

Living The Red Life
Rudy Mawer
Living The Red Life is your ticket to learning from The King Of Ads himself, Rudy Mawer AKA “The Man in Red''. From building an unshakable business foundation (and unstoppable team), to scaling your brand to 8-figures+, Living The Red Life is the go-to podcast for entrepreneurs & online business owners who are ready to level up their business and build a lasting legacy. Each week discover lessons from Rudy to help you scale your business and expand your thinking to new levels of success.
Episodes
Mentioned books

Jul 20, 2023 • 26min
Marketing Your Way to a Million Dollar Launch Weekend
It's the Million Dollar Weekend, baby! Today Rudy is breaking it down for us: how he built a million-dollar launch for a famous client of his. From building a product to creating excitement around it, Rudy is spilling the tea on everything that goes into a successful weekend of this scale and stature.Billion dollar brands are playing this game – so why aren't you? Why go to all the trouble of creating a new product or service, only for it to sit on your website without anyone knowing about it? Thinking big allows you to gain momentum through pre-sales and generating social proof with the right influencers on board. From giveaways to 'the teaser', and from getting affiliate buy-in to the merits of a subscription model, our Man in Red is offering the insights that can get our new business on the board in the most stylish and effective way possible. This is a marketing masterclass from one of the sharpest social media marketing minds around. Living The Red Life is offering you VIP access to a Million Dollar Weekend. Let's see how things get done around here. "There's always levels to the game and no matter where you're at, for you right now, you might make twenty grand in a month or you could do that in a weekend with this launch model." ~ Rudy MawerThe first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife In This Episode:The Importance of a successful launchWhy the world's biggest brands do launchesUnderstanding the pre-launch teaser How to generate social proofCreating pre-sale FOMOThinking like a billion-dollar brandHow to incorporate a subscription into your offering Going the extra mile with affiliatesAnd so much more!Resources:Launch (the book Rudy mentions) - Launch: An Internet Millionaire's Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams: Walker, JeffConnect with Rudy Mawer:LinkedIn - www.linkedin.com/in/rudymawer/Instagram - www.instagram.com/rudymawerlifeFacebook - www.facebook.com/rudymawerlifeTwitter - www.twitter.com/rudymawer

Jul 17, 2023 • 26min
Transforming Women's Health Virtually with Social Media Marketing
What does taking the red pill and applying some Red Life thinking to your wellness business look like? Dr. Shweta Patel is the founder of Gaya Wellness – a telemedicine platform exclusively for female needs – and she is chatting with our man in red, Rudy Mawer, about how she is transforming women's health through the power of virtual consultation, social media, and online marketing. Dr. Patel has years of medical and military experience but has no business training in either of those fields. So when the time came to pivot away from the traditional corporate medical world and offer her bespoke virtual medicine for women (offering weight loss programs, fertility services, and behavioral programs), she needed the Red Life team's help to evaluate her offering, crunch the data, and better position her product.This episode is a 'roll up your sleeves and let's look under the hood' insight into what it takes to live in Wonderland, where having the best idea isn't enough – it's also about how you market your business and survive to thrive in the cutting edge world of wellness and medicine in modern-day America. There’s a fascinating conversation between Rudy and Dr. Patel about what’s wrong with our healthcare system, and how Gaya Wellness is playing its small part to try and fix it. Rudy has helped Gaya Wellness, which is helping the world of women. This is why we call it Wonderland. Please join us. "Because the (virtual consultation) operations are so lean, we can focus on giving more time. And we can focus on making it more affordable." ~ Dr. Shweta PatelThe first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife In This Episode:Dr. Shweta Patel shares her journey from physician to wellness entrepreneurUnderstanding how to position women's health as a 'product' in mediaWhat are some of the biggest challenges facing healthcare today? What is an affordable healthcare solution for the average American?The benefits of a virtual consultation - giving your clients data immediately How virtual technology is changing the healthcare gameHow Rudy and his team have helped Dr. Patel value their dataAnd so much more!Connect with Dr. Shweta Patel:Gaya Wellness - https://gayawellness.org/Facebook - https://www.facebook.com/GAYAWELLNESS.ORG/Instagram - https://www.instagram.com/gaya_wellness/Connect with Rudy Mawer:LinkedIn - www.linkedin.com/in/rudymawer/Instagram - www.instagram.com/rudymawerlifeFacebook - www.facebook.com/rudymawerlifeTwitter - www.twitter.com/rudymawer

