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The Road to Autonomy

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Jun 1, 2021 • 46min

Episode 42 | The World’s First Publicly Traded Autonomous Vehicle Company: TuSimple

Cheng Lu, President & CEO, TuSimple joined Grayson Brulte on The Road To Autonomy Podcast to discuss taking TuSimple public and the company’s plans for growth.The conversation begins with Cheng discussing why TuSimple chose to go public as a traditional IPO rather than a SPAC and what the journey was like to become the world’s first publicly traded autonomous vehicle company.We priced above our range. We raised $1.3 billion dollars as a company. We have a market cap of $8 billion dollars. – Cheng LuTaking a step back, Grayson asks Cheng about his time studying the economics of online platforms at the University of Virginia. At that time, Facebook was beginning to grow into an enterprise and the age of online platforms was about to change the world with the introduction of Uber, Lyft, and delivery services.Thinking about what happens in the next 10, 20, 30 years, it’s safe to say that it will be the age of artificial intelligence. Autonomous driving is certainly one of the hardest use cases, but one of the biggest opportunities. Autonomous trucking is a massive opportunity. – Cheng LuComparing and contrasting the rapid growth of Facebook, Grayson asks Cheng how he is preparing for the growth of TuSimple’s Autonomous Freight Network (AFN).At the heart of TuSimple, we are an artificial intelligence software company. We are building the most advanced Level 4 autonomous driving system. We are also building the hardware in conjunction with our OEM Tier 1 partners. – Cheng LuThe AFN will be TuSimple’s 5G network and their purpose-built autonomous trucks will be their 5G phones.Shifting the conversation to the supply chain, Grayson and Cheng discuss how autonomous trucks can shore up the supply chain. They discuss the relationship between autonomous trucking and railroads (including TuSimple investor Union Pacific) and how these two industries will complement each other to the benefit of society.We have the opportunity to help enable new freight capacity to address the supply chain constraints. – Cheng LuDoing things the right way is a common trait for TuSimple. The company has a partnership with Navistar to develop automotive-grade autonomous trucks that are manufactured in a factory and are not retrofitted.If you want to scale autonomous freight operations you have to have purpose-built trucks that are factory-produced. – Cheng LuWith 6,775 reservations for factory-built TuSimple autonomous trucks, Grayson asks Cheng how his customers are planning to use these trucks. Customers are looking to use their new autonomous trucks for long-haul applications.Staying on the topic of orders, Grayson asks Cheng what is TuSimple’s business model for the trucks and how will TuSimple manage and monetize the trucks once they are sold to customers.When a customer buys a truck from Navistar that is powered by the TuSimple Autonomous Driving System, the customer will subscribe to TuSimple Path, which is a per-mile subscription. – Cheng LuTuSimple has been focused on autonomous trucking since day one. Grayson asks Cheng why the company made the decision to focus on trucking from day one and why they did not divert their attention to robo-taxis.The number one thing to get adoption into a very disruptive technology is are you providing something of value to the existing key stakeholders. Autonomous trucking checks all of those marks. – Cheng LuAs seen in a 60 Minutes episode, TuSimple has a culture of safety that is built around the company’s core five values. The company also has a culture of transparency. Cheng discusses why this is important and why the company focuses on safety and transparency. This culture will play a vital role as TuSimple prepares for driver-out runs which will be revenue-generating runs and not demos.TuSimple is the only company that has demonstrated the ability to drive on not only highways but surface streets. – Cheng LuWrapping up the conversation, Cheng discusses TuSimple’s partnership with McLane, a Berkshire Hathaway company.Recorded on Friday, May 14, 2021--------About The Road to AutonomyThe Road to Autonomy® is a leading source of data, insight and commentary on autonomous vehicles/trucks and the emerging autonomy economy™. The company has two businesses: The Road to Autonomy Indices, with Standard and Poor’s Dow Jones Indices as the custom calculation agent; Media, which includes The Road to Autonomy and Autonomy Economy podcasts as well as This Week in The Autonomy Economy newsletter.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 25, 2021 • 57min

