
Filmmakers In Advertising
Demystifying the world of Filmmakers in Advertising. Interviewing directors, copywriters, producers, and more in the world of advertising and commercial filmmaking. | sponsored by Cry | http://filmcry.com
Latest episodes

May 3, 2021 • 1h 14min
#008 How To Balance Your Commercial & Filmmaking Careers with Noam Kroll
Brought to you by CRY www.filmcry.com (The nicest filmmaker you may ever meet) - Noam Kroll is a champion for filmmakers and up-and-comers who seek knowledge. I’ve been listening to his podcast SHOW DON’T TELL for years, I think it’s one of the best filmmaking podcasts out there, and I was thrilled when he agreed to join us and talk to us about his experiences with filmmaking and advertising. If you want to hear about (1) how to balance your filmmaking career with your commercial production and advertising career (2) different strategies for managing your own production company, (3) and other related topics, this episode may be for you. To know Noam, visit https://noamkroll.com/about-noam/Noam’s newsletterhttps://noamkroll.com/newsletter-archive/SHOW DON’T TELL Podcasthttps://podcasts.apple.com/us/podcast/show-dont-tell-micro-budget-filmmaking/id1228448011Website: https://noamkroll.com/Podcast Website: https://noamkroll.com/category/podcast/Instagram: https://instagram.com/noamkrollTwitter: https://twitter.com/noamkrollIf you have any ideas for future episodes or who you’d like to hear from next, please DM us or leave us a comment on Instagram or Facebook and we’ll try to make it happen. If you want a shoutout in a future episode please leave us a written review on Apple Podcasts. Brought to you by CRY www.filmcry.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com If you want a shoutout in a future episode please leave us a written review on Apple podcasts. From CRY, a Creative, Production, and Post house based in New York City. Brought to you by CRY www.filmcry.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com

Apr 12, 2021 • 57min
#007 Inside Casting - Getting to Know Casting Director Erica Arvold
Today we’re talking to Casting Director, Erica Arvold. This episode is packed with knowledge. Erica shares a lot about her experiences and perspectives, her education programs, and memberships, among many other things. Erica has spent the past 30 years as a casting director, producer, writer, and has contributed to the making of over 140 films, 85 television shows, and a lot of commercials. She’s also kind and generous and she does a lot for the acting and filmmaking community. If you want to learn about: Casting and Production, the state of the industry on the East Coast and in the Southeast, intensives, and educational opportunities for actors and directors, then this episode is for you. Also joining us for the interview is Director Justin Rossbacher. He and Erica have worked together before so we thought it would be fun to expand the conversation a bit …..and he just has a great podcast voice. Check out Erica and her endeavors at www.Arvold.comhttps://www.facebook.com/arvoldofficial/https://twitter.com/arvoldofficial?lang=enhttps://www.twitch.tv/arvoldofficialYou can also checkout Justin Rossbacher at https://filmcry.com/If you have any ideas for future episodes or who you’d like to hear from next, please DM us or leave us a comment on Instagram or facebook and we’ll try to make it happen. If you want a shoutout in a future episode please leave us a written review on Apple podcasts. Brought to you by CRY www.filmcry.com Episode Edited by Dylan Giovanetto - DylGio@gmail.com | www.DylanGio.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com If you want a shoutout in a future episode please leave us a written review on Apple podcasts. From CRY, a Creative, Production, and Post house based in New York City. Brought to you by CRY www.filmcry.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com

Feb 3, 2021 • 36min
#006 - Divorcing LA & The Ghosts of Broken Dreams with Actor / Writer David Hoffman Part 2
This is Part Two of two episodes with David Hoffman. Where our last episode was more technical, David sharing about how he booked his role in the massive Liberty Mutual campaign, this one is more emotionally intelligent. It could be argued that it’s actually more valuable to understand the mindset of someone who’s achieved something that you may want, and David opens up and shares insightful and authentic truths with us here in Part 2. David articulates and says some things that a lot of us have thought about and maybe haven’t had the courage to say publicly or even admit to ourselves and we hope you get something out of it.Relevant LinksDavid’s website https://www.thedavidhoffman.com/David is not on social media (he’s truly free)LiMu emu & Doug commercials https://www.youtube.com/watch?v=iWXjw7QY7xY&list=PLxUNmyJ_IIGzPPOd52HUmzMEnMHcbYHw0&ab_channel=LibertyMutualGeorge Washington Is Here To Help https://www.thedavidhoffman.com/georgewashingtonBrought to you by CRY www.filmcry.com Episode Edited by Dylan Giovanetto - DylGio@gmail.com | www.DylanGio.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com If you want a shoutout in a future episode please leave us a written review on Apple podcasts. From CRY, a Creative, Production, and Post house based in New York City. Brought to you by CRY www.filmcry.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com

