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Beyond 7 Figures: Build, Scale, Profit

Latest episodes

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Jun 13, 2025 • 45min

Why ‘Never Retire’ Might Be the Goal feat. Derek Coburn

Learn how to Break free from the outdated retirement mindset We're challenging everything you've been taught about retirement, success, and fulfillment. The traditional idea of retiring at 65 might be doing more harm than good. Learn how redefining your relationship with work, money, and meaning can unlock a richer, more intentional life—especially if you're grinding toward an exit or feeling uncertain about your next chapter. Derek's a seasoned financial advisor, entrepreneur, and author of Let's Retire Retirement. With more than 25 years in the financial world and a deep network of 7, 8, and 9-figure entrepreneurs, he brings a human, purpose-driven perspective to wealth planning. He's also the co-founder of Cadre, a curated networking community, and a thought leader who helps high achievers design lives filled with meaning, balance, and long-term value. KEY TAKEAWAYS: Traditional retirement is an outdated concept that often leads to a loss of purpose and fulfillment. Redefining success means focusing on contribution, connection, and intentional living—not just financial accumulation. Many retirees return to work, not for money, but to regain meaning and engagement in life. Planning to work in some capacity longer can create more freedom and flexibility today. Purpose-driven work, even if part-time or passion-based, enhances health, happiness, and longevity. Designing your life around what energizes you leads to greater long-term satisfaction and impact. Small mindset shifts, like embracing gratitude and owning your choices, can transform your entire outlook. Investing in relationships, health, and meaning now pays bigger dividends than simply chasing more income. Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures. The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show. Please remember to rate, review and subscribe to the podcast so you don't miss any future episodes. Your support and reviews are important and help us to grow and improve the show. Follow Charles Gaudet and Predictable Profits on Social Media: Facebook: facebook.com/PredictableProfits Instagram: instagram.com/predictableprofits Twitter: twitter.com/charlesgaudet LinkedIn: linkedin.com/in/charlesgaudet Visit Charles Gaudet's Wesbites: www.PredictableProfits.com
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Jun 6, 2025 • 46min

A Battle Tested Blueprint for Business Success feat. Major General Steve Maranian, U.S. Army (Retired)

Learn how to lead like a general and build an extraordinary team. Applying battle-tested military principles that work when lives are on the line. This episode dives deep into servant leadership, decision-making under extreme pressure, building unshakeable team loyalty, and the critical difference between positional authority and earned respect. You'll discover why the most successful leaders take credit for failures while giving their teams credit for wins, how to train your people to standards (not time), and the strategic thinking frameworks used at the highest levels of military command that directly translate to boardroom success. I'm incredibly honored to have Major General Steve Maranian on the show - and I mean that. This guy is one of the most respected leaders and change agents in military history, with global defense expertise honed over 17 years in Europe, Africa, and Asia, including combat deployments to Afghanistan, Iraq, and Kuwait. As the former Commandant of the US Army War College, Steve literally commanded and trained future world leaders while revolutionizing military education. He's currently the Commanding General of the 56th Artillery Command in Germany, where he built an entire organization from fewer than 100 soldiers to thousands, overseeing budgets and contracts worth tens of millions. Steve's the guy they call when they need someone who can build coalitions with international partners, transform organizations from the ground up, and solve the most complex leadership challenges. Trust me, what this man shares in this episode will change how you think about leadership forever. KEY TAKEAWAYS: Never ask your team to do anything you wouldn't do yourself. Take credit for failures, give your team credit for wins. Train to standards, not time - master basics before adding complexity. Use trusted advisors who will speak truth to power when making decisions. Make the counter-argument as strong as your preferred position. Personal connections drive performance more than positional authority. Commander's intent includes specific tasks and timelines, not just vision. Hope is not a method - analyze why strategies might fail. Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures. The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show. Please remember to rate, review and subscribe to the podcast so you don't miss any future episodes. Your support and reviews are important and help us to grow and improve the show. Follow Charles Gaudet and Predictable Profits on Social Media: Facebook: facebook.com/PredictableProfits Instagram: instagram.com/predictableprofits Twitter: twitter.com/charlesgaudet LinkedIn: linkedin.com/in/charlesgaudet Visit Charles Gaudet's Wesbites: www.PredictableProfits.com
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May 30, 2025 • 45min

