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All Things Private Practice Podcast

Latest episodes

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Sep 23, 2023 • 29min

Episode 104: Mastering Social Media Marketing as a Mental Health Professional: The Game-Changing Syllaby Solution [featuring Austin Armstrong]

Are you a mental health professional struggling with creating content for social media? Well, I've got some exciting news for you! 💡In this episode, I talk w/ Austin Armstrong, social media marketing master, content creator, influencer, and founder of SocialtyPro and Syllaby.We talk about social media content creation strategies, including: How can AI technology help mental health professionals with social media marketing? What are some common barriers that mental health professionals face when creating content? Why is consistency important in social media marketing? How can the use of keywords and artificial intelligence enhance content creation? What are the benefits of using a digital avatar in video marketing? Why is it important for mental health professionals to share their expertise and wisdom on social media? How can social media marketing help mental health professionals grow their practices? Why do some mental health professionals struggle with social media marketing? How can the All Things Private Practice podcast help mental health entrepreneurs in the social media world? What are some tips for mental health professionals to overcome their discomfort of being on camera? But why should mental health professionals bother with social media, you ask? 🤔Every post you make has the potential to reach someone who needs your support. By sharing relatable information, you can cut through the noise and touch the lives of those struggling with mental health issues. 🌍Don't underestimate the impact of your expertise. You have life-saving and life-changing information to offer, and it's a disservice to not share it with the world. 🌟Remember, your business is valuable, and social media is a powerful tool in promoting your services. Let's make a difference together! 💪#socialmedia #mentalhealth #therapists #marketing #AI #Syllaby #digitalmarketing #therapistsinprivatepractice #allthingsprivatepractice #contentcreation #socialtypro–––––––––––––––––––––––––––––––––––––––––––––––––––––––––🎙️Listen to more episodes of the All Things Private Practice Podcast🎙️Spotify🎙️Apple🎙️YouTube Music▶️ YouTube✈️ Learn about Retreats🗨️ Join the free Empowered Escape FB Community🗨️ Join the free All Things Private Practice FB Community––––––––––––––––––––––––––––––––––––––––––––––––––––––––– Thanks to Our Sponsors: The Receptionist for iPad & Heard! ✨ The Receptionist for iPad:I want to thank The Receptionist for iPad for sponsoring this episode.The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.✨ Heard:I want to thank Heard for sponsoring this episode.Doing your own accounting as a self-employed therapist is stressful. I get it because I've been there. When I first started my private practice, I wasn't sure how much to save for taxes or how quarterly taxes worked. I didn't want to fuck up and get in trouble with the IRS. That's why I'm so glad I found Heard, the financial back office for therapists.Through easy-to-use software and awesome support, they help therapists manage their bookkeeping, taxes, payroll, and more, with affordable monthly and annual plans. They even help therapists set up a bank account, form a business entity, and open a retirement plan.Schedule a free consultation today at joinheard.com/atpp and use code ATPP at checkout, to get your first month for free. Mentioned in this episode:The Receptionist for iPadI want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.
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Sep 16, 2023 • 40min

Episode 103: Breaking Barriers: Addressing Ableism in Mental Health and Advocating for Change [featuring Janelle Johnson]