Episode 41 | The Geopolitics of the Global Mineral Supply Chain

Mark P. Mills, Senior Fellow Manhattan Institute, Faculty Fellow Northwestern University School of Engineering, and Partner in Montrose Lane, an Energy-Tech Venture Fund joined Grayson Brulte on The Road To Autonomy Podcast to discuss the geopolitics of the global mineral supply chain.The conversation begins with Mark discussing his review of the book Unsettled by Physicist Steven Koonin in the Wall Street Journal and how it led to the Manhattan Institute’s Facebook page being temporarily suspended. Grayson raises the point about debates and how debates were instrumental in the founding of The United States.Shifting gears, Grayson asks Mark about his time as a physicist at Bell Northern Research and at the RCA David Sarnoff Research Center.RCA was then the company of consequence. RCA was the company that did as much for communications as Apple and Google and Cisco and others of the modern era did back then. – Mark P. MillsWith everything becoming more efficient, crypto mining farms popping up everywhere, and more electric vehicles coming online daily, Grayson asks Mark if the world has enough electricity to support the increased energy demand. We currently produce enough, but that could change in the future.The single most important thing about electricity is not how you make it. That is derivative. It’s how you make it to support the two objectives which is: As I need it at scale, the price matters, because the more of it you use, you want it to be cheaper, not more expensive. And, I want to have the electricity when I need it. – Mark P. MillsMark goes on to discuss the history of the energy grid and how the grid is a series of networked grids. With the colonial pipeline having been recently hacked, Grayson asks Mark how secure the electric grid is today and what can be done to secure the grid from potential cyber-attacks.The electric grid is remarkably secure, currently. – Mark P. MillsStaying on the topic of resources and what is need to ensure that energy can continue to flow uninterrupted, Grayson asks Mark what happened in 1990 that led The United States to lose its position as the world’s number-one producer of minerals. This was caused by regulation and the political environment at that time. Sensing an opportunity, China expanded its mining and refining capabilities.China is the world’s biggest refiner of critical minerals. – Mark P. MillsThe United States is 100% dependent on the importation of 17 key minerals and imports over half of its needs for another 29 minerals. These minerals are needed for electric vehicles. At this time, The United States does not have a secure supply chain for electric vehicles.This raises the question of how can The United States transition to an all-electric vehicle future when the supply chain is controlled by a geopolitical foe, China?If your energy system is dependent on a handful of supply chain routes and a hand full of supply chain suppliers, if anything happened that took that handful out, there is a massive impact. You do not have optionality. You do not have optionality at any price. – Mark P. MillsThe supply chain for minerals is volatile with Chile, China, and the Democratic Republic of the Congo controlling the mineral supply chain and mineral refining. With a lack of new mines coming online and limited access to copper and minerals, Mark explains what the economic impact would be on the economy.Every single feature of the minerals world relevant to energy is on track to rising, not declining prices. – Mark P. MillsAfter focusing on the economics of minerals and the impact of the supply chain, Grayson and Mark discuss mining minerals and how minerals are mined.Wrapping up the conversation, Grayson and Mark discuss why the geopolitical issues of the mineral supply chain are not broadly discussed. Securing the mineral supply chain for electric vehicles is the only way to ensure the adoption of electric vehicles.Recorded on Wednesday, May 12, 2021--------About The Road to AutonomyThe Road to Autonomy® is a leading source of data, insight and commentary on autonomous vehicles/trucks and the emerging autonomy economy™. The company has two businesses: The Road to Autonomy Indices, with Standard and Poor’s Dow Jones Indices as the custom calculation agent; Media, which includes The Road to Autonomy and Autonomy Economy podcasts as well as This Week in The Autonomy Economy newsletter.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 21, 2021 • 49min

