The Graham Cochrane Show

I recently surveyed over 10,000 of my students asking what their biggest goal was this year. Do you know what most people said?   To launch their first online course.   And do you know how much money most of them wanted to earn from their course specifically? $1000 per month.   Seems like a reasonable goal to me. But they haven't achieved it yet.   I then asked in the survey what is their biggest frustration, holding them back from achieving that goal. And what stood out to me was a clear thread of 4 distinct reasons why my students hadn't launched yet.   Today I want to share those 4 reasons with you in the hopes that we can break down those obstacles and help you launch an online course this year!

If you're trying to make money on YouTube or become a YouTuber then I'm here to tell you "Stop!"   If you actually want to reach your financial goals there is a much better vehicle than trying to make money on YouTube - selling online courses!   Today I'm going to break down the pros and cons of running a YouTube based business and an online course based business, give you some real numbers, and help you figure out which business model makes sense for you!

Which is better for your online business, a membership site or a Facebook group?   Are they basically the same thing? If not, how different are they? And should they be free or paid?   Today I'm going to break down the pros and cons of both a membership site and a Facebook group (including a hybrid of both) and share with you what I think is the BEST route for you to actually make more money in your online business.

I launched my first membership site way back in 2012.   And while that became a multi-six figure a year product for many years, I made a ton of newbie mistakes along the way that held it back in the early years.   In fact there are 3 critical mistakes I made that I don't want YOU to make with your first (or 5th) membership site. If you can avoid these, you can not only grow bigger but grow faster.   I've since launched two more six figure membership sites and you better believe I do things a bit differently today.   Let's jump in and make sure you are launching (or growing) your membership site the right way.

What would an extra $500 to $1,000 a month do for your world?   For most of us, that is game changing money.   You could pay off debt faster, save for your kids’ college, give more to your church, or even replace a car with cash within a year!   Or maybe you’ve got all those financial goals covered but you’d just love to LIVE a bit more in the here and now. Maybe take a much needed vacation or have money for a regular date night (babysitters ain’t cheap these days!)   Whatever the reason - having a side business that could generate extra income like that might be a dream for you.   But for many of us it remains only that, a dream.   That’s because in order to have a business that makes $500, $1000, or even $4000 a month requires time - and that is unfortunately in short supply for the majority of us!   Work, school, kids, marriage, church, friends, community, exercise, eating, sleeping - it all takes time!   So today I want to break down the task of starting an online business into 3 simple steps you can follow - even if you only have 30 minutes a day!

For the first four years of my business I did absolutely everything myself. And it worked.   That was the problem. It worked a little too well.   While my income grew so did my audience and my customer base. It got harder and harder to keep up with all of the email inquiries (both good and bad) that I found myself spending 3+ hours a day in my inbox.   After a frustrating moment on vacation (laptop in hand) I broke down and made my first hire. Today I want to share the details of that story AND give you a step by step plan to make your first hire so that you can get out of your own way and grow your business.

A couple of years ago a team conducted the largest study of millionaires ever.   They surveyed over 10,000 millionaires (people who have a net worth of at least $1M) to see what the hard data showed these successful people had in common. Or IF they had anything in common.   The survey results, put together in the book Everyday Millionaires by Chris Hogan, are fascinating. And encouraging!   What I found most intriguing were 6 habits that the majority of millionaires have that are so insanely simple that you can I can copy them right now - and today I want to share those with you!

It used to be that the wealthy would flaunt their status by spending copious amounts of money on things like fancy purses, expensive cars, and massive mansions.   But have we as a culture become so sick and twisted that we now try and flaunt how hard we work as the new status symbol of choice?   Today I'm pulling back the curtain on a pervasive shift in what we take pride in as Americans, starting with three of the world's top CEOs - and then bringing it all the way down to you and me.

Have you ever felt stuck in your online business journey, unable to reach a consistent amount of income every month?   That's what one of my students, Stephen, told me in my Six Figure Coaching Community just the other day. He's been teaching guitar for 10 years and creating content online for a long time - and yet he's unable to reach $1000 a month in revenue.   He expressed discouragement that some people seem to make money easily online while others (like himself) struggle.   My response to him was straightforward. Making $1000 a month (or any amount) consistently and reliably comes down to two simple things. Today I want to break them down for you and do a case study on how Stephen (and you) can pull it off.

Oh Internet Marketers, what are we going to do with you guys?!   Today I've gotta rant about what I'm seeing as the worst Internet Marketing strategy right now and why you should do the opposite of what they tell you.   And it's not just the sleaze bags in this industry - some of the good guys and gals do this and it just drives me bonkers!   After I share what the strategy is and why I don't like (or use) it, I'll give you four reasons why doing the opposite of what they preach actually will help you grow your business faster!