Brain Driven Brands
Sarah Levinger
Host Sarah Levinger breaks down the advanced neuromarketing secrets of 9-figure brands (like True Classic, Spotify, and Plants vs. Zombies) to show you psychology tactics any e-commerce brand can use today to cut costs, boost sales, and captivate the masses.
Episodes
Mentioned books
Jul 16, 2024 • 20min
Always Open: Why DTC Operators Need More Mental Health Support
Our stores are always open. The numbers are there to look at 24/7. E-commerce never sleeps…which might not be a good thing. In this episode, Sarah and Nate talk about a specific Q4 that was the catalyst for some heavy mental health issues and how the industry as a whole needs to talk more about what's happening (mentally) with the operators. We dive deep into some tactical things any operator can do to protect their mental health while working in an industry that never sleeps. Learn more at: https://www.sarahlevinger.co Twitter: https://x.com/SarahLevinger Linkedin: https://www.linkedin.com/in/sarahlevinger/ Instagram: https://www.instagram.com/sarah.levinger/ Watch me on YouTube: https://www.youtube.com/channel/UCKwfjt_7PU5N_2fTfHemXXg Guest: Nate Lagos Twitter/X: https://x.com/natelagos LinkedIn: https://www.linkedin.com/in/natelagos/ Podcast Tactical & Practical https://podcasts.apple.com/au/podcast/tactical-practical/id1752915534 Thanks to Cytrus for the theme song, "Sky High" You can follow and find them on Spotify:https://open.spotify.com/track/1oKGDsxjRdQlf2xHLZsiSJ?si=8fbd275dbbb54cbf
Jul 3, 2024 • 15min
Ads without Annoyance
Can ads be engaging instead of irritating? Discover the magic number for ad frequency that keeps viewers happy. Dive into the influence of familiarity bias on consumer trust and purchasing. Explore a grassroots marketing success story that highlights organic promotion strategies. Learn how cultural awareness enhances brand marketing, emphasizing the need for authenticity in social media engagement.