I just had an amazing session on my podcast, the All Things Private Practice Podcast, with the incredible Janelle Johnson, a licensed therapist and founder of Bridges Family Life Center. And let me tell you, the insights we discussed were mind-blowing!Janelle opened up about their journey in the mental health field, focusing on her own neurodivergence struggles, challenging her own internalized ableism, and advocating for equity in education.We dove deep into the role of therapists in addressing ableism and dismantling the problematic aspects of the mental health system. Are we just bandaging or truly understanding the root causes of struggles?We delved into the experiences of marginalized communities, the importance of cultural sensitivity, and the power of relationships in healing trauma. And we even talked entrepreneurship and innovation!So, get ready to unpack and unlearn the complexities surrounding mental health. This conversation will challenge your perspectives and empower you to make a positive impact in the world!Reasons to listen: 1. Understand about Internalized Ableism: Many mental health professionals may struggle with their own internalized ableism, consciously or unconsciously perpetuating harmful beliefs and practices.2. Learn about Systemic Analysis: It is crucial for therapists to understand that mental health struggles are not isolated issues; they are often intertwined with social, economic, and institutional factors.3. Hear Patrick and Janelle talk about their own journeys with Autism & ADHD diagnoses, and how they've had to do a lot of deep, introspective work to help unpack their own stigmas and beliefs.4. Identify the disconnect between Mental Health Practice and Social Issues: The mental health field often focuses on individual struggles without adequately acknowledging the systemic and social factors that contribute to mental health challenges. This episode delves into the intersectionality of mental health, disability, and social issues such as racism, trauma, and economic challenges.–––––––––––––––––––––––––––––––––––––––––––––––––––––––––🎙️Listen to more episodes of the All Things Private Practice Podcast🎙️Spotify🎙️Apple🎙️YouTube Music▶️ YouTube✈️ Learn about Retreats🗨️ Join the free Empowered Escape FB Community🗨️ Join the free All Things Private Practice FB Community––––––––––––––––––––––––––––––––––––––––––––––––––––––––– Thanks to Our Sponsors: The Receptionist for iPad & Heard! ✨ The Receptionist for iPad:I want to thank The Receptionist for iPad for sponsoring this episode.The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.✨ Heard:I want to thank Heard for sponsoring this episode.Doing your own accounting as a self-employed therapist is stressful. I get it because I've been there. When I first started my private practice, I wasn't sure how much to save for taxes or how quarterly taxes worked. I didn't want to fuck up and get in trouble with the IRS. That's why I'm so glad I found Heard, the financial back office for therapists.Through easy-to-use software and awesome support, they help therapists manage their bookkeeping, taxes, payroll, and more, with affordable monthly and annual plans. They even help therapists set up a bank account, form a business entity, and open a retirement plan.Schedule a free consultation today at joinheard.com/atpp and use code ATPP at checkout, to get your first month for free. Mentioned in this episode:The Receptionist for iPadI want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.
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Sep 9, 2023 • 36min

Episode 102: Rethinking HR: Unconventional Strategies for Building Extraordinary Teams [featuring Ashley Cox]

Moving from solo practice to group practice can bring up a lot of questions and uncertainties about HR strategies, conscious leadership, and fostering a people-first culture.In this enlightening episode of the All Things Private Practice Podcast, I have the privilege of interviewing Ashley Cox, the visionary mind behind SproutHR, an innovative HR consultancy.We talk about... 🔎 **Hiring Strategies That Make a Difference**: Ashley shares her expertise on developing hiring strategies that align with your company's values and mission. Discover how to attract and retain top talent by emphasizing culture fit and shared purpose. 💚 **Prioritizing People Over Profit**: In a world often dominated by the bottom line, Ashley and I unpack the power of putting people first. Learn why valuing your team's well-being can lead to greater long-term success and sustainable growth. 🎯 **Finding Quality Applicants in a Competitive Market**: In an era of fierce competition for skilled professionals, Ashley offers insights into effective recruitment techniques that resonate with candidates seeking purpose-driven workplaces. 🤔 **Why Many Bosses "Get it Wrong"**: Ashley delves into common misconceptions and pitfalls that leaders fall into when managing their teams. She sheds light on how reimagining leadership and HR practices can lead to more harmonious and productive work environments. Tune in to this captivating episode to gain actionable insights on how to transform your leadership approach, attract exceptional talent, and create a workplace that thrives on human connection and shared values. Ashley's passion for cultivating meaningful workplaces is contagious, and her wisdom is sure to inspire positive change within your organization.🔗 Listen to the full episode atppod.com/102Don't miss this opportunity to unlock the keys to nurturing a thriving work culture that fosters success, satisfaction, and genuine well-being for all.#Leadership #HRStrategies #PeopleFirstCulture #InnovativeLeadership #allthingsprivatepractice #mentalhealththerapist #grouppracticeowner #privatepracticetherapist #privatepracticesuccess #therapistsofinstagram #hiring101 #leadershiptips–––––––––––––––––––––––––––––––––––––––––––––––––––––––––🎙️Listen to more episodes of the All Things Private Practice Podcast🎙️Spotify🎙️Apple🎙️YouTube Music▶️ YouTube✈️ Learn about Retreats🗨️ Join the free Empowered Escape FB Community🗨️ Join the free All Things Private Practice FB Community––––––––––––––––––––––––––––––––––––––––––––––––––––––––– Thanks to Our Sponsors: The Receptionist for iPad & Heard! ✨ The Receptionist for iPad:I want to thank The Receptionist for iPad for sponsoring this episode.The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.✨ Heard:I want to thank Heard for sponsoring this episode.Doing your own accounting as a self-employed therapist is stressful. I get it because I've been there. When I first started my private practice, I wasn't sure how much to save for taxes or how quarterly taxes worked. I didn't want to fuck up and get in trouble with the IRS. That's why I'm so glad I found Heard, the financial back office for therapists.Through easy-to-use software and awesome support, they help therapists manage their bookkeeping, taxes, payroll, and more, with affordable monthly and annual plans. They even help therapists set up a bank account, form a business entity, and open a retirement plan.Schedule a free consultation today at joinheard.com/atpp and use code ATPP at checkout, to get your first month for free. Mentioned in this episode:The Receptionist for iPadI want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.
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Sep 2, 2023 • 36min

