Tom Bilyeu's Mindset Playbook

Impact Theory
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Dec 29, 2025 • 55min

Dr. Shefali: The Pitfalls of Parenting (and How to Avoid Them)

Dr. Shefali, a clinical psychologist and best-selling author of the book The Awakened Family, has sparked a parenting revolution. Her unconventional and downright controversial insights encourage individuals, couples, and families to find their true selves. Named to Oprah’s SuperSoul 100 list, she has attracted global attention by disrupting the traditional parenting paradigm with what she calls “Conscious Parenting.” She’s spoken at high profile venues such as Wisdom 2.0, Tedx, Kellogg Business School, and The Dalai Lama Center for Peace and Education. Learn from the woman challenging everything we know about parenting in this transformational episode of Impact Theory with Tom Bilyeu. Original air date: 9-5-17 SHOW NOTES Tom and Dr. Shefali dive into the meaning of conscious parenting. [2:31] Dr. Shefali explains how conditioning obscures child development. [5:14] Dr. Shefali talks about understanding boundaries and the psychology behind parenting. [9:17] Dr. Shefali describes how parents perpetuate children creating a false sense of self. [15:20] Dr. Shefali talks about recovering our truest self and allowing our children to suffer. [17:00] Dr. Shefali expands on living in the present moment and being deeply connected with your child. [21:31] Tom and Dr. Shefali discuss learning to be present and how to accept and work with what you have. [24:17] Dr. Shefali shares how she uncovers authenticity through insight meditation. [31:12] Dr. Shefali breaks down the power of embracing the impermanent now. [34:39] Tom and Dr. Shefali expose parenting myths and the difference between attachment and high love. [35:41] Dr. Shefali walks through the importance of being conscious of our limitations. [39:12] Dr. Shefali addresses the transcendence of life and how to engage and align with the moment. [43:43] Dr. Shefali reveals why happiness is a misnomer and pursuing happiness is a trap. [47:17] Dr. Shefali defines the impact that she wants to have on the world. [49:32] FOLLOW DR. SHEFALI TWITTER: http://bit.ly/2xGyeh6 INSTAGRAM: http://bit.ly/2xrdBWZ FACEBOOK: http://bit.ly/2wX1hQt WEBSITE: http://bit.ly/2xrVnoo SUPPORT OUR SPONSORS: Get 5 free AG1 Travel Packs and a FREE 1 year supply of Vitamin D with your first purchase at⁠ https://impacttheory.co/AG1pod.⁠ Secure your digital life with proactive protection for your assets, identity, family, and tech – Go to⁠ https://impacttheory.co/aurapod⁠ to start your free two-week trial. ********************************************************************** What's up, everybody? It's Tom Bilyeu here: If you want my help... 1. STARTING a business: JOIN ME HERE: ⁠https://tombilyeu.com/zero-to-founder?utm_campaign=Podcast%20Offer&utm_source=podca[%E2%80%A6]d%20end%20of%20show&utm_content=podcast%20ad%20end%20of%20show⁠ 2. SCALING a business: see if you qualify here: ⁠https://tombilyeu.com/call⁠ 3. Get my battle-tested strategies and insights delivered weekly to your inbox:⁠ https://tombilyeu.com/⁠ ********************************************************************** LISTEN TO IMPACT THEORY & MINDSET PLAYBOOK AD FREE + BONUS EPISODES on APPLE PODCASTS:⁠ apple.co/impacttheory⁠ ********************************************************************** FOLLOW TOM: Instagram:⁠ https://www.instagram.com/tombilyeu/⁠ Tik Tok:⁠ https://www.tiktok.com/@tombilyeu?lang=en⁠ Twitter:⁠ https://twitter.com/tombilyeu⁠ YouTube:⁠ https://www.youtube.com/@TomBilyeu⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 25, 2025 • 59min