Why Smart Leaders Ask Better Questions feat. Rod Santomassimo

Learn how to asking the right questions can unlock faster business growth. In this episode of the Beyond 7 Figures Podcast, talk with Rod Santomassimo about how asking better questions can help you grow your business faster. They share real-life stories, simple strategies, and smart ways to spot the small changes that can lead to big results. If you're a coach, business owner, or someone who wants to grow with less stress, this episode will show you how to think differently and get better outcomes. Rod Santomassimo is the founder of the Massimo Group, the top coaching company for commercial real estate brokers in the world. He’s helped hundreds of people grow their income by doing less of the wrong things and more of the right ones. Rod’s also the co-author of Selling Buildings, a new book that teaches smart ways to succeed in real estate through trust, advice, and asking the right questions. KEY TAKEAWAYS: Asking better questions helps you grow faster than just looking for answers. The best people in business stay curious and always keep learning. Small changes can lead to huge results if you know what to change. Even top performers have blind spots that hold them back. Many people miss out on big money by not looking at past deals. Real success comes from doing less, not more. You don’t need more leads—you need to fix what’s not working. Great leaders always have a coach and a team to help them grow. Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures. The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show. Please remember to rate, review and subscribe to the podcast so you don't miss any future episodes. Your support and reviews are important and help us to grow and improve the show. Follow Charles Gaudet and Predictable Profits on Social Media: Facebook: facebook.com/PredictableProfits Instagram: instagram.com/predictableprofits Twitter: twitter.com/charlesgaudet LinkedIn: linkedin.com/in/charlesgaudet Visit Charles Gaudet's Wesbites: www.PredictableProfits.com
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May 23, 2025 • 44min

Most SEO Pros Are Doing Wrong feat. Steve Toth

Learn how to stay ahead in the fast-changing world of SEO, AI, and content marketing From Google’s latest algorithm shifts to ranking in AI-powered search engines, actionable strategies to help your content rise to the top. Whether you're battling with declining rankings or want to future-proof your digital presence, this episode is filled with insights you can use right away and talk about how to write emails and newsletters that people actually want to read and buy from. Steve Toth is an expert in SEO and AI-driven marketing. He runs SEO Notebook, a free weekly newsletter with over 20,000 readers, and recently started AI Notebook to share insights on AI search. He also leads Notebook Agency, helping B2B companies grow with smart, tested strategies. Steve is known for breaking things down clearly and sharing real tips that get real results. KEY TAKEAWAYS: Google is changing fast, so old SEO tricks no longer work. AI tools like ChatGPT and Perplexity are becoming new search engines. Mixing expert knowledge with AI-written content gives better results. Backlinks still matter, but only if they come from the right places. Writing for people not just search engines helps pages rank better. Reddit can help or hurt your brand, so watch what’s said about you. Comparison pages that mention your competitors can bring in leads. Sending helpful emails every week builds trust and brings new clients. Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures. The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show. Please remember to rate, review and subscribe to the podcast so you don't miss any future episodes. Your support and reviews are important and help us to grow and improve the show. Follow Charles Gaudet and Predictable Profits on Social Media: Facebook: facebook.com/PredictableProfits Instagram: instagram.com/predictableprofits Twitter: twitter.com/charlesgaudet LinkedIn: linkedin.com/in/charlesgaudet Visit Charles Gaudet's Wesbites: www.PredictableProfits.com
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14 snips
May 16, 2025 • 46min

Guesswork is cancer of all business feat. Michael Cooney

Michael Cooney, co-founder of WhatConverts, shares his wealth of experience in marketing and lead tracking. He emphasizes that guesswork hampers business success, urging listeners to rely on accurate data. The conversation digs into the limitations of typical conversion tracking tools and the innovative solutions offered by dynamic number insertion. Cooney highlights the significance of understanding the complete customer journey to drive impactful marketing decisions, stressing that data-driven insights are essential for optimizing advertising and ensuring profitable growth.
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May 9, 2025 • 53min