Episode 40 | The Crucial Role Memory Plays in Automotive

Robert Bielby, Senior Director of Automotive System Architecture & Segment Marketing, Micron joined Grayson Brulte on The Road To Autonomy Podcast to discuss the crucial role that memory plays in automotive.With the automotive industry focused on electrification and statements made by Jim Farley, CEO of Ford, and Bryan Salesky, Co-Founder & CEO of Argo AI about the computer power needed for self-driving cars, Grayson asks Robert to share his thoughts on how to best optimize for energy efficiency in autonomous vehicles.We are focused on how do we optimize power consumption. – Robert BielbyWith over 30 years of experience in automotive, Micron currently has a 40% market share for memory. As we look to the next 30 years, Micron is focused on growing that market share.We continue to make the investments because for Micron automotive is an important market. – Robert Bielby60% of Micron’s automotive business is centered around in-vehicle experiences. Infotainment and in-vehicle experiences are becoming the most important features for consumers.Customers are making their purchasing decisions based upon the cockpit, and features and the functionality, and the cool displays. – Robert BielbyWhen SAE Level 4 and 5 autonomy is achieved, Grayson asks Robert what experiences will look like in autonomous vehicles.This is definitely going to be an element that is going to define the brand identity of the vehicle. A Ford is going to look a certain way, a BMW is going to look a certain way. You will make purchasing decisions on I can connect to Apple or Android. I can answer emails, I can edit word documents, excel spreadsheets. – Robert BielbyWhile memory will enable great in-vehicle experiences, memory will also increase safety in the vehicle. Memory will help to enable occupant detection that can enable air conditioning to turn on if a child is left unattended in a vehicle during a hot day.Staying on the theme of safety, Grayson and Robert discuss augmented reality and how it can be used to build trust with adaptive cruise control.Micron has 13 customer labs around the globe where they work with customers to optimize memory performance for their automotive applications. The company also has a partnership with Nvidia where they are jointly working to enable “True AI”.The impact that memory has on system performance can and will be profound. – Robert BielbyRobert expands upon the conversation with a dive deep into AI and what he expects to see in the future as AI begins to be fully integrated into the vehicle experience.The expectation is that the vehicle is a natural extension of my lifestyle. – Robert BielbyWith everything being connected and the vehicle being an extension of consumers lifestyles, Grayson and Robert discuss security. How verification will work and what role memory plays in securing the experience and paying for services such as gas using the infotainment system.Wrapping up the conversation, Grayson and Robert discuss functional safety and the ISO 26262 safety standard.Recorded on Tuesday, May 4, 2021--------About The Road to AutonomyThe Road to Autonomy® is a leading source of data, insight and commentary on autonomous vehicles/trucks and the emerging autonomy economy™. The company has two businesses: The Road to Autonomy Indices, with Standard and Poor’s Dow Jones Indices as the custom calculation agent; Media, which includes The Road to Autonomy and Autonomy Economy podcasts as well as This Week in The Autonomy Economy newsletter.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 11, 2021 • 41min

Episode 39 | Enabling In-Vehicle Experiences and Commerce

John Absmeier, Chief Technology Officer, Lear Corporation joined Grayson Brulte on The Road To Autonomy Podcast to discuss Seating as a Service and how Xevo will enable in-vehicle experiences and commerce.The conversation begins with John discussing his time in the United States Marine Corps and what he learned as a Sergeant E5 motor transport mechanic. John learned leadership skills that have translated into an extremely successful career as an innovator and business leader.As a young engineer, John worked on the inductive charge panel connection system for the GM EV1.I got highly interested in electrification 25 years ago. – John AbsmeierIt was this project that sparked John’s interest in electrification. In 2012, John set up Delphi Labs and led the lab’s development of its autonomous vehicle platform. In 2015 a Delphi Labs autonomous vehicle completed a coast-to-coast trip from San Francisco to New York City. During this time, John put his leadership skills to work as he worked with the team to solve the complex problem of autonomous driving.With a background in solving complex problems, Grayson asks John what attracted him to join Lear. John goes onto discuss his time at Samsung and when Mr. Ray Scott, CEO of Lear Corporation approached him about becoming CTO.We need to start to focus on innovation and technology as a priority in our mission. We need someone who has experience and wants to drive that. – Mr. Ray Scott, President & CEO, Lear Corporation as told by John AbsmeierWhen John joined Lear, he became the company’s first CTO. As CTO of Lear, John became CTO of a publicly-traded company with a market cap at that time of $13 billion (June 2018). As CTO of a publicly-traded company, Grayson asks John how he is keeping Lear 2 to 3 steps ahead of the competition in autonomous vehicles.Autonomous vehicles for Lear are a bit of a different thing. We are not directly competing in the full-stack development. But, all of our products are affected by the changes that happen. – John AbsmeierAs mobility changes and new shared services are introduced, there is one common denominator – passengers will continue to ride in seats. New business models will emerge such as ‘Seats as Service” where customers can opt to take a ride in a vehicle that offers an in-vehicle seat massage.With the growth of the gaming world, Grayson asks John if Lear is taking inspiration from the gaming world as it relates to in-vehicle seat design.The user experience is now the main differentiator in cars. – John AbsmeierExpanding the conversation of experiences, Grayson asks John about Lear’s acquisition of Xevo in 2019. Why did Lear acquire Xevo? Xevo will allow Lear to expand its “seating as a service” compliment it with in-vehicle experiences and commerce.Looking to the future, Grayson asks John when he expects to see AR (augmented reality) experiences in vehicles. Taking a step back, John talks about CES 2014, when Samsung showcased an AR experience in a Tesla Model S. Staying on the CES theme, Grayson talks about the Warner Bros. / Intel immersive entertainment experience which they demonstrated in 2019.As companies look to develop in-vehicle experiences, Grayson shares his thoughts on why Disney will introduce a Star Wars in-vehicle experience at Walt Disney World in Orlando, FL. Comparing and contrasting Disney with Lear, Grayson asks John about the footprint of the Xevo platform.Xevo is currently running in over 50 million vehicles globally. The Xevo commerce platform has over 400,000 retail outlets which are available to customers today. All of the data generated through driver interactions is owned by Xevo’s OEM customers.To enable in-vehicle commerce a payment method is needed. Grayson asks John how Xevo approaches payments and integrates the ability to pay for goods and services into the platform. Xevo does not store credit card data, instead, they aggerate payments through a secure wallet. When the vehicle becomes autonomous, the wallet can reside in the mobility provider’s app.Wrapping up the conversation, Grayson and John discuss the current state of M&A in the autonomous vehicle industry.There [are] very few companies in the world that have the balance sheet to create an entire autonomy stack. I estimate that it is somewhere in the $50 billion to the $100 billion range to create a full autonomous stack solution. – John AbsmeierConsolidation is coming across the board as companies start to turn their attention to the economics of autonomy.Mobility is only going to get a lot better. – John AbsmeierRecorded on Thursday, April 29, 2021--------About The Road to AutonomyThe Road to Autonomy® is a leading source of data, insight and commentary on autonomous vehicles/trucks and the emerging autonomy economy™. The company has two businesses: The Road to Autonomy Indices, with Standard and Poor’s Dow Jones Indices as the custom calculation agent; Media, which includes The Road to Autonomy and Autonomy Economy podcasts as well as This Week in The Autonomy Economy newsletter.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 5, 2021 • 37min

