
Unstandard
Unstandard™, the podcast that defies conventional wisdom and invites you to explore the limitless world of abstract, unorthodox, and untamed thought. Dive into the mindset, principles, and perspectives found within the enchanting island shores of Segern, as we celebrate the beauty of questioning everything, going against the grain, and betting on yourself.
Think unstandard. Exist unstandard.
Latest episodes

Nov 21, 2024 • 7min
Max-imize every moment
This episode serves as an announcement, promotion for an exciting new chapter at Segern and an opportunity to empower people to reclaim their time and maximize their success with Max — our newest product and your new personal success sidekick.
Download Max today:
https://unstd.li/max

Nov 13, 2024 • 5min
The profitable position
This episode explores the arc of startup evolution, highlighting the shifting dynamics between founders and VCs as companies achieve profitability. It challenges conventional wisdom about the value proposition of venture capital, offering a fresh perspective on self-reliance and strategic growth.

Nov 7, 2024 • 6min
Owner Mode
This episode discusses a shift in how we approach leadership, moving away from traditional management hierarchies toward a more nimble, focused approach that emphasizes direct involvement and meaningful guidance through the work itself.

Nov 5, 2024 • 7min
Cultivating taste in design
This episode is an insightful exploration of how taste in design is not merely subjective but a skill that can be nurtured. It underscores the significance of developing taste to identify quality, and how demystifying it can break down barriers, especially in an era where human creativity stands out amidst AI advancements.

Oct 18, 2024 • 6min
Focus forward never backward
This episode challenges the conventional wisdom of a project management. I invite you to reconsider your approach to learning from past experiences and shift the focus towards proactive improvement. As product designer, managers, and founders I see this as an opportunity to optimize how we iterate and evolve our creations, emphasizing continuous growth rather than dwelling on past missteps.

Oct 15, 2024 • 11min
Craft rules everything around me
This episode presents a critical examination of the oft-mentioned yet rarely defined concepts of craft and quality in design. It challenges us to explore how exceptional individuals and teams bring these elusive ideals to life, emphasizing the crucial role of vision, taste, and genuine care for craftsmanship in achieving greatness. This analysis invites us to delve deeper into the essence of outstanding design and its transformative power.

Oct 3, 2024 • 7min
Technologies manipulating you
This episode presents a fascinating exploration of how companies leverage psychological principles to influence consumer behavior through the technology we use daily. It highlights the importance of understanding these techniques to navigate the modern technological landscape more effectively and make informed decisions as creators and consumers.

Oct 1, 2024 • 6min
Dancing with intrusive creativity
This episode presents an intriguing exploration of intrusive creativity, a phenomenon that both empowers and challenges creative minds. As a creative founder and product designer, I see this as a crucial aspect of the innovation process, one that can lead to groundbreaking ideas but also potential pitfalls if not properly harnessed.
LINKS
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Sep 19, 2024 • 7min
Personal brand investment
This episode presents a powerful analogy between building a personal brand and investing, highlighting the importance of patience, consistency, and long-term thinking in career and life development. It offers a fresh perspective on personal branding that can inspire professionals to approach their career growth with a more strategic mindset.

Sep 17, 2024 • 8min
Protect your vision
This episode presents a crucial aspect of creation, entrepreneurship and innovation — the unwavering commitment to one's vision in the face of adversity. It challenges us to explore the delicate balance between staying true to our core ideas and adapting to external feedback, a challenge that every influential or visionary founder faces on their journey to create something truly revolutionary.
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