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How to Sell | B2B Founder Growth Systems

Latest episodes

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Jun 1, 2021 • 6min

Mindset Monday: Don't Let Fear Stop You From Taking Action

Action is the foundational key to all success - Pablo PicassoFear is a powerful emotion. It can compel us to take action and it can stop us from moving forward. In this week's Monday Mindset, Luigi talks about the circle of control, and focusing on what sits within his control instead of letting outside influences stop him from taking action. Taking action can be a challenge especially when fear creeps in. But the impact of taking action and breaking through that barrier can be the best feeling in the world. Make this week the week of action #bethebestyoucanbeConnect with Luigi**About This Podcast**How To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.
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May 30, 2021 • 36min

Community and Why it Matters, with Jared Robin

The global pandemic has changed the way we interact with prospects and customers. What we learned through the pandemic is how important human connection is. Technology is playing a more significant role in our lives and being connected and engaged in the community is more important than ever before. This week, Luigi is joined by Jared Robin, Co-Founder of RevGenius, a community that has grown to be one of the largest sales professional communities. Jared discusses why every sales professional needs to build a community and why selling is more than just a transaction. Sellers who focus on just making sales will often find while they may make make a sale, they are not creating a customer. Customers are those who buy more than once and often become advocates for what you do. Tune into this episode to learn how Jared went from 0 to 12,000 members in under twelve months. Connect with Jared  Connect with Luigi**About This Podcast**How To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.
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May 24, 2021 • 5min

Mindset Monday: The Power of Habits

"There is no elevator to success, you have to take the stairs." - Zig ZiglarForming habits can be the best and worst thing in the world, and trying to break bad habits can be very challenging. So why are we focusing on our habits? Focusing on the activities we do?Instead of focusing on your habits and the activities you need to do each day, try focusing on who you are...the values that sit within, and watch as your habits start to reflect the inner you and how they align to your core. See how much easier it is to make good new habits...and break the bad habits.During this episode, Luigi talks about creating an environment that works for you and the stage of life you are in. Getting up at 4 am, as great as that is for some, might not work for you, so it's important to find a routine that allows you to be the best you can be. Your habits must be aligned to your values, to what's important to you. Connect with Luigi **About This Podcast**How To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.
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May 17, 2021 • 6min

Mindset Monday: Embracing the Emotional Challenges When Selling

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 Being positive and staying that way takes a lot of effort. Sometimes we end up having negative thoughts...sometimes, regardless of how much effort we put in, we don't meet the outcomes we work so hard trying to achieve. The emotional ride of sales can be tough. It's easy to punch the air and feel great when you are winning, but there is incredible learning that occurs when you have your back to the wall and feel like sh@t. Being outside of your emotional comfort zone is an opportunity to grow, find something you didn't know about yourself and build a level of resilience you didn't know existed. Embrace the negative patches in sales. It's what creates the opportunity to grow and learn to be the best you can be. So next time you hit that low point. Ask yourself. How can I grow from this experience? This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
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May 17, 2021 • 29min

How to Manage the Emotional Ride in Selling, with Michelle Hecht

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 Sales is a profession designed around performance and targets, taking you on a journey that can be both incredible and be the most challenging. It's a profession where anything is possible. However, what can be a highly motivating profession, can create a tremendous amount of stress. So how do you regulate the emotional ride of selling? This week Luigi talks to Michelle Hecht, a career Sales Professional who has spent over 20 years in various sales roles, some months exceeding her targets and being the superstar, other months having to hustle and grind to find a way to meet those targets. So plug in your earphones and get ready to try some of the strategies Michelle uses during the highs and lows and to get through that point of burnout...and still be a superstar! Connect with Michelle https://www.linkedin.com/in/michellehecht/ Connect with Luigi https://www.linkedin.com/in/luigiprestinenzi/ (https://www.linkedin.com/in/luigiprestinenzi/) This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
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May 6, 2021 • 45min