Episode 38 | Economic Impact of the U.S. Oil Industry

Dean Foreman, Chief Economist, American Petroleum Institute (API), and Prentiss Searles, Petroleum Marketing Policy Manager, American Petroleum Institute (API) joined Grayson Brulte on The Road To Autonomy Podcast to discuss the economic impact of the U.S. oil industry.The conversation begins with Dean sharing an overview of the current state of the U.S. oil markets.We have historically strong demand, potentially record demand this year and next combined. Weak drilling activity, weak investment. That opens the question of just the extent that the U.S. can participate in this recovery. – Dean ForemanThe U.S. is no longer an exporter of oil, the U.S. is once again a net-importer of oil.In 2020 [The United States] was a net-exporter of between $15 and $16 billion dollars. We have gone from imports of $300 to $400 billion dollars a year to exports of $15 to $16 billion and potentially is the U.S. energy revolution remains intact the ability to grow that. – Dean ForemanA recent report has stated that the United States could be heading for an oil shortage in 2022. Grayson asks Dean about this report and what the potential impact will be on the economy and the average consumer. Dean explains how this could lead to higher costs for transportation and the shipment of goods.With a potential oil shortage, Grayson asks Prentiss what it will mean for U.S. consumers and their driving habits. Looking back in history, Prentiss discusses how U.S. drivers changed their driving habits to save money and why consumers may opt for hybrid vehicles if this scenario happens.Hybrids definitely provide economic ways to achieve higher fuel economy. – Dean ForemanAs society starts to shift to electric vehicles, Grayson asks Dean about the economics and the potential impact policy will have on cost increases for consumers.By having an EV mandate built into the economy will impact the amount of vehicles that are available for the secondary market to purchase. That ends up having an additional cost and EVs are $10 to $15 thousand dollars more compared to an equal-sized vehicle. – Prentiss SearlesStaying on the theme of policy, Grayson asks Dean about a Tampa, Florida Council Member who proposed banning fossil fuels and any new fossil fuel infrastructure in the city of Tampa by 2030. Dean who is originally from Tampa, explains what the negative impact would be on Florida’s economy.This would be one way to really grid Florida’s economy to a halt. – Dean ForemanThe natural gas and petroleum industry supports more than 10 million jobs in the United States. The average salary in the industry is $50,000 above the nationwide average.Shifting the conversation back to passenger cars, Grayson asks Prentiss what would the current state of the electric vehicle market look like if there were no subsidies? Prentiss explains that there would still be a market for electric vehicles, but the market would not be as large as it is today. He cites Georgia as an example, when the electric vehicle tax credit was removed, EV sales plunged by 90% in the State.Referencing an article in the Wall Street Journal about how automakers are trying to increase sales of electric vehicles by demanding higher taxes on conventional vehicles that burn gas and diesel fuel, Grayson asks Dean when do shareholders raise the economic concerns of this strategy.The conversation flows into a discussion about free markets and when do market-based economics return instead of markets being driven by policy.Consumers are ultimately going to be the ones who have to choose. Affordability is going to rule. We have to have an embedded faith that consumer preferences will ultimately speak and that this will play out. – Dean ForemanLooking at the passenger vehicle market, Prentiss shares his thoughts on free markets and consumer choice of vehicles. Consumers will end up choosing vehicles that meet their needs.Regardless of how quickly EVs take off as a percentage of sales, in 20 years, the majority of vehicles are still going to remain internal combustion vehicles. – Prentiss SearlesExpanding upon consumer choice, Prentiss discusses the best ways to reduce carbon emissions of vehicles without having a negative economic impact. As more electric vehicles come online with charging infrastructure, Dean discusses what the potential economic impact will be on the petroleum market.Wrapping up the conversation, Dean and Prentiss discuss the future of the petroleum industry.Recorded on Thursday, April 22, 2021--------About The Road to AutonomyThe Road to Autonomy® is a leading source of data, insight and commentary on autonomous vehicles/trucks and the emerging autonomy economy™. The company has two businesses: The Road to Autonomy Indices, with Standard and Poor’s Dow Jones Indices as the custom calculation agent; Media, which includes The Road to Autonomy and Autonomy Economy podcasts as well as This Week in The Autonomy Economy newsletter.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 27, 2021 • 51min

