Fitness Business Podcast: Leadership, Innovation, and Profit
Justin Tamsett | Fitness Business Leader
Are you a gym owner or manager looking to improve conversions from prospects to members, member satisfaction, employee retention, innovation and profitability? Many fitness podcasts focus solely on lead generation, but we believe the real key to long-term success lies in effective leadership and reducing churn of both staff and members. Host Justin "JT" Tamsett, a leader in the global fitness and wellness culture, brings you actionable advice from multiple industry experts in each episode.
With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!
Q: Is this podcast right for me?
A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more.
Q: How often are new episodes released?
A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business.
Q: What can I expect to learn from the show this season?
A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness.
Q: Who are your sponsors?
A: This show is supported by REX Roundtables and Active Management
About Your Host: Justin "JT" Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT's hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don't have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.
Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT's commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now!
Q: Is this podcast right for me?
A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more.
Q: How often are new episodes released?
A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business.
Q: What can I expect to learn from the show this season?
A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness.
Q: Who are your sponsors?
A: This show is supported by REX Roundtables and Active Management
About Your Host: Justin "JT" Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT's hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don't have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs.
Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT's commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
Episodes
Mentioned books
Nov 2, 2017 • 20min
133 Casey Conrad The 8 Steps to Fitness Sales Intensive 1 of 4
Casey Conrad, BA, JD, has been in the health and fitness industry for 27 years. In addition to authoring "Selling Fitness: The Complete Guide to Selling Health Club Memberships," she has created and published over 25 other sales, marketing and management training products for the industry.
Oct 31, 2017 • 24min
132 Mark Miller Lessons A Fitness Business Manager Has Learned From Outside The Industry
Mark Miller is the Chief Operating Officer of Merritt Clubs with over 25 years of experience at the Senior Management level; Mr. Miller joined the Merritt Team in 2000 as Regional Fitness Director responsible for all Fitness, Programming and Operations. Since that time he has moved into the strategic role of COO. In addition to running the Merritt Clubs, Mark speaks at several industry conferences, such as the IHRSA Institute, IHRSA international show, MACMA, NEHRSA, Club Industry and other shows locally and nationally. He trains and certifies other trainers, sits on a Round table of Executives as both a Chair and participant and writes for industry magazines, as well as consults for other clubs and operations. Marks areas of expertise lies in Leadership and staff development, revenue generation through both sales and non dues revenue programming, strategic operations and systems development to name a few. He is adept at cultural development and structure and is dedicated to providing and ensuring organizational health and success through proper employee development, cultural and service design. During this weeks show we discuss the danger of only learning from people in our industry, applying outside lessons into a fitness business and Mark shares tips on staying up to date with whats happening outside the industry.
Oct 19, 2017 • 36min
131 IHRSA's Chair Derek Gallup On Growing Your Club Revenue
Derek Gallup is the Chairman for IHRSA (effective 7/1) and Executive Vice President of Fitness for New Evolution Ventures. He works with several different brands including Crunch, UFC Gyms, Steve Nash Sports Clubs. Derek has 23 years in the fitness industry and has worked with other brands on Fitness and Retail including Hard Candy Fitness, A-Rod Energy Fitness, 24 Hour Fitness. Yoga Works and Gold's Gym. During the show Derek tells us what's on the IHRSA agenda for the next 12 months, How to grow the PT revenue in your club and he shares tips for growing retail income line on your P&L.
Oct 16, 2017 • 36min
130 Dr Bill Sukala's Health Check For Your Fitness Business Website
Dr Bill Sukala is a Sydney-based health communications consultant and clinical exercise physiologist who has over 25 years of experience working as a health professional and over a decade of web programming and SEO experience. He recently launched Health Pro SEO, a niche website consulting service specifically created to help health professionals 1) audit and overhaul their websites (or start a website the right way) to make them fast, secure, healthy; and 2) create quality content that people are desperately searching for and will rank well in Google's search results.