Dec 29, 2020 • 38min
#005 Becoming An Icon with Actor / Writer David Hoffman Part 1
PART 1 - BECOMING AN ICONDavid Hoffman is an actor, writer, and all-around creative. This is Part One of two episodes where we talk to David about his experiences and life as an actor, artist, and creative. In this episode, we focus on what led to him becoming the face of the Liberty Mutual commercial campaign (alongside an emu), as well as auditioning for There’s …Johnny on Hulu, and his web series, ‘George Washington Is Here To Help.’Relevant LinksDavid’s website https://www.thedavidhoffman.com/David is not on social media (he’s truly free)LiMu emu & Doug commercials https://www.youtube.com/watch?v=iWXjw7QY7xY&list=PLxUNmyJ_IIGzPPOd52HUmzMEnMHcbYHw0&ab_channel=LibertyMutualGeorge Washington Is Here To Help https://www.thedavidhoffman.com/georgewashingtonBrought to you by CRY www.filmcry.com Episode Edited by Dylan Giovanetto - DylGio@gmail.com | www.DylanGio.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com | www.mahartman.comIf you want a shoutout in a future episode please leave us a written review on Apple podcasts. From CRY, a Creative, Production, and Post house based in New York City. Brought to you by CRY www.filmcry.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com

Sep 11, 2020 • 12min
#004 Remote Editing with Director Justin Rossbacher
A quick tutorial on current remote directing and editing methods with Cry director Justin RossbacherCreativity as Discovery > Dynamic Editing > Remote Editing. https://rogueamoeba.com/loopback/https://streamyard.com/https://www.evercast.us/Brought to you by CRY www.filmcry.com www.filmmakersinadvertising.comInstagram - @FilmmakersInAdvertisingFacebook - @FilmmakersInAdvertisingIf you want a shoutout in a future episode please leave us a written review on Apple podcasts. From CRY, a Creative, Production, and Post house based in New York City. Brought to you by CRY www.filmcry.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com

Aug 19, 2020 • 36min
#003: The Road (less traveled) to Becoming a DP with Sean Patrick Kirby
Sean Patrick Kirby is a Director of Photography. We talk to Sean about becoming a DP, being based in Birmingham, Alabama, and working all over the country. From living in a van to shooting national commercials. Working up from PA to Grip and Electric, to DP. The LA vs. not LA conversation is more complicated than it used to be. Networking and picking the right projects. Transitioning from music to filmmaking. Taking the LSAT hungover. Ivan Drago. Shakespeare created during plagues. And again, love for video game commercials. Brought to you by CRY filmcry.com Relevant LinksContact - kirby@seanpatrickkirby.comSean Patrick Kirby’s website - https://www.seanpatrickkirby.com/Sean Patrick Kirby’s Instagram - https://www.instagram.com/thekirby/Far cry commercial series https://www.youtube.com/watch?v=L5uHQYz-hNwTom Clancy commercials https://production.family/works/commercials#&id=364254130Bernie Sanders 2016 campaign commercial https://www.youtube.com/watch?v=2nwRiuh1CugEdited by Dylan Giovanetto - dylgio@gmail.com | https://www.dylangio.com/Episode Mastered by Sophia Wade Sound - sophiawadesound@gmail.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com If you want a shoutout in a future episode please leave us a written review on Apple podcasts. From CRY, a Creative, Production, and Post house based in New York City. Brought to you by CRY www.filmcry.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com

