

The Complete Agent - The Podcast For Premium Real Estate Agents
Ian Storey, David Warburton and James Kendall
Hosted by top-performing estate agents David Warburton, Ian Storey and James Kendall.The Complete Agent Podcast is your weekly inside track on building a smarter, more profitable estate agency.... without the fluff. With over 60 years of combined experience, your hosts bring real-world strategies, proven marketing tactics, and honest conversations from the front lines of the UK property market.Each episode delivers practical insights on winning premium listings, commanding five-figure fees, navigating market shifts, and building a brand that attracts the right clients. Whether you're an independent agent, self-employed, or scaling your own agency, this is the podcast you’ll wish you found sooner.Direct mail, social media, mindset, market insight, and the systems we actually use - all laid bare.Join the UK's most ambitious agents and start becoming a Complete Agent.Join the Private Facebook Group here! - https://www.facebook.com/groups/911153513904767/
Episodes
Mentioned books

Dec 6, 2024 • 48min
48. Opinions are like A***holes - Don't let one persons opinion stop you from greatness.
 Send us a textEmail us succeed@thecompleteagent.co.ukIn this episode of The Complete Agent Podcast, James Kendall and Ian Storey share their latest insights and experiences from the UK property market. Together, they discuss the surprising trends in house price growth despite ongoing affordability challenges and reflect on their recent sales performance. With a focus on the high-end property market, they reveal why professional marketing and impeccable presentation are essential to achieving success in this competitive space.The conversation also explores the impact of social media on real estate, highlighting how a strong online presence can boost your reputation and strengthen client relationships. Along the way, James and Ian tackle the challenges of dealing with criticism from influencers and social media, offering advice on staying resilient in the face of negativity. Finally, they emphasise the power of collaboration within the industry and the importance of supporting local businesses through meaningful community engagement.Join our private Facebook group - https://www.facebook.com/groups/911153513904767/ 

Nov 28, 2024 • 58min
47. What you're not changing, You're choosing.
 Send us a textIn this episode of The Complete Agent Podcast, we bring you our latest weekly updates and dive into the current trends shaping the property market. Join us as we discuss team structure and hiring strategies to meet the demands of today’s real estate landscape, as well as the importance of seizing every opportunity in property transactions.We also explore the critical role of value propositions and fee structures, sharing our thoughts on how changing business practices can lead to greater success. Reflecting on sales performance and year-end goals, we emphasise the power of consistent lead generation and marketing efforts in building momentum.Additionally, we delve into the importance of personal branding, especially through video content, and how networking and support systems can amplify your results. From data-driven decision-making to strategic planning for future growth, this episode is packed with actionable insights to help you level up your estate agency business.Got a question?succeed@thecompleteagent.co.uk 

Nov 21, 2024 • 49min
46. Plan, Perform, Prosper.
 Send us a textGet in touch with us here - succeed@thecompleteagent.co.ukAs the year draws to a close, we take a moment to reflect on the current state of the estate agency market and share some personal insights into what’s been working well. In this episode, we celebrate our successes, including consistent high-value sales, and discuss strategies to improve conversion rates in the year ahead. We dive into creative marketing ideas, from transforming window displays to fostering stronger community engagement, all while recognising the seasonal ebbs and flows in the property market.We also explore the complexities of conversion rates, how fees influence client decisions, and the critical role that team structure plays in achieving success. With the festive season upon us, we share innovative marketing tips to make the most of this unique time, stressing the importance of clear communication and client engagement. Finally, we discuss how to plan for future growth while maintaining a balance between work and family life, highlighting the power of personal connections in building a thriving business. 

Nov 20, 2024 • 55min
45. London Buyers vs the 3 P's?
 Send us a textIn this episode, we take a deep dive into the world of property sales, with a particular focus on the influence of London buyers on the wider market. We share real-life experiences of navigating the challenges posed by selling unique properties and emphasise the importance of getting your pricing and marketing strategy spot on. Along the way, we explore how agents can set realistic expectations with their clients to achieve smoother transactions and better results. Plus, we offer a sneak peek into the exciting insights and strategies that will be revealed in our upcoming mastermind sessions. Whether you’re a seasoned estate agent or just starting out, this episode is packed with practical advice and insider knowledge to help you stay ahead in the ever-changing property market. 

