Stay Paid Podcast

Marie Lee ditched all her lead-generation strategies except one—posting content on Instagram. Of course, there is a keen method to her madness, and it’s working to the tune of $10 million in sales in only two years. When you listen to her interview, you’ll hear her explain what she does, how she does it, and the advice she has for agents who want to experience their own success. Tune in to discover the key strategy for turning your Instagram followers into paying clients, a tried-and-true technique for posting content that ensures your audience will keep coming back for more, and three criteria you can use to generate content that will resonate with your followers. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. Connect | Resources ·      Connect with Marie on Instagram: @movemetotennessee ·      Recommended book: The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich by Timothy Ferriss We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites. 0:00     Introduction 1:38     Marie’s backstory 3:35     Her move into real estate 5:06     Going all-in on Instagram 7:55     Driving business with a niche strategy 9:47     Content strategy to promote reach/exposure     11:59   Moving/nurturing leads through her funnel 14:02   Her email strategy 17:56   Her Reel content strategy 20:35   Following people outside your industry  22:28   Gaining efficiencies [Golden Nugget] 25:08   Advice for new agents 28:25   Action Item Want to become unforgettable with your own personally branded magazine? Visit: https://remindermedia.com/forgottenagent/ Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/ Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast  https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast How to Grow Your Instagram | Agent’s ORGANIC Secret Netted $7M

Savvy entrepreneurs know that their brand is their most valuable asset, and they take great care in controlling it because they know if they don't, someone else will. In this episode, you’ll discover the six essential steps for building and promoting a brand that your audience will consider their go-to choice for the service or product you provide. Listen to find out the elements of authenticity that will attract an audience, how to ensure you website immediately captures and builds visitors’ trust, and the results-driven formula to use when developing an irresistible value proposition. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. Connect | Resources ·      Article: “How to Build a Personal Brand (Complete Guide)” from Thinkific.com. ·      Book: Building a Story Brand by Donald Miller ·      Tool: answerthepublic.com We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.   Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/   0:00     Introduction 0:54     Competition among brands 1:25     Brand control 2:18     Step 1: Build a foundation 4:22     Step 2: Choose a target audience 5:38     Step 3: Create an irresistible value proposition 7:21     Step 4: Optimize your personal website 10:55   Step 5: Create a content strategy 14:07   Step 6: Build a community 16:56   Action Item

We’re talking with Ryan Zook, cofounder and CEO of the Dwellus Group. Ryan’s been recognized by REALTOR® Magazine as a top “30 Under 30” agent, was named one of Virginia’s 100 most influential agents, and has been featured on HGTV’s House Hunters. Listen to his interview to hear more about creating and promoting a value proposition, the art and science of finding, keeping, and releasing talented agents, and the phenomenal success he’s had since joining Real Broker, LLC a little less than a year ago. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. Connect | Resources ·      Website: dwellus.com ·      Instagram @ryanzook 0:00     Introduction 1:16     Ryan’s backstory 2:00     Filming “House Hunters” 3:55     Keys to success: strong branding 7:27     Promoting your value prop [Golden Nugget] 10:11   The art and science of keeping talent 12:36   Policy on team meetings 14:48   Cutting an agent from the team 17:45   Thoughts on maximizing talent 20:03   Coaching dual-career agents 22:21   Coaching agents to generate leads 26:09   Real Broker: recruiting downline agents 32:13   Know and promote your value prop [Golden Nugget] 35:55   Action Item

This week on Stay Paid, we’re taking the time to examine a few thoughts—we call them truths—that have the power to make you reconsider the way you think about fortune and failure. Taken to heart, these three truths will encourage you to take positive actions that are guaranteed to create breakthroughs in both your business and your personal life. Listen to find out the key to believing you are doing exactly what you need to be doing—and sticking with it; how to make failures, missteps, and setbacks work for you and not against you; and a critical reason so many feel stuck and what you have to do to move forward. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. Connect | Resources If you believe you have what it takes to be an outstanding salesperson, then consider working with us! Visit careers.remindermedia.com for the latest opportunities. 0:00     Introduction 0:51     Truth #1: The grass is greener where you water it 3:49     You get to the other side through patience 4:35     Be disciplined, be consistent, fix the cracks 7:25     Truth #2: Any failure can be overcome   8:17     Admitting failure retains control over it  9:44     Drop the façade and be authentic 11:05   Truth #3: Create an environment in which you can thrive 12:10   Be willing to fire people from your life 15:21   Action Item   3 Truths Everyone Should Live By

