The Fitness Entrepreneur Podcast

If you're not controlling your inputs, you're being controlled by someone else's. Your phone, your news feed, your social circle. All of it shapes your thinking. If you're always tired, reactive, distracted, and unsure, it's not just a motivation problem. It's an environment problem. And it's your responsibility to fix it. Audit your inputs. Eliminate what drains you. Double down on what sharpens you. This is what disciplined people do. They take ownership of their mental bandwidth. Stop letting the world program your operating system.

Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling.  https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=dm-agencies-vs-real-connections Chances are, you’ve thought about hiring a DM Agency, or maybe you already have. It seems like a quick fix for lead generation, especially when you’re already stretched thin. But here’s the truth most won’t tell you, handing over your conversations to someone who’s only in it for the commission can do more harm than good. In this episode, I break down the real cost of outsourcing your DMs, especially when the person behind them doesn’t fully understand your brand, your values, or your community. With the market already flooded by cold, scripted outreach, trust is harder than ever to earn and easier than ever to lose. If you're serious about building genuine connections that actually convert, this one’s worth your time.

Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling. https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=daily-move-to-beat-ozempic-and-ai Let’s be honest, running a fitness business isn’t all wins and high-fives. There are moments when the anxiety creeps in… when a client unexpectedly drops off, a sale falls through, or you catch yourself staring at the ceiling at 3am, wondering if you're really cut out for this. I know that emotional roller coaster all too well, and I’ve seen how easily it can derail even the most talented coaches. In this episode, I open up about the real pressures that come with growing a business, pressures most won’t admit they’re feeling. I break down why trying to do everything at once is setting yourself up to fail, and what it actually takes to build with purpose, resilience, and clarity. If you're in the thick of it right now, there’s something in here that’ll help you steady the ship and start moving forward with confidence.

Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling. https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=overcoming-burnout-and-building-a-sustainable-fitness-business Making the leap from one-to-one coaching to a scalable model isn’t just about adding more clients, it’s about changing the way you think, lead, and structure your business. I know the stress that comes with trying to do it all yourself. There's endless check-ins, extreme burnout, and the nagging feeling that growth means even more hours. In this episode, I share what’s helped me and countless others break that cycle—how to build the right team, put the right systems in place, and move towards a coaching model that supports both your clients and your lifestyle. This isn’t theory—it’s what works when you’re ready to stop spinning plates and start scaling with purpose. If you're at that point where things need to change, give it a listen—and let me know what you take from it. Your feedback means a lot.

Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling. https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=the-5-key-areas-to-focus-on-when-your-coaching-business-hits-a-slump   When client numbers drop, the first instinct is usually to chase more leads. I’ve been there too, but I’ve learnt that before you go looking for external fixes, you’ve got to check in with yourself first. In this episode, I walk through a strategic framework I use when things feel off-track. It starts with getting clear on your mission—the real backbone of your business. If that’s shaky, no amount of lead generation will fix it. Whether you're early in your journey or have years under your belt, the principles here will help you strengthen your foundations and move forward with more certainty. If this gives you something to think about—or act on—let me know. I’d love to hear how you’re applying it.

Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling. https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=the-art-of-selling-with-purpose-in-the-fitness-industry Sales calls used to make me feel awkward, like I was pushing something on someone who wasn’t ready. But over time, I realised that if you truly believe in what you’re offering, challenging someone to invest in themselves isn’t pushy—it’s leadership. In this episode, I unpack the real purpose of a sales call in the fitness industry. It’s not about pressure—it’s about helping someone make a decision that could change their life. From rebuilding confidence to giving someone structure and purpose, coaching goes far beyond sets and reps. And while not every conversation will lead to a sale, every call is a chance to lead with integrity and belief in what you do. If you’re looking to approach sales with more confidence and less hesitation, this one’s for you.

Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling. https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=the-truth-about-high-ticket-coaching-and-sales-calls   There’s a lot of noise out there about what’s right or wrong when it comes to pricing your coaching, especially when it comes to high-ticket offers. One of the biggest myths I see floating around is that charging premium rates somehow makes you a scammer. That mindset doesn’t just hurt your business—it holds the whole industry back. In this episode, I break down where those beliefs really come from, who’s pushing them, and why. I also share why relying on low-ticket pricing often leads to chasing volume and selling information over transformation. If you’re serious about building a business that delivers real results and real income, it’s time to re-evaluate the value you bring—and how you price it. If this challenges how you’ve been thinking about your own offer, I’d love to hear your thoughts—drop me a message and let’s open up the conversation.

In this episode of the Fitness Entrepreneur Podcast, host Phil Graham discusses the transformative shift from one-on-one coaching to one-to-many coaching. Drawing from his extensive experience as CEO of Authority Network, Phil emphasizes the importance of building the right team and installing efficient systems to alleviate the frustration and burnout that often accompany traditional coaching methods. He addresses the common fears and anxieties fitness entrepreneurs face when considering growth and how adding more clients can sometimes feel like adding more stress. By implementing the strategies shared in this episode, listeners are encouraged to change their approach to business and ultimately enhance their client relationships and personal well-being. Tune in to learn how to create a thriving fitness business without overwhelming yourself.

Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling.https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=the-1-marketing-strategy-for-coaches-(live-call-with-my-six-figure-clients) Far too many fitness entrepreneurs get caught up chasing the latest marketing trends, only to end up blending in with everyone else. I’ve learned that real success comes from building a brand that stands out, not one that tries to copy what’s already out there. In this conversation, I break down what truly makes great marketing — not just theory, but practical strategies you can apply to set yourself apart in a crowded market. I’ll also share some of the biggest mistakes I see coaches make when they follow trends blindly, and how to avoid falling into that trap. If you’re serious about building a brand that people remember and trust, this will point you in the right direction.

Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire!   Book a call with one of my coaches, get a plan, and start scaling. https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=how-to-create-extreme-focus-and-grow Building a successful fitness business demands an unshakable level of focus. Listen in as I break down how mastering focus has been the key to achieving financial freedom in my 30s. I share my own journey of developing extreme concentration, the strategies I use to enter a flow state free from distractions, and the mindset shifts that have made all the difference. I also dive into the common misconceptions around attention issues and why many fitness coaches may be mislabelling their struggles. Plus, for those in my high-level mastermind, Power Room, I offer insights on cutting through noise and maximising productivity. If you’re serious about scaling your business and unlocking your full potential, this is a conversation you won’t want to miss.