Episode 101: Clinical Case Consultation & Community [featuring Jeanene Wolfe]

During our mental health careers, ongoing consultation is incredibly crucial. When you're in private practice, you can feel alone and alienated, like you're working on an island.In Episode 101 of All Things Private Practice Podcast, Jeanene Wolfe, owner of CollabOasis Clinical Consultation Groups, and I talk about the importance of ongoing case consultation, building your clinical community, and how to ethically refer clients to other providers.Making sure that you surround yourself with a support system is not only good to help avoid burnout, but it also ensures that you're providing quality therapeutic care to your clients.Jeanene Wolfe specializes in creating case consultation communities for mental health professionals, making sure that you have the space to staff cases, obtain clinical support, and that you have the space to bounce ideas off each other.–––––––––––––––––––––––––––––––––––––––––––––––––––––––––🎙️Listen to more episodes of the All Things Private Practice Podcast🎙️Spotify🎙️Apple🎙️YouTube Music▶️ YouTube✈️ Learn about Retreats🗨️ Join the free Empowered Escape FB Community🗨️ Join the free All Things Private Practice FB Community––––––––––––––––––––––––––––––––––––––––––––––––––––––––– Thanks to Our Sponsors: The Receptionist for iPad & Heard! ✨ The Receptionist for iPad:I want to thank The Receptionist for iPad for sponsoring this episode.The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.✨ Heard:I want to thank Heard for sponsoring this episode.Doing your own accounting as a self-employed therapist is stressful. I get it because I've been there. When I first started my private practice, I wasn't sure how much to save for taxes or how quarterly taxes worked. I didn't want to fuck up and get in trouble with the IRS. That's why I'm so glad I found Heard, the financial back office for therapists.Through easy-to-use software and awesome support, they help therapists manage their bookkeeping, taxes, payroll, and more, with affordable monthly and annual plans. They even help therapists set up a bank account, form a business entity, and open a retirement plan.Schedule a free consultation today at joinheard.com/atpp and use code ATPP at checkout, to get your first month for free. Mentioned in this episode:The Receptionist for iPadI want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.
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Aug 26, 2023 • 48min

Episode 100: Private Practice Lessons From The Private Practice Pro [featuring Kelley Stevens]

Impostor Syndrome, Small Business Startup Fears, And All Things Private Practice. This episode touches on all of these things and more.During Episode 100 of All Things Private Practice, Kelley Stevens, LMFT of "The Private Practice Pro" and I reflect back on our Private Practice Startup Journeys.We discuss:How to choose your niche and attract your ideal clientsOur own impostor syndrome stories and struggles, and how we worked through themHow to show up in the content creation space, and how to monetize your therapy skillsThe things that grad school didn't teach us about owning our own businessesTechniques and strategies on how to get started, get out of your own way, and embrace the entrepreneurial journeyMore about Kelley:Kelley Stevens LMFT is a private practice consultant. She teaches therapists how to launch, build, and expand private practices. You can learn more about her online courses at www.theprivatepracticepro.com.–––––––––––––––––––––––––––––––––––––––––––––––––––––––––🎙️Listen to more episodes of the All Things Private Practice Podcast🎙️Spotify🎙️Apple🎙️YouTube Music▶️ YouTube✈️ Learn about Retreats🗨️ Join the free Empowered Escape FB Community🗨️ Join the free All Things Private Practice FB Community–––––––––––––––––––––––––––––––––––––––––––––––––––––––––Thanks to Our Sponsors: The Receptionist for iPad!✨ The Receptionist for iPad:I want to thank The Receptionist for iPad for sponsoring this episode.The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.Mentioned in this episode:The Receptionist for iPadI want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.
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Aug 19, 2023 • 35min

