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The Influential Personal Brand Podcast

Latest episodes

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Jul 1, 2022 • 10min

Mollie Marcoux Samaan Recap: Highlights from the Interview

In today's episode, AJ revisits her conversation with Mollie Marcoux Samaan, Commissioner of the Ladies Professional Golf Association (LPGA). She shares her top three takeaways from their conversation and reflects on some of Mollie’s most prescient insights into personal branding and how it is changing the way that people engage with sports. AJ highlights Mollie’s insight that we all form part of a team, whether it’s with our family, our friends, or at work, and why every role is important. She also discusses the LPGA’s shift in making sure the stories of the players are known, and why Mollie is intent on focusing on the present. To learn more about our wonderful conversation with Mollie, and more, make sure you tune in today! 
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Jun 28, 2022 • 43min

How Personal Branding Is Changing the Sports Game With Mollie Marcoux Samaan

Sometimes building a personal brand is easier to do when you’re doing it for a cause that’s bigger than yourself. Our guest today, Mollie Marcoux Samaan, Commissioner of the Ladies Professional Golf Association (LPGA), is on a mission to do just that. She is a fierce admirer of the women who form a part of her organization and firmly believes that more people should know about their stories as well as their incredible accomplishments. In our conversation, we discuss Mollie’s storied career in sports, how she came to work for the LPGA, and how she hopes to contribute to the organization. We delve into the changing role of personal branding in sports, and how an individual’s brand can elevate their organization. Mollie breaks down some of the changes she’d like to see in the golfing world, including equal pay for women, and broader access to a sport that can be prohibitively expensive for many people. We also talk about the importance of being a team player, no matter the size of your role, and how we form a part of many teams in our lifetime, whether it’s at work or at home. To learn more about personal branding in sports, and much more, make sure you tune in today! 
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Jun 24, 2022 • 20min

Ray Higdon Recap: Highlights from the Interview

In today's special recap episode, Rory revisits his conversation with Ray Higdon, where they discussed sales, personal branding, network marketing, and leadership. Tuning in, you’ll hear Rory’s top three takeaways from their conversation, as well as his unique reflections and insights. Rory unpacks the importance of being duplicatable, not just with network marketing, but also with your personal brand. He also explains why standard approaches scale and custom approaches fail, why sales is short-term and marketing is long-term, and how to learn to do both. For a quick and insightful recap of this highly informative conversation, along with key insights, make sure you tune in today! 
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Jun 21, 2022 • 45min

Personal Brand Strategies for Network Marketing and Direct Sales with Ray Higdon

When it comes to network marketing, there’s no single tried and true method that you need to follow. Whether you’re leveraging social media or doing cold calls, each strategy has its merits. Today on the show we talk with Ray Higdon, founder of Rank Makers, an elite network of marketing entrepreneurs, about network marketing, personal branding, and sales. In our conversation, we discuss the nature of network marketing, why it’s so empowering, and how Ray created Rank Makers. Learn about the role that personal branding plays in network marketing, how to leverage social media, and why consistency is key. We unpack the role that network marketing plays in many influencers' residual income, why it's so common, and why they work so well together. Ray also shares his tips for anyone starting as a network marketer on how to immediately drive revenue for their business and succeed. To learn more about network marketing, entrepreneurship, and personal branding, make sure you tune in today! 
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Jun 17, 2022 • 11min

Lindsay Czarniak Recap: Highlights from the Interview

Do you ever look at someone on TV, whether they’re a presenter or a news anchor, and wonder how they got there? In today’s recap episode AJ revisits her interview with Emmy and Gracie award-winning broadcaster, Lindsay Czarniak, and shares her top three takeaways from their conversation. AJ reflects on the importance of building sincere, caring relationships, what to do if you’re shy in front of the camera, and why relatability is key to finding your core audience. Tune in for a quick recap of this wonderful conversation with Lindsay Czarniak!
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Jun 14, 2022 • 57min

Breaking Through the Noise with ESPN Reporter and Emmy Award Winner Lindsay Czarniak

