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Wizards of Ecom

Latest episodes

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May 27, 2024 • 37min

#374 - How Tiktok, AI, and Augmented Reality Are Impacting Buyer Behavior & What to Do About It

In this episode, we dive into the transformative impacts of TikTok, augmented reality (AR), and artificial intelligence (AI) on buyer behavior. Jake Zaratsian from Jungle Scout shares his insights on how these technologies are reshaping the e-commerce landscape. Jake emphasizes the importance of adapting to these technological advancements to thrive in the modern e-commerce environment. By leveraging TikTok, AR, and AI, sellers can enhance customer engagement, improve their offerings, and ultimately drive growth. In This Episode: [00:20] Introducing Jake [01:35] Jake’s background his Jungle Scout journey [04:20] Million dollar case study [05:56] Consumer behavior then and now. [07:50] Where do consumers find products? [08:45] Products in social media [10:30] Q1 consumer transport [15:00] Influencers on and off Amazon [17:12] AR and AI in consumer trends [23:30]  AR at Jungle Scout [28:38] Putting seller hat on.   Guest Links and References: Website: https://www.junglescout.com/ Linkedin profile: https://www.linkedin.com/in/jakejzaratsian/ Youtube: https://www.youtube.com/@junglescout   Book Reference: The Inner Game of Tennis by Timothy Gallway   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/  
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May 20, 2024 • 44min

#373 - China to FBA SOLVED!

In this podcast episode, Jamie Paros of SKUdrop shares his experience and tips for successfully navigating the process of product shipments from China. Jamie as a successful Amazon seller himself knows his way around and what an Amazon seller needs to get a FBA done strategically.    Aside from common challenges he also discussed what changes we expect to see with FBA as he provides valuable insights on how to streamline the process and ensure a smooth transition from manufacturing to selling on the FBA. Jamie’s expertise and practical advice makes this episode a must-listen for anyone looking to expand their e-com business with products from China.   In This Episode: [00:10] Intro Jamie Paros [03:20] The most catastrophe in the business. [06:00] Logistic family business. [10:50] During covid. [14:50] What the operation looks like. [16:50] Changes in China FBA [27:00] The best option for you. [36:50] Establishing an account.   Guest Links and References: Website: https://www.skudrop.com/ Instagram: https://www.instagram.com/jamieparos/?hl=en Linkedin profile: https://www.linkedin.com/in/jamie-paros-901722106/?originalSubdomain=au Youtube channel: https://www.youtube.com/@skudrop Quote Code: WOE for free software subscription for life $300 off your first shipping 30% off supply chain prep fee.   Book Reference: Podcast: Built To Sell by John Warrillow   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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May 13, 2024 • 19min

#372 - 5 Meetings You Should Be Scheduling In Your Business

In this podcast, I’d share and discuss what I thought are the 5 crucial meetings that every business owner should be scheduling regularly to ensure the success and growth of their company and themselves. This discussion will also discuss the routine, duration and implementing the meetings.    I hope this will be insightful and as impactful to you as it did to me. By scheduling these five key meetings consistently, businesses can boost communication, accountability, and overall success. So listen in!   In This Episode: [00:25] Inspiration from coaches academy. [01:25] Creative before reactive. [02:30] Implementing it. [04:18] End of times. [09:50] Shut down routine. [12:55] Journaling. [14:57] Weekly review.   Book Reference: Into the Woods by John Yorke   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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May 8, 2024 • 18min

#371- Stop Requesting Product Samples - Do This Instead

Today I’m sharing with you a strategy approach for a product sample that has been a game-changer to me when I started implementing it. So listen in as I will not be sharing the common practice of requesting product samples from suppliers/manufacturers but I’m sure it is a very insightful one.   In This Episode: [00:35] Alibaba strategy [12:40] Inspection [14:45] Implementation   Book Reference: The Daily Dad by Ryan Holiday   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Apr 29, 2024 • 22min

#370 - Answering Random Questions Submitted to the Podcast

Welcome to Wizards or Ecom Podcast and in today’s episode I'm just here to answer the burning questions submitted by our listeners. From topics ranging from scaling to creating content, no question is off limits. I'm here to provide you with some insightful and practical advice to help navigate your businesses’ challenges. So let's jump right into the questions.   Tune in to hear some valuable insights and advice that can help you navigate your own challenges and make informed decisions.   In This Episode: [00:30] Why the topic? [03:30] How do I scale? [10:00] Finding time. [19:00] Profitable products and Content source.   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Apr 25, 2024 • 14min