Jul 13, 2023 • 22min
Debunking the Myth of Work/Life Balance
Bienvenido a Miami! Our Man in Red is coming to you live from his new Miami office – and things are popping off if you’re Living The Red Life. Today host Rudy Mawer is talking about how to achieve a Work/Life balance – which can be challenging at the best of times!Rudy is challenging the blanket assertion that a 40-hour work week is what is best for you. If it’s doing a job you don’t enjoy just to pay the bills, then what you have is a fulfillment issue rather than a work/life balance one – and you need to find ways to follow your passion and work on something where the hours won’t matter. Input equals output, and we can’t always look at the 40-hour work week in isolation. Rudy is opening our eyes to the bigger picture of what else we need to consider before letting other people tell us what is healthy in terms of a work/life balance. What do you need to do right now for the season of business that you’re in — in relation to the goals that you have set for yourself? Game-changing advice and insights are just inside the doors of Wonderland. Come on in and join us!“I’m always against blanket statements because they don’t account for individual variability, right? And they don’t account for – probably like you – individual passion.” ~ Rudy Mawer The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife In This Episode:How do we define work/life balance? Is working 25% of your time a fair amount?Addressing the fulfillment problem of doing something you loveAppreciating how input equals output Understanding diminishing returns if we work for too longWhat we can learn from the GOATs in sportHow to tune out negative opinions Being dynamic and flexible with your working weekWhat does a work season look like for Rudy?And so much more!Connect with Rudy Mawer:LinkedIn - www.linkedin.com/in/rudymawer/Instagram - www.instagram.com/rudymawerlifeFacebook - www.facebook.com/rudymawerlifeTwitter - www.twitter.com/rudymawer

Jul 10, 2023 • 25min
Using the Just Sell Method™ to Scale Your Agency Fast
How do you strike the right balance between selling (and growing) your business – and handling the backend of fulfillment? Rudy reckons that Brittany and Michael of 51 Blocks might just have found the solution!Learn about the incredible Just Sell Method™ and the ‘white label agency in a box’ approach of 51 Blocks that allows you to sell – and for them to do the rest. Everything from onboarding, client management, housekeeping, and more can all be outsourced to 51 Blocks, allowing you to (you guessed it), just sell. If you are looking to scale your digital marketing agency, focus on sales, and not have to worry about managing every aspect of fulfilment, operations, and client relations, then the insight and approach of 51 Blocks will blow you away. As Rudy mentions, he wishes he’d known about them years ago!This is Living The Red Life doing what it does best: bring enormous value to its Wonderland entrepreneurs with an interview that cuts right to the heart of learning to focus on what you do best – and learning to outsource those areas that you struggle with. If you’re looking to scale your agency faster (or even if you’re an influencer looking to leverage your following), this episode is an absolute banger. Please join us. “It really is just as simple as signing up, and getting out there, and selling our products.” ~ Brittany“If you do one thing, you do it really well.” ~ MichaelThe first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife In This Episode:Unpacking the unique Just Sell MethodPlacing an emphasis on the client experienceHow does the 51 Blocks pricing work? What services do 51 Blocks offer? How to get started with 51 Blocks if you’re an influencer looking to sellAnd so much more!Connect with Michael and Brittany:51 Blocks - https://www.51blocks.com/Bionic WP - https://www.bionicwp.com/Connect with Rudy Mawer:LinkedIn - www.linkedin.com/in/rudymawer/Instagram - www.instagram.com/rudymawerlifeFacebook - www.facebook.com/rudymawerlifeTwitter - www.twitter.com/rudymawer

Jul 6, 2023 • 25min
The Best Investments
What are the best investments to make – regardless of where you are at in terms of your earning potential? Rudy is sharing the best investments he’s made over the past ten years – financially as well as in terms of time, energy, and effort. And not all of Rudy’s investments are multi-million dollar property deals. Rather, it starts with investing in yourself, investing in your team, and investing in your home and work environment. Our Man in Red is proving once again that with the right mindset and application, you too can make savvy investment decisions.The Red Life is all about providing you with the valuable, hard-earned insights that Rudy has acquired from his years of experience in business. This is an invitation for you to join him in Wonderland and learn about how everything from the mattress you sleep on to the person you share that mattress with needs to be seen as an investment that is aligned with your business vision. Please join us. “One of the best investments I’ve ever made is in myself.” ~ Rudy MawerThe first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife In This Episode:What is your environment like? Is it conducive to your ambitions?How are you investing in yourself? What does your real estate portfolio look like?The importance of investing in people and creating the right work cultureCreating the right home environment to support you long-termDoes your primary relationship support your vision and your goals?What to look for in a private dealAppreciating the value of a strong network of mentorsAnd so much more!Connect with Rudy Mawer:LinkedIn - www.linkedin.com/in/rudymawer/Instagram - www.instagram.com/rudymawerlifeFacebook - www.facebook.com/rudymawerlifeTwitter - www.twitter.com/rudymawer

