouTube: https://www.youtube.com/@thewolfoffranchisesTwitter: https://twitter.com/franchisewolfWebsite: https://www.krokit.com And for exclusive insider content, don’t forget to check out my YouTube channel. Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com. And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!
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Aug 6, 2024 • 28min

S10 E3: Beyond the Headset: The Sandbox VR Journey

Who’s the brains behind one of the world’s most cutting-edge VR franchises? Step into the immersive world of Sandbox VR with The Wolf and its Founder/CEO, Steve Zhao.Steve explains how Sandbox VR revolutionized the entertainment industry by combining technology, community, and an incredible VR experience.From their state-of-the-art AI and computer vision technology to their commitment to removing barriers and fostering innovation, Steve shares the secrets behind Sandbox VR's success. Learn how they’re creating a seamless and immersive experience for customers by utilizing both internal software tools and third-party vendors to drive franchise development.Plus, Steve breaks down Sandbox VR’s future potential for a membership-based model and reveals how its community-driven environment has paved the way for it to become a major player in the franchise industry. Join the fastest-growing VR franchise in the world and be among the first to bring premium immersive VR experiences to your community.Invest in the future of entertainment by visiting franchise.sandboxvr.com.00:01:09 - Bootstrapped Mobile Gaming Company Founder Explores VR00:03:49 - Revolutionizing Gaming with Sandbox VR00:06:03 - Company's Evolution: From Licensing to Ownership00:07:20 - Franchising Plans Pre and Post-COVID00:11:02 - Comparing Corporate and Franchise Stores00:16:47 - Exploring Revenue Models in Business00:23:08 - Franchise Management Software: Build or Outsource?00:25:05 - Future Plans for Immersive VR00:26:45 - Learn About Sandbox VR Online Follow Steve:LinkedIn: https://www.linkedin.com/in/zhaosaurus/ Follow The Wolf:Newsletter: https://workweek.com/brand/the-wolf-of-franchises/YouTube: https://www.youtube.com/@thewolfoffranchisesTwitter: https://twitter.com/franchisewolfWebsite: https://www.krokit.com And for exclusive insider content, don’t forget to check out my YouTube channel. Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com. And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much! 
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Jul 30, 2024 • 22min

S10 E2: The 3 Most Interesting Franchises of 2024

Dive into the top three franchises to watch in 2024, featuring intriguing names that might surprise you! Discover the critical red flags that new franchisees should avoid and the importance of thorough due diligence. Hear insights on how connecting with current franchisees can reveal valuable information about potential investments. Plus, explore the exciting world of a rapidly growing VR franchise, paving the way for the future of entertainment. Tune in for an entertaining blend of cautionary advice and promising opportunities!
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Jul 23, 2024 • 41min

S10 E1: Navigating Motherhood: How New Mom School Prepares Moms for Postpartum Life, with Alexandra Spitz

Nothing will change after the baby comes… right?Err— not exactly, folks.But what if there was a class out there that could explain everything new moms should expect after the expecting period ends?From teething to nursing to working remotely and everything in between (why do baby heads always smell so good anyway?), discover how New Mom School has grown from a local mom group into a successful franchise with over eleven locations and counting.Founder Alexandra Spitz talks with the Wolf about New Mom School’s mission and discusses how her passion for helping women blossomed into a successful franchise opportunity.Plus, how does New Mom School stand out from the competition? Alexandra reveals the roles and responsibilities of franchisees at New Mom School and explains how the program offers flexibility for moms to balance work and family life.Imagine owning a business that genuinely transforms lives—sounds fulfilling, doesn’t it? That's what you get with F45 Training, FS8, and VAURA Pilates. If you’ve ever wanted to lead a movement towards healthier living in your area, this is your chance. Visit https://www.F45training.com/invest to learn more!  00:00:51 - Expanding to Eleven Locations Successfully00:01:16 - Postnatal Education Company Founded Quickly00:13:35 - Emotional Support for Couples in Childbirth00:19:27 - Creating a New Mom School00:25:50 - Franchise World: Opportunities for Women00:30:44 - Franchisees Don't Need to Be Moms00:32:28 - New Mom School Empowers Entrepreneurs00:39:36 - Follow Our Journey on Socials Learn More About New Mom School:Website: https://newmomschool.com/franchise-opportunity/ Follow Alexandra:LinkedIn: https://www.linkedin.com/in/alexandraspitz/ Follow The Wolf:Newsletter: https://workweek.com/brand/the-wolf-of-franchises/YouTube: https://www.youtube.com/@thewolfoffranchisesTwitter: https://twitter.com/franchisewolfWebsite: https://www.krokit.com And for exclusive insider content, don’t forget to check out my YouTube channel. Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com. And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!
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Jul 16, 2024 • 11min

Tips from the Top: Expert Franchise Insights

Why take advice from just anyone when you can hear it from the best in the biz?From the master of locations, Dinesh Goswami, to the mad genius behind the cult sensation, Dave’s Hot Chicken, we’ve had so many master-level franchisors on the podcast this year, that I just had to share some of their hottest insights.So, I compiled the best advice and insights into one special episode. Whether you're new to franchising or a seasoned pro, these clips are packed with valuable lessons that anyone in the industry needs to hear. Follow The Wolf:Newsletter: https://workweek.com/brand/the-wolf-of-franchises/YouTube: https://www.youtube.com/@thewolfoffranchisesTwitter: https://twitter.com/franchisewolfWebsite: https://www.krokit.com And for exclusive insider content, don’t forget to check out my YouTube channel. Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com. And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!
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Jul 9, 2024 • 11min

