Wizards of Ecom

#380 - Amazon Influencer Program Brand Deals Strategies

Jul 22, 2024
Savvy Amazon Influencers James and Kyle offer valuable tips on securing brand deals through Amazon Influencer Program by building personal brand, negotiating fair compensation, and leveraging audience. They share insights on transitioning from Amazon selling to AIP, managing influencer programs, influencing purchasing decisions, and strategies for brand deals. The discussion also includes time commitment, community management, and favorite books.
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ANECDOTE

Meeting Story

  • James and Kyle met through selling on Amazon.
  • James visited Kyle, reviewing products around his house, surprising Kyle's wife.
ADVICE

Short-Term Rental Strategy

  • Leverage short-term rentals for content, aiming for 2-3 per month.
  • This strategy can yield 400-500 videos monthly.
ADVICE

Brand Deal Advice

  • Don't do brand deals for free unless the product is personally useful.
  • Start expecting paid deals around the 200-300 video mark.
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