Jul 3, 2023 • 18min
Turning Sports Betting Skills Into a $1 Billion Real Estate Empire With Federico Aristizabal
Are you ready to take the "red pill" and wake up to the truth about turning your skills into a successful business? In this episode, we dive into the journey of Federico Aristizabal, sports bettor turned real estate investor and educator. With $15 million in profit from sports betting, he now focuses on teaching others how to thrive in the real estate market. But what is the most valuable lesson he learned along the way?Join us as we uncover the secret to his success. From transparency and long-term thinking in sports betting to building a team and scaling his real estate business, this guest speaker shares his insights on how to make it big. Discover how Google Ads played a pivotal role in their growth, and why teaching their audience to make their picks set them apart from the competition.But the most valuable lesson? It's all about mindset. Learn from influential figures like Bob Proctor and Tony Robbins, and invest in personal development. Surround yourself with like-minded individuals, believe in yourself, and work hard. This episode will inspire you to take risks, believe in your potential, and strive for greatness.Tune in now to unlock the secrets of success and join this guest speaker on his journey to building a $1 billion enterprise. The future is yours for the taking!."Work on your mindset first, believe in yourself, and have confidence. Without that, you won't get anywhere." ~ Federico AristizabalThe first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife In This Episode:Mission and Vision for the Future: Growing his real estate company to all 50 states and making it a $1 billion business.How Google Ads helped Federico get started in real estate and the success they achieved within the first month.How they switched from giving sports picks to teaching others and implementing marketing strategies they learned in real estate.Transitioning from a one-person operation in sports betting to building a team in real estate and the importance of being a leader.Importance of mindset and self-confidence in achieving success.Connect with Federico Aristizabal:Instagram - https://www.instagram.com/federicoaris4/Linkedin - https://www.linkedin.com/in/federico-aristizabal-195190b9Website - https://afsportspicks.com/Connect with Rudy Mawer:LinkedIn - www.linkedin.com/in/rudymawer/Instagram - www.instagram.com/rudymawerlifeFacebook - www.facebook.com/rudymawerlifeTwitter - www.twitter.com/rudymawer

Jun 29, 2023 • 19min
Building the Perfect Environment
What does the perfect environment look like to become a millionaire? And what exactly does it take to become successful and Live The Red Life? Rudy is hard at work creating his ideal work environment, so this is a great time for us to tap into his mind and see how he creates new space for his ambitions.If you want to be a great stockbroker, you're probably going to want to live in New York at some stage in your career. Likewise, if you want to break into Hollywood, you're going to go where films and TV are being produced and rub shoulders with the rich and famous.Rudy is busy relocating, growing his empire as he serves his wealthy clients, and starts shaking things up in other new and exciting industries than those that he is accustomed to. There's a sacrifice and discipline that is to be applauded here, and we can apply these lessons ourselves too as we understand that context is king, and that nothing happens in a vacuum. If we want to live in Wonderland, we must be prepared to create it for ourselves. Please join us."If you want to become a millionaire you've gotta build that right environment." ~ Rudy MawerThe first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife In This Episode:Why the right environment for our talents is so importantKnowing when to cut ties with the people who aren't serving your visionRudy shares on his big move and TV show ambitionsWhere do you sleep at night? The importance of quality sleep How does the energy of your environment amp up your staff? Appreciating the sacrifice and hard work required to bring your success to lifeAnd so much more!Connect with Rudy Mawer:LinkedIn - www.linkedin.com/in/rudymawer/Instagram - www.instagram.com/rudymawerlifeFacebook - www.facebook.com/rudymawerlifeTwitter - www.twitter.com/rudymawer

