
Defenders of Business Value
The Defenders of Business Value Podcast combines over 30 years of valuation and exit planning expertise working with business owners. Ed Mysogland has a mission and vision to help business owners understand the value of their business. Most of the small business owner's net worth is locked in the company, and to unlock it, a business owner has to sell it. Unfortunately, the odds are against business owners that they won't be able to sell their companies because they don't know what creates a saleable asset. Ed interviews experts who help business owners prepare, build, preserve, and one-day transfer value with the sale of the business.
Latest episodes

Apr 27, 2020 • 1h 5min
EP 41: Business Value and Insurance? A Conversation with Thought Leader Zach Finn
It’s not the most obvious choice to have an insurance expert as a guest on the show, but Zach Finn is someone that is really impressive. Zach Finn is Clinical Professor and Director of the Davey Risk Management and Insurance Program at the Butler University College of Business. Previously, he was Risk Manager for The J.M. Smucker Company in Orrville, Ohio, where he managed the Corporation’s risk management program, including global insurance program design and placement, successfully settled several large claims (largest $17M+), and oversaw insurance due diligence and integration for nine major mergers and acquisitions, including the $3.3 billion acquisition of Folgers Coffee. Enjoy this conversation with Zach Finn! ************ For past guests, please visit https://www.defendersofbusinessvalue.com/dbv-podcast/ Sign up for the Legacy Exit newsletter here For show notes, go to: https://www.defendersofbusinessvalue.com/e041/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Twitter: twitter.com/edmyso Instagram: instagram.com/defendersofbusinessvalue Facebook: facebook.com/bvdefenders

Apr 24, 2020 • 10min
EP 40: FAQ Friday: 2020-04-24
Frequently Asked Question Episode: Each week I answer three questions about business value or selling companies that come in from the website or social media. This is a little bit shorter of an episode, but hopefully it will be helpful in your journey to making a salable company. This week's questions are: How to tell employees of a pending sale? After Corona Virus and my business looks different, how will it affect value? What do you think of equipment values after Corona Virus? ************ For past guests, please visit https://www.defendersofbusinessvalue.com/dbv-podcast/ Sign up for the Defenders of Business Value newsletter here For show notes, go to: https://www.defendersofbusinessvalue.com/faq/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Twitter: twitter.com/edmyso Instagram: instagram.com/defendersofbusinessvalue Facebook: facebook.com/bvdefenders

Apr 23, 2020 • 56min
EP 39: Office Hours 2020-04-23
This is office hours at the brokerage where business owners, buyers, and advisors can ask any question they have. ************ For past guests, please visit https://www.defendersofbusinessvalue.com/dbv-podcast/ Sign up for the Defenders of Business Value newsletter here For show notes, go to: https://www.defendersofbusinessvalue.com/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Twitter: twitter.com/edmyso Instagram: instagram.com/defendersofbusinessvalue Facebook: facebook.com/bvdefenders

Apr 20, 2020 • 21min
EP 38: How to Sell a Lawncare Business
Gary Rapp and Ralana Abraham Miller are two brokers in Indiana Business Advisors who just completed the acquisition of an extremely profitable well-run lawn care business in Indianapolis. And they are going to tell us the story of how they completed the transaction and what they learned. If you happen to be in this type of business or if you’re thinking about being in this type of business, there’s a lot of valuable nuggets that they share in this episode. Enjoy this conversation with Gary Rapp and Ralana Abraham Miller. ************ For past guests, please visit https://www.defendersofbusinessvalue.com/dbv-podcast/ Sign up for the Legacy Exit newsletter here For show notes, go to: https://www.defendersofbusinessvalue.com/e034/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Twitter: twitter.com/edmyso Instagram: instagram.com/defendersofbusinessvalue Facebook: facebook.com/bvdefenders

Apr 17, 2020 • 8min
EP 37: Frequently Asked Questions Edition: April 17, 2020
Frequently Asked Question Episode: Each week I answer three questions about business value or selling companies that come in from the website or social media. This is a little bit shorter of an episode, but hopefully, it will be helpful in your journey to making a salable company. This week's questions are: How is a buyer going to take over a relationship with the customer that I developed over the years? What environmental issues do I need to consider when selling a company? Should I replace or repair equipment before putting my business on the market? ************ For past guests, please visit https://www.defendersofbusinessvalue.com/dbv-podcast/ Sign up for the Defenders of Business Value newsletter here For show notes, go to: https://www.defendersofbusinessvalue.com/faq/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Twitter: twitter.com/edmyso Instagram: instagram.com/defendersofbusinessvalue Facebook: facebook.com/bvdefenders

