ProfitSchool

Explore the evolution of forecasting techniques and the importance of adaptability in creating actionable plans. Learn about sales forecasting strategies, incorporating probability into forecasts, and anticipating seasonal revenue fluctuations. Discover the significance of continuous evaluation and adjustment based on feedback, and the importance of learning and implementing forecasting techniques for strategic decision-making.

Topics Covered In This Episode Understanding Sunk Costs: Mercer and Jeff delve into the concept of sunk costs and the sunk cost fallacy, sharing personal anecdotes and reflections on reframing mindsets to overcome this cognitive bias. Impact on Decision-making: They explore how sunk costs influence decision-making in both business and personal finance, emphasizing the importance of recognizing when to let go of unproductive ventures or investments. Opportunity Cost and Fresh Perspective: Mercer highlights the tension between persistence and adaptability, emphasizing the importance of embracing fresh perspectives and recognizing new opportunities, even if it means admitting past mistakes. Value of Coaching and Feedback: Both speakers discuss the value of coaching and feedback in gaining fresh insights and recognizing when it's time to pivot or let go of unproductive strategies or ventures. Adapting Marketing Strategies: Mercer shares anecdotes about adapting marketing strategies based on feedback and market dynamics, emphasizing the importance of mindset and openness to change. Investing Wisely: The discussion extends to investing strategies, with Mercer emphasizing the importance of emotional discipline and having a solid system in place to avoid making impulsive decisions based on fear or greed. Have a question or feedback about Business Unfiltered. Record an audio message https://s.bcast.fm/business-unfiltered-with-chris-mercer-and-jeff-sauer?episode=1n236358

Topics covered include new beginnings, personal growth journey, breaking free, time management, adaptation in business, self-awareness and authenticity. Hosts discuss the concepts of reinvention, idolizing Steve Jobs, the importance of mindset, analyzing successful companies, and the importance of reinventing yourself.

Topics Covered In This Episode Mindset Shift: Mercer and Jeff delve into the crucial difference between viewing business expenses as investments rather than mere costs. Sales Perception: They explore how this mindset shift affects how expenses and investments are perceived during the sales process. Business Growth: Shifting from an expense to an investment mentality can drive successful sales and overall business growth. Time Management: Mercer and Jeff discuss the importance of reevaluating productivity, resource allocation, and prioritization to prioritize growth. Abundance Mindset: They emphasize adopting an abundance mindset in business, particularly concerning investments and sales. Real-World Insights: Mercer shares practical examples of how changing one's perspective can transform a business, touching on pricing strategies and personal growth investments. Have a question or feedback about Business Unfiltered. Record an audio message https://s.bcast.fm/business-unfiltered-with-chris-mercer-and-jeff-sauer?episode=1n3691x8

Topics Covered In This Episode Defining Failure: Mercer and Jeff Sauer distinguish between failing, which is a natural part of life providing feedback, and being a failure, which is a final identity and emotional burden. Impostor Syndrome: Both speakers share their experiences with impostor syndrome, emphasizing the negative impact of comparing oneself to others and the importance of focusing on personal growth. Personal Growth: Jeff discusses his motivation for success and the importance of stepping out of one's comfort zone to reach your goals while emphasizing the role of mindset in defining failure and success. Masterminds for Growth: Mercer seeks growth through mastermind groups, embracing discomfort as an opportunity to learn from others, and emphasizing the value of substance and profit over revenue. Using Data for Success: Mercer underscores the significance of collecting data from micro failures to inform decisions, and Jeff emphasizes the importance of gathering data from various sources, including masterminds. Embracing Failure: Both speakers encourage listeners to embrace failure as a necessary step towards progress, be open to feedback, explore alternative paths, and adapt marketing strategies to connect with the target audience. Have a question or feedback about Business Unfiltered. Record an audio message https://s.bcast.fm/business-unfiltered-with-chris-mercer-and-jeff-sauer?episode=28643zw8

Topics Covered In This Episode Mercer and Jeff discuss the challenge of staying current in business. They highlight the importance of adapting to new technology while preserving old methods Jeff and Mercer explore the decision to embrace new technology (with a focus on automation and AI)  or stick with tried-and-true methods.  They discuss strategies for evolving business approaches and team management.  Mercer emphasizes staying up-to-date in the digital marketing industry through resourcefulness and networking. They touch on the significance of data-driven marketing, analytics, and using feedback to improve decision-making, and conclude with insights on business growth and adapting to change. Have a question or feedback about Business Unfiltered. Record an audio message https://s.bcast.fm/business-unfiltered-with-chris-mercer-and-jeff-sauer?episode=mn4jmrxn

The podcast discusses the concept of financial runway and its evolution, emphasizing the importance of calculated risks in business growth. They also explore financial planning, mindset and risk management, and managing expenses during crises like a pandemic.

Mercer and Jeff discuss the importance of time management and share strategies for gaining control over it. They address the shift from a 'maker schedule' to a 'manager schedule' and provide tips for managing meetings effectively. They also emphasize strategic thinking in time management and recommend periodic off-the-grid breaks for personal growth.

Hosts set and execute their 2024 goals in financial, business, and personal areas. They emphasize continuous execution and personal growth. Strategies for productivity, monetization, and audience connection discussed. Business growth, brand development, and podcast goals aligned with audience growth and meaningful content.

Challenges and recovery in the economy, rising interest rates, adapting to the new normal in business, strategies for an AI-driven world, and predictions for AI's impact on the workforce and industries are discussed in this episode.