Tom Bilyeu Q&A: Finding Your Why and Discovering Your Interests

Tom Bilyeu and Cindy Okereke answer questions from the Impact Theory community. Some topics include: *Developing your bliss and building your why. *How to gain retrospection to find your true passion *The top three things Tom would teach his kids *Coping with mental illness * And more... Original air date: 7-2-17 Tom Bilyeu is the co-founder of 2014 Inc. 500 company Quest Nutrition — a unicorn startup valued at over $1 billion — and the co-founder and host of Impact Theory. Impact Theory is a first-of-its-kind company designed to facilitate global change through the incubation of mission-based businesses and the cultivation of empowering content. Every piece of content Impact Theory creates is meant to underscore the company mission to free people from The Matrix and help them unlock their true potential. Impact Theory exists to inspire the next generation of game-changing companies and creators that will make a true and lasting impact on the world. SUPPORT OUR SPONSORS: Get 5 free AG1 Travel Packs and a FREE 1 year supply of Vitamin D with your first purchase at⁠ https://impacttheory.co/AG1pod.⁠ Secure your digital life with proactive protection for your assets, identity, family, and tech – Go to⁠ https://impacttheory.co/aurapod⁠ to start your free two-week trial. ********************************************************************** What's up, everybody? It's Tom Bilyeu here: If you want my help... 1. STARTING a business: JOIN ME HERE: ⁠https://tombilyeu.com/zero-to-founder?utm_campaign=Podcast%20Offer&utm_source=podca[%E2%80%A6]d%20end%20of%20show&utm_content=podcast%20ad%20end%20of%20show⁠ 2. SCALING a business: see if you qualify here: ⁠https://tombilyeu.com/call⁠ 3. Get my battle-tested strategies and insights delivered weekly to your inbox:⁠ https://tombilyeu.com/⁠ ********************************************************************** LISTEN TO IMPACT THEORY & MINDSET PLAYBOOK AD FREE + BONUS EPISODES on APPLE PODCASTS:⁠ apple.co/impacttheory⁠ ********************************************************************** FOLLOW TOM: Instagram:⁠ https://www.instagram.com/tombilyeu/⁠ Tik Tok:⁠ https://www.tiktok.com/@tombilyeu?lang=en⁠ Twitter:⁠ https://twitter.com/tombilyeu⁠ YouTube:⁠ https://www.youtube.com/@TomBilyeu⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 22, 2025 • 48min

Startup Theory: The Youth Academy

Tom Bilyeu talks with the founder of The Youth Academy, Nick Mayer. LEARN ABOUT THE YOUTH ACADEMY: https://www.theyouthacademy.net.au StartUp Theory is a new series in which founder of Impact Theory and co-founder of Quest Nutrition Tom Bilyeu shares the tactics you need to build a company by breaking down the challenges facing real startups from the Impact Theory community. Tom Bilyeu is the co-founder of 2014 Inc. 500 company Quest Nutrition — a unicorn startup valued at over $1 billion — and the co-founder and host of Impact Theory. Impact Theory is a first-of-its-kind company designed to facilitate global change through the incubation of mission-based businesses and the cultivation of empowering content. Every piece of content Impact Theory creates is meant to underscore the company mission to free people from The Matrix and help them unlock their true potential. Impact Theory exists to inspire the next generation of game-changing companies and creators that will make a true and lasting impact on the world. SUPPORT OUR SPONSORS: Get 5 free AG1 Travel Packs and a FREE 1 year supply of Vitamin D with your first purchase at⁠ https://impacttheory.co/AG1pod.⁠ Secure your digital life with proactive protection for your assets, identity, family, and tech – Go to⁠ https://impacttheory.co/aurapod⁠ to start your free two-week trial. ********************************************************************** What's up, everybody? It's Tom Bilyeu here: If you want my help... 1. STARTING a business: JOIN ME HERE: ⁠https://tombilyeu.com/zero-to-founder?utm_campaign=Podcast%20Offer&utm_source=podca[%E2%80%A6]d%20end%20of%20show&utm_content=podcast%20ad%20end%20of%20show⁠ 2. SCALING a business: see if you qualify here: ⁠https://tombilyeu.com/call⁠ 3. Get my battle-tested strategies and insights delivered weekly to your inbox:⁠ https://tombilyeu.com/⁠ ********************************************************************** LISTEN TO IMPACT THEORY & MINDSET PLAYBOOK AD FREE + BONUS EPISODES on APPLE PODCASTS:⁠ apple.co/impacttheory⁠ ********************************************************************** FOLLOW TOM: Instagram:⁠ https://www.instagram.com/tombilyeu/⁠ Tik Tok:⁠ https://www.tiktok.com/@tombilyeu?lang=en⁠ Twitter:⁠ https://twitter.com/tombilyeu⁠ YouTube:⁠ https://www.youtube.com/@TomBilyeu⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 18, 2025 • 36min

