Landon Burningham, a multi-fitness club owner, joins the Fitness Business Podcast to discuss the importance of mastering the fundamentals of business. Landon's fitness business success has come from mastering the fundamentals with constancy, and using these fundamentals to build a deep rooted foundation that can weather the ebbs and flows of business. In this episode, Landon reviews the steps taken to lay each brick of success in your fitness business. Check out the show notes page: https://fitnessbusinesspodcast.com/514

Looking for a great way to pick up some surplus income plus improve retention while picking up some new members? Take a listen to how Sydnie and Zack Whitmer have successfully perfected fee-based theme classes and off-site classes. The numbers don't lie, and they have been crushing it out of the park. Wait until you hear about their journey, and more importantly their ideas on how your club can be as successful!  Don't Miss Our Show Notes!  https://fitnessbusinesspodcast.com/513

Industry guru Justin Tamsett discusses current challenges in the fitness industry, including the importance of being an employer of choice, the power of social media, sharpening communication skills, and utilizing data. He also emphasizes not using the pandemic as an excuse for poor performance.

Build your credibility and authority in your fitness niche with podcasting. Kelly Smith, the host of the "Mindful in Minutes" podcast, shares her insights on how podcasting can help build credibility and authority in your fitness business. Learn how to create a deeper connection, through podcasting, that will directly have a positive effect on your business. Kelly Smith is the host of the chart-topping podcast "Mindful in Minutes." She started the podcast over five years ago to connect with her yoga students after moving to a different part of the US. Kelly is an industry expert in yoga and meditation, and has built a strong community through her podcast.   0:00:06 Introduction to the episode and guest 0:01:24 Introduction to Bodymap's 3D body scanning technology 0:02:42 Tips for launching a successful podcast 0:04:22 Interview with Kelly Smith, host of Mindful in Minutes 0:06:44 Podcasting as a value add to a fitness business 0:07:52 Importance of consistency in podcasting 0:09:02 Timeline for podcasting success 0:11:04 Advice for new podcast hosts 0:16:00 Making a podcast stand out 0:18:07 Podcasting for location independent businesses   For full show notes:  https://fitnessbusinesspodcast.com/511

Are you ready to make more money? By listening to today's podcast, you will learn what to say and how to say it to up level your influence and income. The small tips in this episode are guaranteed to change your sales approach.  Get contact information and more show notes here: https://fitnessbusinesspodcast.com/510 Nikki Rausch is the CEO of Sales Maven and a sales expert who helps entrepreneurs and business owners transform their sales process. She is known for her unique approach to selling, that combines selling skills with kindness and authenticity. Summary: Nikki Rausch believes successful sales is about building relationships and having real conversations with potential clients. She teaches a five-step sales process called the Selling Staircase, which includes introduction, creating curiosity, discovery, proposal, and close. She emphasizes the importance of creating curiosity to pique people's interest and asking smart questions to understand their needs. Nikki also recommends having a high-end offering to create an anchor for other offers, and using top-down selling to present options to clients. She encourages salespeople to ask for the sale and issue invitations to work together. Finally, she advises following up with clients and staying in touch to maintain the relationship. Key Takeaways: Practice creating curiosity to pique people's interest and have more business conversations. Be clear and stand in your place of credibility and authority when recommending your solution. Use top-down selling to present options to clients, starting with the most expensive offer. Ask for the sale and issue invitations to work together. Follow up with clients and stay in touch to maintain the relationship.

Join Sarah Pellegrino as she speaks with Mel Tempest, 20+ year fitness business operator and organizer of the Ignite Fitness Business Event taking place September 14, 2023! Hear what’s unique about this Australian event and why YOU need to attend!  Show Summary: Calling all Melbourne fitness business professionals – are you ready for the Ignite Fitness Business Event taking place on Thursday, September 14, 2023? Think speed dating meets fitness industry roundtable, networking event. This personalized, one-day event will be capped at around 70 people, providing you with an intimate setting to get your fitness business questions answered right on the spot! There will be different roundtables with hosts that specialize on certain topics. Each table will foster different discussions and you’ll leave with a whole new network of professionals you can lean on! Show notes: https://fitnessbusinesspodcast.com/509 Ignite Fitness Business Event: https://ignitefitnessbusiness.com.au  

Steph Tuss, CEO of Life Is Now, joins the Fitness Business Podcast to discuss the importance of accountability in teams. She emphasizes the need for a clear vision communicated to the team, as well as agreed-upon measures of success. Tuss believes accountability should be a collaborative process, with leaders supporting their team members in achieving their goals. She also highlights the importance of fostering a culture of psychological safety, where team members feel comfortable sharing ideas and engaging in healthy debate. Tuss provides practical strategies for holding teams accountable and creating a productive and innovative environment. Key Takeaways: A clear vision communicated to the team is essential for fostering accountability. Agreed-upon measures of success help team members understand their responsibilities and hold themselves accountable. Leaders should approach accountability conversations to support and empower team members, rather than to reprimand or criticize. Building psychological safety within the organization encourages healthy debate and innovation. Mistakes should be seen as learning opportunities and leaders should model vulnerability by admitting their own mistakes.  

How have you prepared your facility's design to meet changing user expectations? According to today's guest, more dedicated space for recovery, member entrance and lobby areas are just a few of the top trends in club renovations. This episode is like a free design consultation from Rudiy Fabiano one of the top club designers in the industry. Listen carefully for some DIY projects that you can start tomorrow! Full show notes:  https://fitnessbusinesspodcast.com/507

Attention gym owners! Are you truly aware of women's distinct desires and preferences regarding fitness and wellness? Extensive research indicates their needs often differ from men in the same age group. As a gym owner, unlocking the obstacles that prevent women from joining your establishment will open up a vast untapped market. Discover invaluable insights on women's health and fitness requirements from Murphy Research, based on reliable data. SHOW NOTES:  https://fitnessbusinesspodcast.com/506

Natalie Carey is a fitness expert who believes that exercise modification and inclusivity for all bodies is the key to financial success in the fitness industry. In this episode of the Fitness Business podcast, Natalie shares her insights on how to incorporate exercise modification into your business model. Natalie discusses the importance of exercise modification for inclusiveness and how it can benefit personal trainers and big box clubs. She provides tips on how to incorporate exercise modification into your business model, and shares her thoughts on the future of fitness. Fitness modification certainly is a trend in the industry worth talking about. This forward thinking approach helps personal trainers and fitness clubs bring in additional cash flow, as well as loyal new members. Everyone wants to feel included, and if you offer this programming, your community culture will hit an all time high. Listen along, as Natalie Carey will help you see the financial benefit in the future of fitness modification.