Jul 21, 2020 • 37min
#002: Producing Adidas Originals with Agency Producer Leigha Monier-Williams
Hey, everyone! Today we’re talking to Leigha Monier-Williams. Leigha’s worked with some huge brands, such as Target, United Airlines, Snapchat, and Uber, as well as working with directors Roman Coppola and Lauren Greenfield. Some of her latest notable work is with Jonah Hill on the Adidas Originals account. Some things you’ll hear about in this episode are: How production companies and directors are selected for projects, How she became a producer, How to set boundaries at your company, and how to properly pronounce…‘Adidas.’ Producing Adidas originals. Growing up in a family of artists. Transitioning from NYC > to LA > back to NYC. Leigha’s bridge between college and work - Chelsea Pictures. How big agencies and clients pick production companies and directors. Balancing between personal life and work at Johannes Leonardo. Communicating and resolving conflict with coworkers and producers. Mistakes on the job. Only giving a task to someone you know can accomplish the task within the time frame that it’s needed. Setting boundaries and respecting parameters at work in the commercial advertising industry. Documentary filmmaking. Focus on what you want to do now and not what you want to become in ten years. Where can we become kinder and help others in the ad industry. Leigha misses people, Enneagram 3’s, and Extreme Ownership. Adidas Originals / Directed by Jonah Hill- https://johannesleonardo.com/project/change-is-a-team-sportFavorite Commercial: Cadillac - Don’t You Dare - https://www.youtube.com/watch?v=566IfJwOBAEFavorite Movie: Blue by Krzysztof Kieslowski - https://www.imdb.com/title/tt0108394/?ref_=nm_flmg_dr_8Favorite Docs: Minimalism - https://www.imdb.com/title/tt3810760/ and Super Size Me - https://www.imdb.com/title/tt0390521/Leigha’s Website - https://mindfulfilm.com/email - layamowill@gmail.com Mastered by Sophia Wade SoundIntro mixed by Micheal HartmanIf you want a shoutout in a future episode please leave us a written review on Apple podcasts. From CRY, a Creative, Production, and Post house based in New York City. Brought to you by CRY www.filmcry.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com

Jul 7, 2020 • 37min
#001: Strategize less but be ready to explain everything, with Director Greyson A. Welch
Directing an agency spot for the Cleveland Cavaliers. Working as a Filmmaker in New Orleans, Louisiana. Communicating with ad agencies on projects. Understanding client and campaign objectives. Moving Home to Direct. How Greyson got his first job as a colorist. How Codey almost got fired from that same job, also his first job, several times. Transitioning from colorist to Director. Video game commercials. Greyson’s favorite commercials. Understanding client and campaign objectives. Directing music videos. Freelancing as a colorist and Director. Getting through productions. Learning how to tell stories where you are.Strategize less and Make More. Enjoy the process. Godzilla will land in 2020. And Jonah Hill. LINKSBe The Fight | Cleveland CavaliersS.H.a.M.E. Matthew MayfieldOrange Vanilla Coca-ColaDoritos | Old Town Road Mid 90s | Jonah HillBeast WarsFind Greyson atInstagram @GreysonawelchWebsite - Greysonawelch.comIf you want a shoutout in a future episode please leave us a written review on Apple podcasts. From CRY, a Creative, Production, and Post house based in New York City. Brought to you by CRY www.filmcry.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com

Jun 23, 2020 • 2min
Introducing Filmmakers In Advertising
Welcome! You new here? Us too! Together we're going to demystify the world of Filmmakers in Advertising. Interviewing directors, copywriters, producers, and more in the world of advertising and commercial filmmaking.Intro mixed by Michael HartmanApple – “1984” (1984) Tide's "It's a Tide Ad" (2018) Reebok: “Terry Tate, Office Linebacker” (2003) Coca-Cola – “Meet Joe Greene” (1979) Old Spice – “The Man Your Man Could Smell Like” (2010) Amazon's "Alexa Loses Her Voice" (2018) Dos Equis – “Most Interesting Man in the World” (2007) Coca- Cola - “I’d Like To Buy The World A Coke" (1971)Bop it! (1998)Creepy Crawlers! (1993)CROSSFIRE (1992)McDonald's "The Showdown" (1993) Music: Dweller by Kas-Tro, Licensed under The Music Bed, LLC.If you want a shoutout in a future episode please leave us a written review on Apple podcasts. From CRY, a Creative, Production, and Post house based in New York City. Brought to you by CRY www.filmcry.com Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com