Tom Bilyeu Q&A: Turning Vision into Actionable Goals

Tom Bilyeu and Cindy Okereke answer questions from the Impact Theory community. Some topics include: * How to deal with doubt and negativity from loved ones * Practical Steps on how to start with limited resources * How to protect your down-side when chasing big goals * And more… Original air date: 6-17-17 Tom Bilyeu is the co-founder of 2014 Inc. 500 company Quest Nutrition — a unicorn startup valued at over $1 billion — and the co-founder and host of Impact Theory. Impact Theory is a first-of-its-kind company designed to facilitate global change through the incubation of mission-based businesses and the cultivation of empowering content. Every piece of content Impact Theory creates is meant to underscore the company mission to free people from The Matrix and help them unlock their true potential. Impact Theory exists to inspire the next generation of game-changing companies and creators that will make a true and lasting impact on the world. FOLLOW TOM: Instagram: https://www.instagram.com/tombilyeu/ Tik Tok: https://www.tiktok.com/@tombilyeu?lang=en Twitter: https://twitter.com/tombilyeu YouTube: https://www.youtube.com/@TomBilyeu SUPPORT OUR SPONSORS: Get 5 free AG1 Travel Packs and a FREE 1 year supply of Vitamin D with your first purchase at⁠ https://impacttheory.co/AG1pod.⁠ Secure your digital life with proactive protection for your assets, identity, family, and tech – Go to⁠ https://impacttheory.co/aurapod⁠ to start your free two-week trial. ********************************************************************** What's up, everybody? It's Tom Bilyeu here: If you want my help... 1. STARTING a business: JOIN ME HERE: ⁠https://tombilyeu.com/zero-to-founder?utm_campaign=Podcast%20Offer&utm_source=podca[%E2%80%A6]d%20end%20of%20show&utm_content=podcast%20ad%20end%20of%20show⁠ 2. SCALING a business: see if you qualify here: ⁠https://tombilyeu.com/call⁠ 3. Get my battle-tested strategies and insights delivered weekly to your inbox:⁠ https://tombilyeu.com/⁠ ********************************************************************** LISTEN TO IMPACT THEORY & MINDSET PLAYBOOK AD FREE + BONUS EPISODES on APPLE PODCASTS:⁠ apple.co/impacttheory⁠ ********************************************************************** FOLLOW TOM: Instagram:⁠ https://www.instagram.com/tombilyeu/⁠ Tik Tok:⁠ https://www.tiktok.com/@tombilyeu?lang=en⁠ Twitter:⁠ https://twitter.com/tombilyeu⁠ YouTube:⁠ https://www.youtube.com/@TomBilyeu⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 15, 2025 • 1h 2min

Eric Barker: How Your Personality Can Sabotage Your Success

Eric Barker is redefining the rules of success. Leaving behind an illustrious career as a screenwriter for Disney and Fox, Eric turned his passion for fact-finding into one of the most popular blogs on the Internet. His insatiable curiosity drives him to question everything and, in turn, publish science-based insights that reveal real and usable secrets to success. He’s spoken on these secrets at prestigious institutions like West Point, Yale and MIT and his work has been featured in The New York Times, The Wall Street Journal, Time magazine, and Business Insider. Watch Eric Barker explain why everything you know about success is (mostly) wrong in this jam-packed episode of Impact Theory with Tom Bilyeu. Original air date: 8-22-17 SHOW NOTES Eric speaks out about why feeling powerless at work can kill you. [3:55] Tom and Eric discuss the “prisoner’s dilemma” and whether nice guys still finish last. [7:07] Eric talks about behavioral strategies and lengthening the shadow of the future. [12:02] Eric offers advice to those who are givers in every area of life. [15:01] Eric debunks how bad behaviors can be good in the right context. [18:00] Tom and Eric go deep on what drives him and how he’s reinvented himself. [22:16] Eric explains why the Navy’s research shows self-talk was a critical component of their training. [26:21] Eric speaks on the power of personal narrative and the evolving story of the self. [30:18] Eric addresses why stories are edited and inaccurate and why your story follows your behavior. [33:53] Tom and Eric dive into knowing when to quit and how to manifest your dreams. [38:39] Eric describes how to use little bets to develop passion and asking questions to spark curiosity. [43:22] Eric reveals three keys to producing great content and uncovers the struggle with happiness. [47:22] Eric breaks down work-life balance and the four things that everyone needs to consider in life. [52:02] Eric defines the impact that he wants to have on the world. [54:38] SUPPORT OUR SPONSORS: Get 5 free AG1 Travel Packs and a FREE 1 year supply of Vitamin D with your first purchase at⁠ https://impacttheory.co/AG1pod.⁠ Secure your digital life with proactive protection for your assets, identity, family, and tech – Go to⁠ https://impacttheory.co/aurapod⁠ to start your free two-week trial. ********************************************************************** What's up, everybody? It's Tom Bilyeu here: If you want my help... 1. STARTING a business: JOIN ME HERE: ⁠https://tombilyeu.com/zero-to-founder?utm_campaign=Podcast%20Offer&utm_source=podca[%E2%80%A6]d%20end%20of%20show&utm_content=podcast%20ad%20end%20of%20show⁠ 2. SCALING a business: see if you qualify here: ⁠https://tombilyeu.com/call⁠ 3. Get my battle-tested strategies and insights delivered weekly to your inbox:⁠ https://tombilyeu.com/⁠ ********************************************************************** LISTEN TO IMPACT THEORY & MINDSET PLAYBOOK AD FREE + BONUS EPISODES on APPLE PODCASTS:⁠ apple.co/impacttheory⁠ ********************************************************************** FOLLOW TOM: Instagram:⁠ https://www.instagram.com/tombilyeu/⁠ Tik Tok:⁠ https://www.tiktok.com/@tombilyeu?lang=en⁠ Twitter:⁠ https://twitter.com/tombilyeu⁠ YouTube:⁠ https://www.youtube.com/@TomBilyeu⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 11, 2025 • 1h 4min