Episode 99: How To Become A Published Author [featuring Nicole Arzt]

Becoming a published author feels pretty daunting. Where do you even start? How do you actually see it through?During this episode, I talked with Nicole Arzt for the second time. She's the person behind the incredibly funny "Psychotherapy Memes."I know for myself, I have 3 different book drafts, all sitting in Google Docs, waiting for me to circle back to them at some point.Nicole talks about the process of becoming a published author, and how to work through all of the insecurities, self-doubt, and the concept of "just getting going."During this episode, we discuss: The vulnerability of the publishing process Do I even have anything to say that people would read? How the hell do I get published? How do I monetize my book? Tips and strategies on just getting started More about Nicole:Nicole Arzt is a practicing psychotherapist in Southern California. In her work, she has worked with a wide variety of individuals, couples, and families. Her clinical emphasis lies in treating substance use, eating disorders, and complex trauma. An accomplished author, Nicole contributes to numerous mental health organizations. She owns Soul of Therapy LLC, a writing and SEO business for therapists. She is also the founder of Psychotherapy Memes, a global community of more than 125,000 followers. Psychotherapy Memes aims to provide a comedic outlet for coping with the many challenges associated with this field. In addition, Nicole enjoys consulting and speaking with new therapists about working in mental health. She's been featured on several podcasts and has been the keynote speaker for several events around the country. She currently facilitates the Prelicensed Group on the Teletherapist Network. Her debut book, Sometimes Therapy Is Awkward, is available wherever books are sold.Nicole's website: www.psychotherapymemes.com–––––––––––––––––––––––––––––––––––––––––––––––––––––––––🎙️Listen to more episodes of the All Things Private Practice Podcast🎙️Spotify🎙️Apple🎙️YouTube Music▶️ YouTube✈️ Learn about Retreats🗨️ Join the free Empowered Escape FB Community🗨️ Join the free All Things Private Practice FB Community––––––––––––––––––––––––––––––––––––––––––––––––––––––––– Thanks to Our Sponsors: The Receptionist for iPad! ✨ The Receptionist for iPad:I want to thank The Receptionist for iPad for sponsoring this episode.The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option. Mentioned in this episode:The Receptionist for iPadI want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.
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Aug 12, 2023 • 37min

Episode 98: Create Captivating Content: "Sticky Profiles" [featuring Anna Walker]

How many times have you heard me say that you "Can't be the Applebees of Therapy?"During this episode, I talk w/ Anna Walker, marketing specialist for mental health therapists, and her FB group "Get Booked Out."We talk about what helps you stand out on your therapist directory pages and websites, and how you can avoid sounding JUST like everybody else.Anna and I talk: The importance of authenticity in content creation The power of being relatable How to write your profile without sounding like a walking DSM-V How to get more private pay clients Anna talks about how to create a "sticky" profile page –––––––––––––––––––––––––––––––––––––––––––––––––––––––––🎙️Listen to more episodes of the All Things Private Practice Podcast🎙️Spotify🎙️Apple🎙️YouTube Music▶️ YouTube✈️ Learn about Retreats🗨️ Join the free Empowered Escape FB Community🗨️ Join the free All Things Private Practice FB Community––––––––––––––––––––––––––––––––––––––––––––––––––––––––– Thanks to Our Sponsors: The Receptionist for iPad! ✨ The Receptionist for iPad:I want to thank The Receptionist for iPad for sponsoring this episode.The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option. Mentioned in this episode:The Receptionist for iPadI want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.
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Aug 5, 2023 • 38min

Episode 97: Lead With Curiosity to Effect Change [featuring Michael Ashford]

