Yoga Teacher Resource Podcast

Mado Hesselink
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May 28, 2020 • 29min

Should you teach private sessions? (On-air coaching call)

Mado coaches Amber about whether or not she should begin teaching privates and how to get ready to add them to her yoga offerings.  Episode Highlights: Finding a balance with weekly group classes, family obligations, wanting to be of service, and building a sustainable business  The connection between payment for service and being of service  How to get started teaching private yoga lessons  How to put people at ease if they are intimidated by or anxious about private lessons Pre Screening clients and preparing a space to see people one-on-one  Links & Resources NEW! Become a patron of the yoga teacher resource podcast for exclusive bonus content and opportunities Join the Yoga Teacher Resource Facebook Group  Sign up for Mado's email list and get a free download of 100 yoga class themes
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May 21, 2020 • 53min

How to Get Started with Online Courses

If you are looking to create an online yoga course, this is the episode for you. Kelly McHugh, founder of Digital Yoga Academy, joins Mado to share helpful tips and strategies for launching online yoga courses. Kelly breaks down the steps you need to take in a simple and completely do-able way.  Episode Highlights  Different ways yoga teachers can structure their business online  Examples of different types of offers and topics  The biggest mistakes people make when launching an online course and how yoga teachers can avoid them Concrete steps yoga teachers can take to build their online community  A proven formula for making money teaching yoga online  Kelly’s top tips for visibility online  Links & Resources NEW! Become a patron of the yoga teacher resource podcast for exclusive bonus content  Join the Yoga Teacher Resource Facebook Group  Sign up for Mado's email list and get a free download of 100 yoga class themes Digital Yoga Academy website 
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May 14, 2020 • 49min

Lessons from 2 years of podcasting - Ask me anything

In this special anniversary episode, Mado answers lots of audience questions. She is joined by friends and former guests Amanda McKinney, Amanda Kingsmith, and Shannon Crow to celebrate two years of the Yoga Teacher Resource Podcast.  Some of the questions asked and answered: What does a day in the life look like for you?  How do you balance your personal practice, professional development, and work with  the demands of personal life? Do you ever worry about running out of podcast ideas?  How did your yoga practice change when you got pregnant and how did you navigate that change?  How did your point of view on how to practice asana change from when you started until today? How do you make yourself do something when you’re feeling depressed and anxious and having difficulty concentrating?  What is your favorite and least favorite limb of yoga?  I’m looking to start an online membership program for classes. How do I do that?    Links & Resources NEW! Become a patron of the yoga teacher resource podcast for exclusive bonus content  Online workshop happening TOMORROW May 15th: How to teach philosophy in an asana class - without sounding preachy, boring, or clueless.  Join the Yoga Teacher Resource Facebook Group  Sign up for Mado's email list and get a free download of 100 yoga class themes Marketing Yoga with Confidence with Amanda McKinney  Mastering the Business of Yoga with Amanda Kingsmith  The Connected Yoga Teacher with Shannon Crow   
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May 7, 2020 • 36min

How to stand out and make money online

Is the online yoga world saturated? Author and host of the popular podcast, The Yogahealer Show, Cate Stillman joins Mado for a conversation about the unique world of online business and how yoga teachers can stand out and make money despite all of the free content out there.  Stay tuned to the end of the episode for a chance to win a copy of Cate’s new book, Master of You.  Episode highlights: Choosing your online platform  Finding a teacher and the value of a student/mentor relationship  How imposter syndrome might actually be a good sign  Experimenting in your business  The connection between yoga and business  Links & Resources NEW! Become a patron of the yoga teacher resource podcast for exclusive bonus content  Upcoming online workshop: How to teach philosophy in an asana class - without sounding preachy, boring, or clueless.  Join the Yoga Teacher Resource Facebook Group  Sign up for Mado's email list and get a free download of 100 yoga class themes Cate’s website, Yogahealer.com 
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Apr 30, 2020 • 38min

How to grow an audience online [on-air coaching call]

In this on-air coaching call, Laura receives guidance on the foundations of growing an audience online. She and Mado cover a lot of ground including priority setting, conducting market research, email lists, and networking.  Episode highlights: How taking online trainings yourself can help you be a better online educator  How understanding your ideal client can help determine the best price point for your online classes  Tips for utilizing Facebook groups to connect directly with your target market  Tech options and services for doing live streams with guests Specific techniques for capturing emails for your list   Links & Resources NEW! Become a patron of the yoga teacher resource podcast for exclusive bonus content  Upcoming online workshop: How to teach philosophy in an asana class - without sounding preachy, boring, or clueless.  Join the Yoga Teacher Resource Facebook Group  Sign up for Mado's email list and get a free download of 100 yoga class themes
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Apr 23, 2020 • 15min