Nov 9, 2024 • 1h 15min
44. Transactional Vs Relational Clients.
 Send us a textGet in touch with us here succeed@thecompleteagent.co.uk or join our private facebook group here - https://www.facebook.com/groups/911153513904767In this episode of The Complete Agent podcast, the hosts provide a comprehensive update on the real estate market, sharing insights into sales performance, industry challenges, and the influence of recent political changes. They explore the differences between transactional and relational clients, highlighting the value of building strong, long-term relationships and demonstrating expertise during property valuations.David Warburton and JK discuss strategies for selling homes in a fluctuating market, focusing on timing, understanding market conditions, and the impact of stamp duty changes. They emphasise the importance of storytelling to showcase value, leveraging buyer relationships to close deals, and using data to inform decisions. Additionally, they reflect on client feedback, fairness in transactions, and preparing for future success through strategic planning and insights from mastermind sessions. 

Oct 31, 2024 • 52min
43. Budget Shocks & Market Moves: What Every Estate Agent Needs to Know Now!
 Send us a textIn this episode of The Complete Agent, hosts David Warburton, Ian Storey, and James Kendall provide an insider’s view into the current estate agency market, sharing recent successes and practical challenges. They examine the latest budget announcement, exploring its potential impact on the property market, including updates on stamp duty and capital gains tax. Emphasising the need for estate agents to adapt to market shifts, they discuss the importance of realistic property valuations and effective marketing strategies that lead to sales, not just listings. The episode also covers the value of clear client communication, the risks of overpricing, and how to maintain client relationships—even after a lost listing. With expert advice and market insights, The Complete Agent equips listeners to stay ahead in the property market. 

Oct 25, 2024 • 43min
42. Why Your Viewings Aren’t Leading to Sales – And How to Fix It!
 Send us a textIn this episode of The Complete Agent Podcast, James, Ian, and David uncover the often-overlooked strategies that can transform property viewings into successful sales. They dive deep into the art of gathering buyer feedback, interpreting it effectively, and using it to shape sales strategies. The team highlights the importance of proactive conversations with clients, giving honest feedback on pricing, and recognising when price adjustments can enhance market appeal. They share actionable advice on how to generate meaningful client conversations and ultimately achieve quicker, more effective sales – even in challenging market conditions. Whether you’re struggling to convert viewings into offers or looking for insights to boost your sales approach, this episode is packed with practical tips for the modern agent. 

Oct 17, 2024 • 59min
41. What the **** do you want?
 Send us a textIn this episode of the Complete Agent podcast, James Kendall and Ian Storey share insights from their recent experiences in the property market, including high-value listings and the workings of their business. They discuss the importance of understanding both personal and business objectives, as well as effective marketing strategies, all within the framework of a well-defined plan for success. A key theme is balancing work with personal life and identifying one's motivation in business to achieve both fulfilment and success.The conversation also covers various strategies for success in the property industry, emphasising the importance of market updates, direct mail, and a balanced approach to outreach. James and Ian highlight the value of consistency in both business practices and personal health, and how these contribute to overall performance. The episode also touches on the role of nutrition and lifestyle choices in professional effectiveness, concluding with an invitation for listeners to join their mastermind group for further growth and development. 

Oct 10, 2024 • 51min
40. Maximising Reach on Social Media on Facebook, Instagram & TikTok
 Send us a textIn this episode of the Complete Agent Podcast, David Warburton and James Kendall discuss their recent experiences in the real estate market, focusing on valuation techniques, the importance of accurate pricing, and the role of staging in selling properties. They also touch on the impact of social media strategies in real estate, sharing insights on how to engage with potential clients and showcase properties effectively. The conversation highlights the evolution of their approaches to valuations and the significance of data in determining property prices. In this conversation, James Kendall and David Warburton discuss practical strategies for leveraging social media in real estate, emphasising the importance of a well-thought-out approach to content creation, audience engagement, and market awareness. They share insights on maximising reach through platforms like TikTok and Instagram, pre-launch strategies' significance, and the necessity of direct mail campaigns. The discussion also highlights the current market trends and the importance of realistic pricing while encouraging listeners to implement the techniques discussed for future success. 

Oct 3, 2024 • 1h 3min
39. How do you run Storeys of Cheshire? With special guest Aidan Flanagan - Live from Street HQ!
 Send us a textIn this episode of the Complete Agent podcast, the hosts discuss various aspects of estate agency, including market trends, operational insights, and the importance of systems and processes. They introduce Aidan, the Operations Manager from Storeys, who shares his journey from hospitality to estate agency. The conversation emphasises the significance of goal setting, lead generation strategies, and maintaining consistency in business practices to ensure success in the competitive Mid to High End of the Estate Agency Market. 


