Informed Podcast by Mark Williams. The podcast for LinkedIn™️ users

Mark Williams
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Oct 5, 2019 • 1h 3min

Settings 3 - Privacy part 2

Welcome to this weeks fill of LinkedIn news and information. In this episode, I continue to cover Privacy and settings but before that……. Interesting Stuff I Saw This Week A LinkedIn Video Experiment: Does Native Video Drive Reach for Salespeople? LinkedIn Announces Updates to Talent Solutions: Benefits for Recruiters Best of LinkedIn Pages 2019: Nominations Are Now Open! For the rest of the notes go to http://linkedinformed.com/episode264/
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Sep 28, 2019 • 1h 1min

Settings Part 2 - Privacy

Welcome to LinkedInformed 263. This week I continue with my tutorial on settings with probably the most important section of all - Privacy But before that... Go to http://linkedinformed.com/episode263/ for the full notes
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Sep 21, 2019 • 1h 6min

Settings & Stuff

Welcome to episode 262, I hope you had a great week. I thought I would cover a more educational topic this week by going through a very important but often ignored part of LinkedIn – your settings! Once I started recording I realised this was far too big a subject to cover in one episode so I will break it down across 3 or 4 episodes. This week I’m covering the Account settings. Also covered; The Linked Inn in Grimsby Have LinkedIn dumped one of Sales Navigators best features?  New features (they don't all work properly) New items in our feeds Why do Document posts achieve higher views? Post of the week Are hashtags really worth bothering with?
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Sep 14, 2019 • 60min

Has Long Form Content Had It’s Day?

Hello and welcome, I’m back from my week away in San Francisco and I can tell you that my Find Nearby experiment yielded zero results! I had it on the whole time I was there and I checked it several times in busy places but never once saw anyone nearby! How disappointing! This week I want to return to Articles which we have covered recently but a listener highlighted an Article on LinkedIn about long-form content and I really felt I should counter it with a different perspective. Firstly let me be clear……I definitely don’t believe long-form content is dead or even dying, I just think people need to recalibrate how they use it. Anyway more of that later Continued at http://linkedinformed.com/episode261/
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Aug 31, 2019 • 1h 5min

When is it OK to copy content?

Welcome to episode 260 which has been inspired by two separate incidents that occurred this week. Firstly I had a session with a client who was really struggling to come up with ideas for content – I recommended she should start by using other peoples posts as inspiration to create similar posts. Secondly, a friend found out that someone had been copying his content – word for word, A clear example of plagiarism. This got me thinking about the differences between the two and where the line of acceptable practice sits. More of that later…
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Aug 24, 2019 • 1h

Engaging Your Followers

Welcome to episode 259. It’s great to have followers but to increase the visibility of our posts we need to get more of them to engage. This isn’t just about what we write but also about how we treat our followers, especially new ones! This week my main focus is on my new (and not fully tested) engagement blueprint. I have covered elements of it before but the extra part that I want to focus on in this episode techniques to get our followers more engagement.
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Aug 10, 2019 • 1h 2min

Likes vs Comments

Welcome to episode 258. We all know that post engagement is crucial for you to become visible on LinkedIn but not all ‘engagement’ types are equal. We know shares are pretty useless to you but what about Likes and Comments. Which one is best? Following some interesting research I saw this week, I thought that would be an interesting topic to explore.
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Aug 3, 2019 • 59min

Where is all the great content?

Welcome to episode 257 where this week I want to cover a really important aspect of using LinkedIn in a productive and successful way… finding great content! As usual with LinkedIn, we have an algorithm that makes choices (often the wrong ones) for us but we can take actions to help us find and engage with the best content. Also covered in this episode; Main LinkedIn automation bot recommends it’s users to stop using it before their accounts get closed down! Another story about a fake account, easily created due to poor LinkedIn design that was used to con financial journalists A LinkedIn bug that allowed a fake job to be posted – CEO of Google! LinkedIn will be moving its servers to the cloud! Why is your post trending and is it something to celebrate? What exactly is a ‘Top’ comment? Do hashtags in comments count? Post of the week. A video post with over 350 Likes, 200 comments and over 17,000 views Question – Can you see the activity from someone from when they were blocked (after you unblock them)
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Jul 27, 2019 • 1h 5min

Should You Connect With Competitors?

Welcome to this weeks digest of all things LinkedIn. Today I want to address and issue which has always been a tricky question for LinkedIn users to answer…Should you connect to competitors? More of that later but first….. Interesting Stuff I Saw This Week LinkedIn Member number exceeds 645 million Iran-Linked APT34 Invites Victims to LinkedIn for Fresh Malware Infections Help clients discover your services with a new feature on LinkedIn For the full show notes go to https://linkedinformed.com/episode256/
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Jul 20, 2019 • 1h 1min

Neuroscience and LinkedIn

Welcome to a new episode and it’s great to be back after a wonderfully relaxing week away in the truly stunning Swiss alps. About a month ago I received a personalised connection request from someone who had the words ‘LinkedIn and Neuroscience’ in his headline….as you can imagine this really piqued my interest. What on earth does that mean? So I arranged to have a chat with him and he explained to me his theories and how he uses his understanding of the ‘social brain’ to achieve success on LinkedIn…….so I just had to get him on the show! But first…..Go to https://linkedinformed.com/episode255/

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