Jun 26, 2023 • 22min
How to Grow a High-Ticket Sales Team With Dr. Chris Spearman
What are some of the secrets to building a highly successful, highly-functioning sales team? The Red Life team is coming out the gates strong in today's ambitious episode, as Rudy gets interviewed by Chris Spearman, a friend of Rudy's with vast experience in sales as a closer who has joined Life in Wonderland.Most big companies that earn millions have a high-ticket sales team. As you look to onboard new sales staff, are you asking to see their pay stubs and not just taking their word that they've had back-to-back bumper months at their previous job?What is their motivation for joining your team, should you hire an agency to assist with the hiring process, and how are you creating the right culture in your sales team? These are just some of the rapid-fire questions Rudy is answering from Chris as he impresses upon the importance of having high standards and that it is also a numbers game. For example, when it comes to sales, Rudy reckons to hire double what you need at first. Okay, more great advice to get your own 'Wolf Of Wall Street' sales-hungry wolf pack awaits inside the gates of Wonderland. Come on in."A lot of being good at sales is your personality, your hunger, and your passion." ~ Rudy MawerThe first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife In This Episode:What should you look for in a closer?How do you find a great salesperson who isn't just doing their own thing? Understanding the difference between sales and marketing at a high levelHow do you create a great culture amongst your sales team?How much leeway and grace do you give a new sales member to get it right? When should you bring in an agency?The value of being in the right network when you're looking to hireHow Rudy built his first onboarding process for his sales teamAnd so much more!Connect with Rudy Mawer:LinkedIn - www.linkedin.com/in/rudymawer/Instagram - www.instagram.com/rudymawerlifeFacebook - www.facebook.com/rudymawerlifeTwitter - www.twitter.com/rudymawer

Jun 22, 2023 • 18min
Expert Versus Influencer
Why is it that some experts are broke as entrepreneurs? And why does it seem as though a lot of stupid people are the ones getting rich? Understanding what it takes to influence and create an impact in this online world takes more than just being an expert in your field. It takes the ability to know when to collaborate with someone who may be smarter than you at marketing. It takes introspection to know when it's time to learn the basics of another industry so that you can apply your skills there. In the battle of expert versus influencer, Rudy is showing us the way forward in terms of collaboration, as well as individual pursuit, by drawing on his years of experience thinking outside the box and knowing that sometimes to get to that level of 'expert' will just take too damn long. Whether you are an aspiring influencer or expert, you need each other. And you, personally, always need to be looking to improve your skillset in the areas in which you aren't that strong. How you do that is today's red-hot topic. Welcome to Wonderland. Let's get busy Red Life Living! "Just being an expert, or just being excellent, sadly isn't good enough." ~ Rudy MawerThe first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife In This Episode:What level of skills do you need to become an expert? How do you pivot from being an expert to a marketer?Understanding your responsibility to share your knowledgeKnowing when to collaborate as an expert or influencerWhy 'best known' beats 'best'Finding the right experts to work with long-termAnd so much more!Connect with Rudy Mawer:LinkedIn - www.linkedin.com/in/rudymawer/Instagram - www.instagram.com/rudymawerlifeFacebook - www.facebook.com/rudymawerlifeTwitter - www.twitter.com/rudymawer

Jun 19, 2023 • 27min
How to be a Successful Online Coach with Dawnna St. Louis
How do I make money with my coaching skills - and impact the world? Dawna is ‘the coach's coach’ and helps people with the right knowledge, expertise, and passion translate their coaching skills to the online world where people are absolutely killing it these days. She built a $200 million dollar tech company and was enjoying all 30 days of her retirement before speaking engagements fast-tracked a new career for her in coaching. Dawnna is sharing her coaching insights with our Man in Red today and offering advice that could help you see if you have what it takes to make it in the world of online coaching. It's about understanding your expertise and then defining the value of that expertise. There's a difference between your tools, your talents, and your actual expertise and skills. Selling your talent is not a scalable business model. So understanding what is a tool and what is a talent will go a long way towards helping you market your expertise effectively. Turning what you do well into a methodology is what leads to a sustainable online coaching business. And that's the game changer. Let's get busy Red Life Living! "Your expertise is only about one-twelfth of your entire business." ~ Dawnna The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlife In This Episode:How did Dawnna build a $200 million company (and then retire for 30 days)?What steps should you take if you're starting out in coaching? What does Dawnna's client process look like? What does it take to have a sustainable coaching business?What do people want most in a coach?How much can you earn as an online coach?What is your signature coaching program? Raising your own brand so you're of benefit to your clientsThe value of getting a coach that you want to modelOn being ‘obnoxiously omnipresent’And so much more!Connect with Dawnna:Website - FyrebrandConnect with Rudy Mawer:LinkedIn - www.linkedin.com/in/rudymawer/Instagram - www.instagram.com/rudymawerlifeFacebook - www.facebook.com/rudymawerlifeTwitter - www.twitter.com/rudymawer