Creating a One-Person Marketing Team feat. Mike Koenigs

Learn how to leverage advanced AI strategies that most business owners miss The untapped potential of artificial intelligence for business growth. The conversation explores how most people are barely scratching the surface of AI's capabilities, sharing practical examples of how AI can research prospects, create marketing campaigns, build prototypes, and even write books in a fraction of the time traditional methods require. Mike Koenigs is the author of "The AI Accelerator" and founder of the Superpower Accelerator. As one of Charles' early mentors, Mike has consistently stayed ahead of marketing trends and now helps business owners harness AI to expand their capabilities, create one-person marketing teams, elevate their authority, and scale without adding headcount. His innovative "thousand dollars cup of coffee" campaign demonstrates how AI-powered research can transform client consultations and dramatically increase revenue. KEY TAKEAWAYS: Most businesses only scratch the surface of AI potential, using basic ChatGPT instead of the full AI ecosystem. Quality AI output directly reflects quality input—effective prompt crafting is essential. Successful AI adoption requires understanding possibilities, selecting right tools, and focusing on four key functions. Being "tool agnostic" is crucial—multiple AI models provide better insights than any single tool. AI's greatest advantage comes from unleashing imagination and asking better questions. Create AI style guides to capture brand voice and apply consistently across all content. The "one-person marketing department" is now possible through comprehensive AI tools. Mike's "thousand dollars cup of coffee" model demonstrates how AI research transforms high-ticket sales. Websites: Main Website: https://superpoweraccelerator.com/ AI Accelerator: https://ai.mikekoenigs.com/ Book Website: https://aiaccelerator.mikekoenigs.com/ Social Media: LinkedIn: https://www.linkedin.com/in/mikekoenigs/ Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures. The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show. Please remember to rate, review and subscribe to the podcast so you don't miss any future episodes. Your support and reviews are important and help us to grow and improve the show. Follow Charles Gaudet and Predictable Profits on Social Media: Facebook: facebook.com/PredictableProfits Instagram: instagram.com/predictableprofits Twitter: twitter.com/charlesgaudet LinkedIn: linkedin.com/in/charlesgaudet Visit Charles Gaudet's Wesbites: www.PredictableProfits.com
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May 2, 2025 • 48min

Win Big Clients with Revenue Based Selling feat. Stephen Roche

Learn how to land billion dollar clients using revenue based sales strategies In this episode, Stephen Roche shares his proven approach for landing enterprise clients in the competitive financial industry. He reveals why tying products to new revenue generation, rather than just cost savings is the secret to winning major clients like BlackRock and JP Morgan. Stephen explains how building trust through thought leadership, leveraging strategic PR, and using authentic LinkedIn engagement creates a powerful sales ecosystem that makes you the safer choice for potential clients. Stephen Roche is the Co-Founder and President of Saphyre, a patented AI-powered platform that streamlines pre- and post-trade processes for financial institutions. Founded in 2017 with his identical twin brother Gabino, Saphyre has revolutionized the industry by enabling T+1 and even T-Zero trade settlements, helping financial institutions meet new SEC mandates while eliminating the traditional web of manual tasks. The company raised $18.7M in Series A funding in 2022 and boasts an impressive client roster including BlackRock, JP Morgan, and Citigroup. Key Takeaways: Tie your product to new revenue generation rather than just cost savings to make it irresistible to potential clients. Create a "safer option" by building market validation through visible client partnerships and thought leadership. Be authentic on LinkedIn by balancing industry insights with personal content instead of just corporate messaging. Use event sponsorships strategically to gain speaking opportunities that establish thought leadership in your industry. Leverage PR by negotiating press releases with clients and repurposing that content across multiple channels. Document your journey authentically rather than relying on corporate-approved marketing materials that feel impersonal. Use "social proof" from major clients to create FOMO among their competitors who aren't using your solution yet. Consider offering warrant structures tied to performance metrics for strategic partnerships instead of giving away equity upfront. Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures. The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show. Please remember to rate, review and subscribe to the podcast so you don't miss any future episodes. Your support and reviews are important and help us to grow and improve the show. Follow Charles Gaudet and Predictable Profits on Social Media: Facebook: facebook.com/PredictableProfits Instagram: instagram.com/predictableprofits Twitter: twitter.com/charlesgaudet LinkedIn: linkedin.com/in/charlesgaudet Visit Charles Gaudet's Wesbites: www.PredictableProfits.com
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Apr 25, 2025 • 41min