Episode 37 | Brightline: The Mobility Experience Company

Patrick Goddard, President of Brightline Trains joined Grayson Brulte on The Road To Autonomy Podcast to discuss how Brightline is building a mobility experience company.The conversation begins with Patrick discussing how his background in hospitality partly inspired the way Brightline was developed and how it is managed today. Customer service and the emotional connection with the experience are the keys to success in the experience business.We are first and foremost an experience-focused company. – Patrick GoddardPrior to boarding the train, the customer journey begins the moment that individual leaves their home or hotel. You have to think about that journey and look at it through the five senses. Patrick discusses how the five senses create an emotional connection.Understanding the door to door to experience for a traveler has become more and more important. – Patrick GoddardExpanding upon this thought, Patrick dives into the experience economy and how it is now starting to transform the transportation industry. The transportation industry is actively learning from the hospitality and restaurant industries on how to implement and scale meaningful experiences with an emotional connection.The experiences economy is upon us. It has been upon us for some time. – Patrick GoddardFocusing is on the Brightline experience, Patrick discusses in great detail the Brightline experience and how it was designed. From digital infrastructure to physical infrastructure, Brightline has completely thought through every single element of the experience.Looking to the future, Grayson asks Patrick if Brightline will partner with an autonomous vehicle company to provide a branded Brightline mobility experience destination to destination.We have to think about transportation as an ecosystem. – Patrick GoddardBrightline is actively looking into what those mobility experiences might look like with a variety of non-exclusive partners. These services will be fully integrated into the Brightline experience without friction and without having to make multiple payments to multiple service providers.As Brightline expands to Orlando / Walt Disney World and adds new stops, Grayson asks Patrick how the Brightline experience will not be diluted. Patrick shares a great example of driving from Miami to Walt Disney World with his family and all of the possible issues including traffic which could make the trip longer and stressful.When you get on our trains, you stop worrying about the time. It’s not about the time. It’s about the reliability and the experience. – Patrick GoddardOn the train, you are relaxed, having a drink, or taking a nap. You arrive at the destination calm and ready to have fun at Walt Disney World.Connecting Miami to Orlando with Brightline will have a positive impact on Florida’s economy. Grayson shares data from a previous podcast with Dr. Jerry Parrish, Chief Economist and Director of Research, Florida Chamber Foundation about how tourism dollars will be spent when tourists have a frictionless way to travel to different parts of the State.Looking back in history, Patrick discusses the history of Henry Flagler’s Florida East Coast Railway and how Brightline is building upon that history. The Florida East Coast Railway was built to support Flagler’s hotel operations. Brightline is following a similar model by developing the land around the stations.Wrapping up the conversation, Patrick discusses the future of Brightline and why Brightline is a mobility experience company.Recorded on Thursday, April 8, 2021--------About The Road to AutonomyThe Road to Autonomy® is a leading source of data, insight and commentary on autonomous vehicles/trucks and the emerging autonomy economy™. The company has two businesses: The Road to Autonomy Indices, with Standard and Poor’s Dow Jones Indices as the custom calculation agent; Media, which includes The Road to Autonomy and Autonomy Economy podcasts as well as This Week in The Autonomy Economy newsletter.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 21, 2021 • 45min

