

Free Zone Frontier
Dan Sullivan of Strategic Coach And Steve Krein of StartUp Health
What is a Free Zone Frontier? You enter into a Free Zone when you increasingly create unique collaborative possibilities and payoffs that are amazingly free of competition. Join Dan Sullivan of Strategic Coach and Steve Krein of StartUp Health as they launch the Free Zone Frontier podcast. Learn the concepts as they relate to their own companies, and how this transformative mindset is the future of entrepreneurial growth.
Episodes
Mentioned books

Sep 18, 2024 • 59min
Transforming Ideas Into Reality With Innovation And Technology
For most people, entrepreneurship used to feel out of reach. Now, technology has provided the necessary tools for anyone to start a company that has all the potential to give them freedom. Dan Sullivan and Steven Krein discuss the many invaluable ways AI can be used by business leaders, and how it’s opened doors for dreamers. Show Notes: Entrepreneurism by its very nature creates disruption and inequality. Entrepreneurs like talking to other people who are entrepreneurial about their ideas in order to develop them further. AI is creating a whole generation of people learning how to learn differently. It might be more interesting to consider what using AI does to your brain versus what it does to your business. Ten years from now, everybody's going to be using AI just as a matter of interacting with their computer. People who would never use ChatGPT are going to have AI built into what they’re already doing on their phones and computers. AI will eventually become so normal that it’ll become boring. Resources: Perplexity.ai The Kolbe A™ Index The Impact Filter™ Blog: Your Business Is A Theater Production: Your Back Stage Shouldn’t Show On The Front Stage Book: AI As Your Teammate by Evan Ryan The Transformation Trilogy: Who Not How, The Gap and the Gain, and 10x Is Easier Than 2x by Dan Sullivan and Dr. Benjamin Hardy

Aug 6, 2024 • 31min
Common Pitfalls To Avoid For A Flawless Conference Experience
As of this year, Dan Sullivan has been a business coach for half a century, and Strategic Coach® has been helping entrepreneurs lead their best lives for 35 years. In this episode, Steve Krein and Dan discuss the inaugural CoachCon event that recently took place in Nashville, how the three-day conference came together, and the secrets that made it a resounding success. Show Notes: When people are committing to an event that requires traveling, they give it a lot more thought than they did before COVID. You’re going to see that almost all businesses have three tracks: a technology track, a teamwork track, and a coaching track. Technology does not coach itself. Teamwork doesn't naturally expand itself. Dan sees it as a form of progress when great things can be created in his company that he has no involvement in. Most conventions and conferences are overloaded with content with no time to think. What gets talked about in free periods during conferences is a more important takeaway than anything heard in the panel discussions. Sponsors of communities are not always authentic members of those communities. If people have a great experience, they'll tell a few people about it. If they have a bad experience, they'll tell a lot of people about it. Resources: Article: Your Business Is A Theater Production: Your Back Stage Shouldn’t Show On The Front Stage The Impact Filter™ The Strategic Coach® Program Visual Capitalist

Jul 10, 2024 • 40min
The Power Of Shared Language To Grow Your Community
Ever been to a concert where everyone sings along to every song? That's the power of community. Dan and Steve explore the emotional side of entrepreneurship, discussing the benefits of building a strong community. It’s an environment of shared language, shared opportunities, and shared experiences where everyone can gain and grow. Show Notes: In any community, shared language and experiences create an environment where people feel more comfortable. When you bring entrepreneurs together, there’s a shared language and also shared challenges that they’re all deeply familiar with. When entrepreneurs share networks, it’s an instant capability. Entrepreneurs can have shared opportunities not only individually, but collectively. Questions are more powerful than answers. Technology is actually about taking things that already work and putting them into a new form. You can create a new lesson and a new course of action out of any three of your past experiences. You want your existing clients to be part of your marketing team. When you get involved with investors, there are two numbers that really matter: 51% and 49%. Resources: The R-Factor Question® The Entrepreneurial Time System® Unique Ability® Genius Network® Abundance 360® The daVinci50 Mastermind® Perplexity.ai The Gap And The Gain by Dan Sullivan and Ben Hardy Who Not How by Dan Sullivan and Ben Hardy 10x Is Easier Than 2x by Dan Sullivan and Ben Hardy Your Life As A Strategy Circle by Dan Sullivan

Jun 4, 2024 • 43min
Exploring AI's Impact On Entrepreneurship And Innovation, with Lior Weinstein
Serial entrepreneur Lior Weinstein discusses leveraging AI in entrepreneurship with Dan and Steve. They emphasize simplifying processes, the evolution of AI tools like OpenAI Chat GPT, and the importance of human interpretation. They explore collaborating with entrepreneurs, enhancing patents, and balancing technology with human connection in business.

5 snips
May 7, 2024 • 50min
How To Make Growth Inevitable, with Lior Weinstein
Lior Weinstein, a serial entrepreneur with a knack for simplifying complex concepts, shares his inspiring journey from Israel to the U.S. He emphasizes the importance of teamwork and prioritizing happiness in business. Curiosity emerges as a vital strength, fostering innovation and adaptability. Lior discusses the significance of meaningful relationships in the tech industry and highlights innovative collaborations that drive success. He also addresses the unique healthcare needs of blue-collar workers, advocating for community engagement and holistic problem-solving strategies.