Tom Bilyeu Q&A: Dealing with Social Anxiety and Accountability Partners

Tom Bilyeu and Cindy Okereke answer questions from the Impact Theory community. Some topics include: How to build a mindset for dealing with a serious illness; Practical steps to riding social anxiety How to build better accountability partners ;Why your parents’ epigenetics can affect your mindset and behavior, and more! Original air date: 6-11-17 Tom Bilyeu is the co-founder of 2014 Inc. 500 company Quest Nutrition — a unicorn startup valued at over $1 billion — and the co-founder and host of Impact Theory. Impact Theory is a first-of-its-kind company designed to facilitate global change through the incubation of mission-based businesses and the cultivation of empowering content. Every piece of content Impact Theory creates is meant to underscore the company mission to free people from The Matrix and help them unlock their true potential. Impact Theory exists to inspire the next generation of game-changing companies and creators that will make a true and lasting impact on the world. FOLLOW TOM BILYEU TWITTER: http://bit.ly/2iyjY5P INSTAGRAM: http://bit.ly/2j7vqX8 FACEBOOK: http://bit.ly/2hPStWo SHOP: https://shop.impacttheory.com/ FACEBOOK GROUP: https://www.facebook.com/groups/impacttheoryleague TOM BILYEU READING LIST: http://impacttheory.com/reading-list/ FOLLOW IMPACT THEORY TWITTER: http://bit.ly/2iC5lN3 INSTAGRAM: http://bit.ly/2hPSGJa FACEBOOK: http://bit.ly/2iystOf Subscribe to the PODCAST to get episodes early: http://apple.co/2icO5wz SUPPORT OUR SPONSORS: Get 5 free AG1 Travel Packs and a FREE 1 year supply of Vitamin D with your first purchase at⁠ https://impacttheory.co/AG1pod.⁠ Secure your digital life with proactive protection for your assets, identity, family, and tech – Go to⁠ https://impacttheory.co/aurapod⁠ to start your free two-week trial. ********************************************************************** What's up, everybody? It's Tom Bilyeu here: If you want my help... 1. STARTING a business: JOIN ME HERE: ⁠https://tombilyeu.com/zero-to-founder?utm_campaign=Podcast%20Offer&utm_source=podca[%E2%80%A6]d%20end%20of%20show&utm_content=podcast%20ad%20end%20of%20show⁠ 2. SCALING a business: see if you qualify here: ⁠https://tombilyeu.com/call⁠ 3. Get my battle-tested strategies and insights delivered weekly to your inbox:⁠ https://tombilyeu.com/⁠ ********************************************************************** LISTEN TO IMPACT THEORY & MINDSET PLAYBOOK AD FREE + BONUS EPISODES on APPLE PODCASTS:⁠ apple.co/impacttheory⁠ ********************************************************************** FOLLOW TOM: Instagram:⁠ https://www.instagram.com/tombilyeu/⁠ Tik Tok:⁠ https://www.tiktok.com/@tombilyeu?lang=en⁠ Twitter:⁠ https://twitter.com/tombilyeu⁠ YouTube:⁠ https://www.youtube.com/@TomBilyeu⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 8, 2025 • 54min

