Expert Edge Podcast

For the first episode of 2021, I've brought back my incredible wife Sarah to share with you one of our most powerful tools in both our business and our personal lives: a theme word! Every year we sit down and decide on a word for the business and for our family. We've talked about the power of a theme in your business before, but now we're doubling down on why this powerful tool can make 2021 the best yet for your personal life as well! It helps set the tone and trajectory and impacts every decision you make after that. If I could recommend one tip to my clients to keep them from staying stuck in the same rut of the previous year it would be this. CONNECT WITH SARAH: @ResilientLittleHearts @sarahboyd sarahboyd.co CONNECT WITH COLIN: ww.sellfromstageacademy.com www.expertedgepodcast.com Instagram @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

This episode is a little different because I'm pulling back the curtain to share a little behind the scenes snippet of Sell From Stage Academy Coaching calls. You're getting direct access to a group coaching call where we workshop a question from a student live. This is a super practical session! The student's problem was that she sells a coaching offer that's a little more expensive than a normal offer and the question she asked was "should I book potential clients into 1-on-1 sales calls and then move them into the sales offer, or can I present the offer straight away?" We practically break this down LIVE, so if you run webinars or if you have a product that sells for $1,000 or more I think you're gonna find this really really useful! CONNECT WITH JODI: @acc_circle acceleratorcircle.com CONNECT WITH COLIN: ww.sellfromstageacademy.com www.expertedgepodcast.com @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

I love to feature my student's stories because scaling your business is a journey! Not everyone starts out doing $100K on a webinar, it starts out small. Which is why I'm featuring Emma Lewzey as a guest on this week's podcast episode. She's an incredible consultant and speaker who recently started doing webinars. Her story is incredibly encouraging and her journey to her first 5 figure webinar is going to help you a lot! If you've just started with webinars or you've never ran one before, we're going to be breaking down the steps she took to see her goals actualized and why reframing success can help you out along the way! CONNECT WITH EMMA: @blueskyphilanthropy blueskyphilanthropy.com CONNECT WITH COLIN: REGISTER FOR THE NEXT MASTERCLASS ww.sellfromstageacademy.com www.expertedgepodcast.com @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

I've been hearing a lot of people say webinars are dead, but 2020 has proved them all wrong! I can tell you from personal experience that webinars are BOOMING and they're going to continue to be massive. In this episode, you'll discover why webinars aren't going anywhere and I'll give you 3 BIG hacks that you can use right away. Following a formula is the easiest way to convert claps into clients and these 3 tricks will help you DOUBLE your conversion rates so that you can serve more people! CONNECT WITH COLIN: REGISTER FOR THE NEXT MASTERCLASS ww.sellfromstageacademy.com www.expertedgepodcast.com @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

We are going DEEP into some of the most overlooked, underutilized, unconventional strategies for selling your courses in 2021. We're going past the normal topics and ideas and I'm sharing some real ninja strategies. In this episode, you'll discover the top 3 ways to sell more online courses in 2021. After rubbing shoulders with the biggest names in this industry and seeing how they run their businesses, marketing, and messaging, this is how they do it! If you're ready to go past your normal level of comfort to take your business to the next level in 2021 then this episode is going to help get you there. CONNECT WITH COLIN: REGISTER FOR THE NEXT MASTERCLASS ww.sellfromstageacademy.com www.expertedgepodcast.com @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

For this week's episode, I am giving you exclusive access to one of my greatest secret weapons, Tiffany Lee Bymaster. As a celebrity makeup artist turned online branding master, Tiffany specializes in coaching online business entrepreneurs on how to discover their voice on live video. She is the FIRST person I call for help when I'm doing a live video and I wanted to give you guys access to her training here. Mastering LIVE video is what your business needs to thrive in 2021! We dive into practical and tactical strategies around using live video to connect with your audience, generate leads, and grow your business. Make sure you don't miss this! CONNECT WITH TIFFANY: @coachglitter coachglitter.com CONNECT WITH COLIN: ww.sellfromstageacademy.com www.expertedgepodcast.com @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

For this week's conversation, I wanted to bring Sell From Stage Academy student Megan Sumrell on to the show to share a bit of her journey. 2020 has brought its unique challenges to the Expert Industry, one of those being learning how to master virtual stages. Megan was able to find her confidence in speaking online and not only that, but she was able to DOUBLE her conversion rates on webinar. We'll be jumping into how to really increase your persuasion and your ability to communicate from a virtual platform and we'll unpack what strategies she implemented to see those results. She's a productivity expert who specializes in helping women escape the overwhelm and get back in control of their lives so we'll also go over some hacks she uses to stay focused! It's going to be super insightful, super practical and I know you're gonna love it. CONNECT WITH MEGAN: "Ditch The Overwhelm" Cheat Sheet @megansumrell megansumrell.com Work + Life Harmony Podcast CONNECT WITH COLIN: ww.sellfromstageacademy.com www.expertedgepodcast.com @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

This episode is all about getting you paid as a speaker! Knowing the value of what you bring to the table and being able to ask for that is a really important skill set in this industry. I'm going to be breaking down my own personal journey to getting paid and showing you practically how you can make $10,000 a session as a speaker. If you've ever been paid lower than what you expected or struggled to ask for more, then this episode is going to be incredibly helpful for you! CONNECT WITH COLIN: ww.sellfromstageacademy.com www.expertedgepodcast.com www.expertsinnercircle.co @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

In the Expert Business Industry, a huge part of growing your business is growing yourself. Which is why in this episode I've got a really special guest for you named Julia Kristina. Our conversation is all about how to grow internally as an entrepreneur and how to break through anxiety and insecurity so you can build the confidence you desire and step into your place as a market leader. Growing your business is not only functional but emotional as well and so we're going to be unpacking her journey in the Sell From Stage Academy and how she went from being uncomfortable selling her services to running a successful business that helps a lot of people. CONNECT WITH JULIA: @juliacounsellor juliakristina.com Julia Kristina Youtube Channel CONNECT WITH COLIN: ww.sellfromstageacademy.com www.expertedgepodcast.com @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)

I'm sharing one of the most powerful productivity strategies I have: theming. For me, a theme drives all of my decisions and it's incredibly practical. It helps point me in the direction I'm focusing my growth in for that season. I'll share the pragmatics of why a theme is so valuable to implement along with how themes have worked for me. It's a concept I teach to all my high-level clients early in their journey because it adds so much momentum to their progress and goals. In this episode, we'll talk about 3 strategies to make your theme work for you this year and into next. This may be one of the most powerful conversations you'll ever have when it comes to your personal productivity and your team's productivity in your business! CONNECT WITH COLIN: ww.sellfromstageacademy.com www.expertedgepodcast.com www.expertsinnercircle.co @colinboyd TOOLS COLIN RECOMMENDS: Kajabi (Click here to learn more)