

Building your LeaderBrand - Personal Branding, Digital Marketing, Sales, Leadership & Entrepreneurship for Expert Business Owners & Executives.
Bob Gentle Personal Branding & Monetization Coach
Building a business around your personal brand comes with its unique set of challenges, but it’s also an opportunity to create massive impact. Join Bob Gentle as he sits down with leading Entrepreneurs, Consultants, Creators, Leaders and Marketers from around the globe to uncover the strategies behind their successful Personal Brand Businesses. You’ll hear real stories of what it takes to thrive in today’s market—without the fluff.
This isn’t just another podcast about business success. Every guest is a trailblazer, redefining traditional business models and discovering innovative ways to deliver value, scale their brands, and make a lasting impact—all while building wealth and influence through the power of their personal brands.
From up-and-coming entrepreneurs to industry veterans, every episode opens a new window into the dynamic world of expert business owners, creators, and leaders. Each conversation offers fresh insights, actionable takeaways, and the inspiration you need to continue your journey as both a business leader and a person.
About Your Host:
Bob Gentle is a globally recognized Personal Brand strategist, coach, and the driving force behind AmplifyMe, helping expert business owners scale their brands and businesses worldwide. He’s also the creator of the Personal Brand Business Roadmap™, a step-by-step guide to starting, scaling, or refining your expert business. Download it for free at amplifyme.agency/roadmap.
Tune in to Building Your LeaderBrand, rated in the top 2.5% of podcasts globally by ListenNotes, and discover how you, too, can lead with impact and grow your personal brand into a powerful business.
This isn’t just another podcast about business success. Every guest is a trailblazer, redefining traditional business models and discovering innovative ways to deliver value, scale their brands, and make a lasting impact—all while building wealth and influence through the power of their personal brands.
From up-and-coming entrepreneurs to industry veterans, every episode opens a new window into the dynamic world of expert business owners, creators, and leaders. Each conversation offers fresh insights, actionable takeaways, and the inspiration you need to continue your journey as both a business leader and a person.
About Your Host:
Bob Gentle is a globally recognized Personal Brand strategist, coach, and the driving force behind AmplifyMe, helping expert business owners scale their brands and businesses worldwide. He’s also the creator of the Personal Brand Business Roadmap™, a step-by-step guide to starting, scaling, or refining your expert business. Download it for free at amplifyme.agency/roadmap.
Tune in to Building Your LeaderBrand, rated in the top 2.5% of podcasts globally by ListenNotes, and discover how you, too, can lead with impact and grow your personal brand into a powerful business.
Episodes
Mentioned books

Jan 31, 2022 • 48min
How anyone can sell more without feeling gross, with Holly MacCue
People buy into you before they buy from you. If that’s true then how can we make that happen and how can we make it scale? This week my guest on the podcast is Holly MacCue and we’re talking about how business owners can stop being overlooked and start being the only choice.About HollyHolly MacCue is an experienced Sales and Messaging Coach and Certified Master Persuader who helps entrepreneurs to be seen as a nobrainer to their ideal clients so they can create effortless sales without paid ads.Her signature approach shows clients how to attract their ideal customers through powerhouse positioning, crafting unique messaging and using persuasive communication based upon buyer psychology.Holly has a decade of experience working as a marketing strategist for global brands at corporations like Unilever and P&G where she led the strategy for a $200 million dollar portfolio. Simultaneously, she built her own passion-driven business to six-figures while only working on it for two days per week. Holly has helped hundreds of entrepreneurs with client results including doubling their business during Covid and increasing their sales 10x in just 8 weeks.Her success strategies have been featured in Forbes, The Huffington Post, Real Simple, Marie Claire and more.She lives in Australia with her husband, two daughters and two cats.Make sure you grab Holly’s free gift “20 Fuss Free Ways To Find Clients Without Paid Ads or a Big List” www.hollymaccue.com/giftYou can connect with Holly in her free Facebook Community here where she shares hints, tips and resources around how to position yourself as a no-brainer and create effortless sales https://www.facebook.com/groups/empoweredentrepreneursconnect You can also connect with Holly on instagram here https://www.instagram.com/hollymaccue/ ----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Jan 24, 2022 • 54min
Grow up and show up - building the creator habit, with Travis Brown
So the truth is that if you want to get noticed on social media you have to earn attention on somebody else's feed. This week’s guest does that - pretty much every day on instagram. There’s frankly nobody else whose posts I save and share more often.Prolific creators are people I pay attention to - particularly when they give me such value so I’m thrilled to welcome Travis Brown to the show this week.poddecks.com----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Jan 17, 2022 • 38min
Standing out in a crowded space with your PartnerPowers, with Max Habeck
All over the world there are great people in great businesses that get overlooked. They fail to meet their potential for reasons that have nothing to do with ability. They’re often the same issues which small business owners face out in the entrepreneurial world.So this week my guest is Max Habeck. Max is a very big hitter, working with partners and leadership teams at the biggest consulting firms in the world to help them unleash their PartnerPowers.About MaxMax has worked in consulting all his life. First, at Kearney, a strategy firm, where he made partner and practice leader. Later, becoming a managing partner at EY, looking after 1,100 people in one of the fastest-growing practices globally. He also wrote two books on post-merger integration, his career themeNow, he support partners to build standout practices and teams while having a life.https://maxhabeck.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Jan 10, 2022 • 38min
Find your purpose, take big chances and live like your life is short, with Richie Norton
Some are motivated by money and others are motivated by purpose. Most of us fall somewhere in between. This week on the podcast I’m speaking about purpose, passion, making money, doing good, taking chances and living like life is short with Richie Norton. No matter what motivates you, you’ll find something to fire you up for the year in this very special episode.About Richie NortonRichie Norton is the award-winning, bestselling author of the book The Power of Starting Something Stupid (in 10+ languages) and Résumés Are Dead & What to Do About It.In 2019, Richie was named one of the world’s top 100 business coaches by Dr. Marshall Goldsmith. He is an international speaker (including TEDx & Google Startup Grind) & serial entrepreneur.https://richienorton.com/

