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Sales Management Podcast

Latest episodes

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Nov 15, 2023 • 34min

44. Leveraging Microcontent for Effective Sales with Phil Gerbyshak

What if you could transform long form content into bite-sized, digestible pieces that resonate with your customers? On this episode, our guest Phil Gerbyshak, a powerhouse in the world of sales, will guide us on how the best sales teams are harnessing the power of microcontent. We're taking a deep dive into the art of distilling complex content and highlighting the crucial nuggets that truly matter to your customers. Learn how to effectively contextualize information and enable your sales team to pull out the right piece at the right time.
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Oct 24, 2023 • 47min

43. Partnerships & Nearbound with Jared Fuller

Want to get more out of your partner channel? Or want to set one up for the first time? Jared is the expert in this area and you won't want to miss his advice on this intense episode. 
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Oct 18, 2023 • 49min

42. Decoding Product Market Fit with Richard Purcell

Prepare to step into an enlightening conversation with Richard Purcell, a seasoned pro with over a decade of experience shaping early-stage SaaS companies. Together,  we'll decode the  concept of product market fit, probing if it's binary or a spectrum. We explore the crucial role of the sales team in a company with strong product market fit and the potential pitfalls of focusing solely on revenue and customer acquisition without considering the quality of customers. Building on this, we spotlight the importance of having a link between sales and product, and the necessity of setting up a comp plan that encourages salespeople to engage in the right activities. Purcell's wisdom also shines through as we discuss the role of sales enablement and the skills needed to excel in this role. From understanding basic finance to product strategy and project management, we delve into delivering maximum value to an organization.We navigate the complexities of transitioning employees from different roles into sales, and the impact of a lengthy sales cycle on scaling when product market fit isn't validated properly. Richard offers insights on the role of AI in shaping product market fit and how rapid technological changes impact this concept. All in all, expect a broad-spectrum exploration of the product market fit landscape, laced with practical insights to enhance your business growth strategy. Don't miss out!
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Oct 17, 2023 • 41min

41. Sales <> Product Alignment with Christian Palmer

Does your sales team understand what they can do to impact the future state of your company's product or service? Sales <> product alignment is a huge gap in many companies...tune in to figure out how to identify and fix this gap. 
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Sep 27, 2023 • 47min

40. Fractional Go-to-Market with Holly Roland

What is a fractional go-to-market team and when do you need one? Check out this episode with Holly Roland. 
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Sep 20, 2023 • 43min

39. In-Office or Remote for Sales Development Teams with Sam Burns

Sam has been leading sales development teams for a decade and has some great insight into the pros and cons of building in-person vs. remote teams. 
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Sep 19, 2023 • 47min

38. International Sales Management with Carl Carell

Carl is the co-founder and chief revenue officer of GetAccept, a rapidly-growing SaaS company with offices around the world. In this episode, he shares how they grew a strong international presence throughout Europe and beyond. 
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Sep 9, 2023 • 52min

37. Unlocking the Power of Community in B2B Sales with Dan Cmejla

Dan is the VP of Community at Apollo.io and previously led one of the strongest communities I've ever seen created, Modern Sales Pros. If you are thinking about how to develop business through the power of community, or are just curious what that even means, check out this insightful episode. 
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Aug 30, 2023 • 44min

36. The Math of Sales with Ryan Reisert

Ryan is an amazing entrepreneur who has sold more companies than most people have started. In this episode, we dig into one of the key reasons for his success...a deep understanding of "the math of sales."
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Aug 22, 2023 • 41min

35. From enablement to front-line management with Jenni Payne

Jenni Payne is on a journey that few take but, in my opinion, many should...where she moved from sales enablement to front-line sales management. Strong enablement skills make strong managers. Strong sales management experience builds a great foundation for an enablement career. It's some of the best cross-training a person can do. Cory and Jenni dig into her journey during this episode. 

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