
The Influential Personal Brand Podcast
Build and monetize your personal brand. This show is full of some of the best marketing tips for (aspiring) influencers, entrepreneurs, speakers, authors, coaches, executives, and anyone who wants to get their message out to more people. You’ll learn the strategies and tactics that any service-minded messenger can use to find their uniqueness and separate from all the noise to create more impact, influence, and income. Each episode is hosted by New York Times bestselling author and Hall of Fame Speaker Rory Vaden, and his wife, business partner and CEO of Brand Builders Group, AJ Vaden. Brand Builders Group is trusted by people like Lewis Howes (School of Greatness Podcast), Julie Solomon (The Influencer Podcast), and Chalene Johnson (Build Your Tribe Podcast) to provide personal branding expertise for themselves and/or their audiences.
Latest episodes

Nov 26, 2019 • 33min
Understanding the Seasons of Business Models and Personal Brands with Michael Hyatt
In this episode of the Influential Personal Brand Podcast, we are honored to welcome on Michael Hyatt, former CEO of Thomas Nelson, New York Times bestselling author, and a true leader in the personal branding space.

Nov 21, 2019 • 13min
Kevin Harrington Recap: Highlights from the Interview
On today’s recap episode, we break down the core lessons and extract the golden nuggets from our interview with the original “shark,” Kevin Harrington. Kevin is a true American legend in the world of business, investing, marketing and sales. He is the original “shark” on the hit TV show Shark Tank, the creator of the infomercial, pioneer of the As Seen on TV brand, and co-founding board member of the Entrepreneur’s Organization. Have your mind blown this episode with the story of how a fishing lure infomercial went from making zero sales to becoming a $500,000 million product under the expert eye of Kevin Harrington.

Nov 19, 2019 • 40min
How to Produce a Winning Infomercial with Kevin Harrington
Today on the show, we welcome a true American legend in the world of business, investing, marketing, and sales. Kevin Harrington is the original “shark” on the hit TV show Shark Tank, the creator of the infomercial, pioneer of the As Seen on TV brand, and co-founding board member of the Entrepreneur’s Organization. Today on the show, Kevin shares with us some of the key lessons he has learned over the decades about marketing to the masses – particularly when it comes to getting people to pull out their credit cards and actually buy something!

Nov 14, 2019 • 17min
Jon Acuff Recap: Highlights from the Interview
On this special recap edition of the Influential Personal Brand Podcast, we give you our biggest highlights from the recent interview with Jon Acuff. Jon is a New York Times bestselling author who has helped some of the biggest brands in the world tell their story.

Nov 12, 2019 • 41min
Managing the Beast that is Social Media and Making it Work for You with Jon Acuff
Today on the show we welcome Jon Acuff, one of the original influencers of our generation. Jon is a New York Times bestselling author and someone who has built a very large organic social following over many years. Inside this episode, we hear all about Jon’s philosophies and how he approaches social media, managing his reputation, and building a strong personal brand.

Nov 7, 2019 • 14min
Jay Papasan Recap: Highlights from the Interview
Welcome to this special recap edition in which we will be breaking down, summarizing and giving you the highlights of our awesome interview with Jay Papasan. Jay is an executive at Keller Williams Realty Inc., co-owner of KellerINK, Keller Capital, and Papasan Properties Group, and is also the bestselling author of titles such as The One Thing and The Millionaire Real Estate Agent. The main ideas which we took away from Jay were the brilliant strategies he provided for zeroing in on the content for your next bestseller.

Nov 5, 2019 • 41min
Creating Your Signature Content and Body of Work with Jay Papasan
Today on the Influential Person Brand Podcast we welcome Jay Papasan, who is a bestselling author, an executive at Keller Williams Realty Inc., and a co-owner of KellerINK, Keller Capital, and Papasan Properties Group. Building a personal brand does not necessarily equal publishing books. But most of the world’s highest-paid and most significant influencers at some point will become successful authors. In today’s interview, we have the chance to learn from Jay, who has written multiple books and has an incredibly unique perspective on the topic.

Oct 31, 2019 • 18min
Sally Hogshead Recap: Highlights from the Interview
In today’s episode, AJ and Rory get together to do a debrief of the most salient points that Sally Hogshead made in her epic recent interview. Sally primarily spoke about the value of positioning and differentiating oneself, while sharing strategies and examples from her personal experience that show how this can be done. Rory and AJ were particularly struck by this idea that uniqueness is something that everybody already possesses.

Oct 29, 2019 • 38min
Different is Better Than Better with Sally Hogshead
Today we welcome true thought leader Sally Hogshead on to the show, where she drops all types of knowledge bombs! In our opinion, Sally is one of the smartest people in the world. She is a New York Times bestselling author and Hall of Fame speaker who has done campaigns for giants such as Mini, Nike, and Coca-Cola. She is also the genius creator of the Fascination Advantage Assessment, which is a personality test that teaches you how to find the special thing that separates you from everybody else in the game. Sally tells us how she blew up after years below the radar.

Oct 24, 2019 • 18min
Les Brown and Dr. Ona Brown Recap: Highlights from the Interview
On today’s show, we dive in to recap the life-changing conversation we had with Les Brown and his daughter Dr. Ona Brown in our previous episode. There were three major themes to take away from our interview with them that we will elaborate on today: ‘possibility’, ‘heart’, and ‘comparison’! For ‘possibility’, what Les said about how we either form the word ‘yes’ or ‘no’ in our hearts before the age of 5 was particularly poignant. We literally have the power to reach our dreams and become masters of our own destinies, and therefore the value of having an outlook based on ‘yes’ can’t be overemphasized enough.