7 things to do right now (instead of teach online)

If you aren’t teaching online (or even if you are) here are some ideas and actions you can take during this time of social isolation that will continue to move your yoga business forward. Episode highlights: How to use this time to reinforce and reconnect to the foundations of your teaching business. What are the foundational pieces of success as a yoga teacher that you may have been avoiding (or didn’t know where to start). Creative ways to recommit and reconnect to yourself and your yoga practice  How to prioritize what to work on in what order.  Some ideas to reignite the spark of creativity if you’re feeling lost. Links & Resources NEW! Become a patron of the yoga teacher resource podcast for special bonus content to help you integrate and apply what you learn. Limited time benefits for yoga teachers mentioned in this episode: The Complete Guide to Market Research for Yoga Teachers  Find Your Yoga Niche questionnaire 10 steps to build your yoga website download Join the Yoga Teacher Resource Facebook Group Sign up for Mado's email list and get a free download of 100 yoga class themes Why Your Marketing isn’t Working, and How to Fix It
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Apr 16, 2020 • 1h 2min

Yoga Tools for Anxiety with Kristine Weber

Kristine Weber is a leading authority on the neuro-scientific benefits of slow, mindful movement. She joins Mado on the podcast for an in-depth conversation about what happens physiologically when you experience anxiety and the science behind why yoga is helpful for anxiety. Episode highlights: How we experience and process trauma, our behavior, and when anxiety can show up.  What is going on physically in the body when we experience anxiety.  Opportunities to reach more people with the benefits of yoga and how to be more accessible to these people. The most important tools from yoga for managing anxiety  How the Yamas and Niyamas help with anxiety  The problem of using yoga for spiritual and emotional bypassing  How to proceed if you are interested in using yoga practices for mental health benefits Links & Resources NEW! Become a patron of the yoga teacher resource podcast for extra trainings & content to help you integrate and apply what you learn. Join by Saturday, April 18th to get an invite to this special LIVE online training: How to Teach Philosophy in an asana class (without sounding preachy, boring, or clueless). Join the Yoga Teacher Resource Facebook Group Sign up for Mado's email list and get a free download of 100 yoga class themes Episode 99: Why your marketing isn’t working and how to fix it  Find Kristine at www.subtleyoga.com Free eBook “Weather the Storm: A Subtle Yoga Guide for Building Resilience”  These are the headphones she talked about at the end of the episode. (Affiliate link - I’ll get a small credit if you purchase through this link.)
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Apr 9, 2020 • 46min

Legal considerations for teaching online with Cory Sterling

Cory Sterling, author of The Yoga Law Book, sheds light on important legal considerations and  perspectives for online yoga teaching and how they differ from when you’re teaching in person.  Episode highlights: The elements of a good waiver of liability for online yoga classes. The legal issues emerging as online yoga teaching grows. Special considerations for yoga studio owners.  Live Q & A with Facebook group members  Whether classes offered free of charge require a waiver or disclaimer. A brief review of music licensing and whether to use music for online classes or not.  Links & Resources Join the Yoga Teacher Resource Facebook Group Sign up for Mado's email list and get a free download of 100 yoga class themes The Yoga Law Book: Legal Essentials For Yoga Professionals YogaLegal.com
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Apr 2, 2020 • 14min

Why your marketing isn’t working and how to fix it

Are you doing everything you know how to do to market your yoga classes, workshops, and events but not getting the results you were hoping for? Listen to this episode to learn what you’re missing and how to make your marketing infinitely more effective.  Highlights from this episode: What it means to have clear and compelling marketing.  The difference between a target market and a niche.  How to conduct market research and why you really want to.  A framework you can use for dialing in your marketing. 3 ways yoga teachers get tripped up in their marketing efforts and how to overcome them. Links & Resources 100 Yoga Workshop Ideas & Workshops That Wow Online Course  Join the Yoga Teacher Resource Facebook Group Sign up for Mado's email list and get a free download of 100 yoga class themes
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Mar 26, 2020 • 37min

When students push boundaries in class [on-air coaching call]

Have you ever had ‘problem’ students in your classes? This on-air coaching call covers how to maintain boundaries with students when they insist on testing them during class.   Highlights from this episode: Maintaining structure and boundaries while meeting the group dynamic.  Whether jokes appropriate in a yoga class or not.  How to set clear expectations around what the class experience will be.  Appropriate times and ways to utilize partner exercises.    How to offer a discussion portion of class in a fair and balanced way.  What to do when an expert or someone with more knowledge than you comes to your class. Links & Resources Foundations of a Yoga Business group coaching Join the Yoga Teacher Resource Facebook Group Sign up for Mado's email list and get a free download of 100 yoga class themes

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