We are excited to be speaking with Janet Brinck, cofounder and director of strategy and growth of Dwellus real estate and owner of Real, a national coaching and training program for agents. Listen to her interview to discover strategies for expanding your business through the art of leverage, how to generate meaningful conversations, ways to elevate your credibility through your social media content, and how to overcome adversity when the going gets tough. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. Connect | Resources ·      Connect with Janet: janet@dwellus.com ·      Instagram: @janet.brink ·      Website: dwellus.com   0:00     Introduction 1:48     Janet’s business bio 3:04     Building a successful team at The Dwellus Group 7:00     Training agents to generate leads 8:45     Using video on social media to generate leads 11:30   Being authentic on social media 16:16   Don’t create; document instead 17:28   Client touchpoints – examples 19:12   A deeper dive into client events 22:09   Motivation: Share the good and the bad 27:26   Faithful Agent Conference 30:33   Action Item   Want to become unforgettable with your very own branded magazine? Visit: https://remindermedia.com/forgottenagent/ Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/

In this Silver Dollar episode, we continue our focus on using Facebook ads to generate a never-ending stream of leads for your business with a pro tip for making the most out of those leads—hire an internal sales agent (ISA). Listen to learn how an ISA can help you convert more leads into paying clients, when's the best time to bring one in, and the biggest mistake you can make when managing your pipeline of leads. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.  Connect | Resources Callnovo.com The ISA used by Luke’s brother Facebook Ad Services at https://remindermedia.com/staypaidfollowup/ Personally branded magazine https://remindermedia.com/staypaidmagazine/   0:00     Introduction 1:22     The right time to hire an ISA 3:08     Baseline measures for an ISA 4:50     The real benefits of an ISA 5:49     What to look for when hiring an ISA 6:54     Set realistic expectations | benchmarks 9:15     Why you need extensive follow-up 10:52   Help to generate leads for your business 12:23   Action Item   Should You Hire an ISA to Follow Up with Leads? [Part 3 of FB lead generation]

In this week’s episode, we sit down with someone near and dear to our hearts: Alex Noori. He is the talent development specialist at ReminderMedia (the company behind Stay Paid), where he helps shape our new classes of callers into sales assassins. Listen to his interview to discover how to seek out hires who will bring your team the most success, which qualities to look for that can help you train people effectively, and the power of emotional intelligence in the sales training process. Be sure to check out our show notes at https://remindermedia.com/podcast/ for more in-depth information and added details not included in the episode.  Connect | Resources • To explore sales opportunities at ReminderMedia, visit https://careers.remindermedia.com/ • Use the predictive index assessment to find salespeople and employees with the traits you need to succeed. Get a free version at https://assessment.predictiveindex.com/bo/L6h/staypaid#page0 0:00 Introduction 1:15 Alex’s backstory 3:01 Top indicator of success 6:35 Learn how your trainee learns 8:11 Assessing EQ/social awareness 11:08 Developing EQ 15:02 Internalizing scripts; know the why 18:23 The real reason for high turnover 22:30 Belief in what you’re selling; connecting to purpose 26:37 Training toward belief 30:15 Action Item Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/ Looking to increase your referrals? Visit: https://remindermedia.com/staypaidmagazine/ Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast Creating the Perfect Sales Assassin | SALES TRAINING

In today's bonus episode, Luke shares some motivation on getting yourself to the next level.    If you want to get to the excel in your life and business, there are 3 truths you need to master. When you are able to master these 3 truths, you will win!   This episode was pre-recorded from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.

Firing an employee is never easy, but there are times when it’s absolutely necessary. When an employee undermines your organization’s goals, your best move might be time to cut the cord and find someone else who’s a better fit. Listen to this Silver Dollar episode to discover the four key reasons for terminating an employee, how to track an employee's value using performance metrics, why you need a staff that reflects your company's mission and values, and the various ways one bad egg can sour company culture. 0:15     4 critical signs that indicate when it might be time to let someone go 3:40     Performance problems 8:05     Understanding the mission and vision of the business          11:00   Lacks Integrity 16:38   Action Item Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/ Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast  https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast 4 signs it's time to let an employee go | TERMINATION

Creating an effective social media presence is crucial for any business. In this episode, Drunk on Social cofounder Jeff Pfitzer shares the 411 on how to leverage this tool to generate leads and boost sales. Listen to his interview to find out the platform to be on if you're new to social media, how to expand your reach, which types of content get the most views, and tricks to make creating viral content fast and easy. Be sure to check out our show notes at https://remindermedia.com/podcast/ for more in-depth information and added details not included in the episode. Connect | Resources Website: http://drunkonsocial.com/hire-us Email: mailto:info@drunkonsocial.com Instagram: ttps://www.instagram.com/jeffpfitzer/?hl=en%20o 1:00     Introduction 2:55     What social platforms should you be on 4:35     Organic vs paid reach 7:15     Opinion on social platforms 9:05     Should you get verified on social media 10:40   What should you post on social media 15:10   What type of content to focus on 17:25   Using social to build business and make sales 25:28   Where to get inspiration for content 32:47   Social media coaching 38:38   Action Item Are you a Real Estate Agent looking to grow incredible new leads for your business? Visit : https://remindermedia.com/staypaidfollowup/ Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast  https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast How social media can help your future | BUSINESS SUCCESS!