
How Might We
East London’s home for big ideas.
How Might We is the podcast where we design solutions to solve pressing challenges facing East London today.
Hosted by Patrick Scally this podcast brings together people looking to make things & change things for the better here in East London. So, every week Patrick & a specialist guest create actionable steps to big problems facing the world they're directly experiencing using design thinking frameworks.
Our neighbourhood is changing fast, our thinking needs to progress just as quickly.
Latest episodes

Sep 11, 2023 • 56min
E23: Ellen O'Hara's on creative coaching for businesses to build regenerative social and natural systems
Ellen O'Hara is a business coach, consultant, facilitator and researcher with proven ability to enable enterprise, innovation and leadership capabilities. Over the past 20 years, she has worked with hundreds of creatives, social entrepreneurs, cultural leaders and researchers to design and grow sustainable businesses that make an impact - creatively, socially and commercially.
Ellen has designed and delivered innovation and enterprise programmes for British Council, Nesta, Warwick Ventures, UAL, Clore Leadership, Innovate UK, Creative United, Crafts Council and Frontline. Together with Gill Thewlis, she is Co-Creator and Director of Modfin, providing business and financial modelling support to purpose led businesses, and Co-Founder of Wild Working, a startup platform for remote workers.
She is passionate about the role that creativity can play in fostering a more entrepreneurial approach to leadership and change; current interests include the role of creative hubs, community ownership and regenerative entrepreneurship. She is also Co-Chair of Powered by Can, a social enterprise that works with children, young people and young adults to make them feel powerful, valued and connected, and Co-Chair of Fifth Word who create and tour new plays by new writers. Ellen is based in Derbyshire and works internationally.
🔹 Connect with Ellen - https://www.linkedin.com/in/ellenohara1/
🔹 Find out more about Ellen - www.ellenohara.com🔹 Learn more about Modfin - https://modfin.co.uk/
🔹 Learn more about Powered by Can - https://www.poweredbycan.org/🔹 This podcast was recorded at Trowbridge Talks at Trowbridge Gardens a multi-use space by Arbeit. Find out more here - https://lnkd.in/esnT7tdt

Aug 21, 2023 • 55min
E22: Alpesh Patel on creating the sustainable shopping experience of today, to save our tomorrow
Alpesh Patel began working in retail at the age of 16 and ended his corporate career as the COO of a business with over 1000 employees.
Through lockdown Alpesh founded two companies with some associates which both continue to evolve and thrive. Through the Refill Therapy business, Alpesh has improved his knowledge of the climate crisis and has developed a passion to help people shop in a more sustainable way.
At Refill Therapy their on a mission to help everyone reduce waste and remove single-use plastic from our everyday lives, through accessible refilling and reusing. Their aim is to provide a zero waste environment that takes the effort out of sourcing environmentally friendly, sustainable, ethically produced bulk food, organic fruit & veg, household cleaning and personal care products.
🔹 Connect with Alpesh - https://www.linkedin.com/in/alpesh-patel-4212b031/🔹 Learn more about Refill Therapy - https://refilltherapy.co.uk🔹 This podcast was recorded at Trowbridge Talks at Trowbridge Gardens a multi-use space by Arbeit. Find out more here - https://lnkd.in/esnT7tdt

Aug 15, 2023 • 1h 2min
E21: Edward Brial on how might we improve cotton production to protect the planet & improve farmer's lives
Edward Brial is the CEO and Co-Founder of Materra and oversees strategy and business development.
Proudly supported by H&M, Kering, Bestseller and PVH amongst others and based between London and India, Materra’s mission is to transform natural fibres into a force for environmental and social prosperity, starting with cotton. Ranging from experimental hydroponics to mass-market regenerative practices, Materra’s seed-to-bale solutions and proprietary technology enable brands to source climate-resilient, future-proof cotton with new levels of transparency while confidently progressing towards their sustainability goals.
Ed is passionate about fighting the climate crisis and addressing inequity in the fashion industry by shining a spotlight on the agriculture sector. His work focuses on building sustainable, long-term partnerships with progressive brands of all sizes keen on investing in their supply chain through regenerative agriculture that benefits both people and the planet.
Ed has a background in human-centred design and mechanical engineering with MEng, MSc and MA degrees from the RCA and Imperial College. He previously worked on sustainable agriculture innovation in Kenya and behaviour change design in Tanzania designing with new and emerging technologies and working with startups, academia and government to address impact challenges in developing economies. Along with his co-founders, Ed was part of the Forbes 30u30 Europe list for Manufacturing and Industry, in 2021.
🔹 Learn more about Materra - https://www.materra.tech/
🔹 Connect with Patrick - https://www.linkedin.com/in/patrick-scally/
🔹 This podcast was recorded at Trowbridge Talks at Trowbridge Gardens a multi-use space by Arbeit. Find out more here - https://lnkd.in/esnT7tdt