#369 - Should You Hire A PPC Agency or Do It In-House

This episode is a solo episode where we have a very important topic ‘Should you hire an Agency to run your PPC Advertising or do it In-House’. This is what we are going to chat about on this episode, and it is a crunchy topic that is as polarizing as Democrat Republican.  I've avoided doing this episode from the very first release as on one hand, I have made the lion's share of my money as a Seller on Amazon.   In this podcast episode, I’ll help you delve into the debate of whether businesses should opt to hire a PPC agency or manage their pay-per-click advertising efforts in-house. We’d weigh the advantages and disadvantages of each option, taking into account factors such as expertise, time investment, and cost implications. Additionally, I’ma offer valuable insights and recommendations for businesses contemplating the in-house route, emphasizing the significance of thorough research and staying updated on industry developments.   Ultimately, the decision to outsource PPC or handle it internally will be contingent on the unique needs and capabilities of each business.   In This Episode: [00:30] Finally this topic. [04:55] Pros and cons of hiring an Agency [06:50] In-House team [09:10] My suggestion   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/  
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Apr 15, 2024 • 34min

#368 - How to Unlock Augmented Reality Experiences on Your Amazon Listing

In This Episode: In this episode of the podcast, we are joined by Gavin Goodvach, a content expert and VP of partnership at HEXA, a company specializing in creating immersive content for Amazon. Gavin shares his insights on how to incorporate augmented reality experiences into your Amazon listing to enhance the shopping experience for customers. He discusses the benefits of using augmented reality, such as increasing engagement and the ultimate 3X conversion sales and why Amazon is pushing for it.   Gavin also provides practical tips and strategies for leveraging augmented reality technology to create immersive and interactive product listings on Amazon. Tune in to learn how to unlock augmented reality experiences and take your Amazon listing to the next level.   Guest Links and References: Website: https://www.hexa.com/ Linkedin : https://www.linkedin.com/in/gavingoodvach/   Book Reference: The Prime Ministers written by Yehuda Avner   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Apr 8, 2024 • 42min

#367 - Amazon Video Mastery: Budget-Friendly Tips to Win Big!

On Today's episode, we have my good friend, Rafael Veloz, on the show. Rafa is the founder of the award winning creative agency Shareit Studio and a few months back taught an incredible hands on workshop at Wizards of Ecom Miami on creating DIY product photography with smartphones.    In this episode we’ve discussed quite an interesting and timely topic as Rafa shares his expertise and insights on how to effectively utilize Amazon Video to reach a wider audience and increase sales without breaking the bank. From optimizing video content to leveraging it to social media and influencer marketing, Rafa provides valuable tips and strategies for businesses looking to maximize their success on Amazon Video.   Tune in to learn how to make the most of your resources and achieve success in the competitive world of online video marketing. In This Episode: [01:00] Introducing Rafa [03:35] Why should you release a video? [05:00] Most important video to do. [06:00] Which one wins, quality content or product? [12:00] Horizontal or Vertical video? [14:54] Which one converts better? Commercial high-end videos or organic videos? [24:50] Amazon Influencer videos. [28:40] Sponsored brand TV. [36:09] Shareit Studio or Spirit Creative?   Guest Links and References: Website: https://shareitstudio.com/ Instagram: https://www.instagram.com/shareitstudio/ Linkedin profile: https://www.linkedin.com/in/rveloz/ Youtube channel: https://www.youtube.com/@ShareItStudio Email: hello@shareitstudio.com   Book References: TRACTION by Gino Wickman Crazy Time by Abigail Trafford Never Split the Difference by Chris Voss   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Apr 1, 2024 • 19min

#366 - The Biggest Thing Holding Back New Sellers

In this episode, I emphasized on having a community as one of the biggest factors a seller does not hold back. That said, not having a community is one factor holding new sellers back. The absence of a supportive, like-minded community can hinder new sellers from gaining valuable insights, advice and encouragement which is crucial for success in the competitive marketplace.   Additionally, the impact of fees and advertising is also discussed. I hope you gain valuable insights and actionable tips for overcoming challenges faced as new sellers on the platform.   In This Episode: [00:25] Inspiration to the topic. [02:25] The degree of responsibility [05:00] Priya Parker’s The Art of Gathering. [05:15] The definition of a community. [09:50] Understanding the fees involved. [14:45] Advertising.   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: www.wizardsofecom.com/academy Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
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Mar 29, 2024 • 20min

#365 - When to Hire a Virtual Assistant

In this episode I am going to share insights on when to hire Virtual Assistant based on what I learned from a coach 15 years ago, from the book Virtual Freedom and my knowledge accumulated in the trenches over the last 15 years.   I also discussed the reasons why hiring a virtual assistant can be beneficial and explore factors to consider when deciding to hire one. This episode delves into the various tasks that VAs can help with and some advice on where to find and how to hire the right virtual assistant you need..   Overall, I hope this episode provides valuable information on the process of hiring VAs and the benefits it brings along to your business.   In This Episode: [00:25] Episode’s inspiration [03:00] What is a Virtual Assistant? [06:00] Why are you hiring a VA and what role? [11:20] Assigning values. [15:00] When should you hire? [17:00] Where? [18:00] Top 3 VA platforms.   Book Reference: Virtual Freedom by Chris Ducker   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

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