Episode 36 | The Future of Parking: Integrated Payments & Mobility Hubs

Neil Golson, Executive Vice President of Marketing and Strategic Partnerships, FLASH joined Grayson Brulte on The Road To Autonomy Podcast to discuss how software and partnerships are enabling the future of parking —integrated payments and mobility hubs.The conversation begins with Neil sharing his insight into the current state of the parking business. While parking demand is still down 65% pre-COVID, the industry is beginning to rebound as consumers begin to travel again.FLASH has an interesting insight into the parking industry as they do not own the asset, they are the software layer that enables parking operators to efficiently manage their facilities.Our role is to enable [parking operators] and to drive their technology so that they can differentiate their own asset. – Neil GolsonOne of the neat ways FLASH is enabling parking operators to create new sources of revenue is their digital wallet offering that integrates services such as Ticketmaster and OpenTable. This eliminates friction for parking customers and simplifies the transaction.Another way, FLASH is eliminating friction is by re-thinking having a redundant system in place for when the tickets run out at a parking kiosk. FLASH's system automatically switches to another mode such as scanning your license plate or using your credit card as a ticket.This all boils down to what is the best customer experience and what can we do to enhance the customer experience. Neil goes onto explain the ways that FLASH is constantly working to improve the parking experience and ways to increase revenue for parking operators.Our system can change on a dime. – Neil GolsonWith a flexible system, customers benefit as FLASH can remotely change lane directions to ensure individuals can get into the game faster and exit faster with dynamic lanes. Grayson asks Neil, what’s the next step in improving the customer experience. Neil goes onto explain how FLASH is working with Target to integrate a parking and charging experience which is tied to purchases.One of the keys to building out mobility hubs is partnerships. One of the partnerships that FLASH has is with EVBox. Grayson asks Neil about the partnership and why FLASH ultimately decided to partner with EVBox.EVBox really saw the opportunity to separate hardware from software. – Neil GolsonUltimately it was EVBox’s open-architecture platform that sealed the deal as FLASH could customize the software for their customers. With FLASH actively preparing for a future with electric vehicles, Grayson goes onto to ask Neil how the company is actively preparing for a future with autonomous vehicles.The company is actively preparing for an autonomous future by fully understanding the asset down to the curb, the size of the parking space, and how the vehicles will pay to park.We power the Porsche app. Porsche only wanted to put parking spaces that were of a certain width to make sure that Porsche drivers didn’t get dinged. – Neil GolsonThis approach creates value for the Porsche brand as Porsche customers do not have to worry about parking in a space that is too close to another car.In Las Vegas, FLASH has a partnership with the City of Las Vegas to allow Uber drivers to park in a staging area while waiting for a ride. Looking to the future, Grayson asks Neil if FLASH is using the data from this partnership to model for a future with autonomous vehicles.Rounding out the mobility hub strategy, FLASH has a partnership with SwiftMile to solve the clutter issue with scooters laying around parking assets.Wrapping up the conversation, Grayson and Neil discuss parking infrastructure assets and what happens when individuals begin to travel in large numbers again.Recorded on Thursday, April 1, 2021See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 14, 2021 • 51min

