Next Level Agents: The Kevin & Fred Show - Interviews with the best and brightest minds in the real estate industry cover image

Next Level Agents: The Kevin & Fred Show - Interviews with the best and brightest minds in the real estate industry

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Jun 21, 2021 • 1h 5min

REPLAY: Adam Robinson Part 2 - How Not to Be Stupid

In the second part of my conversation with Adam Robinson, we discuss the work and research he did for his book How Not to Be Stupid, and what the dynamics of stupidity are in today’s world.    This is a timely discussion because by the measure of Adam’s criteria of stupidity, we’re in the danger zone now. Adam shares why we need to be cautious when we find ourselves in the stupid zone, and how the stupid zone creates behavioral blind spots that make us more susceptible to disaster.    What makes the stupid zone even more perilous is that it not only makes us blind to crucial information, we’re not even aware that we’re blind. In the stupid zone, we need to proceed slowly and with caution. Unfortunately, much of our society isn’t proceeding with caution, making everything even worse. Adam shares what action, if any, we can take in the stupid zone.  We also discussed;  The true definition of stupidity and why intelligent people can still be in the stupid zone.  How authority and group dynamics play into stupidity.  Why rushing amplifies stupidity in these times.  The riskiness of life right now    Guest Info   Adam Robinson is an American educator, freelance author, and a US Chess Federation life master. He is the co-founder of The Princeton Review. He currently works as a global macro advisor to the heads of some of the world's largest hedge funds through his company Robinson Global Strategies. He advises the heads of large hedge funds, family offices, and other financial institutions on all global asset classes–global equities, US sectors, bonds, currencies, and commodities–using a unique approach that combines game theory, systems thinking, Bayesian analysis, and behavioral economics to outthink global markets and anticipate when major trends will change.
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Jun 21, 2021 • 1h 14min

REPLAY: Adam Robinson Part 1 - The Causes of an Increasingly Perilous World

In this special episode of the podcast, I’m joined by educator, author and thought leader Adam Robinson. Adam’s writings, analyses, thoughts and insights have inspired us and have provided us with a new lens with which to see and understand the world. He is a long-term mentor of ours and someone we’ve looked up to for years. It’s truly an honor to have him on our show. Adam talks about how questions lead to thinking and possibly new outcomes to create a less perilous future.    Adam Robinson is an American educator, freelance author, and a US Chess Federation life master. He is the co-founder of The Princeton Review. Adam Robinson co-authored Cracking the SAT with John Katzman, the only test preparation book ever to become a The New York Times Bestseller List best seller. His other books include Cracking the LSAT, What Smart Students Know, and The RocketReview Revolution. Robinson currently advises the heads of large hedge funds, family offices, and other financial institutions on all global asset classes–global equities, US sectors, bonds, currencies, and commodities–using a unique approach that combines game theory, systems thinking, Bayesian analysis, and behavioral economics to outthink global markets and anticipate when major trends will change.   To say that the times we’re living in are challenging is an understatement. It’s clear that our world is in crisis in so many ways, from the economy to health, social unrest and divisiveness. The world we have right now is the sum total of our collective thinking and in order to change anything, it starts with us going right back to our thinking.  We also discussed;  How the world we have is product of our thinking Why Covid-19 is just amplifying trends that were already there  The Google experiment and loneliness epidemic  The dangers and opportunities of the times we’re living through.  The two kinds of growth in this world and how we ended up where we are financially.  Guest Info   Adam Robinson is an American educator, freelance author, and a US Chess Federation life master. He is the co-founder of The Princeton Review. He currently works as a global macro advisor to the heads of some of the world's largest hedge funds through his company Robinson Global Strategies. He advises the heads of large hedge funds, family offices, and other financial institutions on all global asset classes–global equities, US sectors, bonds, currencies, and commodities–using a unique approach that combines game theory, systems thinking, Bayesian analysis, and behavioral economics to outthink global markets and anticipate when major trends will change.
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Jun 14, 2021 • 32min

The Beginners Guide to Podcasting: How To Get Started, Establish An Audience & Build a Community with Sarah Heeter

