Remodeling Mastery by Mark Richardson
Mark Richardson
The Remodeling Mastery podcast series with host and industry leader, Mark Richardson, makes sense of the complex business of home remodeling, with sharp insights and straightforward guidance to help entrepreneurs grow their business.
Mark has presented to thousands of business and sales leaders across the country. From construction to healthcare, manufacturing to retail, individuals from countless industries have found Mark’s wisdom relevant and delivery powerful.
Richardson is a Fellow at Harvard University Joint Center for Housing Studies, lectures at MBA programs and writes columns for Professional Builder and Professional Remodeler. Mark was named Ernst and Young Entrepreneur of the Year in 2006 and is a member of NAHB’s Hall of Fame. Mark and his family live outside Washington, DC.
Mark has presented to thousands of business and sales leaders across the country. From construction to healthcare, manufacturing to retail, individuals from countless industries have found Mark’s wisdom relevant and delivery powerful.
Richardson is a Fellow at Harvard University Joint Center for Housing Studies, lectures at MBA programs and writes columns for Professional Builder and Professional Remodeler. Mark was named Ernst and Young Entrepreneur of the Year in 2006 and is a member of NAHB’s Hall of Fame. Mark and his family live outside Washington, DC.
Episodes
Mentioned books
Jul 23, 2015 • 12min
Today's Greatest Competitor... Your Client
Many people think their greatest competitor is another contractor, or remodeler. Many think that it's a potential discretionary spending in their lives such as a boat or vacation, but quite frankly your greatest competitor out there today is in fact, your client.
Mark Richardson introduces the number of home remodelers in the United States and how many of those are considered professionals. These professionals need to know who the competitor is and Mark unpacks 7 elements of why homeowners react the way that they do to the home remodeling industry and what you can do to beat the system.
For more podcasts, visit http://www.surefiresocial.com/podcast
Jul 14, 2015 • 11min
The Remodeling Environment
Remodeling Mastery is about sharpening your acts. If you think about the levels of mastery that we go through in sports, and in life, your business has the same evolution. Mark Richardson has been in this business now for over 30 years; started, certainly in design, architecture, and was active in growing a very large remodeling business in design build, and handyman services, and kitchen & bath. And as a result of that, Mark really has learned a lot. Mark has learned a lot of techniques, ideas, philosophies, themes, and that’s led to writing some books and certainly some articles for the magazines. So today, Mark Richardson wants to talk about a subject that he thinks that is very very important, and that is the remodeling environment.
Mark Richardson unpacks the 5 indicators of the remodeling environment that businesses should be monitoring to thrive in their industry: home appreciation, interest rates, unemployment, "homes under water", and the stock market.
For more podcasts, visit http://www.surefiresocial.com/podcast