Episode 35 | Cyber Intelligence

Bryan Hurd, Vice President, Chief of Office, Aon Cyber Solutions (Stroz Friedberg) joined Grayson Brulte on The Road To Autonomy Podcast to discuss the current state of cybersecurity and why cyber intelligence is critically important for Governments and Publicly Traded Companies.The conversation begins with Bryan discussing the founding of the U.S. Navy’s First Cyber-Counterintelligence Program at Naval Criminal Investigative Service (NCIS). Expanding upon the founding of the program, Bryan goes onto discuss Cliff Stoll, “Hanover hackers” and nation-state cyber attacks.Then there is the emerging threat of the non-nation state of hackers which are having an impact on society.Popular culture makes it cool to be a hacker. – Bryan HurdGrayson asks Bryan what assets hackers are looking to steal and compromise. International organized crime is focused on ransomware and IP Theft, while nation-state hackers are focused on gathering intel and plans on how the military develops planes and sensitive military assets.The dwell times for these bad actors vary depending on the sophistication of the organization and what they are looking to achieve. At times international organized crime will gather all of the data they want, then lock the data and demand a ransom that is paid in crypto coin.Ransomware is a clear and present danger to the United States. – Bryan HurdWith ransom being paid in crypto coin, Grayson and Bryan go onto discuss the potential regulation of Bitcoin and the impact it would have on the market if a “know your customer” regulation would be put into place. Shifting the conversation to transportation, Bryan discusses the founding of the No Fly List and how it was developed using machine learning.As society beings to shift towards electric vehicles, Grayson asks Bryan why there is not a larger conversation taking place on how you secure the energy grid from a potential cyber attack. Securing the energy grid is critically important as millions of consumers begin to drive charge their electric vehicles.Securing intellectual property (IP) for large knowledge-based companies is also critical as the valuations of those companies are partly based on their IP portfolios. Using the Waymo vs. Uber lawsuit as an example, Grayson brings up Exhibit 22 from the trial as an example of why cyber intelligence and on-the-ground intelligence is critically important for companies developing new technologies.If your entire company’s net worth is based on intellectual property (IP), a formula for a soft drink, a vaccine formulation, or intellectual property on how to make the next driverless automobile, then that is information that needs to be protected from an IT and tagging/data loss prevention and employee contracts for the level that is appropriate to your company. – Bryan HurdThis raises the question of how connected should the Board of Directors be to the industry of the company of the board that they are sitting on?Just the right bit of intel at the right time can either save you billions in research and development or get you there faster than the people who actually founded it. – Bryan HurdLooking at the current state of the world and events shaping the global economy, Grayson asks if bad actors are looking at the economic and supply-chain damage that the Ever Given container ship caused when it blocked the Suez Canal as an idea for a possible cyber attack. What if cyber terrorists could take control of container ships to cause economic harm globally?Bryan talks about the current state of cyber terrorism, what bad actors are targeting and what the response could look like in the future. As society becomes more and more connected, it will be inherently important for companies to build trust around their products and services.Trust is not only to the brand. It is to the uptick of any new technology or service. Spending a little bit more at the beginning to ensure that trust has a good foundation is going to be a more central discussion. – Bryan HurdWrapping up the conversation, Bryan discusses what we can do as a society to stay pro-active and why cyber intelligence will continue to be top of mind for Government, companies and individuals.Recorded on Tuesday, April 6, 2021--------About The Road to AutonomyThe Road to Autonomy® is a leading source of data, insight and commentary on autonomous vehicles/trucks and the emerging autonomy economy™. The company has two businesses: The Road to Autonomy Indices, with Standard and Poor’s Dow Jones Indices as the custom calculation agent; Media, which includes The Road to Autonomy and Autonomy Economy podcasts as well as This Week in The Autonomy Economy newsletter.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 6, 2021 • 32min

Episode 34 | EVBox: Strategically Scaling Electric Vehicle Charging

Jeremy Bezdek, Managing Director, Strategic Platforms, Koch Industries (KSP), and Kristof Vereenooghe, CEO of EVBox Group join Grayson Brulte on The Road To Autonomy Podcast to discuss scaling electric vehicle charging globally through strategic partnerships.The conversation begins with Jeremy sharing a high-level overview of Koch Strategic Platforms and the company’s mandate.Koch Strategic Platforms mandate is to look for companies to invest in tail-wind industries and companies looking for growth equity. Either as public companies or late-stage private companies, maybe soon to be public companies. We invest in key verticals, specifically industry 4.0, connectivity, healthcare technology, and energy transformation. – Jeremy BezdekTaking a look at the EV charging industry, Kristof discusses fragmented markets and how EVBox’s market share in Europe combined with their open-architecture platform gives the company a strategic advantage.We are headquartered in what I call the Silicon Valley of EV charging. – Kristof VereenoogheAs EVBox begins to scale in the United States, Koch Strategic Platforms is actively collaborating with EVBox to assist the company with scaling the business in the U.S. In addition to the strategic capital relationship with Koch Strategic Platforms, EVBox has a partnership with TPG.With the partnership with TPG and going public, it will give us the capital and the resources to scale. Most importantly, many competitors in the U.S. are closed systems and do not provide the same benefits as EVBox. There is a real need for our model and our software here in the U.S. market. – Kristof VereenoogheKoch’s has a long-term relationship with TPG. It is through this relationship that Koch first developed a relationship with EVBox, and later invested.With their footprint, their European leadership position, and quite frankly our energy transformation vertical it made sense. It was a perfect fit for what we were looking for. With the vision that Kristof had to do a U.S. rollout, we felt that our capability could be applied to help them. It was a perfect fit for us to invest. – Jeremy BezdekShifting the conversation to strategy, Grayson asks Kristof to discuss the EVBox strategy and the company’s relationship with three out of the four largest European automakers. EVBox’s competitive advantage is the company’s open-architecture platform.With the competitive advantage of the open-architecture platform secured, EVBox is focused on developing a world-class brand that will have a positive impact on society.We are planting a tree for every charging station that we ship. – Kristof VereenoogheOperating in over 70 countries presents opportunities and challenges. The brand has to be adapted to local customs, habits, and languages. Today, EVBox software is running software in over 21 languages.With Koch being a global company with over 130,000 employees there are a lot of opportunities inside of Koch Industries. Jeremy goes onto to explain how Koch Industries and EVBox are collaborating on opportunities from installing charging stations to helping with the supply chain for materials.Wrapping up the conversation, Jeremy and Kristof explain the opportunity for electrifying fleets.Recorded on Thursday, March 18, 2021--------About The Road to AutonomyThe Road to Autonomy® is a leading source of data, insight and commentary on autonomous vehicles/trucks and the emerging autonomy economy™. The company has two businesses: The Road to Autonomy Indices, with Standard and Poor’s Dow Jones Indices as the custom calculation agent; Media, which includes The Road to Autonomy and Autonomy Economy podcasts as well as This Week in The Autonomy Economy newsletter.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Mar 30, 2021 • 39min

