Agency Giants
Jordan Platten
Welcome to Agency Giants, the podcast that delves into the minds of the world's top 1% agency owners. Join us as we explore the secrets behind their remarkable success and gain invaluable insights from their unique journeys.Hosted by Jordan Platten, an industry-leading UK Youtuber and agency owner who has generated over $100 million in return on investment for a diverse variety of brands around the globe.Each episode of the podcast features in-depth conversations with visionary agency owners who have achieved unparalleled heights in their respective fields. From digital marketing to advertising, branding to PR, we cover a diverse range of agency specialties, ensuring a wealth of knowledge and inspiration for all listeners.Through engaging discussions, we uncover the strategies, philosophies, and innovative approaches that set these exceptional entrepreneurs apart. How did they overcome obstacles and build their agencies from the ground up? What bold decisions propelled their growth? What lessons did they learn along the way? Find out as we delve into their triumphs, failures, and everything in between.The Agency Giants podcast goes beyond surface-level success stories. We explore the nuances of scaling agencies, managing teams, nurturing client relationships, and staying ahead of industry trends. Whether you're an aspiring agency owner, a seasoned professional seeking fresh perspectives, or simply curious about the inner workings of top-performing agencies, this podcast offers the actionable insights you crave.Join us on this captivating journey as we unlock the strategies that drive the world's most successful agencies. Discover firsthand how these extraordinary leaders are shaping the future of the industry and learn how you can apply their wisdom to your own entrepreneurial endeavors.If you're ready to challenge the status quo and gain a competitive edge in the world of agencies, subscribe to Agency Giants and prepare to be inspired. Get ready to unleash your potential, elevate your business acumen, and unlock the secrets to agency success with the remarkable individuals who are reshaping the industry, one groundbreaking idea at a time.So, whether you're commuting, working out, or enjoying a moment of quiet reflection, tune in to Agency Giants and immerse yourself in the captivating stories of those who have conquered the world of agencies and are ready to share their invaluable insights with you.
Episodes
Mentioned books
Jul 6, 2024 • 52min
How This 26 Year Old Makes $5,000,000+ a Year | Olly Hudson | #3
Send us a textThe Agency Giants Podcast - Episode 3 (Olly Hudson)__________________________________________This week on Agency Giants, I sit down with Olly Hudson, a 26-year-old entrepreneur who's redefining success in the agency world.Olly has built not one, but TWO thriving agencies, collectively generating over $5,000,000 in annual revenue!Olly is the founder of:• Soar With Us: A powerhouse performance marketing agency• For You Advertising: A specialized TikTok-focused agencyWhether you're just starting out or looking to take your agency to the next level, Olly's story is packed with actionable insights and inspiration!Olly's Instagram: https://www.instagram.com/olly_hudson/Soar With Us: https://www.soarwithus.co/For You Advertising: https://www.foryouadvertising.com/__________________________________________0:00 - The Art of Agency Acquisition: Expanding Services4:16 - Key Milestones That Drive Agency Growth7:01 - The Secret to Early Agency Growth10:49 - Scaling Up: Managing Opportunities Effectively12:25 - Agency Success: From Industry Novice to Expert14:30 - Agency Evolution: Shifting from Services to Systems16:52 - The Scaling Secret: Implementing Repeatable Processes18:27 - Structuring Your Agency for Massive Growth21:26 - The Power of SOPs in Agency Management24:39 - Becoming an Industry Leader: Strategies That Work27:43 - Building an Agency Reputation on Solid Results30:43 - The Roadmap from 10K to 100K Monthly Revenue31:49 - Leveraging Partnerships for Agency Growth34:52 - Evolving Outbound Strategies for Agencies37:25 - The Art of Setting Realistic Client Expectations39:52 - Harnessing Case Studies as Powerful Sales Tools41:23 - Agency Growth: Niching vs Holistic Approach45:34 - Client Retention: Going Above and Beyond47:45 - The Reality of Agency Life: An Honest Perspective49:00 - Why Successful Agency Owners Become Mentors__________________________________________https://www.youtube.com/playlist?list=PLdO5xp5occOyeEZ2GCD21gqDKLz8Z8-Ak__________________________________________If you want to find out how we help agency owners sign their first or next 5 clients, guaranteed, check this out 👉 https://www.affluent.academy/?utm_source=youtube&utm_medium=video&utm_campaign=agencypod&utm_term=interview&utm_content=424d__________________________________________FREE Agency Owners Community: https://www.skool.com/agencyowners__________________________________________Follow me on other platforms: IG, FB, Twitter & TikTok @jordanplatten
Jun 26, 2024 • 58min
How He Went From $0-$100k/mo In 12 Months | Nicklas Larsen | #2
