Total Retail Talks
Total Retail
Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners take away useful information and practical advice from a full roster of retail experts, influencers and leaders.
Episodes
Mentioned books
Jun 9, 2017 • 17min
From Drill Sergeant to Retail CEO: The Story of Grunt Style's Daniel Alarik
In episode 96 of Total Retail Talks, recorded at our live podcast event in Chicago earlier this spring, Daniel Alarik, founder and CEO of Grunt Style, an online retailer of patriotic apparel, discusses his unique career path, from a drill sergeant in the U.S. Army to the head of an online retail company. In addition,…
Jun 5, 2017 • 21min
PulseTV Relying on Email, Video for CRM
In episode 95 of Total Retail Talks, recorded at our live podcast event in Chicago earlier this spring, Tom Zegar, co-founder of PulseTV, an online retailer of general merchandise, shares how the company is successfully using email marketing and video to engage, acquire and develop relationships with its customers.
Jun 5, 2017 • 19min
Beauty Brand InstaNatural Looks to Marketplaces for Growth
In episode 97 of Total Retail Talks, Ethelbert Williams, chief marketing officer of InstaNatural, a natural and organic beauty products brand, talks about leveraging third-party marketplaces, including Amazon.com, Jet.com, iHerb and others, for growing the business. Williams also offered his insights into how InstaNatural is using content to engage and sell to a very discerning…
May 30, 2017 • 10min
Mobile App, Loyalty Program Help LIDS Better Engage Customers
In episode 94 of Total Retail Talks, John DeWaal, vice president of marketing at LIDS Sports Group, discusses the omnichannel sports licensed retailer's recently launched mobile app, its newly designed loyalty program, and how the two work together to create loyal customers.
May 22, 2017 • 13min
How DSW is Getting Omnichannel Right
In episode 93 of Total Retail Talks, Brian Seewald, vice president, digital, DSW, discusses the footwear retailer's top ranking in Total Retail's inaugural Top 100 Omnichannel Retailers report. Seewald discusses how DSW is bringing digital into its brick-and-mortar stores, as well as the technologies underpinning the retailer's omnichannel efforts, from inventory management to product returns and more.
May 15, 2017 • 12min
Marketing Campaign Reaffirms Shinola's Commitment to American Workers
In episode 92 of Total Retail Talks, Bridget Russo, chief marketing officer of Shinola, a luxury retailer that specializes in watches, bicycles and leather goods, discusses the brand's commitment to American manufacturing and jobs. Russo details Shinola's recent marketing campaign, Let's Roll Up Our Sleeves, which celebrated the idea that hard work creates jobs and…
May 8, 2017 • 14min
Customer Feedback Informs Tuft & Needle's Decisions
In episode 91 of Total Retail Talks, Aaron Bata, head of customer experience at Tuft & Needle, a manufacturer and online retailer of mattresses, is interviewed by Total Retail's Joe Keenan on how the brand is using feedback from its customers to inform business decisions. Bata also offers his advice for other retailers that are…
May 1, 2017 • 14min
Proactive Support Delivers Results for Uncommon Goods
In episode 90 of Total Retail Talks, MC Halfpenny, director of operations at Uncommon Goods, an online retailer of unique gifts and creative home decor, talks about how proactive customer support is helping the company to improve the order delivery process. Halfpenny shares details about the support process at Uncommon Goods, the business benefits it…
Apr 24, 2017 • 13min
Walker & Company's Unique Brand Proposition Meets its Customers’ Needs
In episode 89 of Total Retail Talks, recorded at the recent Total Retail Talks Live event in San Francisco, Total Retail's Editor-in-Chief Melissa Campanelli interviews Joanne Hsieh, chief operating officer at Walker & Company Brands, a company known for its health and beauty products for people of color. Hsieh discusses how Walker & Company has…
Apr 17, 2017 • 16min
Personalization Key to Kavador's Sparkling Customer Experience
In episode 88 of Total Retail Talks, Jennie Pastor, CEO of Kavador, an online marketplace for curated fine jewelry, tells us about how the company is personalizing the customer experience, and what impact that is having on sales. Pastor also offers her advice for other retailers looking to bring personalization to the online shopping experience.