In today’s special episode of the Kevin and Fred Show, we’re putting our very own podcast producer, Sarah Heeter in the hot seat! As podcasting continues to explode, you’ve probably wondered if you need to start your own, what you would make your podcast about, and if you need to be a super tech nerd to launch. Sarah is here to answer these questions, and more, and provide a roadmap for turning your podcast idea into a reality.    Sarah Heeter is a full service podcast producer and strategic consultant. She is the host of the Scrappy Podcaster, a podcast about podcasting! Sarah loves to help people strategically launch, grow, and monetize podcasts in order to expand their audience, establish their expertise, and make more money.  Whether you want to build a deeper audience connection, establish your expertise, have great conversations about your passions, make money (or all the above), a podcast is an insanely powerful branding weapon. Having influence, and a strong know, like and trust factor in real estate is key. What accomplishes that more than a podcast?    Guest Info   Sarah Heeter is a full service podcast producer and strategic consultant. She is the host of the Scrappy Podcaster, a podcast about podcasting! Sarah loves to help people strategically launch, grow, and monetize podcasts in order to expand their audience, establish their expertise, and make more money!   Website: https://sarahkheeter.com/ Sarah’s podcast about podcasting: The Scrappy Podcaster  Sign up for Sarah’s podcasting course: Launchmyshow.com Follow Sarah on Instagram: https://instagram.com/sarahkheeter 
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Jun 7, 2021 • 16min

*REPLAY* Gary Vaynerchuck on The Power of Taking a Strategic Step Backwards

In today’s episode of the Kevin and Fred show, Gary Vee returns for another great conversation. Today, we talk about the lessons we should be learning from what’s going on right now. It’s clear that our world is never going back to the way it was, and that is the new normal.    Many people are unhappy, and could use this time to make a change, but they don’t because they are too invested in where they are right now. This sunk cost fallacy isn’t only false, it’s also a recipe for unhappiness and regret.    Gary Vee’s message: choose happiness over money and status, and have the humility to take a strategic step backwards to create the life you want. A house, car or social status is not worth dying inside.    Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.   In addition to VaynerMedia, VaynerX also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men's lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy.   Gary is a highly sought after public speaker, a 5-time New York Times bestselling author, as well as a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, and Uber. Guest Info   Gary Vaynerchuk is the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.   In addition to VaynerMedia, VaynerX also includes Gallery Media Group, which houses women’s lifestyle brand PureWow and men's lifestyle brand ONE37pm. In addition to running VaynerMedia, Gary also serves as a partner in the athlete representation agency VaynerSports, cannabis-focused branding and marketing agency Green Street and restaurant reservations app Resy.   Gary is a highly sought after public speaker, a 5-time New York Times bestselling author, as well as a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, and Uber.
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May 31, 2021 • 32min

How to Take Control of Your Business Financials & Lay the Groundwork for Profitability w/David Pittiglio

In today’s episode, I’m joined by my good friend and president of Streamlined Business Solutions, David Pittiglio. With a staff of 40 people and 800 clients, SBS isn’t just an accounting firm, it’s a valuable service that provides businesses with the leadership to understand the full picture of their financials, create checkpoints that hold them accountable, and ultimately, go from salesperson to true business owner. Dave shares his experience and knowledge about the financial world, and how to improve your business.  David is the founder president of Streamlined Business Solutions, LLC A highly recommended, nationwide Bookkeeping, Tax and Payroll firm currently managing over 800 monthly bookkeeping clients. An amazing and talented staff of 40 continues to support our ever growing client list by providing accurate financial statements that can be utilized as a tool when operating a business. Their goal is to provide accurate information that can result in decision-based results. SBS hopes to improve the financial literacy of business owners and assist them in making business decisions based on facts, not the average daily bank balance. Website: https://streamlinedbusinesssolutions.com/   Time Stamps    01:05 - How SBS helps over 800 clients run better businesses  04:30 - The key mindset shift we need to have about our business financials  07:12 - What million dollar business owners do differently  11:36 - The first steps we need to take to structure your business correctly 16:51 - Why payroll is a “beast” we need to be very careful about  20:46 - The key pillars of a functional, efficient business  24:55 - How to get comfortable with the numbers if you find reading reports a little intimidating Guest Info   David is the founder president of Streamlined Business Solutions, LLC A highly recommended, nationwide Bookkeeping, Tax and Payroll firm currently managing over 800 monthly bookkeeping clients. An amazing and talented staff of 40 continues to support our ever growing client list by providing accurate financial statements that can be utilized as a tool when operating a business. Their goal is to provide accurate information that can result in decision-based results. SBS hopes to improve the financial literacy of business owners and assist them in making business decisions based on facts, not the average daily bank balance.    Website: https://streamlinedbusinesssolutions.com/
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May 24, 2021 • 54min

