Sam Clough, Global Head of Insights at Super Awesome, joins the hosts to discuss teen audiences. They cover misconceptions, successful brands, and struggles to engage teens. Topics include teen segmentation, Netflix content, brand loyalty, and storytelling on short-form platforms.

Keith Chapman, creator of Bob the Builder and Paw Patrol, shares insights on creating successful children's franchises. Topics include developing strong characters, storylines, and themes, the process of finding a big idea, and navigating the competitive world of children's shows.

Guest Sophie Peachey from News Movement discusses revolutionizing news for young audiences with engaging strategies on social media, navigating content moderation challenges, and the evolution of news consumption among Gen Z. The importance of clear and informative news tailored to curious young audiences is highlighted.

Special guest, Stephen Dypiangco, an expert on Roblox, discusses how brands can navigate the platform, similarities to Youtube, creating engaging branded content, and the potential of Roblox for brand management. Topics include user-generated content, social dynamics, virtual fashion trends, and tips for understanding Roblox.

In this episode of the Kids Media Podcast, we take a trip down memory lane and revisit some of our Roblox themed discussions. We rewind the tape to listen back to our chats with Ricardo Briceno of Game Fam, who shares his insights on the popular gaming platform, and Entertainment Lawyer Simon Pullman, who talks about the IP value of gaming franchises and why we will see a lot more movies like Mario Bros.

In this episode of the Kids Media Club, it's back to the round-table format as Jo, Emily, and Andy catch up on the latest happenings in the world of kids' media. They kick things off by getting Jo's impressions on the recent Game Developers Conference (GDC) in San Francisco, highlighting what caught her attention there and how it compared to the Kidscreen Conference in San Diego. Next, they dive into the groundbreaking release of the Ryan's World movie and speculate whether this could be part of a wider trend. Finally, they discuss the recent news of Mr Beast's TV deal with Amazon and ponder what this means for entertainment in the future. Are we seeing a changing of the guard here?

Julian Bashford and Chris Bowden from Mackinnon & Saunders discuss neurodiversity in kids' media, highlighting the development of 'BooSnoo!' for children on the autistic spectrum. They emphasize the importance of authentic representation in shows like 'Mixmups', showcasing the impact of inclusive storytelling and collaboration with disabled individuals.

In this episode of the Kids Media Club Podcast, we headed to the British Animation Awards and sat down with Rob Doherty, Media Executive, Consultant, and Founder of Festivus, to get his thoughts on the state of animation and how he sees things developing in the future.

Join Jo, Emily, and Andy as they dive into the latest news in the world of kids media. In this roundup, we'll discuss the recent Children's Summit in London, Netflix's decision to put the animated movie Nimona on Youtube in the run-up to the Oscars, and the Kung Fu Panda game that's blowing up on Roblox. Sign up in support of the children's media foundation here: https://www.thechildrensmediafoundation.org/responding-to-the-crisis-of-childhoodAnd check out the sessions from the Children's Media Summit here https://www.youtube.com/@thechildrensmediafoundationNimona Trailer here: https://www.youtube.com/watch?v=f_fuHRyQbOcKung Fu Panda Obby Game on Roblox: https://roblox.fandom.com/wiki/Kung_Fu_Panda_4_Obby

On the latest episode of the Kids Media Club podcast, the host summarizes key takeaways from previous guests on the topic of YouTube. The discussion focused on how kids creators and producers can get the best out of this platform, which is the biggest video platform on the planet. This highlights episode includes insights from some of the previous guests, including Simon Clarke from BBC, Ryan Bradley from Dream Works, and Alix Wiseman from 9 stories.