Send us a textThe Agency Giants Podcast - Episode 2 (Nicklas Larsen)__________________________________________This week, I'm thrilled to introduce you to Nicklas Larsen, a true rising star in the agency world.Nicklas is the founder of Larson Digital, a boutique agency that specializes in high-end, direct-to-consumer marketing for e-commerce brands.What makes Nicklas's story so remarkable? He scaled his agency from $0 to $100k/month in just 12 months! 📈💰And he did it with no prior digital marketing background!Nicklas's Instagram: https://www.instagram.com/larsen_pa_insta/Larsen Digital: https://www.larsendigitalmarketing.com/__________________________________________0:00 - Embracing Impostor Syndrome: A Sign of Growth0:23 - From 0 to 100K: Scaling an Agency in 12 Months1:20 - The Journey from $10K to $100K: Overcoming Mindset Battles3:44 - The Origin Story: From Teenage Shopify Store to Agency Owner5:52 - Transitioning to High-End DTC Clients: Overcoming Imposter Syndrome9:52 - The Key to Exceptional Service Delivery12:25 - Building a Data-Driven, Impact-Focused Agency16:52 - The Power of Repeatable Processes in Agency Scaling21:26 - The Importance of SOPs and Documentation24:39 - Becoming an Industry Leader: Beyond Service Delivery27:43 - The Role of Case Studies in Agency Growth31:49 - Cold Email Strategies That Land $15M Clients37:25 - Creating a Leverage Library: Maximizing Agency Assets41:23 - Balancing Case Study Value and Client LTV45:34 - The Ideal Agency Size: Diminishing Returns and New Opportunities50:53 - Personal Growth: Minimizing Opportunity Cost, Maximizing Potential52:48 - Why Successful Agency Owners Become Mentors55:58 - The Transformative Power of Mindset Shifts in Agency Growth__________________________________________https://www.youtube.com/playlist?list=PLdO5xp5occOyeEZ2GCD21gqDKLz8Z8-Ak__________________________________________If you want to find out how we help agency owners sign their first or next 5 clients, guaranteed, check this out 👉 https://www.affluent.academy/?utm_source=youtube&utm_medium=video&utm_campaign=agencypod&utm_term=interview&utm_content=423d__________________________________________FREE Agency Owners Community: https://www.skool.com/agencyowners__________________________________________Follow me on other platforms: IG, FB, Twitter & TikTok @jordanplatten
Jun 21, 2024 • 1h 3min
The Secrets Behind Building a $500k+/pm Online Business | Rory Keran | #1
Send us a textThe Agency Giants Podcast - Episode 1 (Rory Keran)__________________________________________In this debut episode, I have the pleasure of sitting down with Rory Keran, a true agency powerhouse.Rory is the founder of not one, but two highly successful agencies: CSM Agency and Evolve Marketing.With CSM Agency, Rory has achieved the incredible feat of generating over $400K in a single month, focusing on delivering exceptional results for B2B clients.Meanwhile, Evolve Marketing has made its mark in the professional services space, working with leading legal firms, accountancy practices, and insurance brokers.Throughout our conversation, Rory shares his wealth of knowledge and experience, diving deep into the strategies and mindsets that have fueled his agencies' remarkable growth. 💡📈Rory's Instagram: https://www.instagram.com/rory_keran/CSM Agency: https://www.csmagency.ie/Evolve Marketing: https://www.evolvemarketing.ie/__________________________________________0:00 - How Rory Keran Hired an MD for His Agency3:46 - Keran's Agency Journey So Far9:52 - Keran's Lessons from Hidden Gent: Agency to Product16:19 - How Keran Scales with Separate Agency Brands24:09 - Keran on Finding the Ideal Agency Size and Goals27:48 - Agency Exit Strategies: How To Build a Sellable Agency32:36 - Keran Mastering Agency Models: Retainers & Partnerships43:35 - Why Keran is Passionate About Mentoring Agency Owners48:17 - The 3 Pillars to Scale Your Agency to $100K/Month56:51 - Keran's Agency Client Closing Strategies1:01:08 - Keran's $100k/pm Agency Concepts for Smaller Businesses__________________________________________https://www.youtube.com/playlist?list=PLdO5xp5occOyeEZ2GCD21gqDKLz8Z8-Ak__________________________________________If you want to find out how we help agency owners sign their first or next 5 clients, guaranteed, check this out 👉 https://www.affluent.academy/?utm_source=youtube&utm_medium=video&utm_campaign=agencypod&utm_term=interview&utm_content=421d__________________________________________FREE Agency Owners Community: https://www.skool.com/agencyowners__________________________________________Follow me on other platforms: IG, FB, Twitter & TikTok @jordanplatten
Jun 18, 2024 • 10min
Asking Millionaire SMMA Owners How to Make $100k+/pm | The Agency Giants Podcast Introduction
Send us a textIt's official, I've started a podcast!🎙 You can watch all the latest episodes here: https://www.youtube.com/playlist?list=PLdO5xp5occOyeEZ2GCD21gqDKLz8Z8-Ak Stay tuned, more episodes coming soon... 👀____________________________________________If you want us to help you sign your next 5 clients, guaranteed, check this out 👉 https://www.affluent.academy/?utm_source=youtube&utm_medium=video&utm_campaign=agencypod&utm_term=interview&utm_content=420d____________________________________________FREE Agency Owners Community: https://www.skool.com/agencyowners___________________________________________Follow me on other platforms: IG, FB, Twitter & TikTok @jordanplatten