How and Why Big Real Estate Teams Pivot

In today’s special episode, we’re joined by host of The Massive Agent Podcast, Dustin Brohm to talk about the power of being open minded about new opportunities in business. For many people in real estate, the decision to switch brokerages is a huge risk that’s not worth taking, but for others, the greater risk is staying in the same place. What are the fundamental differences in thinking that define the people who choose to pivot?    Dustin Brohm is host of the popular Massive Agent Podcast for Realtors and Mortgage Loan Officers. Founder of the Massive Agent Society, a comprehensive Facebook Ad lead gen training & coaching program. Salt Lake City Realtor w/ eXp Realty. Director of Business Development and Co-Founder of the Industry Syndicate real estate podcast network. Dustin is a natural marketer "who happens to sell real estate." After discovering content marketing a few years ago, and implementing the social media and online marketing strategies he learned along the way, he has helped hundreds of real estate agents and mortgage loan officers to get more business through lead generation. The Massive Agent Podcast is meant to help teach real estate agents and mortgage loan officers to get more leads and ultimately sell more homes.    We can have the real estate business we want to have, and exploring potential pivot points will lead to a model that truly aligns with us. This outcome is impossible unless we “drop our guard, have an open mind and see beyond our current model or brokerage.”  Time Stamps    01:52 - Shifting from the traditional model to something that’s more in alignment with our values.  08:18 - The cost of not pivoting.   16:11 - How to make decisions that benefit the people on our teams.   22:00 - The problem with the indie brokerage model.   28:15 - Why people struggle to change direction even when it’s right for them 40:57 - How to enhance the business we have by learning from other models.  44:50 - The biggest mistake agents make when they model their business after someone else’s.    Guest Info   Dustin Brohm is host of the popular Massive Agent Podcast for Realtors and Mortgage Loan Officers. Founder of the Massive Agent Society, a comprehensive Facebook Ad lead gen training & coaching program. Salt Lake City Realtor w/ eXp Realty. Director of Business Development and Co-Founder of the Industry Syndicate real estate podcast network.   Dustin is a natural marketer "who happens to sell real estate." After discovering content marketing a few years ago, and implementing the social media and online marketing strategies he learned along the way, he has helped hundreds of real estate agents and mortgage loan officers to get more business through lead generation.   The Massive Agent Podcast is meant to help teach real estate agents and mortgage loan officers to get more leads and ultimately sell more homes. With this end in mind, he launched the Massive Agent Society in April 2018, an exclusive "hold your hand," copy & paste, Facebook Ad and lead generation training and support system, with only one agent or Loan Officer accepted per market.   Dustin has spoken at Gary Vee's Agent2021, Inman Connect, YPN and WCR events, HousingWire's engage.marketing summit, REImagine 2019 by California Association of Realtors, the Marketing Interrupt virtual summit, and others.   Website: https://massiveagentpodcast.com/  
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May 17, 2021 • 40min

Average Sucks: The Follow Up w/Michael Bernoff

On today’s episode, we’re happy to have the author of Average Sucks, Michael Bernoff back on the show. After almost a year since the release of a book that has changed lives, Michael gives us a look inside the process of the book, why he struggled to write it for 10 years, and what it was like releasing the book in 2020.    Everytime you sit down with Michael, you learn something about human psychology and more about how to get the life you want, so of course he has a lot more to share with us today, including the concept of his next book!   Michael is the President and Founder of the Human Communications Institute, a leader in the personal and professional development industry, and author of Average Sucks: Why You Don't Get What You Want (And What to Do About It).    He works directly with individuals as well as corporate executives who desire to transform their corporate culture in an ever changing marketplace. His passion for his work is limitless and his dedication to positively impacting the world by empowering every individual is uncompromising. Michael is both a teacher and lifelong student of self-development and personal transformation.    We all have an identity, and that identity is controlled by our average. To get something different and better, we have to lean into our zone of greatness. If we want to get what we want, we have to play above and beyond what we’re capable of. We have to play the game as the full version of ourselves.    To join The Average Sucks Challenge for free, head over to https://averagesuckschallenge.com/friends.    Guest Info   Michael is the President and Founder of the Human Communications Institute, a leader in the personal and professional development industry, and author of Average Sucks: Why You Don't Get What You Want (And What to Do About It).    He works directly with individuals as well as corporate executives who desire to transform their corporate culture in an ever changing marketplace. His passion for his work is limitless and his dedication to positively impacting the world by empowering every individual is uncompromising. Michael is both a teacher and lifelong student of self-development and personal transformation.    To join The Average Sucks Challenge for free, head over to https://averagesuckschallenge.com/friends. 
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May 10, 2021 • 37min