How One Brand Grew from Six to Eight Figures in a Year feat. Joe Putnam

Learn how to to Scale from 6 to 8 Figures in Just One Year Grow your business faster, make smarter marketing decisions, and stop missing out on sales. In this episode of the Beyond 7 Figures podcast, hear how one expert helped a company go from $25,000 to $90,000 a month in just 90 days and reach 8 figures in one year. Learn why getting a high return on ad spend (ROAS) isn’t always a good thing, what really holds businesses back from growing, and how fixing your operations can lead to bigger profits. No matter what kind of business you run, products, services, or agency. These tips can help you scale the right way. Joe Putnam is the founder of Conversion Engine, an agency that specializes in growing e-commerce brands through data-driven marketing strategies. Drawing from his experience scaling a client from six to eight figures in just one year, Joe shares insights on channel selection, attribution challenges, and the importance of looking beyond first-click metrics. His approach combines Meta ad campaigns, email and SMS optimization, and operational excellence to create sustainable growth. Joe's expertise extends beyond e-commerce, with applicable strategies for service businesses, B2B companies, and agencies looking to scale predictably. KEY TAKEAWAYS: A high return on ad spend (ROAS) might look good, but growing at a lower ROAS can actually make more money. Many businesses struggle to grow not because of bad marketing, but because their operations aren’t ready to handle more sales. You don’t need to be on every platform; it’s better to focus on one or two channels that give the best results. Most of your profit comes after the first sale, so it’s important to build strong follow-up and repeat customer systems. Ads don’t always get credit right away, since many people buy days or even weeks after seeing them. The best way to grow is by using clear data to make smart decisions instead of guessing or following trends. Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures. The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show. Please remember to rate, review and subscribe to the podcast so you don't miss any future episodes. Your support and reviews are important and help us to grow and improve the show. Follow Charles Gaudet and Predictable Profits on Social Media: Facebook: facebook.com/PredictableProfits Instagram: instagram.com/predictableprofits Twitter: twitter.com/charlesgaudet LinkedIn: linkedin.com/in/charlesgaudet Visit Charles Gaudet's Wesbites: www.PredictableProfits.com
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Apr 11, 2025 • 48min

Why Text Messaging Works Better Than E-mail ft. Chris Brisson

Learn how text messaging can transform your business communication and close more deals Are you missing out on connecting with 88% of your prospects simply because they never open your emails? In my conversation with Chris Brisson, we uncover why text messaging has become an essential communication tool that many businesses overlook. Chris reveals how implementing text messaging strategically throughout your customer lifecycle can dramatically improve lead engagement, reduce no-shows, and strengthen client relationships without additional costs or effort. I'm thrilled to bring you this conversation with Chris Brisson, a long-time friend and three-time Inc. 5000 founder who has been innovating in the messaging space since 2010. As founder of Sales Message, Chris has helped countless businesses implement effective text messaging strategies that feel natural and human. His upcoming book "Textize Your Business" provides a framework that any size company can use to leverage conversational messaging. After this episode, I'm confident you'll be including text messaging in your overall marketing strategy. Guest: Chris Brisson Guest bio:  CEO and Co-Founder of Salesmsg KEY TAKEAWAYS: Text messaging has a 98% open rate compared to email's much lower open rate of 12-20%. Businesses need to get approved by carriers to use text messaging, which involves a simple compliance process that takes about 6.5 minutes. Nearly half (45%) of people prefer texting businesses rather than calling them. Text messaging helps engage leads quickly while they're interested, qualify them, and ensure they show up for appointments. Text messaging can be used throughout the customer lifecycle - from generating leads to getting reviews and referrals. Adding text messaging to existing business processes without changing anything else can increase results by 5-15%. Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures. The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show. Please remember to rate, review and subscribe to the podcast so you don't miss any future episodes. Your support and reviews are important and help us to grow and improve the show. Follow Charles Gaudet and Predictable Profits on Social Media: Facebook: facebook.com/PredictableProfits Instagram: instagram.com/predictableprofits Twitter: twitter.com/charlesgaudet LinkedIn: linkedin.com/in/charlesgaudet Visit Charles Gaudet's Wesbites: www.PredictableProfits.com
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7 snips
Apr 4, 2025 • 50min

How to Leverage AI for Business Growth Without Losing Trust

Ronsley Vaz, a dynamic computer scientist and serial entrepreneur, shares insights on integrating AI in business while maintaining human connection. He emphasizes that storytelling is essential for brand differentiation, even amidst automation. Listeners learn how AI can streamline operations without sacrificing authenticity, making personal engagement vital for building trust. Ronsley discusses leveraging AI for scaling businesses and enhancing productivity, all while encouraging leaders to foster a culture that embraces innovation and collaboration.

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