Noah Galloway: How to Defeat Depression and End Excuses

After watching the Twin Towers collapse on 9/11, Noah Galloway immediately enlisted in the military at just 21 years old. Three months into his second deployment, an IED exploded, ripping apart the Humvee he was driving and nearly ending his life. He awoke five days later to find both his left arm and left leg amputated. After he finally returned home, he was overcome by a deep depression. When his marriage dissolved and he spent 10 days in county jail for a DUI, he knew he had to turn his life around. Determined to be a good role model for his children, he slowly clawed his way out of depression and into the gym to begin his mental and physical rebirth. His grit and determination began to attract media attention, landing him on the cover of Men’s Health Magazine and multiple TV appearances on Ellen, The Today Show, and the military-inspired competition series American Grit. He also earned third place on Dancing With the Stars. Get inspired to live with no excuses by this author, retired Army Sergeant and real American hero in this episode of Impact Theory with Tom Bilyeu. P Original air date: 8-15-17 SHOW NOTES Noah opens up about how he overcame depression. [2:58] Noah reveals how he motivated himself to keep going during dark times. [6:27] Noah recalls a time when he confronted a bully in jail and won. [9:16] Tom and Noah discuss why he is motivated by living a life of service. [13:22] Noah recalls a defining moment in his career and how he reframed his mindset. [15:27] Tom and Noah go deep on the importance of discussing mental health. [22:44] Noah describes the “Bundy Effect.” [27:41] Tom and Noah talk about his passion for fatherhood and how he was motivated by his son. [30:22] Noah spells out his expectations for his kids and divulges his problem with authority. [34:39] Noah shares a story about valuing the seemingly insignificant. [40:26] Noah talks about the next chapter in life and his love of The Golden Girls. [43:53] Noah defines the impact that he wants to have on the world. [46:49] SUPPORT OUR SPONSORS: Get 5 free AG1 Travel Packs and a FREE 1 year supply of Vitamin D with your first purchase at⁠ https://impacttheory.co/AG1pod.⁠ Secure your digital life with proactive protection for your assets, identity, family, and tech – Go to⁠ https://impacttheory.co/aurapod⁠ to start your free two-week trial. ********************************************************************** What's up, everybody? It's Tom Bilyeu here: If you want my help... 1. STARTING a business: JOIN ME HERE: ⁠https://tombilyeu.com/zero-to-founder?utm_campaign=Podcast%20Offer&utm_source=podca[%E2%80%A6]d%20end%20of%20show&utm_content=podcast%20ad%20end%20of%20show⁠ 2. SCALING a business: see if you qualify here: ⁠https://tombilyeu.com/call⁠ 3. Get my battle-tested strategies and insights delivered weekly to your inbox:⁠ https://tombilyeu.com/⁠ ********************************************************************** LISTEN TO IMPACT THEORY & MINDSET PLAYBOOK AD FREE + BONUS EPISODES on APPLE PODCASTS:⁠ apple.co/impacttheory⁠ ********************************************************************** FOLLOW TOM: Instagram:⁠ https://www.instagram.com/tombilyeu/⁠ Tik Tok:⁠ https://www.tiktok.com/@tombilyeu?lang=en⁠ Twitter:⁠ https://twitter.com/tombilyeu⁠ YouTube:⁠ https://www.youtube.com/@TomBilyeu⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 4, 2025 • 1h 18min

Tom Bilyeu Q&A: The Attitude of Gratitude and Constructing an Unstoppable Identity

Tom discusses the concept of 'Bright Lines,' emphasizing clarity in personal rules. He explores balancing gratitude with productive dissatisfaction to drive growth. Meditation techniques for maximizing enjoyment are revealed alongside methods for overcoming insecurity through positive self-talk. Networking long-term without expectations is highlighted, along with insights on blockchain and its significance. The importance of acting aligned with one's identity is stressed, making leadership about leading by example.
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7 snips
Dec 1, 2025 • 35min

10 Brain Hacks from the World’s Highest Achievers

In this enlightening discussion, Vishen Lakhiani, founder of Mindvalley, shares his innovative goal-setting framework focused on experiences and growth. John Paul DeJoria, co-founder of Paul Mitchell, emphasizes the importance of embracing rejection and creating products that keep customers coming back. Behavioral investigator Vanessa Van Edwards introduces her concept of 'happy math' and gratitude totems to boost daily happiness. Together, they provide practical strategies for enhancing self-awareness, resilience, and overall well-being.
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Nov 27, 2025 • 1h 5min

Tom Bilyeu Q&A: Keynote at the Human Gathering

In a fascinating discussion, Tom Bilyeu, co-founder of Quest Nutrition and founder of Impact Theory, shares his path from film school failures to entrepreneurial success. He talks about overcoming memory challenges to enhance learning and the intense focus he had on wealth that impacted his creativity. Bilyeu emphasizes the importance of a growth mindset, reframing pride into a learning opportunity, and the power of storytelling in driving cultural change. His insights on building value-first businesses and the mission behind Impact Theory are truly inspiring!

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