How to Go from an SDR to an AE and Crush Your Quota, with Sarah Brazier

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 Much has changed in the world of selling, especially the technology available and segmenting of the funnel - with SDRs working the top and AEs owning qualified opps. During this episode, Luigi talks to Sarah Brazier, Account Executive at Gong, who nailed it as an SDR and is successfully transitioning to the role of AE, on track to crush her quota in her first year. A real stand-out is Sarah's relentless focus on learning and development and self-improvement. Six months before her leap to AE, Sarah determined her weaknesses in the sales process and set about developing them into her strengths. Tune in as Sarah shares how defining her buyer persona and aligning her solution to their challenges, along with her driven mindset, has been the foundation for her success. So many nuggets of gold for every sales professional, looking to crush quota and be the best they can be. Find us here: https://www.linkedin.com/in/sjbrazier/ (Sarah Brazier) https://www.linkedin.com/in/luigiprestinenzi/ (Luigi) This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
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May 5, 2021 • 5min

Mindset Monday: The Power of Believing

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 You know those times when your mindset goes down below the line? That's when it's critcial to move past that negativity and set yourself up for success, by developing the right mindset. In sales, we can't control all situations, and at the end of the day....you have to believe in yourself and understand what defines you, is how you feel about the journey you are on. Every day is a new opportunity to reboot, to progress and build resilience until you hit your targets. Don't stop believing. You have it in you to succeed. You're on the journey to be the best you can be. Connect with https://www.linkedin.com/in/luigiprestinenzi/ (Luigi) This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
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Apr 21, 2021 • 6min

Mindset Monday: Motivation - What to Do When You Can't Get Motivated

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 Do you ever wake up feeling flat? Lacking motivation and drive, to jump out of bed to chase your dreams? Finding motivation each and every day can be challenging. When we are motivated and energetic it's fantastic, we can get so much done. Yet, there is an opportunity when we don't want to do things, when we are lacking motivation. Why is there an opportunity? Because we can learn from the process, we can experience the lows and how to move through it, and add the learning to our Belt of Resilience. This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
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Apr 16, 2021 • 34min

How to Combine the Science and Art of Selling, with Howard Brown

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 Join us in the latest episode as Luigi talks with Howard Brown, the founder and CEO of Ring DNA about the art and science of selling, bringing a business success, and how psychology and selling go hand in hand. So plug in your headphones, turn up the volume, and get ready for this cracking episode with Luigi and Howard Brown. Timestamps: 00:21 - Luigi introduces why this podcast is a fantastic episode 01:10 - Howard as a serial entrepreneur and how to be a true entrepreneur 01:37 - Message from our sponsor https://www.vidyard.com/ (www.vidyard.com) 02:43 - Announcing The Architect Revenue Podcast, hosted by Jeff Ignacio 03:46 - Howard breaks out of his shell and starts in the world of selling 04:41 - Introduced to the idea of a work ethic by his father at an early age 05:38 - The perfect sidekick to his father, Howard is greatly influenced in interest in politics and civic duty 06:40 - A critical foundation of sales success, helping people see a better version of themselves 08:08 - Transitioning from Psychology, to running his own company helping thousands of people 13:38 - The importance of understanding the target market, the persona and designing a buying experience 17:15 - The inspiration for Howard to start RingDNA 19:02 - How to integrate sales tools that empower sales and offer a better process 21:51 - Howard shares how to become more productive and efficient 25:25 - Challenges Howard experienced in building the business 30:40 - Howard's definition of selling Connect with https://www.linkedin.com/in/howardbrown/ (Howard Brown) Connect with https://www.linkedin.com/in/luigiprestinenzi/ (Luigi Prestinenzi) This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30
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Apr 13, 2021 • 5min

Mindset Monday: The Power of Focus

This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30 "Focusing is about saying NO" - Steve Jobs Being busy doesn't mean you are being productive. Sometimes in order to do more, we must do less. The Pareto Principle specifies that 80% of results come from 20% of the activities. So sometimes the best way to get more done is simply saying NO and reducing the amount of tasks you do each day. During this episode, Luigi talks about the Power of Focus and why being focused on less, actually helps you deliver more. So next time you find yourself 'busy', stop and ask yourself, 'Am I being busy or am I being productive?'. Connect with Luigi on https://www.linkedin.com/in/luigiprestinenzi/ (https://www.linkedin.com/in/luigiprestinenzi/ ) This episode is brought to you by Growth Forum - sign up for 30-days free, use the code: GROW30

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