Podcasting Business School

This show will deliver podcasting tips about forming a successful business around your podcast as we focus on podcast monetization and podcast growth strategies. Whether you are looking to create a side hustle or replace your income and become a full time podcaster this show will help you get there!
undefined
Mar 4, 2021 • 49min

162: Creating a connected listener experience that leads to business with Jay Scherr

I think that a focus on nurturing relationships with our podcast listeners is one of the missing links for most podcasters that are looking to take their show and business to the next level. This week I'm bringing on my pod pal Jay Sherr to teach us about how he is laser focused on his customer journey and building strong relationships along the way! Check out episode 162 of Podcasting Business School as Jay and I discuss: The foundational concepts that any podcaster should think through when building a business around their show. Using the power of a niche to serve the correct audience for your brand. Jay's business strategy for his show. How Jay is able to create a customer journey for his audience members. Connect with Jay: https://jscottconsultingservices.com/   Get signed up for our next Pod Pals Zoom Party: www.PodcastingBusiness.School  
undefined
Mar 2, 2021 • 25min

161: Avoiding Shiny Object Syndrome

I think at some point in every entrepreneur's journey they hit a point where they realize that they have put too much on their plate......and it's negatively impacting several areas of their life like their health and their relationships.  Check out episode 161 of Podcasting Business School as I discuss: Why I decided to "put a pin" in a new program/promotion I just launched promo for last week. The filter I use to decide on "Enough vs More" How to assess if what we are currently doing is working and worth the time/money/effort. The shiny objects that we all need to look out for. This is a very open and honest episode Pod Pals! I hope you can appreciate the authenticity and you are able to learn from some mistakes I've made. Join my next Pod Pals Zoom Party: www.PodcastingBusiness.School  
undefined
Feb 25, 2021 • 43min

160: Using a podcast to grow your existing business with Shannon Waller & Gord Vickman

I know that many podcasters want to figure out how to use their show to grow an existing business.....but they run into road blocks along the way like: WHO is doing WHAT to get this done!?? Check out episode 160 of Podcasting Business School as I chat with Shannon Waller and Gord Vickman from Strategic Coach www.StrategicCoach.com In this episode we discuss: The value that podcasting has brought to Strategic Coach as a company. How they set up systems so that each team member works within their unique ability during the podcasting process. What their customer journey looks like and why they never plan to run ads for anything but their own programs and services. How podcasters can stay out of "The Gap" mindset when it comes to our download numbers.  Tips for how companies can take their client's most frequent questions and turn them into podcast episodes. Get your spot for my FREE live webinar: The Five Social Media Mistakes That are Costing You Downloads   www.PodcastingBusiness.School
undefined
Feb 23, 2021 • 15min

159: The Social Media Mistake that is costing you downloads

Hey Pod Pals....Does it feel like you are putting in a TON of work with your social platforms and you aren't even sure it is working....like at all????? Check out episode 159 of Podcasting Business School as I dive into a giant social media mistake that most podcasters are making. In this episode I discuss: Why social media is stressing podcasters out right now. How to figure out which social media platforms are the right places for you to be. One KEY question to use as a filter when you are deciding whether or not you need to jump into a new platform. Get your spot for my FREE live webinar: The Five Social Media Mistakes That are Costing You Downloads www.PodcastingBusiness.School  
undefined
Feb 18, 2021 • 1h 31min

158: Tips for monetization and audience engagement

Check out episode 158 of Podcasting Business School as I do podcast audit interviews with: Lonnie Buckner: Patriot Leadership Podcast https://podcasts.apple.com/us/podcast/patriot-leadership-podcast/id1539005415 We talk about monetization strategies Dr Grace: Uncommon Medicine https://uncommonmedicine.com/ We talk about audience engagement strategies Avishkar Sabharwal: Decoding Obesity https://decodingobesity.com/ We talk about more audience engagement strategies Sign up for a free Podcast Audit Interview: www.PodcastingBusiness.School
undefined
Feb 16, 2021 • 1h 28min