You never know how your current job could be preparing you for your next opportunity, which is why it’s so important to learn everything you can from your present position. Today on the show we get together with Lindsay Czarniak, an Emmy and Gracie Award-Winning Broadcaster, to talk about her career, breaking through the noise, and what she’s learned from competing in such a male-dominated field. Tuning in you’ll hear about the pivotal moments and relationships that shaped Lindsay’s career, why there’s no such thing as an overnight success, and her thoughts on why there are moments in her career that make much more sense looking back than they did when she was in the thick of it. Lindsay also shares how taking a risk led her to achieve her big break, how she learned to trust her gut, and why it’s so important to have a student’s heart. It was such a delight having Lindsay on the show, not only is she an accomplished broadcaster with a multitude of talents, but she is also an incredibly humble and down-to-earth person. For a ton of profound insights, valuable advice, and a peek behind the scenes of Lindsay’s life, make sure you tune in today! 
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Jun 10, 2022 • 33min

Recap of How to Double Your Business In 12 Months

For many entrepreneurs, one of the biggest challenges is getting their message out there. Not only is it difficult to stand out in a competitive market, but you also need the self-confidence and conviction to do so. Today on the show, Rory shares a recap of his conversation with Brand Builders Group CEO, AJ Vaden, where they discussed Brand Builders Group’s new free training on How to Double Your Business in 12 Months, and how to overcome some of the most common misconceptions in entrepreneurship. Tuning in you’ll hear Rory share his top three takeaways from their conversation. He breaks down the key distinctions between pride and self-confidence, why conviction in your service will transform your business, and why you shouldn't be afraid to give away value to earn trust. Rory also reflects on misconceptions around social media and why you're much more likely to find your next customer in your real-life community than on TikTok. Tune in for a recap of this refreshing conversation on what it means to be a service leader, how to grow your business, and much more! 
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Jun 7, 2022 • 45min

How to Double Your Business In 12 Months

Being an expert at anything requires time and practice. Yet, as entrepreneurs and solopreneurs, we so often try to fill every role ourselves, leaving virtually no time to spend doing the things we are actually good at! In today’s episode, we turn the mic on our very own AJ Vaden, CEO of Brand Builders Group, to discover how she got to where she is today and the important lessons she has learned along the way. Something you may not know about AJ is that she is an exceptional producer who has raised millions in revenue for multiple companies. Tuning in, you’ll hear AJ share what her experience as a producer has taught her and why she is so passionate about helping speakers, leaders, consultants, and entrepreneurs reach their goals and build their personal brands. We discuss the incredible growth rate the consulting and coaching industry is currently experiencing and delve into the importance of identifying your niche and clearly communicating what you offer to clients. You’ll also learn about the exciting free webinar we’re offering on How to Double Your Business In 12 Months, and discover who it’s for, what you can expect, and why you shouldn’t miss out! Finally, AJ leaves us with key insights into our misconceptions around social media and why you don't need clients from around the world; you simply need clients in your own community. Make sure you tune in today for a very special episode on how you can grow your personal brand with AJ Vaden! 
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Jun 3, 2022 • 13min

Natasha Stoneking Recap: Highlights from the Interview

One of the best things you can do to build a successful personal brand is to be authentic. In today's episode, AJ shares her top three takeaways from her conversation with Natasha Stoneking about how she organically built and monetized her personal brand. Hear why consistency is key to long-term success and building relationships, and how Natasha has done this with her brand. AJ also unpacks the value of email lists, how to continue to build them, and why it’s so important to create fun and excitement on your platform. Tune in today for a quick and insightful recap of our wonderful conversation with Natasha! 
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May 31, 2022 • 32min

Turning Your Lifestyle Into a Business With Natasha Stoneking

Building your online following is one thing, but finding ways to monetize it is an entirely different challenge. On the show today we get together with Natasha Stoneking, who has built an incredible online following and managed to monetize her personal brand in unique and brilliant ways. Natasha first started her blog over 10 years ago when she was working as a corporate marketing manager and needed a creative outlet. Since then, it has evolved organically, accompanying the changes in her life from wedding design, to fashion, to motherhood. During that time, she also amassed a huge following by being authentic and building trust. Not only does she have over 160,000 followers on Instagram, but she also has a robust email list that is always growing. Tuning in you’ll hear Natasha describe how she organically grew her following by building trust and rapport, how she chooses what to focus on for her platforms, and her top tips on how to monetize your personal brand. We delve into why email lists are effective, the importance of adding value, and how to make signing up simple and easy. Natasha also gives a breakdown on partnering with brands, like how to reach out to them and why she isn’t afraid to hear the word ‘no’. We loved having Natasha on the show, and we’re sure you’ll find her insights as joyful and informative as we did. To learn more about how to build and monetize your personal brand, and much more, make sure you tune in today! 

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