
Adspend with Ash Melwani and Rabah Rahil
Welcome to Adspend, presented by Triple Whale! Hosted by Ash Melwani and Rabah Rahil, we dive into ecommerce marketing strategies and tactics for you to apply in your own business (and we also like to have fun π).
Latest episodes

Apr 11, 2022 β’ 55min
EP 07 - Customer LTV Too Low? Here's How To Increase It
Customer LTV Too Low? We got you. Today the boys talk about what's working for them in terms of increase the lifetime value of each customer of an ecom brand. Per usual, your notebook page will be jam packed by the end of this hour. Enjoy!
Subscribe to Whale Mail for exclusive industry insights and in-depth marketing breakdowns: https://bit.ly/whalemail
Follow Triple Whale on Twitter - https://twitter.com/triplewhale
Follow Ash on Twitter - https://twitter.com/ashvinmelwani
Follow Rabah on Twitter - https://twitter.com/rabahrahil\
Sign up for Triple Whale - https://triplewhale.com
See you next Monday at 9AM EST π

Apr 5, 2022 β’ 53min
EP 06 - How To Optimize Your Ads Post iOS 14
In this episode of adsepend we go over how to navigate and optimize paid media and ads in a post iOS 14 landscape. Get your notebooks out...
If you're new around here - be sure to subscribe for new episodes every Monday at 9AM EST
Subscribe to Whale Mail for exclusive industry insights and in-depth marketing breakdowns: https://bit.ly/whalemail
Follow Triple Whale on Twitter - https://twitter.com/triplewhale
Follow Ash on Twitter - https://twitter.com/ashvinmelwani
Follow Rabah on Twitter - https://twitter.com/rabahrahil
Sign up for Triple Whale - https://triplewhale.com
See you next Monday at 9AM EST π

Mar 24, 2022 β’ 1h 1min
EP 05 - How To Scale TikTok Ads Profitably in 2022
The title says it all. Ash finally cracked TikTok ads, and today the boys are diving into what works on the platform for Ash to get to $1.5K spend/day and Cody to $8k spend/day, profitably. Get your notebooks out...
If you're new around here - be sure to subscribe for new episodes every Monday at 9AM EST
Subscribe to Whale Mail for exclusive industry insights and in-depth marketing breakdowns: https://www.getrevue.co/profile/triplewhale
Follow Triple Whale on Twitter - https://twitter.com/triplewhale
Follow Ash on Twitter - https://twitter.com/ashvinmelwani
Follow Rabah on Twitter - https://twitter.com/rabahrahil
Sign up for Triple Whale - https://triplewhale.com
See you next Monday at 9AM EST π

Mar 14, 2022 β’ 1h 5min
EP 04 - The TRUTH About What's Working In Media Buying Right Now
Plus how to creative test 40+ creatives per week...
A lot of ecom marketers and operators are hurting right now in the paid media world. If that's you, you're not alone - and today Ash, Rabah, and Cody walk through what's working right now in ecom marketing so you can get some clarity on what to attack in 2022.
If you're new around here - be sure to subscribe for new episodes every Monday at 9AM EST
Subscribe to Whale Mail for exclusive industry insights and in-depth marketing breakdowns: https://www.getrevue.co/profile/triplewhale
Follow Triple Whale on Twitter - https://twitter.com/triplewhale
Follow Ash on Twitter - https://twitter.com/ashvinmelwani
Follow Rabah on Twitter - https://twitter.com/rabahrahil
Sign up for Triple Whale - https://triplewhale.com
See you next Monday at 9AM EST π

7 snips
Feb 28, 2022 β’ 59min
EP 03 - How Zach Stuck Built A New DTC Brand From $0-100K in 30 Days
Today we have a special guest host - Zach Stuck, founder of Homestead, a heavy-hitting ecommerce agency. In 2021, Zach launched a brand new stealth brand, taking it from 0-100K in 30 days (and successfully scaling beyond). Today, he takes us through the playbook he used. We also dive into some updated landing pages best practices to use in 2022. Take out your notebook... this is a great one.
Subscribe to Whale Mail for exclusive industry insights and in-depth marketing breakdowns: https://www.getrevue.co/profile/triplewhale
Follow Triple Whale on Twitter - https://twitter.com/triplewhale
Follow Zach on Twitter - https://twitter.com/zachmstuck
Follow Rabah on Twitter - https://twitter.com/rabahrahil
Sign up for Triple Whale - https://triplewhale.com
See you next Monday at 9AM EST π

Feb 21, 2022 β’ 1h 1min
EP 02 - Which Attribution Window is BEST?? (Debate)
Things get a little spicy in today's episode of Adspend, as our hosts clash over the debate between 1 day click vs 7 day click attribution...
Who's side are you on? Hit us up on Twitter and let us know...
Subscribe to Whale Mail for exclusive industry insights and in-depth marketing breakdowns: https://www.getrevue.co/profile/triplewhale
Follow Triple Whale on Twitter - https://twitter.com/triplewhale
Follow Ash on Twitter - https://twitter.com/ashvinmelwani
Follow Rabah on Twitter - https://twitter.com/rabahrahil
Sign up for Triple Whale - https://triplewhale.com
See you next Monday at 9AM EST π

Feb 14, 2022 β’ 1h 20min
EP 01 - The Biggest Secret in Media Buying, How Ash Launched Obvi, and More
Welcome to Adspend, a podcast brought to you by Triple Whale! Join our fantastic hosts Rabah Rahil, Ash Melwani, and Cody Plofker as they dive into all things media buying and ecommerce marketing.
Subscribe to Whale Mail for exclusive industry insights and in-depth marketing breakdowns: https://www.getrevue.co/profile/triplewhale
Follow Ash on Twitter - https://twitter.com/ashvinmelwani
Follow Rabah on Twitter - https://twitter.com/rabahrahil
Sign up for Triple Whale - https://triplewhale.com
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