Total Retail Talks

Total Retail
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Jul 11, 2022 • 11min

Interactive Experiences Help ASICS Capture Customer Data

This episode was recorded at CRMC 2022 in Chicago. In episode 357 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Jennifer Hoth, director of global loyalty marketing and CRM at ASICS Digital, a division of ASICS, the global sporting goods, footwear and apparel retailer. Listen in as Hoth discusses the ASICS Digital business and her…
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Jul 1, 2022 • 12min

The North Face 'Lets the Data Lead the Design' in Loyalty Program Relaunch

In episode 356 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Erica Hood, director of global loyalty at The North Face, a VF Corporation brand, the premier exploration company in the world. Hood discusses her role and how she's impacting The North Face's global loyalty strategy, why the brand decided to redesign its XPLR Pass loyalty program, and the level of collaboration needed across the organization to execute the relaunch.
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Jun 28, 2022 • 32min

Wish.com CEO Vijay Talwar on the Company's Turnaround Strategy

In episode 355 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Vijay Talwar, CEO of Wish.com, one of the world’s largest online marketplaces. Talwar discusses his professional background in retail (1:02), what excited him about joining Wish as chief executive (3:10), and his turnaround strategy to revitalize the business (5:12). He shares how Wish is…
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Jun 20, 2022 • 29min

Conn's HomePlus' Plan for Becoming a Leader in Unified Commerce

In episode 354 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Chandra Holt, CEO of Conn's HomePlus, a specialty retailer of home goods. In a wide-ranging discussion, Holt provides an overview of the Conn's business (0:52), how customers use the retailer's financing offerings (3:21), and her professional background that led to her current role at the…
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Jun 13, 2022 • 16min

SVS Uses 3D and AR Tech to Reduce Returns, Increase Conversions

In episode 353 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Keenan Davis, senior director of marketing at SVS, a leading manufacturer of high-performance speakers, subwoofers, wireless audio, and accessories. Davis provides an overview of the SVS business (0:56), his professional background (1:54), and why the company decided to invest in 3D and augmented reality (AR)…
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Jun 7, 2022 • 31min

How Fast Execution, EQ and Creativity Fuel Rapid Growth at D-to-C Brand True Classic

In episode 352 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Ryan Bartlett, CEO and co-founder of True Classic, a direct-to-consumer (D-to-C) menswear brand selling affordable, high-quality fitted premium tees and basics. Bartlett discusses True Classic's product portfolio (0:49), why the D-to-C brand is currently exploring opportunities for expansion into physical retail (1:37), and his…
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May 30, 2022 • 24min

How Wrangler is Reducing its Boot Print With Bold Sustainability Goals

In episode 351 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Johnny Meagher, senior director of marketing, North America at Wrangler, the 75-year-old heritage American jeans and workwear company. Listen in as Meagher discusses Wrangler's recent launch of a sustainable jean collection for Earth Day (0:58), the role that sustainability plays at the retailer (3:17),…
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May 23, 2022 • 20min

Renfro Brands' CMO on Navigating Inflation and Supply Chain Disruptions

In episode 350 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kadian Langlais, chief marketing officer of Renfro Brands, a leading designer, manufacturer and marketer of quality socks and legwear products. Langlais discusses the 100-year-old brand (1:02), her professional background in retail (3:12), and the impact that inflation and supply chain disruptions are having on…
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May 17, 2022 • 25min

Lovesac's Product Expansion Strategy: 'Shrink and Eat the Pie'

In episode 349 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Shawn Nelson, founder and CEO of Lovesac, the ultimate modern furniture store featuring high-quality bean bag chairs, sectionals and accessories. Nelson shares Lovesac's origin story, how the brand's products and business has evolved over time, and some of the factors that have fueled its…
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May 10, 2022 • 24min

How Neiman Marcus Group is Championing Environmental and Social Initiatives

In episode 348 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Ali Mize, director of environmental and social governance (ESG), belonging and corporate philanthropy at Neiman Marcus Group, the portfolio of luxury brands including Neiman Marcus, Bergdorf Goodman, Last Call, and Horchow. Listen in as Mize discusses the release of Neiman Marcus Group's first-ever ESG report,…

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