Jess Lenouvel On Achieving 7-Figure Success By Becoming a Scientist In Her Own Business

How do we become scientists of our own business, and hack our way to the model that we want? How do you build a 7-figure business in 6 months, and then create a methodology to help other agents collapse time and do the same?    This is what we wanted to know from our guest. In today’s episode of the Kevin and Fred show, I’m joined by real estate business and marketing coach and creator of The Listings Lab, Jess Lenouvel. With 13 years in real estate (plus a lot more if you’re counting having a mom who’s a Realtor), Jess has a passion for helping agents flatten the steep climb to a 7-figure business.    Jess Lenouvel is a business and marketing real estate coach and creator of The Listings Lab. She has been a Realtor for over 13 years and built a multiple 7-figure business that has sold over $300 million of property in the past 5 years. Now, Jess specializes in helping 6-figure and low 7-figure Realtors double their revenue in the next 12 months without sacrificing lifestyle or freedom, and creating real impact.    We all have a belief around what our business should look like, but the real question is how do we build a methodology around it so that it can work and scale?    By experimenting, hacking and becoming scientists of our own businesses.    Being in business is about putting a puzzle together. When we take the approach of experimenting according to what works for us, instead of following the crowd, we’re more likely to end up with something we actually like.    https://www.facebook.com/groups/thelistingslab Time Stamps    01:03 - How Jess Lenouvel got into real estate  03:35 - Why Jess couldn’t build a sphere the normal way and what she did instead.  07:44 - How Jess built a business on relationships instead of cold selling.  10:09 - The process she went through to turn her business model into a teachable process.  13:29 - The biggest mistake agents make when they are trying to grow their business.  15:02 - Why we need to fall in love with the process of becoming successful.  21:54 - How Jess built a team that allows her to focus on being a visionary.  32:02 - Why understanding psychology is a superpower in this business.  Guest Info   Jess Lenouvel is a business and marketing real estate coach and creator of The Listings Lab. She has been a Realtor for over 13 years and built a multiple 7-figure business that has sold over $300 million of property in the past 5 years. Now, Jess specializes in helping 6-figure and low 7-figure Realtors double their revenue in the next 12 months without sacrificing lifestyle or freedom, and creating real impact.   https://www.facebook.com/groups/thelistingslab
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May 3, 2021 • 28min

Beyond Tokenism: How to Build An Industry Where Everyone Feels Valued w/Fee Gentry 