Dec 13, 2021 • 38min
The meaning of life, money and crypto, Joseph Bojang
Back in the 90’s people thought the internet wasn’t relevant to them. That looks hilarious now. Well crypto and blockchain are a bit like that now.This week I’m joined by Jospeh Bojang from Life. Money. Crypto. And we’re going to explore what all this means for every day folks, creators and how you can get a piece of the action.About JosephJoseph Bojang is on a new mission to help educate business owners and individuals about crypto and blockchain technology. He’s the owner of Web Champs, a digital advertising company dedicated to helping clients grow online. He's a sought-after advertising expert and routinely handles 6 and 7-figure budgets for clients who advertise online.https://www.youtube.com/channel/UCg0EJaNqiTRBFgKccUFnFIQ----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Dec 6, 2021 • 48min
How to get big results from a small list, with Robbie Samuels
You already know everyone you need to have an incredible business. Most people put all the emphasis on winning new audiences, growing email lists or building communities without giving a moment's thought to the people who already know, like and trust them. This week on the podcast I’m speaking with Robbie Samuels, author of ‘Small List, Big Results, Launch a Successful Offer No Matter the Size of Your Email List’ About RobbieRobbie Samuels is an author, speaker, and business growth strategy coach recognized as a networking expert by Harvard Business Review, Forbes, Lifehacker, and Inc. He is also a virtual event design consultant and executive Zoom producer recognized as an industry expert in the field of digital event design by JDC Events.Robbie is the author of "Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences" and "Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List." He is a Harvard Business Review contributor.His clients include thought leaders, entrepreneurial women, associations, national, and statewide advocacy organizations, women’s leadership summits, including Feeding America, California WIC Association, and AmeriCorps.Robbie is the host of the On the Schmooze podcast and #NoMoreBadZoom Virtual Happy Hours.Robbie's Bonus : http://www.robbiesamuels.com/gentle----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Nov 26, 2021 • 43min
Personal brand business the Introvert Way, with Susanna Reay
Some people have no problem jumping into personal visibility and building their authority but for many it’s a huge challenge. Often those people who struggle most - either with the idea of visibility or the practice of achieving it are the introverts of the world.I know I’ve struggled with this and we speak about it often on the podcast, but when Susanna Raey writes a book about it, then it’s time to jump in and focus on it. About SusannaSusanna Reay is an Online Business Coach, Digital Course Expert, Author and Speaker. She helps introverted coaches package and sell their expertise online so they can achieve the sustainable income and lifestyle they desire. Susanna is the founder of The Introvert Way™ and has worked with over 1000 introverted women globally since 2015.Get the The Introvert Way™ Roadmap at at https://susannareay.com/roadmap/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Nov 22, 2021 • 41min
The three levers which unlock small business wealth, Tara Newman
This week we’re talking about money with my personal money muse - Tara Newman. We’re talking about a particular kind of money - it’s what we call PROFIT - and here’s the thing… not all business make money. There’s a sliding spectrum of solvency, ranging from life support through to dream business. Today we’re going to talk about how we can move you off of money life support and a little closer to the business of your dreams.Tara's Website : https://theboldleadershiprevolution.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Nov 15, 2021 • 49min
How to work on your personal brand business game, with Dre Baldwin
What does prolific really look like? Today’s podcast guest has written 29 books, runs a daily podcast, has a Youtube subscriber base of 125k and has given 4 TedX talks.We’re talking about discipline, confidence, mental toughness so tube into this week’s podcast, meet Dre Baldwin and learn how to work on your game. About Dre BaldwinIn just 5 years, Dre Baldwin went from his high school team's bench to a 9-year professional basketball career. At the same time, Dre built a content publishing empire. Blogging since 2005 and publishing videos to YouTube starting in 2006, Dre has published over 8,000 videos with his content being viewed over 73 million times. Dre's daily Work On Your Game Podcast has over 3 million listeners. Dre's site : http://ThirdDayBook.com----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

Nov 8, 2021 • 47min
How to leverage your cumulative advantage, with Mark Schaefer
A few of my guests are in the category of Legend and this week my guest is on that list. He’s the author of most of my favourite marketing books - and he’s undoubtedly the catalyst to my own content journey. Mark Schaefer is the author of Known, Marketing Rebellion, The Content Code, Born to Blog and and a bunch of other great books. Today he's back to talk about his new book - 'Cumulative Advantage : How to build momentum for your ideas, business and life against all odds.' Mark's site : https://businessesgrow.com/----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Amplify Insiders Facebook Community : www.amplifyme.agency/insidersPlease take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.