
SportsPro Podcast
Join SportsPro writers and guests for comment, insight and analysis on the matters of the moment in the global sports industry.
Latest episodes

May 9, 2024 • 27min
ECB CEO Richard Gould on why the time is right to privatise The Hundred and the state of play in English cricket
Richard Gould, CEO of the ECB, comes into the SportsPro Podcast studio to give his view from the top on the health of English cricket. Speaking exclusively to Tom Bassam, Gould discusses the role of the county game in 2024, dealing with the challenges of the IPL, investment in The Hundred, cricket on TV and the exciting future of the women's game.

May 7, 2024 • 27min
WNBA preseason, 3x3 events and Olympic history... why Edmonton is putting women's basketball at the heart of its hosting strategy
Edmonton's history as a hotbed for women's basketball dates back more than a century with the all-conquering Edmonton Grads. Now with Fiba 3x3 events and the WNBA coming to the capital of Alberta, that tradition continues. SportsPro's Tom Bassam speaks to Janelle Janis, Executive Director of Business Development and Events with Explore Edmonton and the WNBA chief marketing officer, Phil Cook, to learn more about the city's credentials as an elite sports destination.

May 2, 2024 • 30min
Why women make the sports industry better
SportsPro's Katie Preston talks to Gemma Woor, a member of this year's NEW ERA class and a senior client director at the MKTG agency, about being a female in the sports industry and some of the initiatives she's involved in to improve it for women in the future.

Apr 25, 2024 • 36min
Why running the WSL is the most exciting job in sports... in conversation with NewCo CEO Nikki Doucet
Former Nike executive and CEO of NewCo, Nikki Doucet, shares her vision for the Women's Super League, discussing opportunities with NewCo, broadcast rights, equitable opportunities, fan engagement, and her overall vision for the league.

Apr 18, 2024 • 41min
The winners and losers from the Premier League's new 'squad cost' rules
Last week Premier League ushered out the PSR era and in the dawn of 'squad cost' regulations - meaning the amount clubs can spend on players will be index rated against revenues. The Price of Football's Kieran Maguire joins Tom Bassam to unpack what it all means and provide a look across the financial landscape of English soccer's top flight.

Apr 11, 2024 • 25min
The Masters arrives with golf stuck in a holding pattern
Jon Rahm arrives at Augusta not only as defending champion but also as a member of a different tour to 12 months ago. Tom Bassam is joined by SportsPro technology editor, Steve McCaskill, to discuss the current state of the game, LIV Golf's continued disruption and some of the technology that will be on show during the Masters.

Apr 4, 2024 • 34min
MotoGP changes gear as Liberty makes €4.2bn move
The owners of F1, Liberty Media, will now control the two biggest global motorsport properties after agreeing to pay €3.5bn for 86% of MotoGP's commercial rightsholder, Dorna Sports. The BlackBook Motorsport team of Cian Brittle, Alice Evans and Tom Brown discuss the deal as the SportsPro Podcast taps into the knowledge of Mics Out (1:18). Then, regularly scheduled programming resumes with Tom Bassam, Sam Carp and Arif Islam hitting a few of the biggest stories in the sports industry, right now.
Talking points:
- Liberty Media's MotoGP takeover (1:18)
- The German FA splits up with Adidas (16:19)
- Ipswich Town valued at £260m as it gets investment injection (23:15)
- A-Rod's deal to buy the Minnesota Timberwolves collapses (30:56)
Find all episodes of Mics Out here.

Mar 28, 2024 • 31min
IPL 2024... can anything stop the big business of Indian cricket?
The opening day of the 2024 IPL season brought in 590m video views for JioCinema, showing nothing moves the needle in sports like Indian's Twenty20 franchise cricket behemoth. How far will the tournament's influence grow? Here trying to answer that question are SportsPro's Ed Dixon, Josh Sim and Tom Bassam.

Mar 21, 2024 • 21min
Does Fubo CEO David Gandler have a point about the 'streaming cartel'? Answers from on the floor at SportsPro NYC
Amid a very publicly announced antitrust lawsuit, FuboTV CEO David Gandler has described the new streaming service from ESPN, Fox and Warner Bros Discovery as a 'streaming cartel'. With Gandler one of the speakers at SportsPro New York, we took the opportunity to take the temperature of the industry from on the ground at the Marriot Marquis.

Mar 14, 2024 • 45min
NWSL commissioner Jessica Berman... new season, new teams, growing interest
The NWSL is back for the 2024 season with an expanded 14 franchises, a new raft of TV deals and growing interest from fans, as well as investors. Here, NWSL commissioner Jessica Berman speaks exclusively to Tom Bassam in a broad-ranging interview about the direction of women's football and how the top league in the US is working to grow the game.
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