157: Tips for social media, niching down, and audit style interviews

Check out episode 157 of Podcasting Business School as I do podcast audit interviews with: Kimberly Weitkamp: The Audience Converter Podcast https://theaudienceconverter.com/ We talk about social media strategies for download growth. Noah Cebuliak: The Nadir https://www.thenadir.ca/ Tips for niching down. Tony Caggiano: The Entrepreneurial Journey https://adacomplyguy.com/ada-comply-intro How to use audit style interviews to increase business. Sign up for a free Podcast Audit Interview: www.PodcastingBusiness.School  
undefined
Feb 11, 2021 • 53min

156: Sales Training For Podcasters with JJ Flizanes & Doug Sandler

I know that there are thousands of podcasters out there that are wanting to create a business around their show, BUT......they struggle with the concept of making sales to generate revenue. Some podcasters are just "sales-phobic" and others just have no idea where to start a successful customer journey. Today I'm bringing in two of the most successful business minded podcasters that I know: JJ Flizanes & Doug Sandler....aka...Team Flizandler (I gave them that name.....LOL!) and they are going to dish out their expert advice on sales training for podcasters. Check out episode 156 of Podcasting Business School as Team Flizander and I discuss: What % of podcasters are making exactly $0.00 on their show and why this is happening. Where podcasters are screwing up the sales process and how to fix it. How JJ hit six figures in sales in just six weeks with her podcast audience. Why we should be focusing on building relationships as much as we are focusing on making sales. Connect with JJ & Doug: https://podcasts.apple.com/us/podcast/sales-training-for-podcasters/id1540644376   Check out my FREE mini course: IG Reels For Podcasters   www.InstagramForPodcasters.com  
undefined
Feb 9, 2021 • 26min

155: Setting up your Instagram Content Schedule

Do you ever feel overwhelmed when you are trying to figure out how to use ALL of the components of Instagram to grow your podcast? I've got your back Pod Pals!  Check out episode 155 of Podcasting Business School as I break down: All the components of the Instagram platform and how you can take advantage of them as a podcaster. The main mistakes I see podcasters making on Instagram. How to create a content schedule that is simple to execute and consistently drives traffic to your podcast. Check out my FREE mini course: IG Reels For Podcasters   www.InstagramForPodcasters.com
undefined
Feb 4, 2021 • 53min

154: Asking the perfect interview questions with Travis Brown

I know that there are more than a few podcasters out there that have a fear of running out of content ideas or not knowing what the best questions to ask would be during each interview. Our Pod Pal Travis Brown has our back and in this episode we are going to dive deep on how to create amazing interviews and never ever run out of interesting things to podcast about! Check out episode 154 of Podcasting Business School as Travis and I discuss: The number one thing he thinks podcasters should be doing to grow their audience. How he developed the concept for Pod Decks and how podcasters are using this tool to create amazing interviews. Tips for podcasters wanting to sell a physical product to their audience. The one thing that he wishes he could make disappear from the world of podcasting. Connect with Travis: https://www.poddecks.com/   Check out my FREE mini course: IG Reels For Podcasters   www.InstagramForPodcasters.com
undefined
Feb 2, 2021 • 19min

153: Instagram Reels Tips for Podcasters

Ok Pod Pals! The day has come for you to learn how to use IG Reels to grow your SHOW! I'm a HUGE fan of IG Reels and I'm going to break down a few techniques that you can apply as a podcaster to take full advantage of their algorithmic awesomeness! Check out episode 153 of Podcasting Business School as I discuss: The three main podcasting benefits you will see from using IG Reels consistently. How to use my "Three Part Movie" technique as you create your reels. Using creative referencing in your IG Reel to get more engagement. Check out my FREE mini course: IG Reels For Podcasters www.InstagramForPodcasters.com  

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app