Oct 3, 2017 • 29min
129 Rick Caro The Ultimate Guide to Selling a Fitness Club, Studio or Facility
Rick Caro has been in the health club industry for 44 years as club owner, operator, Chairman of the 10th largest U.S. club company and as a consultant of over 3,000 assignments. Rick runs 2 major industry events, sits on Boards and Advisory Boards of several companies serving the club industry. He wrote the Financial Management textbook for the industry and has received every award, including the only recipient of the Lifetime Achievement Award. He is known for his market analyses, club valuations, expert witness testimony and especially, his knowledge of club finances. During the show we focus on 5 key areas, Rick starts by sharing his thoughts on Selling A Club, Studio or Any Type of Fitness Facility, next up we discuss why Are So Few Deals Actually Getting Done In This Industry. He then talks us through the 5 Phases of Selling A Club, he answers the question, Why Don't Clubs simply Use A Club Business Broker? And last of all we discuss Who Are Potential Buyers?
Oct 3, 2017 • 44min
128 In The Trenches of an Award Winning Fitness Business with Kristen Green
With over 25 years Fitness Industry Experience, Kristen Green is the Executive General Manager of the multi award winning Aquafit,a large multipurpose fitness & aquatic centre located in South West Sydney.In 2004, Kristen was engaged to start up the Aquafit business. Aquafit was an immediate success, having achieved profitability within 6 months. this role, Kristen has developed and implemented a well-executed strategy to position Aquafit as a valuable community asset, especially for older adults.
Sep 22, 2017 • 33min
127 Amanda Vogel Your Guide to Guest Blogging as a Fitness Expert
Amanda Vogel has a Master's degree in human kinetics and is a certified fitness instructor. She regularly speaks at top fitness conferences--including IDEA World, NASM Optima, canfitpro and IHRSA--where she educates fitness pros on group exercise, social media, fitness writing and blogging.
Sep 19, 2017 • 30min
126 Jennifer Gluckow: Reframe Your Mindset after Rejection in Fitness Sales
Jennifer Gluckow has northeastern smarts and New York City savvy – a rare combination that has her positioned as the next big thing in sales. Okay, she's not ALL New York. She's traveled the world, educated in the Midwest at The Olin School of Business at Washington University in St. Louis, and spoken to audiences from coast to coast. Jennifer's a speaker, trainer, writer, blogger, Facebooker, Instagrammer, Tweeter, podcaster and YouTuber. She is online and on the money. Drive, persistence, and winning through a desire to serve, have made Jennifer Gluckow an example of how to "make it" in New York, and her mission is to teach you how to make it anywhere.
Sep 13, 2017 • 29min
125 In The Trenches of a Market Leading Fitness Business with Carrie Kepple
Carrie Kepple is an entrepreneurial leader with a decade of international and senior level fitness business management. A strategic leader of club business, advocate for women in leadership and expert in opening new clubs and rehabbing failing clubs. Newly appointed to the IHRSA Board of Directors and presently club manager of Les Mills Newmarket in Auckland NZ. Experience acquired from senior leadership roles held for two global fitness giants – Gold's Gym International as a former National Director and Les Mills New Zealand and Les Mills International. During todays show we take a look inside the doors of Les Mills New Market New Zealand, Carrie shares advice for women forging a career in the fitness industry and she gives us 3 tips for progressing through an organisation into a leadership role.
Sep 7, 2017 • 33min
124 Unlocking a Career for Professional Women in Fitness
Lindsey Rainwater is an experienced advisor and consultant to the fitness and wellness industry. She is a published author for Club Solutions Magazine, has been featured on multiple podcasts and many talks at industry events, in 2017, IHRSA recognized her as a "Rising Star". She is most known for her widely published original content, and consulting on business solutions to industry professionals. Lindsey is also the president and founder of The Women in Fitness Association, an association focused on supporting the professional Women in the Fitness Industry. During the show Lindsey tells us about WIFA and what the goals are for the association. We talk about transformational change in the fitness industry, Lindsey gives us her predictions for what the industry will look like in the next 5 years and she shares career advice for all women.
