
The Economics of Everyday Things
Who decides which snacks are in your office’s vending machine? How much is a suburban elm tree worth, and to whom? How did Girl Scout Cookies become a billion-dollar business? In bite-sized episodes, journalist Zachary Crockett looks at quotidian things and finds amazing stories.
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Latest episodes

Mar 4, 2024 • 16min
Bowling Alleys (Replay)
Exploring the decline and comeback of bowling alleys, featuring insights on modern transformations and the challenges faced by operators. From trendy spaces attracting younger crowds to revenue maximization strategies, this podcast delves into the evolution of bowling and the joy it brings to its patrons.

8 snips
Feb 26, 2024 • 18min
38. Junk Mail
Exploring the history and impact of junk mail, the podcast discusses how the postal service relies on it for revenue. It delves into personalized direct mail marketing strategies and the effectiveness of physical advertisements in the digital age.

4 snips
Feb 19, 2024 • 18min
37. Personal Injury Lawyers
Three legal experts, including a personal injury lawyer, a law professor, and a legal entrepreneur, delve into the world of personal injury law. They discuss the impact of marketing on law firms, the intricacies of settlements, financial aspects of the industry, evolution of legal advertising, and competitive tactics used by law firms to attract clients.

Feb 12, 2024 • 20min
36. ATMs
Guest Zachary Crockett explores the history and rise of ATMs, the challenges of placing them in a cashless economy, the impact of ATM fees on underbanked neighborhoods, and transaction volumes and class confusion.

Feb 5, 2024 • 16min
35. Dental Insurance
This podcast explores the history of dentistry and the distinction between dental and medical insurance. It discusses the origins of dental practices, the absence of dental benefits in Medicare, and the differences between dental and medical insurance. It also explores positive experiences with dentists and includes sponsor ads.

6 snips
Jan 29, 2024 • 18min
34. Store-Brand Products
Exploring the origins and popularity of store-brand products, this episode features guests from the private-label industry. They discuss the benefits of store brands, the manufacturing process, and the challenges faced by private label manufacturers.

Jan 22, 2024 • 19min
33. Sex Scenes
Discover the behind-the-scenes secrets of sex scenes in films and TV shows, including the use of body doubles, prosthetics, and intimacy coordinators. Learn about the challenges actors face during intimate scenes and the need for regulations and protections. Explore the negotiations and planning involved in shooting sex scenes, including compensation, silicone prosthetics, and coordination between production departments. Understand the role of intimacy coordinators in ensuring actor safety and the industry's recognition of their importance. Discuss the future of sex scenes and the importance of oversight and safety in the industry.

Jan 15, 2024 • 17min
32. Used Golf Balls
Zachary Crockett hosts the podcast exploring the business opportunity behind lost golf balls. The podcast discusses the financial burden on golfers from losing balls and the environmental impact. It delves into the different types of balls and the history of the used golf ball market. The story of Juan de Gautunga and the thriving ecosystem of collecting and selling used golf balls is explored. The process of collecting balls from water hazards, the dangers involved, and the environmental benefits of buying used are discussed. Clever business names and various sponsors are mentioned.

Jan 8, 2024 • 16min
31. Superhot Chili Peppers
The founder of the PuckerButt Pepper Company discusses creating the world's hottest chili pepper and the pain of tasting it. The podcast explores the journey of the guest with chili peppers, accidental breeding of the Carolina Reber pepper, the business of hot sauce making, and the aftermath of eating super-hot peppers.

Jan 1, 2024 • 19min
30. Card Counting
Former professional card counter, Ben, and Bill Zender, co-founder of a casino consulting firm, discuss the concept of card counting in casinos. They explore the perception of card counting as a threat and the drastic measures taken by casinos. The podcast also delves into the strategies and countermeasures of card counting, as well as the challenges faced by card counters.
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