
Dive Club đ¤ż
Where designers never stop learning đŞDive Club is an interview series hosted by Ridd that is designed to unlock knowledge from today's most prolific designers. We go deep into craft, storytelling, tools, design engineering, startups, and much more.You can find all of the episodes, key takeaways, and bonus resources here đ Dive.club
Latest episodes

16 snips
Dec 23, 2024 ⢠6min
What true obsession with craft looks like đĄ
Discover the hidden depths of craft in design, where attention to edge cases can make all the difference. Explore the critical role of user interactions, as designers learn to prioritize dialogues and toasts for enhanced experiences. Delve into the nuances of dialogue design, revealing the importance of content over mere aesthetics. Collaboration between designers and engineers is emphasized, showcasing tools that boost productivity. This engaging discussion offers insights into truly obsessing over the details that elevate product development.

58 snips
Dec 18, 2024 ⢠49min
Sam Peitz - The intersection of art and product
In this engaging conversation, designer Sam Peitz, known for his innovative experiments and viral AI explorations, shares his creative journey from branding at Koto to product design. He discusses how constraints can enhance creativity, the balance between personal vision and professional duties, and the importance of pursuing passion projects. Sam also highlights his favorite design tools, the excitement of prototyping, and how embracing authenticity can lead to unexpected opportunities in design. Tune in for a fresh take on artistic expression!

71 snips
Dec 16, 2024 ⢠11min
Donât trust the design process đĄ
Discover how designers are challenging conventional workflows and embracing creativity over rigid processes. Hear stories from industry leaders about the power of speed in design and the benefits of high-fidelity prototyping. The conversation delves into the importance of flexibility and intuition in fostering innovation. Tune in for insights on enhancing collaboration between designers and engineers, and learn why itâs time to rethink traditional design norms.

43 snips
Dec 11, 2024 ⢠50min
Andrei Herasimchuk - The 1st designer at Adobe
Did you know that the very first interface designer at Adobe was also the first designer to work on Figma? đ¤ŻHis name is Andrei Herasimchuk and he knows a lot about design toolingâŚSo this weekâs episode is jam-packed with stories about designing the earliest interfaces for Illustrator and Photoshop, as well as what it was like seeing the original seed of an idea that became Figma.Not only that⌠Andrei gives us a behind-the-scenes of his new design tooling startup and shares his vision for where software creation is headed next đSome highlights to expect:How AI fits into his new product strategyThe bizarre story of Andreiâs first day at AdobeThe 3 types of designers that will exist in the futureWhat it was like joining Figma as the first designer in 2012How Andrei defined the initial keyboard shortcuts in design toolsThe #1 trait of designers heâs worked with over the last 3 decadesWhen to break out of the familiar interaction patterns for design toolinga lot moreBryan Lamkin was Andreiâs first manager at AdobeMark Hamburg was who he collaborated with on the original keyboard shortcuts

33 snips
Dec 9, 2024 ⢠10min
Become a 10x startup designer đĄ
Explore the strategies that leading startup designers use to thrive in innovative environments. Discover the art of rapid idea generation without emotional baggage, promoting simplicity in design. Learn about the critical importance of focus and adaptability in response to customer needs. Delve into transformative journeys of founders who balance design and product management. Tools like Genway and Raycast Notes highlight how technology can enhance workflow. Borrow insights from pioneers at successful startups to fuel your design ambitions!

66 snips
Dec 4, 2024 ⢠51min
Diego Zaks - Designing the fastest growing startup ever
Diego Zaks, the VP of Design at Ramp, shares his journey from the first senior designer to navigating the fastest-growing startup. He emphasizes the importance of velocity in design and how âtruth-seeking podsâ transform team collaboration. Diego discusses the traits he values in design candidates, focusing on trust and humility. He highlights innovative feedback methods that empower designers to make strategic decisions. The conversation reveals how creating a safe space fosters creativity and helps build a strong design culture.

30 snips
Dec 2, 2024 ⢠11min
Attacking ambiguity with designđĄ
Tackle design ambiguity with effective strategies that promote exploration and evaluation. Learn how structured presentations enhance feedback and clarity in decision-making. Discover the delicate balance between enjoyment and functionality in design, emphasizing strong visual narratives. Explore the flexibility required in the design process, likening it to illuminating paths in a cave, while utilizing high-fidelity prototypes for impactful insights. Dive into creative tactics from industry leaders to navigate complex design challenges!

62 snips
Nov 27, 2024 ⢠48min
Phi Hoang - Creativity, Midjourney, and the future of brand design
Phi Hoang, a brand experience designer at Perplexity, is celebrated for pushing creative boundaries with AI tools. In this engaging discussion, he reveals his creative process using Midjourney and talks about branding in 'seasons.' Phi explains the importance of emotional connections in branding, the evolution from utility to deeper engagement, and the vital role of experimentation. He also shares insights into his favorite tools like Runway and Krea, and reflects on the vulnerability of sharing creativity online. Prepare for some inspiring ideas!

37 snips
Nov 25, 2024 ⢠13min
Storytelling masterclass for designers đĄ
Explore the vital role of storytelling in design and how it shapes effective communication. Discover how memorable names and emotional framing can enhance team collaboration. Learn to communicate research insights clearly with innovative tools that streamline data gathering. Plus, understand the significance of knowing your audience, using tailored narratives to resonate with stakeholders and garner support for your creative ideas. It's not just about design; it's about telling the right story to bring those designs to life!

17 snips
Nov 20, 2024 ⢠52min
Joey Banks - Designing your career path
Joey Banks shares his journey of moving from a traditional job to working independently. The conversation delves into managing client pipelines and creating a personal knowledge system in Notion. Joey emphasizes the importance of companionship and structure for freelancers. He discusses effective communication about services and pricing, along with dealing with the uncertainties of independence. Listeners can also find insights on design systems and the evolution of prototyping tools, promoting simplicity and reusability in design.