Aug 8, 2023 • 1h 3min
E20: Johnny Drain on how to build a better global food system & create more sustainable foods
Johnny Drain, since receiving a Ph.D. in materials science from Oxford University, has helped create delicious things for the world's very best restaurants, bars, and brands. He has a particular focus on using fermentation to unlock deliciousness, circularity and nutrition.As co-founder and CTO of WNWN Food Labs he is harnessing the power of fermentation to create sustainable, ethical alternatives to unsustainable, unethical foods, starting with chocolate.He writes and speaks about the future of food and challenges in global food systems through his work with @thisisMOLD, a critically acclaimed editorial platform about designing the future of food.
🔹 Connect with Johnny - https://drjohnnydrain.com/
🔹 Learn more about WNWN Food Labs - https://wnwnfoodlabs.com/
🔹 Learn more about MOLD Magazine - https://thisismold.com/
🔹 Connect with Patrick - https://www.linkedin.com/in/patrick-scally/
🔹 This podcast was recorded at Trowbridge Talks at Trowbridge Gardens a multi-use space by Arbeit. Find out more here - https://lnkd.in/esnT7tdt

Jul 31, 2023 • 1h 4min
E19: Kamila Erkaboyeva on third culture kids finding ways to keep their ancestral culture alive and sharing it with others
Kamila is an Interior Architecture graduate, and shortly after graduating worked within External Facade and Cladding sector post-Grenfell tragedy, closely working with the Executives as a Senior Associate for several years.
Born in Uzbekistan and raised in London; Kamila has been passionately promoting her culture and roots through her art work, her own personal brand ‘Arty Numpty’ and communities in London. Kamila focuses on spreading the roots of rich Uzbek culture and has been connecting and helping like-minded individuals and business owners throughout her journey.
She has recently been appointed as a Cultural Lead for Cultural Fashion and Arts organisation providing insight and consultancy to ensure Uzbek representation and participation.
🔹Connect with Kamilla - https://www.linkedin.com/in/kamila-erkaboyeva-0905
🔹Shop Arty Numpty https://instagram.com/artynumpty?igshid=OGQ5ZDc2ODk2ZA==
🔹 Find out more about the Hackney Wick and Fish Island Creative Enterprise Zone - https://www.hwfi.zone
🔹 This podcast was recorded at Trowbridge Talks at Trowbridge Gardens a multi-use space by Arbeit. Find out more here - https://lnkd.in/esnT7tdt

Jul 17, 2023 • 46min
E18: Mona Bani on how to support social innovators to deliver truly effective local solutions
Mona Bani is the founder and MD at Revoke, a non-profit advocating for the rights and welfare of young displaced people, and co-founder of the award-winning media platform Untelevised, which produces media from the grassroots to explore possibilities for social change.
She has over 10 years of experience in the socio-political sector, ranging from the Cabinet Office, to the refugee camp in Calais, and she's particularly passionate about bridging the gap between those affected by policy and those who shape policy. Her own parents were political refugees and she grew up in Denmark before migrating to the UK as a teenager, and she's appeared on much media speaking against the hostile environment. She's been awarded as one of the 2020 Clore Lived Experience Leaders in the Refugee and Migration sector; a Thirty Percy Changemaker; and an Aspen Leadership fellow.
🔹 Connect with Mona - https://www.linkedin.com/in/monabani/
🔹 Find out more about the Hackney Wick and Fish Island Creative Enterprise Zone - https://www.hwfi.zone
🔹 This podcast was recorded at Trowbridge Talks at Trowbridge Gardens a multi-use space by Arbeit. Find out more here - https://lnkd.in/esnT7tdt