How is change truly affected and sustained? This may feel like a big, existential question, but one that is certainly worthy of asking.During this episode, I talk with Michael Ashford, director of marketing at The Receptionist for iPad.People need the autonomy to make decisions when change is being illicit-ed, and "facts don't solve fights."I discuss my former gambling addiction, how hellacious it was, and how I was able to pull myself out of it.We talk about how you can go from feeling extremely confident to feeling like "I know absolutely nothing" in a matter of moments.Michael and I discuss failure, our own definitions of it, and how it can sometimes feel like, "The End." I personally think that failure, a dose of humility, and a little bit of self-doubt are absolutely crucial, personally and professionally.This episode is deep, and we talk about some really profound existential experiences, including the importance of community and connection.Top 3 reasons to listen to the entire episode: Understand how society often rewards certainty, but true growth and change come from embracing curiosity, approaching challenges with an open mind, seeking out new perspectives, and exploring different solutions. Learn how to reframe failure and imposter syndrome as a learning experience to tap into our resilience and uncover new opportunities for growth. Identify ways to build a network of diverse, supportive, and trusted individuals who can provide feedback, guidance, and support during difficult times. It takes courage to face failure and impostor syndrome, especially when society tells you to seek certainty and avoid failure. However, if you lead with curiosity, embrace vulnerability and exploration, and welcome changes in your life, you'll be more likely to have greater personal growth and entrepreneurial success.More about Michael:Michael Ashford is a communications explorer and a tireless optimist. He has spent years researching leadership, conflict communications, and how to overcome political and social polarization in an effort to chart a path to help us bridge divides, communicate well, and find more common ground. Michael is the Director of Marketing at a Denver-based software company, The Receptionist, as well as a podcaster, a two-time TEDx speaker, and what he calls an "independent journalist" as a shoutout to his former career as a newspaper editor.Grab a free trial of The Receptionist for iPad, with an extra free month for signing up.Michael's Website: thereceptionist.com/privatepractice–––––––––––––––––––––––––––––––––––––––––––––––––––––––––🎙️Listen to more episodes of the All Things Private Practice Podcast🎙️Spotify🎙️Apple🎙️YouTube Music▶️ YouTube✈️ Learn about Retreats🗨️ Join the free Empowered Escape FB Community🗨️ Join the free All Things Private Practice FB Community––––––––––––––––––––––––––––––––––––––––––––––––––––––––– Thanks to Our Sponsors: The Receptionist for iPad! ✨ The Receptionist for iPad:I want to thank The Receptionist for iPad for sponsoring this episode.The Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to thereceptionist.com/privatepractice and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option. Mentioned in this episode:The Receptionist for iPadI want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.
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Jul 29, 2023 • 33min

Episode 96: Web Design Demystified: Clear, Content-Rich, SEO-Friendly Therapy Websites [featuring Daniel Fava]

Web design, SEO, and Captivating Content Creation doesn't always come naturally to mental health therapists in Private Practice.Hell, we didn't learn this stuff in grad school, which means that mostly everyone's content sounds the same, and a lot of websites simply serve as placeholders, without actually helping w/ SEO (Search Engine Optimization) and Google visibility.During this episode, I talk with Daniel Fava of Private Practice Elevation, about why it's so important to understand how to create a website that not only stands out but actually ranks in Google searches.We talk about actual strategies that you can immediately implement that will help you stand out, increase your SEO, and optimize your website and directory pages.Top 3 reasons to listen to the entire episode: Understand the difference between a good and bad therapist website and what key things to watch out for when developing your online presence. Identify ways to make your website a safe space and establish a connection with potential clients. Learn how to create captivating content on landing pages, utilizing keywords and internal linking, as well as understand the impact of SEO on website visibility and attracting clients. If you take the time to structure and maintain your therapist website in a strategic, authentic, and ethical way, you'll be more likely to see your ideal clients finding and choosing you as their therapist while knowing that you're going to be the best fit.More about Daniel Fava:Daniel Fava is a digital business consultant and founder of Private Practice Elevation, a website design and SEO agency focused on helping busy private practice owners attract the clients they love so they can scale their businesses and create the life they desire. After building a website for his wife’s private practice and seeing the impact it had on her business, he became passionate about helping others achieve the same. Private Practice Elevation offers web design services, SEO (search engine optimization), and website support to help private practice owners grow their businesses through online marketing. Daniel lives in Atlanta, GA, with his wife Liz, and two energetic boys. When he’s not working, he enjoys hiking by the river, watching hockey, and enjoying a dram of bourbon.Check out Daniel's free ebook: 5 Things Every Private Practice Owner Can Fix on Their Website in the Next Week to Increase ClientsDaniel's Website: privatepracticeelevation.com-------------------------------------------------------🎙️ Listen to more episodes of the All Things Private Practice Podcast here: www.allthingspractice.com/all-things-private-practice-podcast🎙️Spotify: atppod.com/spotify🎙️Apple Podcasts: atppod.com/apple🎙️Google Podcasts: atppod.com/google🗨️ Join the All Things Private Practice FB Community:  www.facebook.com/groups/privatepracticebuilding----------------------------Mentioned in this episode:A Thanks to Our Sponsor, Heard!Visit the website for Heard here & get your 1st month free! Make sure to use code ATPP @ CheckoutA Thanks to Our Sponsor, The Receptionist for iPad!Visit the website for The Receptionist for iPad here! Mentioned in this episode:The Receptionist for iPadI want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.
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Jul 22, 2023 • 30min