Tips from the Top: Franchising’s Best Advice

It seems like anyone and their mom is ready to give you advice about franchising.But why not take advice from franchising’s greatest who successfully scaled from the bottom to the top of the industry?This week, we’re mixing it up and compiling some of the best bits of advice and wisdom from franchising’s finest minds. I’ve hand-picked some of my favorite, most impactful highlights from the past year that every entrepreneur needs to hear.From scaling over 90+ McAlister’s Delis to owning 60+ Zaxby’s and becoming the Gaz Biz King of Twitter, these next few guests are some of the biggest industry experts that you simply can’t afford *not* to listen to.Follow The Wolf:Newsletter: https://workweek.com/brand/the-wolf-of-franchises/YouTube: https://www.youtube.com/@thewolfoffranchisesTwitter: https://twitter.com/franchisewolfWebsite: https://www.krokit.comAnd for exclusive insider content, don’t forget to check out my YouTube channel.Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com.And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!
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Jun 25, 2024 • 36min

S9 E10: How Slick City Became an Adventure Park on Steroids

Join The Wolf as he sits down with Bron Launsby, the mastermind behind Slick City, a thriving franchise in the recreation center space. Learn the secrets behind their success, from innovative performance slides to exceptional customer experiences. Bron shares ambitious expansion plans, aiming to open up to 40 new locations by 2025, with a vision of reaching 500 across the U.S.Find out how Slick City’s unique business model emphasizes attractions that encourage parent participation—appealing to everyone from toddlers to grandparents. In a business where children are the target audience, how did Slick City manage to make 20% of their patrons adults, significantly higher than any other family entertainment center? Bron explains how his focus on inclusive, family-oriented fun helps keep everyone (even people usually glued to their phones) engaged and active.Tune in to explore the growth opportunities within the franchise, including investments in slide manufacturing and various concept expansions. Don’t miss this in-depth discussion on building a successful franchise empire with Slick City.Join the fastest-growing VR franchise in the world and be among the first to bring premium immersive VR experiences to your community.Invest in the future of entertainment by visiting franchise.sandboxvr.com.00:00:28 - Transitioning into Franchise Recreation Centers00:01:15 - The Transition from Corporate Retail to Trampoline Parks00:05:37 - A Big Part of Success Being a Trampoline Park Operator00:09:01 - The Science Behind Testing Slides00:13:36 - What Was The Thought Process Behind Investing in a Slide Manufacturer?00:18:23 - Slick City’s Revenue Breakdown Revealed00:23:37 - The Biggest Chunks of Revenue 00:28:27 - Who is the Ideal Franchisee for Slick City?00:31:48 - Building a Franchise With Previous Experience00:36:26 - Bron’s Ambitious Expansion Plan for Slick CityFollow Bron Launsby:LinkedIn: https://www.linkedin.com/in/bron-launsby-7637b6250/ Learn more about Slick City:https://slickcityfranchise.com/Follow The Wolf:Newsletter: https://workweek.com/brand/the-wolf-of-franchises/YouTube: https://www.youtube.com/@thewolfoffranchisesTwitter: https://twitter.com/franchisewolfWebsite: https://www.krokit.comAnd for exclusive insider content, don’t forget to check out my YouTube channel. Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com. And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much! 
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Jun 18, 2024 • 44min

S9 E9: 130 Units in 60 Months: Inside Soccer Stars’ Booming Franchise Model

Who can forget being shuffled around to soccer games in the back seat of mom’s minivan, eagerly waiting to find out what post-game snacks awaited you at the end of your little league matchup?What if there was a franchise that could capture that same magic?The Wolf talks to Adam Geisler and John Erlandson, the co-founders of Youth Athletes United, which represents brands like Soccer Stars and Amazing Athletes, about the plan behind their youth sports immersion platform. With over 130 locations and 76 owners, they share their unique insights on scaling the business and the potential of selling more franchises.The Wolf also chats with Kevin and Chelsea Meyer, two owners of the Soccer Stars franchise, about the challenges they faced in converting businesses into successful franchises. What was the importance of hiring a GM? And how has the growth of soccer in the US contributed to the astounding success of Soccer Stars?Tune in to find out John, Adam, Kevin, and Chelsea’s insights into what just might be the most fun franchise in America to own!Soccer Stars is one of the nation's leading youth educational soccer programs in the country. We are a mobile-based franchise focused on teaching the fundamentals of soccer while having fun. Our programs are class and game-based activities focusing on kids starting at 1 and up to 14+ years of age. You can learn more about us at soccerstarsfranchise.com.00:00:50 - Youth Sports Platform Expands Franchise00:06:26 - Discovering Soccer Stars Brand Journey00:10:35 - Balancing Full-Time Jobs with Franchise00:16:16 - The Power of People in Business00:18:26 - Hiring a GM for Scaling Success00:22:32 - Adapting to Franchisee Growth Challenges00:29:14 - Developing Long-Term Goals for Soccer00:30:54 - Lionel Messi Joins MLS, World Cup 2026 in America00:36:10 - Connecting with MLS Franchise Opportunities00:38:46 - Challenges of Starting a Franchise00:40:57 - Franchise Challenges: Staffing and RetentionFollow Adam:LinkedIn: https://www.linkedin.com/in/adam-geisler-1442697/ Follow John:LinkedIn: https://www.linkedin.com/in/john-erlandson-62409b4/ Follow Kevin:LinkedIn: https://www.linkedin.com/in/kevin-meyer-4168632a4/ Follow The Wolf:Newsletter: https://workweek.com/brand/the-wolf-of-franchises/YouTube: https://www.youtube.com/@thewolfoffranchisesTwitter: https://twitter.com/franchisewolfWebsite: https://www.krokit.com And for exclusive insider content, don’t forget to check out my YouTube channel. Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com. And if you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!

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