Henna Inam is the CEO of Transformational Leadership Inc. She is an executive coach to C-level leaders who are creating transformation within organizations. She helps them transform from within, to create cultures of innovation, trust, and inclusion. Henna has more than 20 years of experience in marketing, finance, and sales and has lived or worked in seven countries across four continents. She is the author of Wired for Authenticity, which won Leadership Book of the Year 2016. During this episode you will learn: The practices of an authentic leader Ways to build yourself as an authentic leader How to understand your strengths and saboteurs and how we can develop better self-awareness around those areas

Frank Nash is the owner of STRONGER Personal Training. For the past 20 years Frank has been committed to achieving excellence in the field of Fitness Training and Performance Enhancement. He is an experienced fitness business owner,  best Selling Author and International Speaker. During the interview we discuss: What to consider before re-branding your business How he ensures his coaching team consistently deliver an amazing experience for their members Frank shares his experience and opinion on the Employee Vs Contractor question We discuss using technology and how gamification can be a game changer for member engagement and retention Tips for fitness owners who want to stand out in a crowded market

Joey Gonzalez is the CEO of Barry’s Bootcamp.  Barry’s is known as the original cardio and strength interval workout that innovated group fitness and started a global boutique movement.  In this episode: Joeys journey to becoming the CEO, their formula for success, Joey shares how they ensure their brand message remains consistent across multiple countries and locations and we discuss Barrys retail and how it has grown to become an important and profitable part of the business.

In this weeks show we discuss 3 Ways to make more Revenue in your Fitness Business, How to increase your prices each year, Tips for getting new members into your club. Rachel Cosgrove, 2012 IDEA Personal Trainer of the Year, co-owns and has operated Results Fitness, a fitness center in Southern California, for the past 16 years. Results Fitness was named one of the top ten gyms in the United States by Men’s Health Magazine three years in a row and was voted a Best Gym by Women’s Health Magazine in 2011. 

How can we use pricing psychology to influence consumer behavior?This weeks expert guest is Mike Arce the Founder and CEO of Loud Rumor, the fitness & wellness industry's leading source for lead generation. Mike is also the host of the GOAT Show - a podcast that interviews those who are arguably the Greatest Of All Time at what they do.

The relationship between group fitness and member retention The effect virtual fitness has on the member experience Why its important to go back to basics with our class names and schedules How to use group exercise to optimize retention Amy B Thompson is a national account executive for Les Mills USA, she is experienced  in leading operations, sales, training and programming for her own studio, several multi-club fitness chains and franchise fitness brands.

Travis Barnes is a Multiple Business Owner, Speaker, Author and Founder of FITBIZ Mastery. He has two books. Journey Fitness. And 52 Amazing Journeys. His most recent accomplishment is becoming a franchisor and he is far from an overnight success. Travis had to overcome a decade of incarceration to get to where he is at.

Greg Justice, MA, is a best-selling author, speaker, and fitness entrepreneur and was inducted into the National Fitness Hall of Fame in 2017. He opened AYC Health & Fitness, Kansas City’s Original Personal Training Center, in May 1986.  Greg is the co-founder and CEO of the National Corporate Fitness Institute (NCFI), and the co-founder of Scriptor Publishing Group.

Mark is a speaker, consultant, and co-founder of Mark Fisher Fitness, the fitness industry’s most eccentric gym, and Business for Unicorns, a company that helps awesome humans become successful entrepreneurs. 

Zack Bell is a wellness professional, coach, and educator.  During this episode Zack shares:  the Orange Theory approach to their coach recruitment strategy, Methods for communicating to team members across multiple locations, Team KPI's for measuring performance, 3 traits to look for when recruiting new coaches for your fitness business.