Apr 13, 2020 • 43min
EP 36: Are you a candidate for a Private Equity Group? with Drew McCuiston
Drew McCuiston is from a private equity group in Indianapolis called The Firefly group. Ed and Drew run in the same networking circles. Ed has always been impressed by Drew and his group because they’ve always done good deals. You never hear bad things about them. They’re just good guys doing good deals. And the side benefit is that one of their acquisitions is EOS or Entrepreneurial Operating System for business. They acquired the rights or the business for EOS, and it’s interesting to talk about that acquisition - why they got into it and what they plan to do with it. Join this conversation with Drew McCuiston. ************ For past guests, please visit https://www.defendersofbusinessvalue.com/dbv-podcast/ Sign up for the Legacy Exit newsletter here For show notes, go to: https://www.defendersofbusinessvalue.com/e033/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Twitter: twitter.com/edmyso Instagram: instagram.com/defendersofbusinessvalue Facebook: facebook.com/bvdefenders

Apr 10, 2020 • 6min
EP 35: Frequently Asked Questions for April 10, 2020
Frequently Asked Question Episode: Each week I answer three questions about business value or selling companies that come in from the website or social media. This is a little bit shorter of an episode, but hopefully it will be helpful in your journey to making a salable company. This week's questions are: Why can you add the value of the equipment to the business value? How does real estate affect business value? Will business valuations change with online calculators? ************ For past guests, please visit https://www.defendersofbusinessvalue.com/dbv-podcast/ Sign up for the Defenders of Business Value newsletter here For show notes, go to: https://www.defendersofbusinessvalue.com/faq/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Twitter: twitter.com/edmyso Instagram: instagram.com/defendersofbusinessvalue Facebook: facebook.com/bvdefenders

Apr 6, 2020 • 39min
EP 34: Your Business and the IRS Survival Guide with Sarah Holtrup
Sarah Holtrup is a CPA and a Certified Tax Coach. She helps her clients in two ways - through tax planning and tax resolution. In tax resolution, she helps her clients fix their tax debt problems and get compliant so they can stop worrying about the IRS and the State Department of Revenue. And with tax planning, she helps her clients structure their activities, their income, and their expenses, so that they pay the least amount of tax. Please enjoy this episode with Sarah Holtrup! ************ For past guests, please visit https://www.defendersofbusinessvalue.com/dbv-podcast/ Sign up for the Legacy Exit newsletter here For show notes, go to: https://www.defendersofbusinessvalue.com/e032/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Twitter: twitter.com/edmyso Instagram: instagram.com/defendersofbusinessvalue Facebook: facebook.com/bvdefenders

Apr 3, 2020 • 9min
EP 33: FAQ Friday for April 3, 2020
Frequently Asked Question Episode: Each week I answer three questions about business value or selling companies that come in from the website or social media. This is a little bit shorter of an episode, but hopefully, it will be helpful in your journey to making a salable company. This week's questions are: Why do I need to understand business value? Can I value the business myself? What valuation method do you use the most? ************ For past guests, please visit https://www.defendersofbusinessvalue.com/dbv-podcast/ Sign up for the Defenders of Business Value newsletter here For show notes, go to: https://www.defendersofbusinessvalue.com/faq/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Twitter: twitter.com/edmyso Instagram: instagram.com/defendersofbusinessvalue Facebook: facebook.com/bvdefenders

Mar 31, 2020 • 29min
EP 32: How to Maintain Business Value During Crisis with Chris Mercer
Today's podcast is a little bit different. Ed visited with one of his valuation heroes Chris Mercer, of Mercer capital. When people talk about thought leaders - these days they throw that around as if everyone is a thought leader. Well, Chris really is! He has been a leader in the business valuation community for years. Ed wanted to talk to him about how to increase business value, and how to help business owners make saleable companies. Well, at the time of this recording, we're knee-deep in the middle of COVID-19. So rather than talk about how to increase value, we're just going to talk about how to maintain value in crisis. Enjoy this conversation with Chris Mercer of Mercer capital! ************ For past guests, please visit https://www.defendersofbusinessvalue.com/dbv-podcast/ Sign up for the Legacy Exit newsletter here For show notes, go to: https://www.defendersofbusinessvalue.com/e031/ Follow Ed: Connect on LinkedIn: https://www.linkedin.com/in/edmysogland/ Twitter: twitter.com/edmyso Instagram: instagram.com/defendersofbusinessvalue Facebook: facebook.com/bvdefenders