Jul 10, 2023 • 1h 2min
E17: Naomi Rubbra on how we create meaningful connections across our ageing society
Naomi is the CEO of Footwork Trust. Their purpose is to create effective, more collaborative models for how places are made and remade that are locally rooted and led; and informed by local knowledge and experience. By identifying, supporting and learning with local social innovators and the communities they serve, Footwork uncovers the barriers to successful placemaking and how best to overcome them.
Naomi is originally an architect, graduating with Distinction from University College London. She worked as a designer in Copenhagen, New York & Chicago before settling in London. Throughout her travels, Naomi witnessed the importance of social justice in building community resilience. Not least in London, where her award winning thesis uncovered the reality of life for older people living in a North London housing estate.
🔹 Connect with Naomi - https://uk.linkedin.com/in/naomi-rubbra-9b39a9104
🔹 Find out more about Footwork Trust - https://www.footwork.org.uk/
🔹 Find out more about the Hackney Wick and Fish Island Creative Enterprise Zone - https://www.hwfi.zone
🔹 This podcast was recorded at Trowbridge Talks at Trowbridge Gardens a multi-use space by Arbeit. Find out more here - https://lnkd.in/esnT7tdt

Jul 3, 2023 • 1h 2min
E16: Isabel Sachs on the power of networking & the creative industries fallacy
Isabel Sachs is the founder of I LIKE NETWORKING, a D&AD award-winning platform.
Isabel is an entrepreneur and public speaker with over 18 years of experience in the Creative Industries, passionate about bringing diverse talent into the creative industry - from artists to arts managers.
She has worked on a variety of nonprofits, culture organizations and consumer-led companies, conceptualizing and producing branded experiences that engage core consumers, as well as communications campaigns, having worked with clients such as Converse, Red Bull and Lollapalooza, amongst others.
She created an award-winning cultural agency, based in Brazil, producing over 50 events a year including international tours, and managing a roster of artists and a theatre company.
Isabel was listed as one of the top 21 most influential women by Startups Magazine and 2022 The Dots 100 Rising Star.
🔹 Follow Isabel Sachs - https://www.linkedin.com/in/isabelsachs/
🔹 Find out more about I LIKE NETWORKING - https://ilikenetworking.uk/
🔹 Find out more about the Hackney Wick and Fish Island Creative Enterprise Zone - https://www.hwfi.zone
🔹 This podcast was recorded at Trowbridge Talks at Trowbridge Gardens a multi-use space by Arbeit. Find out more here - https://lnkd.in/esnT7tdt

Jun 23, 2023 • 1h 12min
E15: Alex Ball on the power of Web3 & how it could create a more inclusive economy
Alex Ball is the Co-founder and Programme Director at the Block Dojo, with over 20 years’ experience within financial services focusing on innovation, data and technology. As the Programme Director he is responsible for the design, curation, and execution of the 12-week incubator
programme, helping early-stage companies to develop their business ideas and get them ready for funding.
Prior to this, Alex was the Innovation Programmes Officer of the Barclays Accelerator, powered by Techstars, accelerating some of the highest profile early-stage and growth companies in fintech. Working in collaboration with business sponsors, subject matter experts, mentors, advisors, and VC's.
Alex has a huge passion for tech, start-ups and helping entrepreneurs to succeed.
🔹 Follow Alex Ball - Alexander Ball | LinkedIn
🔹 Find out more about Block Dojo - Block Dojo – Global blockchain incubator
🔹 Find out more about the Hackney Wick and Fish Island Creative Enterprise Zone - https://www.hwfi.zone
🔹 This podcast was recorded at Trowbridge Talks at Trowbridge Gardens a multi-use space by Arbeit. Find out more here - https://lnkd.in/esnT7tdt

Jun 12, 2023 • 57min
E14: Camilla Chelsea Cole on how to save our high streets, create new community spaces & support the arts
Camilla Cole is an experienced contemporary art curator dedicated to championing leading emerging artistic talent in the UK and internationally.
Hypha Studios was born when Camilla wanted to curate exhibitions in non-gallery contexts, aware of how many interesting spaces were available but empty. As a sole practitioner, she found it hard to engage landlords, but by setting up a charity that offers “quality control” of both the art and use of the space, she was able to bring together emerging artists, councils, property owners and cultural institutions in mutually beneficial collaborations.
🔹 Follow Camilla Cole - https://www.linkedin.com/in/camilla-chelsea-cole-11875615/
🔹 Find out more about Hypha Studios - https://hyphastudios.com/
🔹 Find out more about the Hackney Wick and Fish Island Creative Enterprise Zone - https://www.hwfi.zone
🔹 This podcast was recorded at Trowbridge Talks at Trowbridge Gardens a multi-use space by Arbeit. Find out more here - https://lnkd.in/esnT7tdt