Apr 16, 2024 • 31min
How To Cast A Collaborator, Not Hire An Employee
Many entrepreneurs don’t hire well, and those that do mostly dread the activity. Dan Sullivan aims to change that. He explains a mindset shift about hiring differently as entrepreneurs, exploring how thinking of hiring as casting a play creates a new perspective on team building and collaboration. Show Notes: Most entrepreneurs view hiring as a cost rather than an investment.An entrepreneur’s attitude toward hiring shapes the future of their relationship with their team.The notion of casting, as opposed to hiring, highlights the importance of finding the right fit for a role within the team.When entrepreneurs view the hiring process as casting, they shift their focus from simply filling a position to selecting individuals who will fit well within the existing team dynamic.It also helps them identify areas for improvement, reallocate roles, and ensure that the team functions cohesively toward common goals.It pays to view your business as a theater production, where the success of the team depends on how well each member fits into their role and collaborates with others.It doesn’t matter what anyone is doing on their own. It’s all about how you’re producing something as a team. Resources: The Impact Filter™ The Front Stage/Back Stage Model® Unique AbilityⓇ 10x Is Easier Than 2x by Dan Sullivan and Dr. Benjamin Hardy The Gap And The Gain by Dan Sullivan and Dr. Benjamin Hardy

Mar 19, 2024 • 38min
Your Secret Weapon Is Discovering When You’re Great
Dan Sullivan and Steve Krein discuss the 'When Are You Great?' tool, emphasizing crafting compelling offers and leveraging it as a marketing resource. They highlight the importance of combining storytelling with feedback, the difference between being good and great, and measuring impact in the long term for business success.

Feb 13, 2024 • 20min
Create The Future Using The Best Of Your Past
The end of a year and the beginning of another is a great time to reflect and plan. Dan Sullivan and Steve Krein discuss effective ways entrepreneurs can look back on what’s happened and look ahead to what they want to accomplish, sharing insights from their own experiences running successful businesses. Highlights: A lot of people feel uncomfortable talking about long-term planning. You can use the new year to reflect on the progress you've made over the last 12 months and what you need to do over the next 12 months while fitting it into the context of what your long-term mission is. You can reuse your past any way you want. It’s much easier to think about 25 years as 100 quarters: a quarter is enough time to get stuff done, but not so long that you’ll lose your way. No one can predict the future. It’s all just guesses and bets. Consistency over time in your past is crucial for building your future. For the most part, entrepreneurs starting a new business don't have any structure or process that works. There's a quick deviation from values sometimes when you're trying to just get financial return. The more you plan backwards from the future, the better you get at it. Resources: 10x Is Easier Than 2x by Dan Sullivan and Dr. Benjamin Hardy Learn more about Steve Krein and StartUp HealthThe Strategic Coach® ProgramLearn more about Unique Ability®

Jan 23, 2024 • 36min
How Valuable Are Your Core Values?
No matter how long a company has been around, it’s vital that everyone is clear on and maintains their core values. Dan Sullivan and Steve Krein explain why this is so important, discuss why all team members need to be aligned, and share some of their own companies’ core values. Highlights: In the U.S., core values used to be structured into the environment you lived in. Reminding team members of the company’s specific purpose can help avoid distraction. The value reinforcement of a company today is 10 times more important than it was in the 1950s. You either do or don’t have passion for, have conviction for, and are inspired by a mission. People who aren’t aligned with a company’s mission wreak havoc during times when things shift. Company leaders need to represent the values they want their team members to have. Every entrepreneur is in the continual process of hiring or removing wrong-fit people. In a period of high flux, you go to the organizing structure that actually works. Resources: Everyone And Everything Grows by Dan Sullivan Unique Ability® The Entrepreneur’s Guide To Time Management “Geometry” For Staying Cool & Calm by Dan Sullivan Antifragile: Things That Gain from Disorder by Nassim Nicholas Taleb

Dec 19, 2023 • 23min
What The Future Holds For Entrepreneurs
Strategic Coach® is approaching its 50th anniversary, and Coach co-founder Dan Sullivan is coming up on 50 years of coaching entrepreneurs. In this episode, Steve Krein and Dan share some of the significant changes to entrepreneurism that have happened over the past 50 years and what the future holds. Highlights: Steve and Dan discuss what is currently the number one resource on the planet If you look at cultural heroes in the business world and American life itself, they’re the great entrepreneurs. The original definition of an entrepreneur is someone who takes resources from a lower level of productivity to a higher level of productivity. If you don’t have an appreciation for what it means to be an entrepreneur, it can look intimidating and mysterious. Government, corporate, and large non-profit bureaucracies see unpredictably innovative entrepreneurs as their main enemy. Big breakthroughs in technology empower entrepreneurs, not large bureaucracies. When single individuals and small groups create something that goes viral in the marketplace, it upsets everything. Most of the obstacles to becoming an entrepreneur that existed 50 years ago have been removed. Resources: The Strategic Coach® Signature Program The Impact Filter™ tool Article: The Four Freedoms That Motivate Successful Entrepreneurs Learn more about Steve Krein and StartUp Health My Plan For Living To 156 by Dan Sullivan