The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

Ready to save HOURS every week?! We need to flip the script and instead of creating new content 90% of the time and marketing them 10%, we should be creating less and marketing them more. Last year we created over 50 new opt ins! Growing our email email list was our number one priority and so we created a ton of new material that quite honestly, didn’t all need to be made. I recently talked about how to create less content with more impact and today I want to take it a step further and show from start to finish how we continuously share one opt-in. This year we’re prioritizing working smarter (not harder) and have come up with a plan on how to share what’s already been created and get the most mileage out of our existing content. Whether you’re like us and are content creating machines, or if you have limited content and sometimes don’t know what else to share, today’s episode is going to walk you through 5 ways to promote your opt-in.The sky is the limit with creatively sharing your content! Here are just a few ideas I can think of off the top of my head: create an FB ad pointing to your freebie, promote it on a podcast, collaborate with another freebie, target a different audience, etc. The point? I hope this episode inspired you to make the most of your content and work more on SHARING it to get the most bang for your buck! Goal Diggers, take this as your sign that it's officially time to work smarter, not harder.FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ SHOWNOTES: http://jennakutcherblog.com/promote 

Before I give you the details on this Wonderwoman, I have to tell her how I met her.If you hang out on the Goal Digger Instagram you’ll know that we often ask you what YOU, our listeners want to hear... and we really do listen! So many of you wanted to know more about selling products, designs, and creations on Etsy, and… enter Natalie Fugere! Natalie is a faithful Goal Digger, and after seeing all of your Etsy questions on the Instagram post, Natalie reached out and offered to teach us how to make it big on Etsy!I loved how she presented herself and couldn’t help from swooning while looking at her shop! Natalie started an Etsy shop when she was just 18 with a ten dollar bill and a vision. Four years later and her business, The Painted Press, has gained national media attention, supports her and her family, and sits in the top 1% of all Etsy shops! It is her mission to provide an affordable, unique gift giving option and to support her team made up entirely of college and high school students. Beyond the beautiful trinkets, Natalie is a brilliant businesswoman and today she is going to teach you how to make it BIG on Etsy!FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/SHOWNOTES: http://jennakutcherblog.com/natalie 

If you’re pleasing everyone you’re probably pleasing no one - including yourself.Here’s the thing, you are not going to be able to please everyone. These people that take the time to write you a mean message? They aren’t your people. Focus on the ones that are and the fact that everyone is not going to love you or your message is ok. It’s more than ok.The more I do this, the more eyes I have on me, my life, my body, my business. Putting yourself out there open YOU up for criticism but I have to remind myself that when you’re doing the big, hard word, people will notice and sometimes it won’t be the RIGHT people but when you can sincerely learn to focus on the good, to keep your heart open, and to protect your energy to be poured into the right things, you’ll become more convicted in your message and you’ll be more prepared to fight for what you really believe in.“You’re fat.”“Unhealthy”“Enough with the underwear pics… you’re a smart girl, you have more things to say, unfollowing.”“Do you know that your eyebrows are way darker than your hair? You should change that.”“How did YOU land such a good looking guy?”“10 emails in 3 days? Go F** yourself. Way to f’in annoy potential clients. F’in idiot.”“You’re way too aggressive, I’m out.”You might think it’s all rainbows and butterflies over here in Jenna Kutcher land, and it’s true - we have the most supportive, loving and just all around amazing tribe. But. I’ve found where there is a success, ugly things can creep in and try to attack too. I love to say “More followers, more problems” and a lot of times, we’re fighting battles behind our screens that people never see. I want to dedicate this episode to the haters today and share how I handle criticism.To prove I’m not invincible, I thought I’d read you some emails that have landed in my inbox. These were hard to find because my team does a good job protecting me from them, but here are a few we could dig up: (I’m thankful that we had to actually dig to find these because it’s a testament to the great people we have supporting us!!)This episode is dedicated to getting you through the harsh feedback, trolling, and haters. This is for business women, for you, for me. Let's do this.FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/SHOWNOTES: http://jennakutcherblog.com/haters 

SURPRISE! Did you know that you can make a profit AND an impact with your business?The two are not mutually exclusive and today we are talking to the beautiful and brilliant Jess Ekstrom, the founder and CEO of Headbands of Hope, a company she started as a junior in college in 2012. For every headband sold, a headband is given to a child with cancer. The company has been featured on the TODAY Show, Vanity Fair, Seventeen, Good Morning America and People Magazine.These headbands have been worn and supported by celebrities such as Lauren Conrad, Lea Michele, and so many more! But most importantly, they've donated over 200,000 headbands to every children's hospital in the United States and 15 countries. Jess was named the Women's Health Magazine Ultimate Game Changer in 2017 and also received 'Entrepreneur of the Year' award from Atlantic BT. AND A Huffington Post article named her a "limit breaking female founder".In this episode, you'll find out that you shouldn't have to choose between making a living and making a difference. She's passionate about helping others find those collision points and live a more purposeful life. Goal Diggers, without further adieu, Jess Ekstrom!FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/SHOWNOTES: http://jennakutcherblog.com/jess 

Ask Jenna Anything with a major twist…. I present to you “Ask Jenna (and Drew!) ANYTHING”. Yup, that’ right. My husband, Drew, and I are about to dig into your questions revolving everything from marriage to personal all the way to business. (I fielded your questions from both the Goal Digger Insiders FB group and the Goal Digger Instagram... if you’re not hanging out there, you’re totally missing out!)We are fully covering ALL the nitty gritty details of your questions…If you’re wondering how we balance business and play, what our relationship story is, what it’s REALLY like to marry a #girlboss (and how Drew truly feels about how much I share online), or how our most embarrassing habits! , then this episode is for you.Let's jump in!BLOG: http://jennakutcherblog.com/drew FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ 

