Building your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern Entrepreneur cover image

Building your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern Entrepreneur

Latest episodes

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Sep 9, 2024 • 36min

How to Optimise for Passion & for Profit, with Jenna VanLeeuwen

In this episode I'm chatting with Jenna VanLeeuwen about the often-overlooked aspects of financial strategy that can make or break your business. From balancing work you love with essential growth activities like sales and marketing to planning for future financial stability, this conversation is packed with practical advice and wisdom. 🔑 5 Keys that Listeners Will Learn1. Optimising Business Levers - Discover how to utilise your business levers for financial freedom and why it’s crucial for your long-term success 2. Quarterly Planning System - Jenna shares her game-changing quarterly planning system that can significantly reduce stress and improve time management.3. Proactive Financial Management - Learn the importance of forward planning and forecasting to avoid unexpected tax bills and financial stress.4. Personal vs. Business Finances - Understand the interconnectedness of your personal and business finances and how to manage both effectively5. Building Financial Buffers - Explore strategies for creating financial buffers that provide security and flexibility.Aout JennaI help online business owners, digital creators, influencers, and consultants create a life they love. Aligning Wealth is the financial advisor chosen by: Course and content creators, Influencers, and consultants We’re their go-to financial partner, helping them optimize their finances, increase their impact, and provide the support they need to build their ideal lives. For many of my clients, this means avoiding paying unnecessary tax, thoughtfully managing investments, building sophisticated retirement strategies, and navigating liquidity or exit events. Above all, I help entrepreneurs optimize their success to create long-lasting wealth in line with their values and vision.https://aligningwealth.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.
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Sep 2, 2024 • 47min

Simplify to Amplify : Virtual Assistants & Leadership, with Kris Ward

In the latest episode of The podcast, I sat down with Kris Ward to talk about how entrepreneurs approach their business time, team, and toolkit management. Kris shares some real belters on reducing work hours, improving productivity, and the vital role of Virtual Assistants (VAs) can play when you get it right.🎙 Key Takeaways:- Team Building & Efficiency:The importance of building a supportive team and integrating streamlined processes. By incorporating VAs into leadership training and daily operations, many business owners can reclaim their time and achieve work-life balance. - Debunking the Hard Work Myth:Kris challenges the glorification of excessive effort in entrepreneurship, suggesting that suffering isn’t a prerequisite for success. Efficient delegation and proper support systems create more opportunities for growth without burnout.- Strategic Time Management:Through personal experience, Kris explains how systems and “super toolkits” can significantly boost efficiency, allowing entrepreneurs to focus on strategic tasks rather than getting caught up in daily grind.freegiftformkris.com----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.
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Aug 26, 2024 • 43min

How to reset your Mindset, with Sean Osborn

Today on The Personal Brand Business Show I'm speaking with Sean Osborne who shares his journey from homelessness to building a multimillion-dollar tech company by age 30. Sean broke down the importance of having a solid email list as an unshakeable business asset and we delved into mindset mastery, the impact of surrounding yourself with successful people, and ( you won't want to miss this ) how mirror neurons influence our behaviour. Sean also gave us a sneak peek into his upcoming book on human potential. Don't miss his very practical insights on challenging your limiting beliefs ( yes - you have them ) and the power of acting as if you’ve already made it!https://www.thinkingbigcoaching.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.
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Aug 19, 2024 • 31min

Mastering Productivity and Avoiding Shiny Object Syndrome with Louise Miller

This week on the podcast I'm speaking with incredible productivity mentor, Louise Miller! We delved into the secrets behind maintaining sanity while launching multiple ventures, the critical importance of starting where you are, and the magic of focusing on the essentials.In this episode, Louise and I tackled various topics, from tackling the shiny object syndrome to creating a crystal-clear vision for your life and business. Here are just a few of the golden nuggets you'll discover:🔑 Key Takeaways:1. How to Launch Big Initiatives Without Overwhelm: Discover how one person successfully launched a beta programme, a personal podcast, and a summit with 35+ speakers within just three months—without burning out! 💥2. The Power of Incremental Growth: Louise and Bob discuss why starting where you are and growing step-by-step is the secret sauce to long-term success. 3. Beat the Shiny Object Syndrome: They dive into how to resist the lure of the "next big thing" and focus on consistently making offers that matter. 🚀 4. Maximise Your Productivity: Learn Louise's top strategies for managing your time and maintaining your focus, ensuring that you spend it on high-impact tasks aligned with your goals. 5. Clarity and Intention Are Everything: Louise shares how slowing down, making intentional choices, and aligning your daily activities with what truly matters can transform your business and life. 🌼bettylouonline.com----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.
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Aug 12, 2024 • 38min