Episode 95: Survival Mode... Entrepreneurship in Difficult Seasons [featuring Danielle Swimm]

A lot of entrepreneurs tend to post "wins" or this image of living the "high life" online, but the reality of what goes on behind the scenes can be way less glamorous.Like any other person, there are struggles, dark times, and experiences that force them into survival mode.However, since many entrepreneurs are the face of their businesses, it can be damn scary to be transparent, slow down, or shift on what they've worked hard to create and put out into the world.If you are an entrepreneur who's silently struggling with life while trying to manage a business, this episode is for you.In this episode, I talk with Danielle Swimm, therapist and owner of The Entrepreneurial Therapist.Top 3 reasons to listen to the entire episode: Understand why prioritizing self-care and personal well-being is essential in entrepreneurship and small business ownership, as well as to incorporate it into your life. Learn some ways to face the unexpected with contingency plans and having systems in place that can provide peace of mind and better management during challenging times. See how embracing struggles and being accountable for them can lead to personal growth and business evolution, ultimately leading to coming out stronger and more resilient. Being authentic, prioritizing self-care, and having contingency plans in place for unexpected challenges are important parts of long-term success as an entrepreneur. If you are facing some difficult seasons of life, you are not alone, and it's okay to prioritize your well-being.More about Danielle:Danielle Swimm is a therapist in Annapolis, MD. She's a group practice owner and also runs The Entrepreneurial Therapist, a consulting company where she helps female therapists start and scale their private practices. She is passionate about helping female entrepreneurs push beyond their fears, and learn mindset, marketing, and systems. She's a mama of a 3-year-old and, in her free time, hikes and reads.Grab Danielle's Free SEO Guide: https://crimson-tree-855.myflodesk.com/Podcast: https://podcasts.apple.com/us/podcast/the-entrepreneurial-therapist-podcast/id1609204764/Instagram: https://instagram.com/entrepreneurialtherapist?igshid=MzRlODBiNWFlZA==-------------------------------------------------------🎙️ Listen to more episodes of the All Things Private Practice Podcast here: www.allthingspractice.com/all-things-private-practice-podcast🎙️Spotify: atppod.com/spotify🎙️Apple Podcasts: atppod.com/apple🎙️Google Podcasts: atppod.com/google🗨️ Join the All Things Private Practice FB Community:  www.facebook.com/groups/privatepracticebuilding----------------------------Mentioned in this episode:A Thanks to Our Sponsor, The Receptionist for iPad!Visit the website for The Receptionist for iPad here!A Thanks to Our Sponsor, Heard!Visit the website for Heard here & get your 1st month free! Make sure to use code ATPP at checkout! Mentioned in this episode:The Receptionist for iPadI want to thank The Receptionist for iPad for sponsoring this episode. From new patients faced with an empty lobby and no idea where to find their therapist to clinicians with a session running over time and the doorbell ringing, some of the most anxiety-ridden moments of a therapy appointment happen before a session even starts. The Receptionist for iPad, helps you tackle some of that pre-appointment apprehension and anxiety. The Receptionist for iPad is an easy-to-use digital client check-in system that helps your visitors check in securely to their appointments and notify their practitioners of their arrival via SMS, email, or your preferred channel. No more confusion, and less lobby checking or having clients sign in on paper logbooks. It can even help you upgrade and update your demographic information for your clients as well and even validate parking. Start a 14-day free trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link and you'll also get your first month free if you decide to sign up.

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