Informed Podcast by Mark Williams. The podcast for LinkedIn™️ users

Mark Williams
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Dec 21, 2019 • 1h 2min

The Last Episode of the year

Welcome to episode 274 and Merry Christmas! I think the week before Christmas is one of my favourites of the year. It’s never a busy time for LinkedIn training so I get to enjoy the build-up to the Christmas break…Christmas shopping, which largely involves answering the door to the Amazon delivery person these days! Plus carol concerts, Christmas films on TV and lots of nice messages from customers, associates and listeners to the show. Unfortunately, Christmas is not always a happy time for everyone and I want to spare a thought for my buddy Steve Phillip. Steve bravely wrote an article this week announcing that he had recently lost his son to suicide. I’m close to Steve and when he told me the unexpected news I was completely numb with shock. I know it’s supposed to be a jolly time of year but I would ask all of you to take a few minutes to read his heartbreaking article..it’s important because we all need to more aware of the dangers of mental health issues. I have two main topics to cover this week – the new LinkedIn groups features and an Article written by a listener to the show ‘Lessons from my 2019 Linkedin experience’ In addition, I have some feedback from last weeks show, a couple of new features LinkedIn are testing and a fantastic post of the week.
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Dec 14, 2019 • 1h 3min

#&@

Hashtags and @mention tagging. Two often misunderstood and misused features of LinkedIn. Should you use them and what are the best techniques.
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Dec 7, 2019 • 55min

Top Voices 2019 – Should We Listen?

This weeks episode is mainly dedicated to this years 'Top Voices' list. Whilst there are certain aspects of these lists that I find bewildering, it is also a genuine opportunity to discover great content producers and assess why they are successful
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Nov 30, 2019 • 1h 3min

Best of LinkedIn Pages 2019

LinkedIn have announced the top 10 company pages of 2019...but are they actually any good?
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Nov 22, 2019 • 50min

Is The Algorithm Messing With Us?

Welcome to this weeks episode in a baron week for news I’ve been noticing some subtle changes that suggest LinkedIn might be testing out falsely boosting the distribution of reshares – this got me thinking about a much broader issue about how much LinkedIn try to control our behavior.
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Nov 16, 2019 • 58min

The Great InMail Scandal!

Welcome to this weeks episode after a break for a week in the sun, I’m back fully refreshed and raring to go…oh and hating the cold, wet UK weather! I have had a couple of listeners contact me this week to tell me about a strange message they received from LinkedIn regarding missing InMails, at first I thought it must be a hoax…it wasn’t! Here's what you can found in this weeks episode; 06.00 - 11.30 Interesting stuff I saw this week 11.40 - 24.06 New Features 24.16 - 32.33 Do we need 30,000 connections? 32.44 - 45.20 The InMail Scandal 45.30 - 49.10 How our feed could be improved 49.20 - 53.18 Post of the week 53.28 - Question about the Daily rundown
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Nov 2, 2019 • 60min

Communication Settings

Welcome to a new episode, this week I pick up again on the final section of settings…Communication. These settings are pretty important and may have changed since you last took a look! For more go to https://linkedinformed.com/episode268
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Oct 26, 2019 • 1h 1min

LinkedIn Events Reviewed

Welcome to this weeks episode, a shorter one due to work commitments but I’ve had a week to play with the new Events feature and wanted to share my thoughts. More at  http://linkedinformed.com/episode267/
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Oct 19, 2019 • 57min

New Features for Pages

Welcome to episode 266. So the time has finally come, I’ve been waiting in nervous anticipation for this for months and finally, LinkedIn have announced their new company page features. It, therefore, makes sense to focus on them this week although I will also continue with the series on LinkedIn settings.
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Oct 12, 2019 • 1h 6min

How To Go Viral On LinkedIn

Welcome to a new and special episode on LinkedInformed. A shift from the normal format, this week I’m chatting with Scott Millward, the Marketing Director of Matt Burton Associates. Scott only started posting on LinkedIn in February 2019 and in a matter of months he was producing posts that went viral. How did he manage to do that so quickly? Prior to our interview I checked back and counted the average engagement he received on his last 10 posts; Reactions (Likes etc) – 1289/post Comments – 193/post In this fascinating interview, Scott reveals the techniques he has utilised to gain this level of success – enjoy!

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