The Systems of Success in Franchising, with Leslie Kuban

Great franchises are some of the best thought out and process driven business on the plant and if we know anything about business success - it's largely down to having great systems and following them.This week on the Show I'm joined by one of the world experts on franchise success, Leslie Kuban. We talk about her work helping people make the transition into franchising, her franchise education work and her consulting helping people fully leverage the franchises they own.We also talk about her journey from owning a Mailboxes Etc to becoming a household name in the Franchising.Some key takeaways. 📈 Personal Branding Motivation: Cultivating a strong personal brand within your franchise is crucial. Personal relationships and local presence can set you apart. 🔄 Systematisation and Training: Franchise systems offer varying levels of support in terms of systematisation and training. Leveraging these can help streamline operations and enhance visibility. 💰 Financing Fundamentals: When financing a franchise, a cash injection of 10-30% is typically required, along with good credit and a personal guarantee. Various options like equity lines or retirement plans can be explored. ⚖️ Understand Complexity: Franchising is not a quick success route. It involves significant complexity, cost, and a long-term commitment. Entrepreneurs must recognise this before diving in. 🤝 Collaborative Success: Collaborative skills, patience, and business acumen are key for success. Support and cooperation among franchise owners can enhance the overall experience and success rate.https://www.linkedin.com/in/lesliekuban/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.
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Aug 5, 2024 • 40min

Escape to Consulting, with Brian Herriot

I'm thrilled to bring you another episode of The Personal Brand Business Show! 🎉 This week, we're talking with Brian Herriot, a seasoned management consultant who helps corporate professionals plan their escape to financial freedom using the getaway car of independent consulting.🎧 Episode Overview:In this episode, Brian dives into his journey from big-firm consulting to the flexible, fulfilling life of an independent consultant. He shares his secrets to creating a balanced and successful career while maintaining personal fulfilment. 🔑 5 Key Takeaways You'll Gain:1. The Power of Relationships: Learn why maintaining strong personal connections and seeking referrals can be the cornerstone of a successful consulting business.2. Clarity in Target Audience: Discover how focusing on successful individuals seeking meaningful career changes can lead to more fulfilling client relationships.3. Reevaluating Life Goals: Understand the 'happiness curve' and how rethinking your goals in your forties can pave the way for a more satisfying career realignment.4. Lifestyle Freedom Equation: Brian's unique framework for balancing work and investment income to achieve the lifestyle and legacy you desire.5. Authority in Consulting: Get insights into how writing a book and collaborating with a specialised team can bolster your credibility and business growth. 📢 Ready to dive in?: https://www.amplifyme.agency/brian-herriothttps://www.choosyconsultant.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.
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Jul 29, 2024 • 36min

How to authentically self advocate on Linkedin, with Gus Bhandal

Nobody like a showoff? ( Really? ) Personally I've always admired people who could authentically self advocate. It's something most people ( me ) struggle with. LinkedIn reflects the wider business community in as much as, despite appearances, it's a world of wall flowers.It's like those humiliating school discos where there are a few noisy confident kids in the middle and the rest of us standing around the edge looking at our shoes and waiting to be *asked* to dance.( Well - Don't wait to be asked.. It didn't help in school and it's not helping now. )In this episode, Gus Bahndal, a marketing strategist and social media specialist, dives deep into the world of LinkedIn, sharing his insights and very actionable strategies to help you stand out and grow your business. Here are a few highlights from our conversation:🔗 Standing Out and Self-AdvocacyGus discusses his journey from being an introvert to becoming a recognised LinkedIn expert. He shares how branding, particularly using the bold colours black and orange, has helped him communicate warmth and expertise.👥 Building a Genuine LinkedIn CommunityLearn how Gus found his voice on LinkedIn by sharing personal content and engaging with others authentically. Bob, our host, delves into the mindset needed for business growth and the importance of standing out in the competitive world of marketing.🏅 Understanding LinkedIn Top Voice BadgesGus clarifies the difference between the orange and blue LinkedIn top voice badges and shares his experience with each. He explains how success on the platform can be measured by engagement and reach, stressing the importance of being authentic.📈 Importance of Niche SpecialisationDiscover why specialising in LinkedIn rather than spreading out to multiple platforms can be advantageous, and learn tips on managing workload and avoiding procrastination.🍳 Valuable Lessons from a ChefGus recounts a fascinating story about a chef who taught him the value of experience and the importance of sharing knowledge -- a philosophy he now applies to his training and consultancy work.🌟 Introducing the Uplift ConferenceGus co-founded the Uplift Conference with two friends to help people maximise their LinkedIn presence. Tune in to learn more about this exciting event featuring renowned speakers who offer in-depth LinkedIn strategies for business owners, agencies, and marketers.Whether you're a seasoned LinkedIn user or just getting started, this episode is packed with tips and insights that you won't want to miss.Find Gus Online : https://www.linkedin.com/in/mguruuk/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.
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Jul 22, 2024 • 38min

