The Sweaty Startup

This book outlines and reinforces the fact that business, negotiation and any human interaction is inherently very emotional. It's centered around negotiation but this book has so many solid management and leadership principles. Mirroring, tactical empathy, starting with no and labeling are all phenomenal. https://sweatystartup.com/booklist/

Nick, Max and Dan get together to brainstorm business ideas and how they would launch and market a lawn care, Christmas light installation and mobile locksmithing company. This episode was a ton of fun.

You have to be really good, have money, and have a lot of luck to make a new revolutionary idea work. There are a lot of bad businesses out there right now making good money. Some of them suck at sales. Some suck at recruiting. Or marketing. Or SEO. Maybe they run their businesses like its 1980. Some suck at many of these! Yet they still make really good money. Don't try to reinvent the wheel with a revolutionary idea. Its expensive. The odds of success are low. Its risky.

Nick discusses the recent events in Erie and Pittsburgh with his self storage acquisitions.

Andrew Huber owns and operates The Lawn Squad, a lawn care and weed control company based in Bloomington Indiana. Show notes with photos here. How much profit does a lawn care company make? What is the initial investment? How much of a time commitment? We answer all of these questions and more as Andrew comes on the show to discuss his 2019 season and share his revenues, expenses and customer numbers for the season. We dive deep into the profit and loss statement to find out how profitable a lawn care company really is. https://thelawnsquad.com/

Kevin Graham, the SEO master and founder of sitearrow.com joins us on the podcast today to talk about local search engine optimization and how to get found on Google.

Sam graduated from Penn State in May (less than 6 months ago) and is on pace to do $180k in 2019 in revenue hauling junk around Harrisburg PA. We hear from him on how he did it!

Nick and Dan get on the podcast together for a long form podcast on the current developments in their self storage expansion efforts. They discuss the first deal that has been so successful, how they structured their first real estate partnership, how it has appreciated over time and the new plans for expansion.

Moses comes on the podcast to tell us how he has built a real estate empire in southern California. He also shares his thoughts on the status of the local service business environment and where there are opportunities today!

Justin Peterson from Peterson Automotive joins the show to talk about his mobile mechanic company and the ways he has drummed up early business. Google My Business, Craigslist and handwritten notes have been some key strategies for him in the early days.