Our Best Behavior
We transport you to the moment of purchase transaction. We know exactly what your customers will decide. We guide you with Decision Precision intelligence.
Latest episodes
Jun 10, 2021 • 29min
Episode 13 - Striking the Right Chord: Finding Harmony Between BeSci & Business Objectives
Special guest, Melina Palmer (Host of The Brainy Business Podcast, Author, Inc.com Columnist, and Instructor at Texas A&M) discusses how she found her love of BeSci, new book (“What your Customer Wants and Can’t Tell You”), and the ways applying Behavioral Economics will take your insights and your business to new heights.
Podcast hosted by Matt Salem (Vice President, Client Development).
May 6, 2021 • 17min
Episode 12 - Stack the Chips in Your Favor: Test Designs Early & Often with True AI
Sam Albert (Chief Digital Officer at Behaviorally) breaks down the meaning of “true” AI and how our latest innovation, Flash.AI™, marries the power of advanced image recognition and our extensive behavioral database to help your brand predict design success early and often so you can move forward with confidence.
Podcast hosted by Matt Salem (Vice President, Client Development)
Apr 8, 2021 • 15min
Episode 11 - From Ad Hoc to Agile: Using Virtual Tools to Validate In-Store Impact
Cliff Kane (VP, Market Development at Behaviorally) dives into the evolution of research for in-store strategies and how brands and retailers can optimize all facets of physical shopper marketing including pack, pricing, POSM, and category management through our virtual ShopperFlash™.
Mar 18, 2021 • 18min
Episode 10 - A Unique Behavioral Framework as the Key to Driving Growth
Our CCO, Scott Brill, discusses why establishing a robust and simple (but not simplistic!) behavioral framework is most effective in helping clients define & diagnose behaviors that drive shopper growth.
Podcast hosted by Matt Salem (Vice President, Client Development)
Feb 11, 2021 • 14min
Episode 09 - A BeSci Formula for Driving Omnichannel Growth
Our OmniPath™ team, Ruben Nazario and Nicole Alfano, address the latest developments for diagnosing digital and physical factors that influence behavior along the increasingly omnichannel path-to-purchase.
Podcast hosted by Matt Salem (Vice President, Client Development)
Jan 28, 2021 • 14min
Episode 08 - Becoming Behaviorally: A Natural Next Step in a Digital World
Welcome to the inaugural podcast episode of Behaviorally presents Our Best Behavior! Our CEO, Alex Hunt, breaks down the motivation and strategy behind PRS IN VIVO USA re-launching as Behaviorally and our new promise to drive our clients’ shopper growth in today’s omnichannel world.
Podcast hosted by Matt Salem (Vice President, Client Development)
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