The Value Pricing Podcast

Are you spending too much time on marketing without seeing the results you want?  In this episode, we uncover the perfect marketing tech-stack that works for you — even while you sleep.  Discover the essential tools for lead generation, email marketing, AI-powered content creation, automation, tracking, and more.  Learn how to save hours, grow faster, and create a system that brings in clients consistently.  Ready to work smarter, not harder?  Tune in now and start building a marketing machine that never stops working for you! The latest episode of the Value Pricing Podcast is now available: Your Perfect Marketing Tech-Stack; A System That Works While You Sleep In today's episode, you will learn: How to build a marketing tech-stack that runs itselfThe essential tools every business needs for smart marketingSimple strategies to automate lead generation and client bookingHow to use AI to create powerful, consistent content fastThe best ways to track, tweak, and skyrocket your marketing resultsTips for choosing the perfect all-in-one marketing platform Don’t miss out on the chance to transform your marketing into a powerful, automated system that brings in leads and clients effortlessly! Listen now! 

Is AI about to transform how you price your services? In this episode of the Value Pricing Podcast, I will explain why value pricing is more important than ever—and how AI can help you build powerful pricing systems.Discover the three foundations of value pricing, how to price based on perceived value, and the one skill that will make or break your pricing success.Plus, I reveal how to use tools like ChatGPT to design better packages, communicate value more effectively, and even role-play pricing conversations.AI is not the future—it’s now. Are you ready to lead the change?

ChatGPT vs Claude: Which One Wins?  Are you making the most of AI tools? In this episode, we dive into ChatGPT vs. Claude, breaking down their best features, hidden strengths, and key differences. Which one is faster, smarter, and better for your business? And what’s the deal with Canvas vs. Artifacts—are they game-changers or just another tool? Tune in to discover which AI powerhouse suits you best—and how to get the most out of it!  Don’t miss this AI showdown! The latest episode of the Value Pricing Podcast is now available: ChatGPT vs Claude: Canvas, Projects and Artifacts Explained In today's episode, you will learn: ·       ChatGPT vs. Claude – which AI tool suits you best? ·       Canvas vs. Artifacts – side-by-side content creation explained! ·       Speed vs. features – which model gets the job done faster? ·       How to maximize AI for writing, research & strategy ·       The hidden strengths of each tool & when to use them ·       Insider tips to boost your workflow with AI Don't miss out on this eye-opening AI showdown, where we reveal the key differences, best features, and insider tips to help you choose between ChatGPT and Claude! Listen now! 

Ready to finally stick to your goals this year?Tired of setting big resolutions only to abandon them by March? In this episode, we’re breaking down why that happens—and more importantly, how to stop it! From SMART goal setting to overcoming overwhelm and staying accountable, we’re laying out a roadmap for real progress.Plus, the game-changing mindset shift that will make motivation irrelevant—you need to hear this one!Hit play and let’s make your goals actually happen this year.

Discover how AI is transforming the accounting profession and making traditional compliance tasks obsolete. Learn why raising your prices now is crucial for staying competitive. Uncover the urgent need to transition to value pricing to boost profits and client satisfaction. Explore strategic planning tips to overcome common industry challenges. Lastly, find out how to leverage new technologies for enhanced business advisory services, paving the way for a successful 2025.

Discover how to train AI to understand your business strategy for tailored insights, rather than relying on generic advice. Learn the essential documents that enhance AI's capabilities and revolutionize your strategic planning with ChatGPT’s custom GPTs. Explore Google’s NotebookLM tool for effective document management and strategic thinking. Uncover practical applications that can drive business growth and transform your accounting firm into a leader in the industry. Don't miss out on game-changing AI strategies!

Struggling to keep up with the demands of content marketing?  Imagine creating 10x the content with half the effort!  In this podcast, we uncover the secrets to batching, automating, and repurposing your content effortlessly.  Learn how AI tools can transform a single video or blog post into endless formats across social media, blogs, and more.  Discover why reusing and recycling content isn't just smart—it's essential.  Don't miss the tips on building authority, delivering value, and maximizing impact with every post.  Ready to revolutionize your content strategy? Tune in now! The latest episode of the Value Pricing Podcast is now available: 10x More Content - How to Repurpose One Post Into Endless Formats In today's episode, you will learn: ·       How to 10x your content with less effort.·       The power of batching and automating your content strategy.·       Smart ways to repurpose content into endless formats.·       AI tools that simplify and supercharge content creation.·       Techniques to build authority and grow your brand.·       Strategies to engage your audience while saving time. Don't miss out on the game-changing tips to create more content, save time, and grow your brand effortlessly! Listen now! 

Have you ever wondered how writing a book could transform your career? In this episode, we uncover the secrets of using books to position yourself as an expert, whether through self-publishing, traditional publishing, or hybrid approaches. Discover actionable strategies to write, market, and leverage your book to grow your personal brand and business. With insights from our guest Sharon Critchlow, learn how to craft impactful content, navigate publishing decisions, and use your book as the ultimate marketing tool. Plus, we reveal the surprising role of color psychology in your book's success. 

Are you ready to unlock the secrets of becoming more visible, valuable, and profitable in your bookkeeping journey? Join us as we dive deep with Margie Remmers Davis, who turned a life-changing challenge into a thriving QuickBooks ProAdvisor career. Discover how to navigate the ProAdvisor program, ace certification tests, and leverage your profile to attract clients like never before. With insider tips, powerful success stories, and actionable advice, this episode is packed with everything you need to take your business to the next level. 

Are you ready to transform the way you network and elevate your business relationships? In this episode, Mark Wickersham sits down with networking expert Will Kintish to uncover the secrets of confident networking. Learn how to overcome fears, ask the right questions, and identify the six types of groups in any room. Whether you're an introvert or a seasoned pro, this conversation is packed with practical tips and lightbulb moments that will change how you connect with others.