Mindset as a Skillset, Mark Panciera

This week on *The Personal Brand Business Show* I sit down with Mark Panciera, the CEO of The Pacific Institute, for a deep dive into the power of mindset and performance. Mark shares his expertise on controlling and changing our thoughts, managing the "monkey mind," and addressing blind spots and limitations in both personal and professional life.Some highlights from this week's show.Mindset Matters: Discover why being aware of your thoughts is crucial and how you possess the power to change them.Taming the Monkey Mind: Learn effective techniques to stop the downward spiral of negative thoughts.Blind Spots: Understand the concept of personal and professional blind spots and how awareness, acceptance, action, and celebration can drive change.Leadership as a Catalyst: Find out why leaders must work on their own mindsets to instigate positive change within their teams.Comfort Zone Dynamics: Embrace the importance of stepping out of your comfort zone and how a one-time affirmation can shift your mindset.---About Mark.Mark Panciera is an accomplished business owner, community leader, executive and entrepreneur. As the CEO and Partner of The Pacific Institute, Mark focuses his efforts on driving human performance in organizations, teams, and individuals, working with Fortune 1,000 companies, financial institutions, government agencies, healthcare and educational systems, athletic teams, and non-profit organizations. A well-recognized TED Talk presenter, speaker, and author, Panciera is frequently asked to share his insights and experience. He has appeared on ABC's Wall Street Journal Report, CNBC, and CBC (Canadian Broadcast Company). Additionally, he is a trusted media resource and has been quoted in Forbes, the New York Times, the Miami Herald, and the Fort Lauderdale Sun Sentinel, with featured articles appearing in USA Today and Inc. Magazine. With a strong commitment to community service Mark has been the recipient of numerous recognitions and awards for his exemplary service to many groups and causes. Mark earned a BA in Business Administration from the University of South Florida and an MBA from Florida Atlantic University.https://thepacificinstitute.com/markpanciera-iyf/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.
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Jul 15, 2024 • 37min

How to do more by doing less, with Charles Alexander

In our latest episode, we dive deep with Charles Alexander, a productivity powerhouse who helps business owners transform their work lives. From tackling the glorification of busyness to making the dream of a four-day workweek a reality, this conversation is packed with actionable insights!Here are three key takeaways you won't want to miss:Balance Over Busyness: Charles urges us to question our addictive need to always be busy, comparing it to unhealthy habits like overeating. Balance is key!Track and Transform: He likens understanding time usage to tracking calories when getting in shape. Before implementing any time management techniques, track where your hours are going using tools like Clockify or RescueTime.Leverage and Outsource: Focus on high-leverage activities and eliminate, batch, automate, or outsource lower-value tasks. Boost efficiency and reclaim your time!About Charles.Charles Alexander has been a full-time Business Coach since 2007. He has coached over 2,000 entrepreneurs to grow their businesses and helped over 250 people start businesses. Then he decided to practice what he preached. After years of seeing the need for video marketing, he started creating Explainer Videos for Busy Professionals in 2015. That part-time business is now a full-time business with proven systems and a team. Charles is the author of Best New Seller on Amazon, Start Now Quit Later and he is the host of the podcast, Do More By Doing Less. Now he uses those real-world experiences and humor to help overwhelmed entrepreneurs and busy professionals to Create Your Own 4 Day Work Week in 90 Days or Less Lastly, and most importantly, Charles is happily married to his wife Sarah and is the proud father of three kiddos, Ava, Lilly, and Lane.https://www.yourcharlesalexander.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.
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Jul 8, 2024 • 52min

The Coaching Business Flywheel, with Robbie Swale

Welcome to another episode of The Personal Brand Business Show! Today, Bob and Robbie Swale dive deep into the intricacies of building and growing a coaching business. Inspired by Jim Collins' concept of the virtuous cycle, Robbie introduces the Coaching Business Flywheel—a powerful framework designed to gain momentum and achieve sustainable growth over time.In this episode, you'll discover the importance of curating clients, balancing genuine connections with business goals, and the transformative power of co-created experiences. We'll also explore Robbie's "Twelve Minute Method" for productivity and his perspectives on confidence, courage, and effective communication about finances.About RobbieRobbie Swale is a leadership coach and the author of the 12-Minute Method series of books. Alongside his direct client work, he has run coaching, training and facilitation for organisations including Moonpig, Deutsche Bank, 64 Million Artists and the University of Edinburgh. He is the creator of The Coach’s Journey and The Coaching Business Flywheel, and host of The Coach’s Journey Podcast, where he interviews coaches about their journeys into coaching and how they developed successful coaching businesses.http://www.thecoachsjourney.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

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