CALLING ALL INTROVERTS. I get it, social media can seem like it is reserved for the extroverted, the larger than life, the charismatic. But, friends, you belong- ad you can THRIVE, even if you are more quiet and composed than the others.There are few people who serve their audience as well as this woman, and I can’t wait for her to teach you about what it TRULY means to wholeheartedly serve your followers (even when you are more shy than not).Morgan Harper Nichols is an artist and designer, who specializes in making work for people and their stories. Her song, “Storyteller” has garnered over 1 million Spotify plays and her self-published book of poetry by the same title is a #1 Amazon Bestseller in Inspirational Poetry. Morgan lives in Los Angeles, and has made her life’s work about creating for the stories of others, through music, words, art, and design.She started writing for certain people that came to her mind, however, she would rarely share any of it. When a blog post that she wrote for a group of young women she knew was pinned on Pinterest more than 200k times, she began to explore the many ways that a message could spread beyond what she thought could possible, and she has been creating for others full time ever since. Morgan now works as a writer, designer, and travels as a speaker and performer.Safe to say, this woman does it all, and with such grace and heart-- I can’t wait for her to teach you about fully utilizing social media to expand your brand, stay in your comfort zone, and turn your followers into FANS.You have so much to learn from this woman, and I can’t wait for you to hear what she has to say. Goal Diggers, welcome Morgan Harper Nichols!SHOWNOTES: http://jennakutcherblog.com/morganFACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ 

Let Me Give It To Ya Straight: Did you know 30% of our brains are taken up by neurons devoted to visual processing as compared to 8% devoted to touch and only 3% devoted to hearing. People have the ability to process visual information 60,000x faster than text information! 63% of social media is made up of images AND photos on Facebook get 53% more likes than the average post. You have 8 seconds to make an impression and get someone’s attention before they click to something else. That’s shorter than the attention span of a goldfish. Alright, did I get your attention? Long story short: visuals matter. And today I’m going to walk you through ways that you can share stories through the images, fonts, colors, and styles you are sharing online. I get it, we all know that stories matter but maybe we’re struggling with how to share stories through the images we’re trying to make all "Instagram worthy."This episode is to show you that visuals of your brand go FAR beyond being aesthetically pleasing or "pretty"- they can truly make you brand and personality memorable, professional, ... and most importantly, move your bottom line.Ready to post with purpose? Thought so!

Looking to start a business and have no idea where to start?!Goal Diggers, today we are chatting to the brains behind an Instagram account that we have ALL probably followed and swooned over at one point or another. Stacy Stahl is the founder and brains behind HowHeAsked.com – the digital destination for all things marriage proposal. With hundreds of thousands of love-obsessed readers and more than a half a million Instagram followers, How He Asked provides a platform for couples to share their engagement stories. As if growing a mega-successful blog and brand isn’t awesome enough, Stacy is a FORCE. The way she talks is captivating and tangible, and today she is walking you through 1) How to start (and monetize!) a blog 2) Where to invest money in your business and 3) How to priotize your next step and day-to-day activities. Today, Stacy is going to tell us the details of growing a huge Instagram following, what it was like starting a business at a young age, and knowing when to move on with your career! This Episode is full of SO MUCH goodness, and I can’t wait for you all to hear from the wonderful Stacy!(Like, seriously. Grab a notebook and a pen- you're going to need it!)BLOG: http://jennakutcherblog.com/stacyINSTAGRAM: https://www.instagram.com/goaldiggerpodcast/FACEBOOK GROUP: https://www.facebook.com/groups/goaldiggerpodcast/ 

This title says it all— in ONE month I doubled my Instagram growth. And today I am going to tell you the HOW. The methods will surprise you, the outcomes will shock you, and you’ll find out how you can implement this strategy starting TODAY. You ready, goal diggers? It’s time to share my secrets and I’m holding nothing back!SHOWNOTES: http://jennakutcherblog.com/instagram-growthINSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ 

It’s the most important relationship of all, yet it’s the one that most of us don’t even think about, let alone spend time and effort on improving it...Know what it is? Yep, you guessed it—our relationship with ourselves. Strengthening your sense of love and respect for yourself is the key to experiencing true fulfillment and living your best life.Some people think that learning to love yourself is as simple as taking some bubble baths and getting an occasional mani-pedi. But as Our guest, Melissa Ambrosini, will show you today, it goes SO much deeper than that—Melissa Ambrosini is the bestselling author of Mastering Your Mean Girl and Open Wide, host of the number one podcast The Melissa Ambrosini Show, a speaker and self-love teacher. Melissa teaches women how to unlock their full potential, master their inner Mean Girl, smash through limiting beliefs, and ditch the self-doubt so that they can start living the life of their dreams. Named a 'self-help guru' by Elle Magazine her mission is to inspire women to create a heart-centred life one that’s wildly wealthy, fabulously healthy and bursting with love.I firmly believe that you need to trust yourself wholeheartedly while chasing your dreams. If you can’t “bet on yourself”, how can you expect others to? However, it is NOT always easy to feel confident, capable, whole…. But Goal Diggers, YOU. ARE. ENOUGH. And today, we’re going to teach you how to harness confidence and live your best life!http://jennakutcherblog.com/melissahttps://www.instagram.com/goaldiggerpodcast/