Episode 33 | Augmented Reality: Window To The World

Chen-Ping Yu, Co-Founder & CEO, Phiar joins Grayson Brulte on The Road To Autonomy Podcast to discuss why augmented reality is the window to the world.The conversation begins with Chen-Ping discussing his time at Stony Brook University followed by Harvard. At Harvard, Chen-Ping was a Postdoctoral Research Fellow in the Cognitive and Neural Lab where he studied the brain.I had the pleasure to work with a group of cognitive and neural scientists to combine what they have learned about the brain with deep-learning computer vision. – Chen-Ping YuIt was during his time driving in Boston, that Chen-Ping had an “ah-ha” moment that would lead to the founding of Phiar.Why couldn’t someone show me my route by overlaying that to the actual camera feed instead of drawing it on a map? – Chen-Ping YuSince no one was doing it, Chen-Ping decided to go for it and solve the problem that he experienced driving in Boston. He set out to build AR navigation.Phiar was founded in 2017 when VR (virtual reality) was dominating headlines and film studios were building labs to better understand the technology. Consumers were associating Google Glass with AR (augmented reality) leading to a general misunderstanding in the marketplace about what is AR.Today, a lot has changed. Studios are no longer investing in VR (virtual reality) and companies such as Apple, Amazon, Facebook, and Google are all rumored to be working on AR products.Chen-Ping goes onto share his thoughts on the current state of AR and why software combined with hardware is the path forward.AR is absolutely exciting. – Chen-Ping YuWith a clear understanding of software integrated with hardware being the path forward, Chen-Ping decided to focus on the automotive market. Software integrated with hardware is the Apple model.Grayson asks Chen-Ping what his thoughts are on a possible AR automotive services business for Apple.People are looking at automotive vehicles as the next big platform for software. Even automotive players are trying to redesign and upgrade their whole architecture into a more software-driven [approach]. – Chen-Ping YuLooking to the future, Grayson asks Chen-Ping if Phiar will stay platform-agnostic and what his thoughts are on a potential Phiar App Store. It is possible, but only time will tell.Shifting the conversation back to services, Grayson talks about why Airbnb will be one of the biggest benefactors of augmented reality in vehicles. In a post-COVID world, there will be a huge demand for experiences. AR will be able to unlock digital experiences that are not possible today. This will create massive new revenue opportunities for companies such as Airbnb.Wrapping up the conversation, Chen-Ping and Grayson discuss how to make an augmented reality map without pre-mapping and the role that AI plays in enabling AR.Recorded on Friday, March 12, 2021--------About The Road to AutonomyThe Road to Autonomy® is a leading source of data, insight and commentary on autonomous vehicles/trucks and the emerging autonomy economy™. The company has two businesses: The Road to Autonomy Indices, with Standard and Poor’s Dow Jones Indices as the custom calculation agent; Media, which includes The Road to Autonomy and Autonomy Economy podcasts as well as This Week in The Autonomy Economy newsletter.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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