In today’s episode, I’m joined by real estate agent and founder of ONE eXp, Fee Gentry. On a mission to make real estate a place “where everyone feels like they have a place to belong”, Fee works tirelessly to help shape the future of our industry. In order to make real estate an industry that represents everyone, we have to go beyond tokenism and create a space where everyone can be part of the conversation. Fee shares why this is so important to this industry and our ability to attract and retain the leaders of tomorrow.    Fee is not only a real estate agent, but an agent for change. She understands the importance of home ownership in building wealth and for over 15 years, has been helping her clients discover smart real estate investments. Her passion for inclusion and unity both within and outside of the real estate world has led her to spearhead innovative initiatives, helping to create a real estate industry where everyone’s voice can be heard and valued. Fee is the founder of ONE eXp, an initiative within eXp Realty which supports career development, champions fair housing principles and provides networking opportunities that encourage cultural awareness in supporting diverse groups such as Veterans, Pride, LatinX, Seniors and more. Fee is also part of the Board of Directors for eXp World Holdings where she is helping to build an equitable real estate industry from the inside out.   When the world is tested, we’re given the opportunity to move toward something better, and bring more value to the human race. 2020 put a lot into perspective for all of us, and for the real estate industry. Everything we went through made many agents and leaders think deeply about the future and where we’re going as an industry.     How do we create an industry where everyone feels valued, seen, heard and represented? This was an important call and one of the driving factors behind ONE eXp. There’s value in building workplaces that give everyone a feeling of belonging, it won’t just change real estate now, it will affect our ability to attract and retain talent in the future.    Website: https://feegentry.com/ Instagram: @feegentry https://life.exprealty.com/one-exp/ Time Stamps    01:06 - Fee Gentry’s real estate story and how she sold 39 homes in a new town  04:43 - How Fee intuitively leaned into online marketing before everyone else  06:30 - Why Fee goes after specific niches  11:53 - The story of the One eXp initiative  15:41 - How to create a workplace where everyone feels valued  19:23 - What Fee has learned over the last year and her insights of the future.  Guest Info   Fee is not only a real estate agent, but an agent for change. She understands the importance of home ownership in building wealth and for over 15 years, has been helping her clients discover smart real estate investments. Her passion for inclusion and unity both within and outside of the real estate world has led her to spearhead innovative initiatives, helping to create a real estate industry where everyone’s voice can be heard and valued. Fee is the founder of ONE eXp, an initiative within eXp Realty which supports career development, champions fair housing principles and provides networking opportunities that encourage cultural awareness in supporting diverse groups such as Veterans, Pride, LatinX, Seniors and more. Fee is also part of the Board of Directors for eXp World Holdings where she is helping to build an equitable real estate industry from the inside out.   Website: https://feegentry.com/ Instagram: @feegentry https://life.exprealty.com/one-exp/
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Apr 26, 2021 • 54min

Dave Z On The Hiring Decision That Increased His Profit By 320%

In today’s episode, I’m joined by my good buddy and brokerage-mate, Dave Z. In a conversation last year, Dave shared how he had tripled his profits by making a key hiring decision, one that many agents underestimate and overlook to their detriment. Dave is a very intelligent leader who thinks every business decision through, and he is a huge proponent of the showing partner model because it creates the right environment for success for agents, the perfect path to freedom for team leaders, and it raises the standard of our industry to match the nature of the work we do.    Dave Zajdzinski is the Team Owner at The Z Team brokered by eXp Realty. He brings 14+ years of real estate experience to home buyers and sellers throughout Arizona. He has helped hundreds of families meet their real estate goals and is consistently ranked as one of the top 1% realtors in the Valley and top 3% in the country. As a Certified Distressed Property Expert, (CDPE) Dave understands short sale, foreclosure transactions as well as traditional home sales. Dave utilizes a team approach to his real estate business operating with full time buyers agents, administrative and support staff to ensure every client receives the full attention they deserve when selling or buying one of their largest if not the largest asset they will own.    Agents who come up in a paid internship-style role will ultimately outperform and outproduce their peers. That’s because they get a complete education and a thorough understanding of what happens in this business. It doesn’t just benefit them, it benefits the teams they work in.   Time Stamps    01:38 - How Dave got into real estate, and the lessons he learned from building his team the wrong way.  08:27 - The model that tripled Dave’s business, and why agents shoot themselves in the foot by outsourcing the wrong things.  10:50 - The power of a showing agent and why this role can raise the standard of the entire industry.  16:36 - What a showing partner can get out of their role.  19:27 - Why guaranteeing a showing assistant an income actually works in our favor.  35:11 - How the showing agent model enhanced Dave Z’s business.  40:47 - The first 5 hires Dave would make if he was growing his team again.  Guest Info   Dave Zajdzinski is the Team Owner at The Z Team brokered by eXp Realty. He brings 14+ years of real estate experience to home buyers and sellers throughout Arizona. He has helped hundreds of families meet their real estate goals and is consistently ranked as one of the top 1% realtors in the Valley and top 3% in the country. As a Certified Distressed Property Expert, (CDPE) Dave understands short sale, foreclosure transactions as well as traditional home sales. Dave utilizes a team approach to his real estate business operating with full time buyers agents, administrative and support staff to ensure every client receives the full attention they deserve when selling or buying one of their largest if not the largest asset they will own.    https://www.zteamaz.com/ https://www.linkedin.com/in/dave-zajdzinski-8b26a18/  

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