Expert Edge Podcast

Learn the key lessons and systems for doubling revenue in 2023, including the importance of adding new offers and utilizing your network. Discover the significance of building and testing something before making it and the benefits of having a front-end product for business growth.

Every entrepreneur starts with the dream of making money while they sleep. But most realize, sooner rather than later, that this might be much more dream than reality. My guest on this week's episode of the Expert Edge - Pat Flynn, might have something to say about that! Pat is a professional blogger, keynote speaker, Wall Street Journal best-selling author and host of the 'Smart Passive Income' podcast. And during this episode we dive deep on topics like: How to find out exactly what your customer wants (so simple, yet so overlooked) How Pat has built "superfans" and massive continuity programs with little to no paid advertising. (this is brilliant) How to give your customers such a great experience that they want to promote you. (he shares an app that does this in just a few minutes) And so much more! You can find more from Pat Flynn at: SmartPassiveIncome.com Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode173 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

One of the most important skills you can develop as a coach and course creator is the ability to clearly articulate your audience's "flagship problem" and the fact that what you have to offer solves this problem. Mastering how to articulate the problem, so that it becomes urgent and important is a crucial part to any marketing sales campaign. So how do you find out your audience's flagship problem? By going through and answering the 4 questions I laid out during this Episode of The Expert Edge! Enjoy. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode172 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Why is it that some people say they want to achieve a certain goal and they follow through, while others with the same goal fall short? On today's episode, we unpack how your values and self worth are the driving factors behind this phenomena. Today's guest, Dr. John Demartini, is a world-leading human behavior specialist, philosopher, international speaker, best-selling author, and the founder of The Demartini Method - a revolutionary tool in modern psychology. He is exceptional at dissecting and explaining individual behavior while also giving the remedy for that individual to maximize their potential. If you find yourself stuck or falling short on reaching goals in your life, this episode will be a big eye opener for you while giving you clarity and direction. You can go through Dr. John Demartini's Value Determination Process Here: Click Here Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode171 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

One of the big draws to building a digital expert business is the ability to automate a lot of the work. Outside of the marketing and a few technical aspects, you can literally automate the bulk of the sales process allowing you to make money while you sleep! However, one of the keys to making automation work is NOT to automate too soon. In this episode, I reveal how and when you should move from the Live Launch model to an Automated model as well as what you need to understand about your audience before you make the move. Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode170 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

A lot of entrepreneurs get started with the dream of someday selling their business while cashing in with a big exit. However, in the expert industry, oftentimes you are "the brand". So the idea of selling your company becomes much more challenging. My guest on this episode, Lise Kuecker, has exited 6 companies already and shares how she has built another 8 figure business by not only simplifying her offers but by rebranding and changing the focus of her company allowing herself to be taken out of the equation! If you're in the expert industry and have ever thought about an exit one day, this is the episode for you! Lisa's LinkedIn: https://www.linkedin.com/in/lisa-kuecker-655965129/ StudioGrow Instagram: https://www.instagram.com/studiogrowco Lisa's Website: https://studiogrow.co/ Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5 star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode169 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Most entrepreneurs start their businesses with the thought of creating an amazing life that allows them the cash flow and freedom to live out their dreams. Unfortunately, the majority tend to get stuck In their business and don't make the correct investment decisions to generate further cash flow. In today's episode, I interviewed number one Wall Street best-selling author Justin Donald about his journey to retiring at the age of 37 and how he now helps other entrepreneurs just like you to invest their money and build lifestyle cash flow. This way you have more freedom and experiences in your life because you're not chained to your business. In this episode, we talk about how he transitioned his business to create more systems for freedom and also how he built Investments to generate a personal lifestyle cash flow that enabled him to retire at such a young age. I trust you'll enjoy this episode as it enables you to get greater insight to become a lifestyle investor. Justin's website: https://lifestyleinvestor.com/ Justin's podcast: Lifestyle Investor Strategy session: lifestyleinvestor.com/strategy Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode168 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Entrepreneurs are notorious for working relentlessly in their business, often to the detriment of their freedom and personal life. As their businesses grow bigger and bigger, their freedom tends to dwindle more and more. I know this first hand as it was definitely an issue I've had to work through numerous times in the past. In this episode, I share 4 big pillars to give a foundation for getting more time off in your business while not sacrificing your business's growth. In fact, your business will grow when you implement these pillars AND you'll have more time off! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode167 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

Discouragement is a common circumstance in life. As an entrepreneur, this can tend to get amplified due to the vast amount of challenges that come our way. It's important to A.) recognize discouragement when it hits you and lingers and B.) how to overcome it and move into a higher state or a higher level both within yourself and in your business. In this episode, I share some really discouraging moments in my life/career and the strategies I used to overcome them so that when you too are in a season of discouragement, you can use them to move on and thrive! Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode166 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/

One of the most important relationships you'll ever have in your life has nothing to do with your friends, your family, or even yourself. In today's podcast, we unpack the idea of how your "relationship with uncertainty" will be one of the defining factors as to whether you continue moving towards success or struggle to go to the next level. Today's guest, Joe Pane, is a good friend and early mentor of mine who is exceptional at explaining how we as coaches and entrepreneurs reprogram our minds to view uncertainty in a more healthy and resourceful manner. If you find yourself in fear, stuck, or procrastinating the bigger decisions in your life then this podcast will help you to get unstuck and start moving towards the destiny you truly desire. Joe is also running a free 3-part video series called "Uncertainty Mastery Bootcamp" where he'll share more insights into how to improve your relationship with uncertainty and therefore improve the quality of your life and business. Go to the link below to register for Uncertainty Mastery Bootcamp: http://colinboyd.co/joe Discover how to authentically connect with your audience & fill your programs with a Conversion Story. https://www.conversionstoryformula.com Hit the "Follow" button so you don't miss an episode! Love this podcast? Write a review and give it a 5-star rating! I'd love to hear from you. Register for the free bonus training where you'll discover the 5 secrets to selling from webinar & live stages. https://www.click.colinboyd.co/5secretstraining For all the show notes and links: https://www.expertedgepodcast.com/blog/episode165 Connect with Colin on Instagram: https://www.instagram.com/colinboyd/